Best Cotton Cordell in 2026

LARGE FISHING: Pencil Popper lure comes in 6 and 7 inch options and known for ideal lures for big fish

WEIGHTED TAIL: Weight at the tail end of the fishing lure produces potent action and long casts

VERSITILE BAIT: Cordell Pencil Popper original for striped bass fishing, but effective for all big gamefish

LARGE FISHING: Pencil Popper lure comes in 6 and 7 inch options and known for ideal lures for big fish

WEIGHTED TAIL: Weight at the tail end of the fishing lure produces potent action and long casts

VERSITILE BAIT: Cordell Pencil Popper original for striped bass fishing, but effective for all big gamefish

The world's original "alphabet" crankbait

54 years of catching bass

Made using modern plastic technology

Super Spot lure is a secret bait for pro angler because it runs over grass well

Anti-snagging lure design

Multiple rattles create more noise to attract attention

The Big O is the original square-lip crankbait and sold more than one million lures during its first season of production.

It is known as one of fishing's most-copied lures, but no other bait captures that shimmy and produces so many violent strikes.

Equally effective in lakes and streams, the Big O truly is one of fishing's most legendary lures. It is one of the most-copied baits in history.

Country Of Origin: China

Model Number: C0911

Hollow head adds action when twitched

Can be twitched on top

Runs erratically with a twitch-twitch-pause retrieve

Provides a wide searching wobble on a straight retrieve

Package length: 12.7 cm

Package width: 4.826 cm

Package height: 1.777 cm

Country Of Origin: China

Hammered sides produce baitfish flash

Spoons are masters of deception

Super Spot lure is a secret bait for pro angler because it runs over grass well

Anti-snagging lure design

Multiple rattles create more noise to attract attention

The Big O is the original square-lip crankbait and sold more than one million lures during its first season of production.

It is known as one of fishing's most-copied lures, but no other bait captures that shimmy and produces so many violent strikes.

Equally effective in lakes and streams, the Big O truly is one of fishing's most legendary lures. It is one of the most-copied baits in history.

Features a flat head that prompts a tight wiggle and plenty of baitfish flash

Unique pulsating water disturbance that makes this blade a go-to for all species of bass and panfish

Dual line-tie holes allow for use as a casting bait or jigging spoon

The Cotton Cordell Wally Diver has proven that its slender profile and tight wiggle produce big walleye and bass.

Its tight compact action increases hooksets and is equally effective whether cast or trolled.

Proven on the Great Lakes and other walleye waters

Slender profile and tight wiggle to attract fish

Proven on the Great Lakes and other walleye waters

Effective cast or trolled for big walleye; Tournament-caliber performance

The Cotton Cordell Wally Diver has proven that its slender profile and tight wiggle produce big walleye and bass.

Its tight compact action increases hooksets and is equally effective whether cast or trolled.

Proven on the Great Lakes and other walleye waters

The Cotton Cordell Suspending Wally Diver fishing lure is part of Cotton Cordell's most popular family of lures, the Wally Diver fishing series.

The Suspending Wally Diver is unique in that it reaches depths of 20 ft when trolled and teases fish by sitting motionless on the pause.

A wide variety of color patterns have proven themselves on the Great Lakes and small waters alike.

The Cotton Cordell Wally Diver has proven that its slender profile and tight wiggle produce big walleye and bass.

Its tight compact action increases hooksets and is equally effective whether cast or trolled.

Proven on the Great Lakes and other walleye waters

The Cotton Cordell Suspending Wally Diver fishing lure is part of Cotton Cordell's most popular family of lures, the Wally Diver fishing series.

The Suspending Wally Diver is unique in that it reaches depths of 20 ft when trolled and teases fish by sitting motionless on the pause.

A wide variety of color patterns have proven themselves on the Great Lakes and small waters alike.

The Cotton Cordell Red-Fin is a legendary lure for a variety of gamefish, from bass and walleye in freshwater to specks and redfish on the coasts.

The wavy sides of the Ripplin’ Red-Fin create an appearance of constant motion, even when the lure is sitting still.

Diving to 3 feet, the Ripplin’ Red-Fin is the bait-of-choice for shallow water stripers, walleyes and all types of bass.

A dual threat topwater lure that can be fished either aggressively or with subtle action

Perfect bait for throwing into schools of breaking fish

Draws fish back up to the surface after the feeding period is seemingly over

This topwater lure excels in clear water as it presents a different action and look than other topwaters; Perfect for highland reservoirs

Sits vertically in the water with the tail down when at rest; When you jerk the rod tip, it jumps forward and spits water like a fleeing shad or wounded minnow

Designed to be fished slowly, to maximize time in the strike zone

If you’re looking for a dual threat topwater lure that can be fished either aggressively or with subtle action, Cotton Cordell Boy Howdy is a must-have.

Anglers throwing into schools of breaking fish have put this bait to good use, drawing fish back up to the surface after the feeding period is seemingly over.

Dual props to stretch out and gurgle like a wounded baitfish.

The Cotton Cordell Red-Fin is a legendary lure for a variety of gamefish, from bass and walleye in freshwater to specks and redfish on the coasts.

The wavy sides of the Ripplin’ Red-Fin create an appearance of constant motion, even when the lure is sitting still.

Diving to 3 feet, the Ripplin’ Red-Fin is the bait-of-choice for shallow water stripers, walleyes and all types of bass.

The Cotton Cordell Red-Fin is a legendary lure for a variety of gamefish, from bass and walleye in freshwater to specks and redfish on the coasts.

The wavy sides of the Ripplin’ Red-Fin create an appearance of constant motion, even when the lure is sitting still.

Diving to 3 feet, the Ripplin’ Red-Fin is the bait-of-choice for shallow water stripers, walleyes and all types of bass.

This topwater lure excels in clear water as it presents a different action and look than other topwaters; Perfect for highland reservoirs

Sits vertically in the water with the tail down when at rest; When you jerk the rod tip, it jumps forward and spits water like a fleeing shad or wounded minnow

Designed to be fished slowly, to maximize time in the strike zone

The Cotton Cordell Red-Fin is a legendary lure for a variety of gamefish, from bass and walleye in freshwater to specks and redfish on the coasts.

The wavy sides of the Ripplin’ Red-Fin create an appearance of constant motion, even when the lure is sitting still.

Diving to 3 feet, the Ripplin’ Red-Fin is the bait-of-choice for shallow water stripers, walleyes and all types of bass.

Great casting lure

Fish-stirring vibration for big strikes

Multiple rattles

Weighted tail produces potent action and long casts

A Cordell orginal for striped bass but effective for all big gamefish

Known for catching big fish

Weighted tail produces potent action and long casts

A Cordell orginal for striped bass but effective for all big gamefish

Known for catching big fish

True running V wakes for heart stopping topwater strikes

Hollow head adds action when twitched

Effectives on speckled trout and redfish