Best Natural Lipstick in 2026

Sasha Velvetines Liquid Matte Lipstick: Inspired by our founder’s favorite flower, a red rose, the formula in Lime Crimes Velvetines Liquid Lipsticks easily glides on your lips and dries down to a soft matte finish with a creamy velvety texture – like a rose petal. Sasha will bolden your makeup look with a toasted rose pout.

All-Day Wear: Get the perfect pout with great color, rich pigment, and serious staying power. With just one swipe, you'll have a bold and beautiful color that will take you through the morning, afternoon, and into the evening with minimal touchups needed. Velvetines Liquid Lipsticks are meal-proof, touch-proof, and kiss-proof!

Sugary Sweet: Our richly pigmented matte liquid formula is also infused with French vanilla for an extra sweet – and utterly addictive – scent!

Shroom Velvetines Liquid Matte Lipstick: Inspired by our founder’s favorite flower, a red rose, the formula in Lime Crimes Velvetines Liquid Lipsticks easily glides on your lips and dries down to a soft matte finish with a creamy velvety texture – like a rose petal. Shroom will bolden your makeup look with a nostalgic 90s brown pout.

All-Day Wear: Get the perfect pout with great color, rich pigment, and serious staying power. With just one swipe, you'll have a bold and beautiful color that will take you through the morning, afternoon, and into the evening with minimal touchups needed. Velvetines Liquid Lipsticks are meal-proof, touch-proof, and kiss-proof!

Sugary Sweet: Our richly pigmented matte liquid formula is also infused with French vanilla for an extra sweet – and utterly addictive – scent!

Scandal Velvetines Liquid Matte Lipstick: Inspired by our founder’s favorite flower, a red rose, the formula in Lime Crimes Velvetines Liquid Lipsticks easily glides on your lips and dries down to a soft matte finish with a creamy velvety texture – like a rose petal. Scandal will bolden your makeup look with a deep rich plum pout.

All-Day Wear: Get the perfect pout with great color, rich pigment, and serious staying power. With just one swipe, you'll have a bold and beautiful color that will take you through the morning, afternoon, and into the evening with minimal touchups needed. Velvetines Liquid Lipsticks are meal-proof, touch-proof, and kiss-proof!

Sugary Sweet: Our richly pigmented matte liquid formula is also infused with French vanilla for an extra sweet – and utterly addictive – scent!

Salem Velvetines Liquid Matte Lipstick: Inspired by our founder’s favorite flower, a red rose, the formula in Lime Crimes Velvetines Liquid Lipsticks easily glides on your lips and dries down to a soft matte finish with a creamy velvety texture – like a rose petal. Salem will bolden your makeup look with a true brown pout.

All-Day Wear: Get the perfect pout with great color, rich pigment, and serious staying power. With just one swipe, you'll have a bold and beautiful color that will take you through the morning, afternoon, and into the evening with minimal touchups needed. Velvetines Liquid Lipsticks are meal-proof, touch-proof, and kiss-proof!

Sugary Sweet: Our richly pigmented matte liquid formula is also infused with French vanilla for an extra sweet – and utterly addictive – scent!

Teddy Bear Velvetines Liquid Matte Lipstick: Inspired by our founder’s favorite flower, a red rose, the formula in Lime Crimes Velvetines Liquid Lipsticks easily glides on your lips and dries down to a soft matte finish with a creamy velvety texture – like a rose petal. Teddy Bear will bolden your makeup look with a lilac brown pout.

All-Day Wear: Get the perfect pout with great color, rich pigment, and serious staying power. With just one swipe, you'll have a bold and beautiful color that will take you through the morning, afternoon, and into the evening with minimal touchups needed. Velvetines Liquid Lipsticks are meal-proof, touch-proof, and kiss-proof!

Sugary Sweet: Our richly pigmented matte liquid formula is also infused with French vanilla for an extra sweet – and utterly addictive – scent!

Cashmere Velvetines Liquid Matte Lipstick: Inspired by our founder’s favorite flower, a red rose, the formula in Lime Crimes Velvetines Liquid Lipsticks easily glides on your lips and dries down to a soft matte finish with a creamy velvety texture – like a rose petal. Cashmere will bolden your makeup look with a gorgeous grey beige pout.

All-Day Wear: Get the perfect pout with great color, rich pigment, and serious staying power. With just one swipe, you'll have a bold and beautiful color that will take you through the morning, afternoon, and into the evening with minimal touchups needed. Velvetines Liquid Lipsticks are meal-proof, touch-proof, and kiss-proof!

Sugary Sweet: Our richly pigmented matte liquid formula is also infused with French vanilla for an extra sweet – and utterly addictive – scent!

New Americana Velvetines Liquid Matte Lipstick: Inspired by our founder’s favorite flower, a red rose, the formula in Lime Crimes Velvetines Liquid Lipsticks easily glides on your lips and dries down to a soft matte finish with a creamy velvety texture – like a rose petal. New Americana will bolden your makeup look with a fabulous flame red pout.

All-Day Wear: Get the perfect pout with great color, rich pigment, and serious staying power. With just one swipe, you'll have a bold and beautiful color that will take you through the morning, afternoon, and into the evening with minimal touchups needed. Velvetines Liquid Lipsticks are meal-proof, touch-proof, and kiss-proof!

Sugary Sweet: Our richly pigmented matte liquid formula is also infused with French vanilla for an extra sweet – and utterly addictive – scent!

Riot Velvetines Liquid Matte Lipstick: Inspired by our founder’s favorite flower, a red rose, the formula in Lime Crimes Velvetines Liquid Lipsticks easily glides on your lips and dries down to a soft matte finish with a creamy velvety texture – like a rose petal. Riot will bolden your makeup look with a red brown pout.

All-Day Wear: Get the perfect pout with great color, rich pigment, and serious staying power. With just one swipe, you'll have a bold and beautiful color that will take you through the morning, afternoon, and into the evening with minimal touchups needed. Velvetines Liquid Lipsticks are meal-proof, touch-proof, and kiss-proof!

Sugary Sweet: Our richly pigmented matte liquid formula is also infused with French vanilla for an extra sweet – and utterly addictive – scent!

Cindy Velvetines Liquid Matte Lipstick: Inspired by our founder’s favorite flower, a red rose, the formula in Lime Crimes Velvetines Liquid Lipsticks easily glides on your lips and dries down to a soft matte finish with a creamy velvety texture – like a rose petal. Cindy will bolden your makeup look with a terracotta brown pout.

All-Day Wear: Get the perfect pout with great color, rich pigment, and serious staying power. With just one swipe, you'll have a bold and beautiful color that will take you through the morning, afternoon, and into the evening with minimal touchups needed. Velvetines Liquid Lipsticks are meal-proof, touch-proof, and kiss-proof!

Sugary Sweet: Our richly pigmented matte liquid formula is also infused with French vanilla for an extra sweet – and utterly addictive – scent!

Red Rose Velvetines Liquid Matte Lipstick: Inspired by our founder’s favorite flower, a red rose, the formula in Lime Crimes Velvetines Liquid Lipsticks easily glides on your lips and dries down to a soft matte finish with a creamy velvety texture – like a rose petal. Red Rose will bolden your makeup look with a ruby red pout.

All-Day Wear: Get the perfect pout with great color, rich pigment, and serious staying power. With just one swipe, you'll have a bold and beautiful color that will take you through the morning, afternoon, and into the evening with minimal touchups needed. Velvetines Liquid Lipsticks are meal-proof, touch-proof, and kiss-proof!

Sugary Sweet: Our richly pigmented matte liquid formula is also infused with French vanilla for an extra sweet – and utterly addictive – scent!

Velvetines Lunar Eclipse Lip Trio: The ultimate holiday gift set is here, featuring 2 of our iconic Velvetines Liquid Lipsticks Wicked and Bloodmoon and one new shade, Luna. Velvetines are meal-proof, touch-proof, and kiss-proof so you can celebrate the holidays in style all morning, afternoon, and evening. Available for a limited time.

The OG Matte Liquid Lip: Inspired by the classically beautiful red rose, the Velvetines formula glides on your lips with ease and dries down to a soft matte finish with a creamy, velvety texture – like a rose petal.

Sugary Sweet: Our richly pigmented matte liquid formula is also infused with French vanilla for an extra sweet – and utterly addictive – scent!

Pumpkin Latte Plushies Soft Liquid Lipstick: Lime Crime Plushies (from plushy, a soft toy) are the new generation of nude lips! This non-opaque, soft-focus formula enhances the natural lip color while making your lips look as plush as a teddy bear! The shade Pumpkin Latte offers a burst of brick red in a beautiful matte finish.

Why You Need It: Plushies are so comfortable, you’ll forget you’re wearing them, but they’ll never stop looking good! The long-wearing formula dries down completely for a smudge-proof finish that enhances your natural lip color while ensuring no-hassle all-day wear. One coat is all you need for that coveted my-lips-but-better effect.

Deliciously Sweet Scent: Plushies Soft Liquid Lipsticks are infused with a nostalgic blackberry candy scent, another reason to love wearing them!

Blackberry Plushies Soft Liquid Lipstick: Lime Crime Plushies (from plushy, a soft toy) are the new generation of nude lips! This non-opaque, soft-focus formula enhances the natural lip color while making your lips look as plush as a teddy bear! The shade Blackberry offers a burst of sheer blackberry color in a beautiful matte finish.

Why You Need It: Plushies are so comfortable, you’ll forget you’re wearing them, but they’ll never stop looking good! The long-wearing formula dries down completely for a smudge-proof finish that enhances your natural lip color while ensuring no-hassle all-day wear. One coat is all you need for that coveted my-lips-but-better effect.

Deliciously Sweet Scent: Plushies Soft Liquid Lipsticks are infused with a nostalgic blackberry candy scent, another reason to love wearing them!

Cola Plushies Soft Liquid Lipstick: Lime Crime Plushies (from plushy, a soft toy) are the new generation of nude lips! This non-opaque, soft-focus formula enhances the natural lip color while making your lips look as plush as a teddy bear! The shade Cola offers a burst of sheer earthy brown in a beautiful matte finish.

Why You Need It: Plushies are so comfortable, you’ll forget you’re wearing them, but they’ll never stop looking good! The long-wearing formula dries down completely for a smudge-proof finish that enhances your natural lip color while ensuring no-hassle all-day wear. One coat is all you need for that coveted my-lips-but-better effect.

Deliciously Sweet Scent: Plushies Soft Liquid Lipsticks are infused with a nostalgic blackberry candy scent, another reason to love wearing them!

Jam Plushies Soft Liquid Lipstick: Lime Crime Plushies (from plushy, a soft toy) are the new generation of nude lips! This non-opaque, soft-focus formula enhances the natural lip color while making your lips look as plush as a teddy bear! The shade Jam offers a burst of deep red in a beautiful matte finish.

Why You Need It: Plushies are so comfortable, you’ll forget you’re wearing them, but they’ll never stop looking good! The long-wearing formula dries down completely for a smudge-proof finish that enhances your natural lip color while ensuring no-hassle all-day wear. One coat is all you need for that coveted my-lips-but-better effect.

Deliciously Sweet Scent: Plushies Soft Liquid Lipsticks are infused with a nostalgic blackberry candy scent, another reason to love wearing them!

Rosebud Plushies Soft Liquid Lipstick: Lime Crime Plushies (from plushy, a soft toy) are the new generation of nude lips! This non-opaque, soft-focus formula enhances the natural lip color while making your lips look as plush as a teddy bear! The shade Rosebud offers a burst of sheer nude-pink in a beautiful matte finish.

Why You Need It: Plushies are so comfortable, you’ll forget you’re wearing them, but they’ll never stop looking good! The long-wearing formula dries down completely for a smudge-proof finish that enhances your natural lip color while ensuring no-hassle all-day wear. One coat is all you need for that coveted my-lips-but-better effect.

Deliciously Sweet Scent: Plushies Soft Liquid Lipsticks are infused with a nostalgic blackberry candy scent, another reason to love wearing them!

Turkish Delight Plushies Soft Liquid Lipstick: Lime Crime Plushies (from plushy, a soft toy) are the new generation of nude lips! This non-opaque, soft-focus formula enhances the natural lip color while making your lips look as plush as a teddy bear! The shade Turkish Delight offers a burst of sheer dusty rose in a beautiful matte finish.

Why You Need It: Plushies are so comfortable, you’ll forget you’re wearing them, but they’ll never stop looking good! The long-wearing formula dries down completely for a smudge-proof finish that enhances your natural lip color while ensuring no-hassle all-day wear. One coat is all you need for that coveted my-lips-but-better effect.

Deliciously Sweet Scent: Plushies Soft Liquid Lipsticks are infused with a nostalgic blackberry candy scent, another reason to love wearing them!

Lavender Honey Plushies Soft Liquid Lipstick: Lime Crime Plushies (from plushy, a soft toy) are the new generation of nude lips! This non-opaque, soft-focus formula enhances the natural lip color while making your lips look as plush as a teddy bear! The shade Lavender Honey offers a burst of sheer nude lavender in a beautiful matte finish.

Why You Need It: Plushies are so comfortable, you’ll forget you’re wearing them, but they’ll never stop looking good! The long-wearing formula dries down completely for a smudge-proof finish that enhances your natural lip color while ensuring no-hassle all-day wear. One coat is all you need for that coveted my-lips-but-better effect.

Deliciously Sweet Scent: Plushies Soft Liquid Lipsticks are infused with a nostalgic blackberry candy scent, another reason to love wearing them!

Melon Smoothie Plushies Soft Liquid Lipstick: Lime Crime Plushies (from plushy, a soft toy) are the new generation of nude lips! This non-opaque, soft-focus formula enhances the natural lip color while making your lips look as plush as a teddy bear! The shade Melon Smoothie offers a burst of peachy nude in a beautiful matte finish.

Why You Need It: Plushies are so comfortable, you’ll forget you’re wearing them, but they’ll never stop looking good! The long-wearing formula dries down completely for a smudge-proof finish that enhances your natural lip color while ensuring no-hassle all-day wear. One coat is all you need for that coveted my-lips-but-better effect.

Deliciously Sweet Scent: Plushies Soft Liquid Lipsticks are infused with a nostalgic blackberry candy scent, another reason to love wearing them!

Disco Down Soft Touch Lipstick: Look no further, Lime Crime’s Soft Touch Lipstick is the smoothest, most comfortable and wearable matte lipstick you’ll ever try on. Disco Down delivers a cloud of bright magenta to the lips, effortlessly gliding on to smooth out lip lines with a lip blurring effect.

Why You Need It: Providing high comfort without color compromise, Soft Touch is non-drying and so feather-light, you’ll forget you even have it on. Plus, the tantalizing vanilla minty scent is a dream!

Not So Plastic, It’s Fantastic: Our Soft Touch Lipstick comes with a unique paper packaging which uses less plastic than other lipstick tubes.

Punked Up Peach Soft Touch Lipstick: Look no further, Lime Crime’s Soft Touch Lipstick is the smoothest, most comfortable and wearable matte lipstick you’ll ever try on. Punked Up Peach delivers a cloud of bright peach to the lips, effortlessly gliding on to smooth out lip lines with a lip blurring effect.

Why You Need It: Providing high comfort without color compromise, Soft Touch is non-drying and so feather-light, you’ll forget you even have it on. Plus, the tantalizing vanilla minty scent is a dream!

Not So Plastic, It’s Fantastic: Our Soft Touch Lipstick comes with a unique paper packaging which uses less plastic than other lipstick tubes.

Flamingo Soft Touch Lipstick: Look no further, Lime Crime’s Soft Touch Lipstick is the smoothest, most comfortable and wearable matte lipstick you’ll ever try on. Flamingo delivers a cloud of neutral medium pink to the lips, effortlessly gliding on to smooth out lip lines with a lip blurring effect.

Why You Need It: Providing high comfort without color compromise, Soft Touch is non-drying and so feather-light, you’ll forget you even have it on. Plus, the tantalizing vanilla minty scent is a dream!

Not So Plastic, It’s Fantastic: Our Soft Touch Lipstick comes with a unique paper packaging which uses less plastic than other lipstick tubes.

Violet Vibes Soft Touch Lipstick: Look no further, Lime Crime’s Soft Touch Lipstick is the smoothest, most comfortable and wearable matte lipstick you’ll ever try on. Violet Vibes delivers a cloud of deep violet to the lips, effortlessly gliding on to smooth out lip lines with a lip blurring effect.

Why You Need It: Providing high comfort without color compromise, Soft Touch is non-drying and so feather-light, you’ll forget you even have it on. Plus, the tantalizing vanilla minty scent is a dream!

Not So Plastic, It’s Fantastic: Our Soft Touch Lipstick comes with a unique paper packaging which uses less plastic than other lipstick tubes.