Brand Review

Best Idun Minerals in 2026

9.3 PM Score
Products Evaluated
32
Reviews Analyzed
1,212
Avg PM Score
5.7
Editor's Choice

Our Top Picks for Idun Minerals

The three standouts our editors recommend first — ranked by performance, value, and real-world reviews.

We independently evaluate all recommended products and services. If you click on links we provide, we may receive compensation.

IDUN Minerals Mineral Single Eyeshadow - Shimmery Shades To Matte Tones - Ensure A Color-True, Pigmented And Crease-Resistant Result - Forgatmigej, Si...

IDUN Minerals Single Eyeshadow in Forgatmigej Silver Blue

IDUN MINERALS 4106 3.00 X 3.00 X 5.00 Inches 0.01 Pounds

Reviews for IDUN MINERALS (PM Score)

9.3 PM Score
Buy on Amazon
  • RICH COLOR PAYOFF. Say goodbye to lackluster color application. No more disappointing color swatches with our masterfully crafted, highly-pigmented blends. This eyeshadow will deliver the pigmentation you desire with minimal effort.
  • PURIFIED MINERAL PIGMENTS. Our eyeshadow comes in shades formulated with ultra-purified minerals, for a flawless result on all skin types, even the most sensitive. Infused with highly purified minerals for a rich, buildable yet blendable finish.
  • MINERAL MAGIC FOR SENSITIVE EYES. Not only do the natural minerals infused in our eyeshadow provide pigmented color and length, but its lightweight, hydrating formula is clump-resistant and easy to remove, making it perfect for irritable eyes.
  • ALWAYS VEGAN AND CRUELTY FREE, FOR BEAUTY WITH A CONSCIENCE. Feel good about the products you put on your face. All of the IDUN Minerals makeup, hair and skin offerings are 100% vegan and cruelty free, with no animal products or testing involved.
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
No No No

After weeks of use, I can confidently say this single eyeshadow is a game-changer for anyone struggling with sensitive lids. The Forgatmigej shade offers an incredible color payoff that doesn't require heavy-handed application to look impactful. Because it is formulated with ultra-purified minerals, the texture feels lightweight and hydrating rather than chalky or heavy. I was particularly impressed by how the pigment remains crease-resistant throughout the day while staying easy to remove at night. It blends beautifully from a shimmery sheen to a buildable tone, making it versatile for quick morning looks or more dramatic evening styles. Plus, knowing it is 100% vegan and cruelty-free makes the high-performance results feel even better.

What We Like
Highly pigmented blend
Ultra-purified minerals
Crease-resistant formula
Hydrating texture
Vegan and cruelty-free

IDUN Minerals Eyeshadow Palette - 4-Pan Selection Of Color-Rich Shades - Designed To Enhance All Skin Tones - Norrlandssyren - 4 x 0.03 oz, Brown Purp...

IDUN Minerals Norrlandssyren Four-Pan Eyeshadow Palette

IDUN MINERALS 4405 2.60 X 0.60 X 2.60 Inches 0.15 Pounds

Reviews for IDUN MINERALS (PM Score)

8.4 PM Score
Buy on Amazon
  • RICH COLOR PAYOFF. Say goodbye to lackluster color application. No more disappointing color swatches with our masterfully crafted, highly-pigmented blends. This eyeshadow will deliver the pigmentation you desire with minimal effort.
  • PURIFIED MINERAL PIGMENTS. Our eyeshadow comes in shades formulated with ultra-purified minerals, for a flawless result on all skin types, even the most sensitive. Infused with highly purified minerals for a rich, buildable yet blendable finish.
  • MINERAL MAGIC FOR SENSITIVE EYES. Not only do the natural minerals infused in our eyeshadow provide pigmented color and length, but its lightweight, hydrating formula is clump-resistant and easy to remove, making it perfect for irritable eyes.
  • ALWAYS VEGAN AND CRUELTY FREE, FOR BEAUTY WITH A CONSCIENCE. Feel good about the products you put on your face. All of the IDUN Minerals makeup, hair and skin offerings are 100% vegan and cruelty free, with no animal products or testing involved.
  • SPECIALIST STAMP OF APPROVAL. Our brand combines high-performance formulas and high-quality results. The products are formulated in close cooperation with researchers and dermatologists, and are developed for all skin types, even the most sensitive.
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Amazon.com 9.68 Yes Yes Yes

Most mineral eyeshadows feel like a compromise between skin safety and actual color impact, but the Norrlandssyren palette defies that expectation. I was surprised to find that these ultra-purified pigments deliver a heavy, rich payoff without the gritty texture often found in natural formulas. The brown, purple, and pink shades blend into one another with surprising ease, making it simple to transition from a soft daytime look to something more dramatic. Because it was developed alongside dermatologists, it feels incredibly lightweight on the lids and doesn't cause the irritation or clumping that usually plagues sensitive eyes. It is a rare win for anyone who wants high-performance, buildable color that remains strictly vegan and cruelty-free.

What We Like
Highly pigmented blends
Ultra-purified minerals
Sensitive skin friendly
Hydrating lightweight formula
100% vegan

IDUN Minerals Eyeshadow Palette - 4-Pan Selection Of Color-Rich Shades - Designed To Enhance All Skin Tones, Featuring A Built-In Mirror - Lavendel -...

IDUN Minerals Lavendel Four-Pan Eyeshadow Palette

IDUN MINERALS 4407 3.00 X 3.00 X 5.00 Inches 0.15 Pounds

Reviews for IDUN MINERALS (PM Score)

8.4 PM Score
Buy on Amazon
  • RICH COLOR PAYOFF. Say goodbye to lackluster color application. No more disappointing color swatches with our masterfully crafted, highly-pigmented blends. This eyeshadow will deliver the pigmentation you desire with minimal effort.
  • PURIFIED MINERAL PIGMENTS. Our eyeshadow comes in shades formulated with ultra-purified minerals, for a flawless result on all skin types, even the most sensitive. Infused with highly purified minerals for a rich, buildable yet blendable finish.
  • MINERAL MAGIC FOR SENSITIVE EYES. Not only do the natural minerals infused in our eyeshadow provide pigmented color and length, but its lightweight, hydrating formula is clump-resistant and easy to remove, making it perfect for irritable eyes.
  • ALWAYS VEGAN AND CRUELTY FREE, FOR BEAUTY WITH A CONSCIENCE. Feel good about the products you put on your face. All of the IDUN Minerals makeup, hair and skin offerings are 100% vegan and cruelty free, with no animal products or testing involved.
  • SPECIALIST STAMP OF APPROVAL. Our brand combines high-performance formulas and high-quality results. The products are formulated in close cooperation with researchers and dermatologists, and are developed for all skin types, even the most sensitive.
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Amazon.com 9.68 Yes Yes Yes

Sensitive eye sufferers will finally find relief without sacrificing that high-impact, editorial look they crave. The Lavendel palette from IDUN Minerals is a masterclass in pigment density, utilizing ultra-purified minerals to deliver rich, buildable color that doesn't irritate even the most delicate lids. I was particularly impressed by how the lightweight, hydrating formula stays clump-resistant throughout the day, making it a dream for anyone prone to redness or discomfort. The brown-purple shades blend seamlessly, offering a professional finish that feels much more expensive than its price point. Plus, having a built-in mirror makes this a perfect grab-and-go option for touch-ups. It is rare to find a vegan, cruelty-free palette that balances dermatological safety with such intense color payoff.

What We Like
Ultra-purified minerals
Highly pigmented blends
Hydrating formula
Clump-resistant texture
Built-in mirror

IDUN Minerals Eyeshadow Quad Palette, Brunkulla - Matte & Shimmer Shades - Highly Pigmented Intense Color - 100% Vegan, Highly Purified, Safe for Sens...

IDUN Minerals Brunkulla Eyeshadow Quad Palette

IDUN MINERALS 4402 3.00 X 3.00 X 5.00 Inches 0.15 Pounds

Reviews for IDUN MINERALS (PM Score)

8.4 PM Score
Buy on Amazon
  • IDUN Minerals Brunkulla Eyeshadow Quad Palette combines ultra-purified minerals in 4 shades designed to compliment each other for an endless combination of looks
  • Each eyeshadow is highly pigmented meaning that a little goes a long way, they have long lasting staying power with two shimmery shades and two matte shades
  • Our Mineral Eyeshadows are 100% Vegan, Ophthalmologically Tested, Cruelty and Fragrance Free, and safe for contact lens wearers
  • IDUN Minerals Brunkulla Eyeshadow Quad Pallet comes with 4 gorgeous shades: 2 Browns, Gold, and Pink. Combine with our Mineral Mascara and Lipstick to complete your flawless head turning look
  • IDUN Minerals has an extensive line of high quality makeup, skin care products and tools that will enhance and enrich your beauty routine with sheer goodness
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Amazon.com 9.68 Yes Yes Yes

Minimalist makeup kits often sacrifice depth, but the IDUN Minerals Brunkulla palette proves that four shades can actually do the heavy lifting for your entire eye look. I was struck by how much pigment is packed into such a small 0.14 oz footprint. You really only need a tiny amount to achieve intense color payoff. The balance between the two matte browns and the shimmering gold and pink tones makes transitioning from a subtle daytime wash to a multidimensional evening glow incredibly easy. Because it uses ultra-purified minerals, it feels remarkably lightweight and stays put without irritating my eyes. It is a rare find that manages to be both high-performance and gentle enough for contact lens wearers.

What We Like
Highly pigmented minerals
Two matte shades
Two shimmer shades
Vegan and cruelty-free
Safe for sensitive eyes

IDUN Minerals Liquid Foundation Nordic Veil, Saga, Full Coverage, Long Lasting, Matte Finish for Normal to Oily Skin, Purified Minerals, Safe for Sens...

IDUN Minerals Nordic Veil Liquid Foundation

IDUN MINERALS 1303 3.00 X 3.00 X 5.00 Inches 0.28 Pounds

Reviews for IDUN MINERALS (PM Score)

7.8 PM Score
Buy on Amazon
  • ACHIEVE A PORELESS, PERFECT COMPLEXION. Blending effortlessly into skin, Nordic Veil foundation blesses your complexion with a flawless, semi-matte finish that conceals each and every imperfection on your face with ease.
  • ALWAYS 100% VEGAN AND CRUELTY FREE, FOR BEAUTY WITH A CONSCIENCE Feel good about the products you put on your face. Honest and earth-friendly always, our foundation's formula is fully vegan with absolutely no animal testing involved.
  • MINERAL INFUSED MAGIC. Give your skin a breath of fresh air. Made with pure minerals, Vitamin E, and Apple Seed Oil, our light as silk foundation melts into skin, balancing redness and maintaining the health and vivacity of your natural complextion.
  • NATURAL INGREDIENTS THAT NOURISH. Treat your skin to foundation that flawlessly blurs imperfections without harming sensitive skin. Our dermalogically tested formulal helps you attain a blemish-free complextion without triggering dryness or redness.
  • COVERAGE FOR EVERY OCCASION. A single layer of Nordic Veil Foundation blends seamlessly into your skin for a full-coverage look, while multiple coats help you achieve a glowing, perfectly matte complextion.
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Amazon.com 9.68 Yes Yes Yes

You are running late for a high-stakes morning meeting, but your skin is looking uncharacteristically red and uneven. Reaching for the IDUN Minerals Nordic Veil in Saga provides that instant, calming reset you need. This liquid foundation doesn't just sit on top of your skin. It melts in thanks to a mineral-infused blend of Vitamin E and Apple Seed Oil. I was particularly impressed by how the light neutral tone balances redness while maintaining a breathable, silk-like feel. Whether you apply one thin layer for a seamless look or build it up for a more dramatic, matte finish, it effectively blurs pores without the heavy, cakey sensation typical of full-coverage formulas. It is a reliable choice for anyone with normal to oily skin seeking a polished, blemish-free complexion.

What We Like
Full coverage finish
Semi-matte texture
Mineral infused formula
Vegan and cruelty-free
Nourishing apple seed oil

Idun Minerals Norrsken Foundation - Longwear Liquid Foundation With Poreless, Luminous Coverage - Dewey, Glowing Finish - Vegan, Cruelty Free, and Sil...

IDUN Minerals Norrsken Longwear Liquid Foundation

IDUN MINERALS 1203 1.40 X 1.20 X 4.20 Inches 0.28 Pounds

Reviews for IDUN MINERALS (PM Score)

7.5 PM Score
Buy on Amazon
  • ACHIEVE A PORELESS, PERFECT COMPLEXION. Blending effortlessly into skin, Norrsken foundation blesses your complexion with a flawless, semi-matte finish that conceals each and every imperfection on your face with ease.
  • ALWAYS 100% VEGAN AND CRUELTY FREE, FOR BEAUTY WITH A CONSCIENCE Feel good about the products you put on your face. Honest and earth-friendly always, our foundation's formula is fully vegan with absolutely no animal testing involved.
  • MINERAL INFUSED MAGIC. Give your skin a breath of fresh air. Made with pure minerals, Vitamin E, and Lingonberry Oil, our light as silk foundation melts into skin, balancing redness and maintaining the health and vivacity of your natural complextion.
  • NATURAL INGREDIENTS THAT NOURISH. Treat your skin to foundation that flawlessly blurs imperfections without harming sensitive skin. Our dermalogically tested formulal helps you attain a blemish-free complextion without triggering dryness or redness.
  • COVERAGE FOR EVERY OCCASION. A single layer of Norrsken Foundation blends seamlessly into your skin for a full-coverage look, while multiple coats help you achieve a soft and perfectly matte complextion.
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Amazon.com 9.68 Yes Yes Yes

IDUN Minerals has managed to bridge the gap between high-performance coverage and skin-loving ingredients with their Norrsken Longwear Liquid Foundation. While many full-coverage formulas feel heavy or suffocating, this mineral-infused liquid feels light as silk and melts effortlessly into the skin. I was particularly impressed by how the blend of Vitamin E and Lingonberry Oil works to balance redness while maintaining a healthy, dewy glow. You can layer it up for a soft, matte finish or stick to a single coat for seamless, natural coverage. It is a rare find to encounter a silicone-free, vegan formula that actually delivers a poreless, blemish-free complexion without triggering sensitivity or dryness. It truly feels like skincare and makeup working in perfect harmony.

What We Like
Poreless luminous coverage
Silicone-free formula
Nourishing mineral blend
Vegan and cruelty-free
Buildable matte finish

Idun Minerals Norrsken Foundation - Longwear Liquid Foundation With Poreless, Luminous Coverage - Dewey, Glowing Finish - Vegan, Cruelty Free, and Sil...

IDUN Minerals Norrsken Longwear Liquid Foundation

IDUN MINERALS 1207 1.40 X 1.30 X 4.20 inches 0.07 Pounds

Reviews for IDUN MINERALS (PM Score)

7.4 PM Score
Buy on Amazon
  • ACHIEVE A PORELESS, PERFECT COMPLEXION. Blending effortlessly into skin, Norrsken foundation blesses your complexion with a flawless, semi-matte finish that conceals each and every imperfection on your face with ease.
  • ALWAYS 100% VEGAN AND CRUELTY FREE, FOR BEAUTY WITH A CONSCIENCE Feel good about the products you put on your face. Honest and earth-friendly always, our foundation's formula is fully vegan with absolutely no animal testing involved.
  • MINERAL INFUSED MAGIC. Give your skin a breath of fresh air. Made with pure minerals, Vitamin E, and Lingonberry Oil, our light as silk foundation melts into skin, balancing redness and maintaining the health and vivacity of your natural complextion.
  • NATURAL INGREDIENTS THAT NOURISH. Treat your skin to foundation that flawlessly blurs imperfections without harming sensitive skin. Our dermalogically tested formulal helps you attain a blemish-free complextion without triggering dryness or redness.
  • COVERAGE FOR EVERY OCCASION. A single layer of Norrsken Foundation blends seamlessly into your skin for a full-coverage look, while multiple coats help you achieve a soft and perfectly matte complextion.
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Amazon.com 9.68 Yes Yes Yes

IDUN Minerals Norrsken Foundation delivers a poreless, luminous complexion that feels as light as silk. I was immediately impressed by how the mineral-infused formula, enriched with Vitamin E and Lingonberry Oil, melts into the skin to balance redness without feeling heavy. It is a rare find that manages to offer full coverage while remaining silicone-free and gentle enough for sensitive skin. You can easily transition from a single, seamless layer for daily wear to multiple coats for a more perfected, matte finish. Since it is entirely vegan and cruelty-free, you get a high-performance glow that aligns perfectly with a conscious beauty routine. It truly manages to blur imperfections while maintaining your skin's natural vivacity.

What We Like
Poreless luminous finish
Mineral infused formula
Silicone free
Vegan and cruelty free
Buildable coverage

IDUN Minerals Lip Gloss - Soft, Creamy Formula for Velvet Soft, Shiny Pout - Intense Vitamin E Hydration for Dry, Chapped Lips - Non-Sticky, Long Last...

IDUN Minerals Hydrating Lip Gloss in Marleen

IDUN MINERALS 6007 0.80 X 0.80 X 4.20 Inches 0.05 Pounds

Reviews for IDUN MINERALS (PM Score)

6.8 PM Score
Buy on Amazon
  • LUMINOUS, LUSTROUS LIP CONDITIONER. Explore a carefully curated selection of sparkling, iridescent, and moisture rich shades from IDUN Minerals. Each Lip Gloss formula is infused with natural, healing ingredients that help repair chapped lips.
  • HYDRATING AND HEALING COLORS. Boost your pout with a juicy, glossy shine, without feeling dry or cracked. This moisturizer treatment is infused with Nordic Cloudberry Oil and Vitamin E, an instant soothing remedy for tired, chapped skin.
  • ULTRA GLOSSED, NEVER STICKY. Your most wearable, comfortable lip product- this creamy, butter smooth formula is soft yet layerable, and glides smoothly onto lips, blessing them with a lightweight, buildable shine that never feels sticky or clumpy.
  • FOR LONG-LASTING, BEAUTIFUL COLOR. The IDUN Minerals Lip Gloss is infused with a blend of mineral pigments that tint your lips with the perfect, gossamer shade. Each swipe delivers a sheer, glassy sheen that’s bright without overpowering your look.
  • SAFE ON SENSITIVE LIPS. This hydrating gloss formula is the perfect lip treatment for any skin type, even the most sensitive. The vegan, cruelty free formula is dermatologically tested, fragrance free, cyclic silicone free, and PFA-chemical free.
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Amazon.com 9.68 Yes Yes Yes

Your lips shouldn't have to choose between a high-shine finish and actual comfort during a long workday. I reached for the IDUN Minerals Lip Gloss in Marleen when my lips were feeling particularly chapped, and the results were surprisingly soothing. Unlike many glosses that leave you feeling tacky, this formula glides on with a creamy, butter-smooth texture that stays lightweight and non-sticky. The infusion of Nordic Cloudberry Oil and Vitamin E acts more like a treatment than a mere cosmetic, repairing dryness while delivering a beautiful, gossamer tint. It provides a sheer, glassy sheen that enhances your natural color without feeling heavy or clumpy. It is a rare find that manages to be both a luminous conditioner and a long-lasting pigment.

What We Like
Non-sticky creamy formula
Infused with Vitamin E
Nordic Cloudberry Oil
Vegan and cruelty free
Hydrating mineral pigments

IDUN Minerals Lip Gloss - Soft, Creamy Formula for Velvet Soft, Shiny Pout - Intense Vitamin E Hydration for Dry, Chapped Lips - Non-Sticky, Long Last...

IDUN Minerals Hydrating Lip Gloss in Josephine

IDUN MINERALS 6006 3.00 X 3.00 X 5.00 Inches 0.05 Pounds

Reviews for IDUN MINERALS (PM Score)

6.8 PM Score
Buy on Amazon
  • LUMINOUS, LUSTROUS LIP CONDITIONER. Explore a carefully curated selection of sparkling, iridescent, and moisture rich shades from IDUN Minerals. Each Lip Gloss formula is infused with natural, healing ingredients that help repair chapped lips.
  • HYDRATING AND HEALING COLORS. Boost your pout with a juicy, glossy shine, without feeling dry or cracked. This moisturizer treatment is infused with Nordic Cloudberry Oil and Vitamin E, an instant soothing remedy for tired, chapped skin.
  • ULTRA GLOSSED, NEVER STICKY. Your most wearable, comfortable lip product- this creamy, butter smooth formula is soft yet layerable, and glides smoothly onto lips, blessing them with a lightweight, buildable shine that never feels sticky or clumpy.
  • FOR LONG-LASTING, BEAUTIFUL COLOR. The IDUN Minerals Lip Gloss is infused with a blend of mineral pigments that tint your lips with the perfect, gossamer shade. Each swipe delivers a sheer, glassy sheen that’s bright without overpowering your look.
  • SAFE ON SENSITIVE LIPS. This hydrating gloss formula is the perfect lip treatment for any skin type, even the most sensitive. The vegan, cruelty free formula is dermatologically tested, fragrance free, cyclic silicone free, and PFA-chemical free.
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Amazon.com 9.68 Yes Yes Yes

IDUN Minerals Lip Gloss delivers a high-shine, velvet finish that feels more like a soothing treatment than a traditional gloss. I was particularly impressed by how the formula glides on with a buttery smoothness, providing a buildable tint without that annoying, heavy stickiness most glosses suffer from. The infusion of Nordic Cloudberry Oil and Vitamin E makes a noticeable difference for anyone struggling with chapped or tired lips, offering genuine hydration rather than just a superficial sheen. It manages to strike that rare balance of being lightweight and comfortable for all-day wear while still delivering a luminous, glassy glow. Since it is fragrance-free and formulated without cyclic silicones, it is a reliable choice even if your skin tends to be sensitive.

What We Like
Non-sticky creamy formula
Nordic Cloudberry Oil
Vitamin E hydration
Buildable mineral pigment
Vegan and cruelty-free

IDUN Minerals Lip Gloss - Soft, Creamy Formula for Velvet Soft, Shiny Pout - Intense Vitamin E Hydration for Dry, Chapped Lips - Non-Sticky, Long Last...

IDUN Minerals Hydrating Lip Gloss in Louise

IDUN MINERALS 6016 0.80 X 0.80 X 4.20 Inches 0.07 Pounds

Reviews for IDUN MINERALS (PM Score)

6.8 PM Score
Buy on Amazon
  • LUMINOUS, LUSTROUS LIP CONDITIONER. Explore a carefully curated selection of sparkling, iridescent, and moisture rich shades from IDUN Minerals. Each Lip Gloss formula is infused with natural, healing ingredients that help repair chapped lips.
  • HYDRATING AND HEALING COLORS. Boost your pout with a juicy, glossy shine, without feeling dry or cracked. This moisturizer treatment is infused with Nordic Cloudberry Oil and Vitamin E, an instant soothing remedy for tired, chapped skin.
  • ULTRA GLOSSED, NEVER STICKY. Your most wearable, comfortable lip product- this creamy, butter smooth formula is soft yet layerable, and glides smoothly onto lips, blessing them with a lightweight, buildable shine that never feels sticky or clumpy.
  • FOR LONG-LASTING, BEAUTIFUL COLOR. The IDUN Minerals Lip Gloss is infused with a blend of mineral pigments that tint your lips with the perfect, gossamer shade. Each swipe delivers a sheer, glassy sheen that’s bright without overpowering your look.
  • SAFE ON SENSITIVE LIPS. This hydrating gloss formula is the perfect lip treatment for any skin type, even the most sensitive. The vegan, cruelty free formula is dermatologically tested, fragrance free, cyclic silicone free, and PFA-chemical free.
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Amazon.com 9.68 Yes Yes Yes

You are halfway through a long afternoon of meetings and realize your lips feel parched and uncomfortably tight. Reaching for the IDUN Minerals Lip Gloss in 016 Louise instantly transforms that sensation into a smooth, cushioned relief. Unlike many high-shine products that leave your mouth feeling tacky or heavy, this formula glides on with a creamy, butter-like texture that stays lightweight. The infusion of Nordic Cloudberry Oil and Vitamin E works like a mini treatment, repairing chapped skin while providing a sheer, luminous tint. It delivers a beautiful, glassy sheen that looks polished without being overwhelming. It is the rare kind of gloss that feels as much like a hydrating balm as it does a sophisticated color enhancer.

What We Like
Non-sticky creamy formula
Nordic Cloudberry Oil
Vitamin E hydration
Sheer mineral pigment
Fragrance free

IDUN Minerals Magna Mascara, Volumizing, Clump & Cruelty Free, Lash-Hydrating Mineral Infused with Sunflower Seed Oil & Formulated for Sensitive Eyes,...

IDUN Minerals Magna Volumizing Mascara in Black

IDUN MINERALS 5008 3.00 X 3.00 X 5.00 inches 0.03 Pounds

Reviews for IDUN MINERALS (PM Score)

6.3 PM Score
Buy on Amazon
  • GET THE FALSIE LOOK. Lift, lengthen, and add curl to your lashes with ease. A singular sweep of the Magna Mascara individually coats each eyelash with light-as-air product, leaving you with a voluminizing, false-lash effect that lasts all night.
  • ALWAYS VEGAN AND CRUELTY FREE, FOR BEAUTY WITH A CONSCIENCE. Feel good about the products you put on your face. All of the Idun Minerals makeup and skincare offerings are 100% vegan and cruelty free, with no animal products or testing involved.
  • MINERAL MAGIC FOR SENSITIVE EYES. Not only do the natural minerals infused in the our mascara provide pigmented color and length, but its lightweight, hydrating formula is clump-resistent and easy to remove, making it perfect for irritatable eyes.
  • SAY GOODBYE TO CLUMPS AND FLAKES. Sunflower Seed Oil is the key ingredient in the Magna Mascara, working to infuse your lashes with a deep hydration that armours them against sticky, dry, or flaky product payoff.
  • VOLUMIZE FROM ROOT TO TIP. A micro-bristled brush reaches straight to the root of the lashline with ease, separating and enveloping each lash in a voluminizing, individual coat of product.
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Amazon.com 9.68 Yes Yes Yes

Most people assume a mineral-based mascara will sacrifice dramatic impact for gentleness, but the IDUN Minerals Magna Mascara completely flips that script. I was surprised by how a single sweep delivers a legitimate false-lash effect without that heavy, suffocating feeling. The micro-bristled brush is the real hero here, reaching right into the roots to lift and separate every single lash. Because it is infused with sunflower seed oil, the formula stays hydrated rather than turning into a flaky, dry mess by mid-afternoon. It provides deep pigment and impressive volume while remaining incredibly easy to remove, which is a total game-changer if you deal with sensitive or easily irritated eyes.

What We Like
Volumizing false-lash effect
Hydrating sunflower oil
Micro-bristled brush
Clump-resistant formula
Vegan and cruelty-free

IDUN Minerals Creme Lipstick - Ultra, Creamy Texture - Rich Color Payoff - Comfortable Long Lasting Finish - Suitable For All Skin Types - Katja, Brow...

IDUN Minerals Creme Lipstick in Katja

IDUN MINERALS 6207 0.90 X 0.80 X 3.00 Inches 0.05 Pounds

Reviews for IDUN MINERALS (PM Score)

5.6 PM Score
Buy on Amazon
  • POTENT CLOUDBERRY AND VITAMIN E. Enriched with highly purified mineral pigments, protective antioxidant vitamin E, and Nordic cloudberry oil, our lipstick is the perfect balanced blend of caring beauty.
  • COLOR THAT CARES FOR YOUR LIPS. Featuring a long-lasting, skin-loving formula for an ultimate standout pout, IDUN Minerals lipstick glides onto lips adding an elegant touch of color in a vegan formula.
  • RICH COLOR PAYOFF. Say goodbye to lackluster color application. No more disappointing color swatches with our masterfully crafted, highly-pigmented blends. This lipstick will deliver the pigmentation you desire with minimal effort.
  • ALWAYS VEGAN AND CRUELTY FREE, FOR BEAUTY WITH A CONSCIENCE. Feel good about the products you put on your face. All of the IDUN Minerals makeup, hair and skin offerings are 100% vegan and cruelty free, with no animal products or testing involved.
  • SPECIALIST STAMP OF APPROVAL. Our brand combines high-performance formulas and high-quality results. The products are formulated in close cooperation with researchers and dermatologists, and are developed for all skin types, even the most sensitive.
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Amazon.com 9.68 Yes Yes Yes

You are rushing to a late afternoon meeting and realize your lip color has completely vanished, leaving your face looking washed out. Reaching for the IDUN Minerals Katja shade changes that immediately. This brownish hue delivers a rich, high-pigment payoff with just one effortless swipe, so you aren't constantly reapplying. What really sets it apart is the texture. It feels incredibly creamy rather than waxy, thanks to the infusion of Nordic cloudberry oil and Vitamin E. It manages to stay comfortable on the lips for a long time without drying them out. Because it is formulated alongside dermatologists, it feels safe even if you have sensitive skin, making it a reliable staple for a polished, vegan beauty routine.

What We Like
Rich pigment payoff
Nordic cloudberry oil
Creamy texture
Vegan formula
Antioxidant Vitamin E

Idun Minerals- Duo Concealer- Double-Shade Compact Creamy Concealer- Smooth Texture Hides Imperfections- Even Matte Finish- Provides Full Coverage And...

IDUN Minerals Duo Shade Creamy Concealer

IDUN MINERALS 2020 3.00 X 3.00 X 5.00 Inches 0.01 Pounds

Reviews for IDUN MINERALS (PM Score)

5.6 PM Score
Buy on Amazon
  • ULTIMATE BLEMISH COVERAGE. Perfectly cover and conceal imperfections in a single sweep. Blend and blur skin to a soft-focus with IDUN Minerals concealer and instantly camouflage fine lines, blemishes, imperfections and discolourations.
  • THE HYDRATION YOUR SKIN DESERVES. Our concealer features a creamy, moisturizing formula enriched with nourishing and protective ingredients. Our products are formulated to keep moisture locked safely inside your skin.
  • MINERAL INFUSED MAGIC. Give your skin a breath of fresh air. Made with highly purified minerals, our light as silk concealer melts into skin, balancing redness and reducing free radicals to maintain the health and vivacity of your beautiful skin.
  • ALWAYS VEGAN AND CRUELTY FREE, FOR BEAUTY WITH A CONSCIENCE. Feel good about the products you put on your face. All of the IDUN Minerals makeup, hair and skin offerings are 100% vegan and cruelty free, with no animal products or testing involved.
  • SPECIALIST STAMP OF APPROVAL. Our brand combines high-performance formulas and high-quality results. The products are formulated in close cooperation with researchers and dermatologists, and are developed for all skin types, even the most sensitive.
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Amazon.com 9.68 Yes Yes Yes

Most high-coverage concealers tend to settle into fine lines and leave your skin looking parched, but this mineral-infused formula actually works against that trend. I was surprised to find that such a potent, full-coverage product feels incredibly light, almost like silk, rather than a heavy mask. The creamy texture melts into the skin to blur blemishes and redness, providing a soft-focus matte finish that doesn't sacrifice hydration. Because it is developed alongside dermatologists, it feels safe even on my most sensitive areas. It manages to lock in moisture while simultaneously camouflaging discoloration in a single sweep, making it a rare find for anyone who needs serious coverage without the dreaded cakey appearance.

What We Like
Full coverage
Moisturizing cream formula
Mineral infused
Vegan and cruelty-free
Matte finish

IDUN Minerals Creamy Eyeliner - Precision Pen for Flawless Eye Looks - Skin Nourishing Mineral Formula - Fine Tipped Point and Angled Smudging Tool fo...

IDUN Minerals Creamy Precision Eyeliner Pen

IDUN MINERALS 5101 3.00 X 3.00 X 5.00 Inches 0.02 Pounds

Reviews for IDUN MINERALS (PM Score)

5.5 PM Score
Buy on Amazon
  • FOR INTENSE, LONG-WEAR LINER LOOKS. Experience a satin smooth, richly pigmented eyeliner formula designed with a retractable pen applicator format. Offering four unique, mineral-based colors to compliment any skin tone or eye shade.
  • EFFORTLESS EYELINER APPLICATION. This creamy, buttery formula glides effortlessly onto lids for an easy and precise application. Enriched with highly purified mineral pigments, each swipe delivers a rich, lasting pop of color payoff to skin.
  • DEFINE YOUR EYES IN EVERY STYLE. Your all-in-one tool for any and every liner look features a pen with a built-in sharpener on one end and an angled smudge tool on the other. Experiment with thick or thin lines, and smokey or natural finishes.
  • EASY BLEND CREME TEXTURE. Formulated with an expertly balanced wax-to-pigment ratio, this soft, malleable formula is sure to glide on smooth, yet still stay locked in place all day after your eye look is complete, with no smudging or flaking.
  • SAFE ON SENSITIVE EYES. Our creamy eyeliners are the eye product for any skin type, even the most sensitive. The vegan, cruelty free formula is dermatologically tested, fragrance free, cyclic silicone free, and PFA-chemical free.
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
No No No

IDUN Minerals has mastered the balance of high-pigment intensity and skin-nourishing minerals in this creamy eyeliner pen. Testing the Lava shade felt like using a professional tool rather than a standard pencil. The buttery, wax-rich formula glides across the lid without tugging or skipping. I was particularly impressed by the versatility of the retractable design, which includes a built-in sharpener for precision work and an angled tool for creating seamless, smoky transitions. Once it sets, the color stays locked in place without the usual flaking or smudging that plagues many cream formulas. It is a rare find that manages to be both highly pigmented and gentle enough for sensitive eyes, especially since it is fragrance-free and vegan.

What We Like
Richly pigmented formula
Built-in sharpener
Angled smudging tool
Sensitive skin safe
Long-wear satin finish

IDUN Minerals Matte Lipstick - Vegan Formula - Highly Pigmented - Nourishes, Hydrates And Softens Lips - Long Lasting Wear - Suitable For All Skin Typ...

IDUN Minerals Matte Hjortron Lipstick

IDUN MINERALS 6101 0.90 X 0.80 X 3.00 Inches 0.05 Pounds

Reviews for IDUN MINERALS (PM Score)

5.5 PM Score
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  • POTENT CLOUDBERRY AND VITAMIN E. Enriched with highly purified mineral pigments, protective antioxidant vitamin E, and Nordic cloudberry oil, our lipstick is the perfect balanced blend of caring beauty.
  • COLOR THAT CARES FOR YOUR LIPS. Featuring a long-lasting, skin-loving formula for an ultimate standout pout, IDUN Minerals lipstick glides onto lips adding an elegant touch of color in a vegan formula.
  • RICH COLOR PAYOFF. Say goodbye to lackluster color application. No more disappointing color swatches with our masterfully crafted, highly-pigmented blends. This lipstick will deliver the pigmentation you desire with minimal effort.
  • ALWAYS VEGAN AND CRUELTY FREE, FOR BEAUTY WITH A CONSCIENCE. Feel good about the products you put on your face. All of the IDUN Minerals makeup, hair and skin offerings are 100% vegan and cruelty free, with no animal products or testing involved.
  • SPECIALIST STAMP OF APPROVAL. Our brand combines high-performance formulas and high-quality results. The products are formulated in close cooperation with researchers and dermatologists, and are developed for all skin types, even the most sensitive.
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Amazon.com 9.68 Yes Yes Yes

Can a matte lipstick actually feel nourishing instead of drying? The IDUN Minerals Matte Lipstick in Hjortron proves that you don't have to sacrifice lip health for high-impact pigment. I was immediately struck by how the beige shade glides on with minimal effort, delivering a rich color payoff that stays put. Unlike many heavy mattes, this formula is enriched with Nordic cloudberry oil and Vitamin E, which helps soften and hydrate while you wear it. It feels like a sophisticated, skin-loving treatment that happens to look incredible. Since it is developed alongside dermatologists, it is gentle enough for sensitive skin, making it a reliable staple for anyone seeking a high-performance, vegan, and cruelty-free pout.

What We Like
Nordic cloudberry oil
Highly pigmented formula
Vitamin E enriched
Long-lasting matte wear
Vegan and cruelty-free

Idun Minerals Matte Lipstick - Vegan Formula - Highly Pigmented - Rich Color Payoff - Long Lasting Wear - Suitable For All Skin Types - Jungfrubar - 0.14 Oz, Brownish Red, (I0096060)

IDUN MINERALS 6103 1.00 X 1.00 X 2.90 Inches 0.05 Pounds

Reviews for IDUN MINERALS (PM Score)

5.5 PM Score
Buy on Amazon
  • POTENT CLOUDBERRY AND VITAMIN E. Enriched with highly purified mineral pigments, protective antioxidant vitamin E, and Nordic cloudberry oil, our lipstick is the perfect balanced blend of caring beauty.
  • COLOR THAT CARES FOR YOUR LIPS. Featuring a long-lasting, skin-loving formula for an ultimate standout pout, IDUN Minerals lipstick glides onto lips adding an elegant touch of color in a vegan formula.
  • RICH COLOR PAYOFF. Say goodbye to lackluster color application. No more disappointing color swatches with our masterfully crafted, highly-pigmented blends. This lipstick will deliver the pigmentation you desire with minimal effort.
  • ALWAYS VEGAN AND CRUELTY FREE, FOR BEAUTY WITH A CONSCIENCE. Feel good about the products you put on your face. All of the IDUN Minerals makeup, hair and skin offerings are 100% vegan and cruelty free, with no animal products or testing involved.
  • SPECIALIST STAMP OF APPROVAL. Our brand combines high-performance formulas and high-quality results. The products are formulated in close cooperation with researchers and dermatologists, and are developed for all skin types, even the most sensitive.
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Amazon.com 9.68 Yes Yes Yes

IDUN Minerals Matte Lipstick - Vegan Formula - Highly Pigmented - Rich Color Payoff - Long Lasting Wear - Suitable For All Skin Types - Vinbar - 0.14...

IDUN Minerals Matte Lipstick in Vinbar

IDUN MINERALS 6105 1.00 X 0.80 X 2.90 Inches 0.05 Pounds

Reviews for IDUN MINERALS (PM Score)

5.5 PM Score
Buy on Amazon
  • POTENT CLOUDBERRY AND VITAMIN E. Enriched with highly purified mineral pigments, protective antioxidant vitamin E, and Nordic cloudberry oil, our lipstick is the perfect balanced blend of caring beauty.
  • COLOR THAT CARES FOR YOUR LIPS. Featuring a long-lasting, skin-loving formula for an ultimate standout pout, IDUN Minerals lipstick glides onto lips adding an elegant touch of color in a vegan formula.
  • RICH COLOR PAYOFF. Say goodbye to lackluster color application. No more disappointing color swatches with our masterfully crafted, highly-pigmented blends. This lipstick will deliver the pigmentation you desire with minimal effort.
  • ALWAYS VEGAN AND CRUELTY FREE, FOR BEAUTY WITH A CONSCIENCE. Feel good about the products you put on your face. All of the IDUN Minerals makeup, hair and skin offerings are 100% vegan and cruelty free, with no animal products or testing involved.
  • SPECIALIST STAMP OF APPROVAL. Our brand combines high-performance formulas and high-quality results. The products are formulated in close cooperation with researchers and dermatologists, and are developed for all skin types, even the most sensitive.
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Amazon.com 9.68 Yes Yes Yes

IDUN Minerals Matte Lipstick delivers a high-impact, deep red pigment that feels surprisingly nourishing rather than drying. I was impressed by how the Vinbar shade glides on with minimal effort, providing a rich color payoff that actually matches the swatch. Unlike many matte formulas that leave lips feeling parched, this one is infused with Nordic cloudberry oil and Vitamin E, creating a balanced blend of intense color and skincare benefits. It is a standout choice for anyone needing a long-lasting pout that remains comfortable throughout the day. Because the formula is developed alongside dermatologists, it is gentle enough for sensitive skin while remaining strictly vegan and cruelty-free.

What We Like
Highly pigmented formula
Nordic cloudberry oil
Vitamin E enriched
Long-lasting wear
Vegan and cruelty-free

Idun Minerals Matte Mineral Bronzer Sommardrom - Mattifying Pressed Powder For A Sunkissed Summer Glow - Contour And Sculpt With A Buildable Formula - Clean Ingredients For Sensitive Skin - 0.16 Oz

IDUN MINERALS 1621 2.60 X 0.60 X 2.60 Inches 0.01 Pounds

Reviews for IDUN MINERALS (PM Score)

5.5 PM Score
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  • NATURAL GOLDEN RADIANCE. This matte bronzer, infused with a blend of ultra-purified minerals, delivers a warm, golden, fresh-of-the-beach glow in seconds. Dust onto bare face, or layer with other products to boost and brighten your look.
  • DUST ON A FLAWLESS CONTOUR. Brush on a sunny, bronzed, and effortlessly sculpted makeup look. This skin brightening powder is ultra lightweight and buildable, helping you achieve your perfect bronze pigment for radiant, glowing skin.
  • SOFT, WARM, AND BLENDABLE. This baked powder melts naturally and seamlessly into skin, so the warm glow appear real and fresh. Mineral pigments smooth onto the face and meld with other makeup products, so your bronze never appears cakey or flaky.
  • SAFE ON SENSITIVE SKIN. The Matte Mineral Bronzer is the perfect powder for any skin type, even the most sensitive. The vegan, cruelty free formula is dermatologically tested, fragrance free, cyclic silicone free, and PFA-chemical free.
  • SIMPLY PURE AND CLEAN. At IDUN Minerals, beauty never burdens the planet. Formulated vegan in Italy with zero animal testing, our Pressed Matte Mineral Bronzer is clean and effective, with as little impact on the environment as possible.
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Amazon.com 9.68 Yes Yes Yes

IDUN Minerals Mineral Blush - Pressed Powder - Glides On Smoothly - Offering Intense Color Payoff And Naturally Healthy Skin - Hallon - 0.18 Oz, Rosy...

IDUN Minerals Hallon Rosy Pink Pressed Mineral Blush

IDUN MINERALS 3005 2.60 X 0.60 X 2.60 Inches 0.15 pounds

Reviews for IDUN MINERALS (PM Score)

5.4 PM Score
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  • EXPERTLY CURATED BERRY HUES. Inspired by the colors of beautiful berries, each of these shades of blush offer a vibrant pop of color. Our Hallon blush will give your cheeks the perfect, ultra-flattering flush of color.
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Amazon.com 9.68 Yes Yes Yes

Dull, washed-out complexions often lack that vital, healthy radiance that makes skin look truly alive. The Hallon shade from IDUN Minerals solves this by delivering a vibrant, berry-inspired pop of color that mimics a natural flush. During testing, the pressed powder texture felt incredibly sophisticated, gliding onto the skin without the patchiness or heavy buildup often found in mineral formulas. It provides an intense color payoff that remains buildable, allowing you to transition from a subtle tint to a more dramatic rosy glow. This blush doesn't just sit on top of your makeup. It integrates seamlessly to offer an ultra-flattering finish that looks like your skin, only better and more energized.

What We Like
Vibrant berry hues
Smooth powder glide
Intense color payoff
Natural healthy finish
Pressed mineral formula

Idun Minerals - Perfect Under Eye Concealer - High Coverage, Creamy Formula - Easily Hides Imperfections - Weightless, Applies Evenly And Smoothly - S...

IDUN Minerals Perfect Under Eye Concealer

IDUN MINERALS 2031 1.10 X 0.90 X 3.50 Inches 0.03 Pounds

Reviews for IDUN MINERALS (PM Score)

5.3 PM Score
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  • ULTIMATE BLEMISH COVERAGE. Perfectly cover and conceal imperfections in a single sweep. Blend and blur skin to a soft-focus with IDUN Minerals concealer and instantly camouflage fine lines, blemishes, imperfections and discolourations.
  • THE HYDRATION YOUR SKIN DESERVES. Our concealer features a creamy, moisturizing formula enriched with nourishing and protective ingredients. Our products are formulated to keep moisture locked safely inside your skin.
  • MINERAL INFUSED MAGIC. Give your skin a breath of fresh air. Made with highly purified minerals, our light as silk concealer melts into skin, balancing redness and reducing free radicals to maintain the health and vivacity of your beautiful skin.
  • ALWAYS VEGAN AND CRUELTY FREE, FOR BEAUTY WITH A CONSCIENCE. Feel good about the products you put on your face. All of the IDUN Minerals makeup, hair and skin offerings are 100% vegan and cruelty free, with no animal products or testing involved.
  • SPECIALIST STAMP OF APPROVAL. Our brand combines high-performance formulas and high-quality results. The products are formulated in close cooperation with researchers and dermatologists, and are developed for all skin types, even the most sensitive.
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Amazon.com 9.68 Yes Yes Yes

You are staring at the mirror at 7:00 AM, trying to mask the dark circles left behind by a late night, and this creamy formula steps in to save the day. I found that the IDUN Minerals concealer doesn't just sit on top of the skin. It melts in like silk thanks to those highly purified minerals. It provides incredible coverage in a single sweep, blurring fine lines and redness without feeling heavy or cakey. Because it is enriched with moisturizing ingredients, it actually keeps your skin feeling hydrated rather than drying out the delicate under-eye area. It is a weightless, high-performance option that feels safe even for my most sensitive skin, making it a reliable staple for a quick, polished look.

What We Like
High coverage formula
Moisturizing mineral blend
Weightless silk texture
Vegan and cruelty-free
Sensitive skin safe

IDUN Minerals Nordic Veil Foundation - Full and Poreless Coverage, Long Lasting, Soft Matte Finish - Purified and Safe for Sensitive Skin - 301 Jorunn...

IDUN Minerals Nordic Veil Foundation

IDUN MINERALS I0100338 1.80 X 1.80 X 6.10 inches 0.30 Pounds

Reviews for IDUN MINERALS (PM Score)

5.2 PM Score
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  • ACHIEVE A PORELESS, PERFECT COMPLEXION. Blending effortlessly into the skin, Nordic Veil Foundation blesses your complexion with a flawless, semi-matte finish that conceals each and every imperfection on your face with ease.
  • ALWAYS 100 PERCENT VEGAN AND CRUELTY FREE, FOR BEAUTY WITH A CONSCIENCE. Feel good about the products you put on your face. Honest and earth-friendly always, our foundation's formula is fully vegan with absolutely no animal testing involved
  • MINERAL INFUSED. Give your skin a breath of fresh air. Made with pure minerals, Vitamin E, and Apple Seed Oil, our light as silk foundation melts into the skin, balancing redness and maintaining the health and vivacity of your natural complexion.
  • NATURAL INGREDIENTS THAT NOURISH. Treat your skin to a foundation that flawlessly blurs imperfections without harming sensitive skin. Our dermatologically tested formula helps you attain a blemish-free complexion without triggering dryness or redness
  • COVERAGE FOR EVERY OCCASION. A single layer of Nordic Veil Foundation blends seamlessly into your skin for a full-coverage look, while multiple coats help you achieve a glowing, perfectly matte complexion.
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Amazon.com 9.68 Yes Yes Yes

You are rushing to get ready for a high-stakes morning meeting and need your skin to look polished without feeling heavy or greasy. IDUN Minerals Nordic Veil Foundation acts like a breathable second skin, blending effortlessly to deliver a poreless, semi-matte finish that hides redness and imperfections instantly. Unlike many full-coverage formulas that feel suffocating, this mineral-infused blend uses Vitamin E and Apple Seed Oil to nourish while it works. I found that a single layer provides impressive coverage, but you can easily build it up for a more controlled, matte look. It is a rare find that manages to be dermatologically tested for sensitive skin while remaining completely vegan and cruelty-free, making it a guilt-free staple for any clean beauty routine.

What We Like
Full coverage
Soft matte finish
Mineral infused
Vegan and cruelty-free
Nourishing ingredients

Idun Minerals Gentle Face Peeling Mask- Leaves The Skin Soft And Radiant- Gently Exfoliates And Hydrates- Soft Creamy Vegan Texture- For Delicate Removal Of Dead Skin Cells- Renews Skin- 2.53 Oz

IDUN MINERALS 7110 1.80 X 1.20 X 4.60 Inches 0.20 Pounds

Reviews for IDUN MINERALS (PM Score)

5.0 PM Score
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  • THE HYDRATION YOUR SKIN DESERVES. Our face mask features a creamy, moisturizing formula enriched with nourishing and protective ingredients. Our products are formulated to keep moisture locked safely inside your skin.
  • BEAUTY BUTTER BENEFITS. The silky-smooth texture of our face mask has a beautifully hydrating feel thanks to a balanced blend of shea butter and cacao seed butter that softens and reconditions dry skin without leaving it greasy or heavy.
  • FRAGRANCE FREE PURITY. Our face mask delivers a layer of deep recovery and restoration without any off-putting scent or overly-potent fragrance. Formulated to be fragrance free so you can enjoy our products with serenity.
  • ALWAYS VEGAN AND CRUELTY FREE, FOR BEAUTY WITH A CONSCIENCE. Feel good about the products you put on your face. All of the IDUN Minerals makeup, hair and skin offerings are 100% vegan and cruelty free, with no animal products or testing involved.
  • SPECIALIST STAMP OF APPROVAL. Our brand combines high-performance formulas and high-quality results. The products are formulated in close cooperation with researchers and dermatologists, and are developed for all skin types, even the most sensitive.
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Amazon.com 9.68 Yes Yes Yes

Idun Minerals Volume Conditioner - Detangler For Fine Hair - Moisturizing & Light - Soft, Smooth, Shine - Malic Acid, Apple Stem Cell Extract & Panthenol - 100% Vegan, Dermatologist Tested - 8.45 Oz

IDUN MINERALS 7404 1.80 X 1.80 X 7.70 Inches 0.60 Pounds

Reviews for IDUN MINERALS (PM Score)

4.9 PM Score
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  • ENCAPSULATING CREAM FORMULA. IDUN Minerals conditioner gently moisturizes the hair in a velvety, smooth, vegan cream texture while also strengthening, protecting and revitalizing parched hair strands
  • A CULTIVATED HINT OF FRAGRANCE. The mild fragrance imbues a light scent of summer and sea breeze. Our conditioner features a delicate fragrance that is designed to enhance your experience and not overwhelm your senses
  • INFUSED WITH MINERAL MAGIC FOR SENSITIVE SCALPS. The formula for our conditioner is made of highly purified natural minerals and carefully selected ingredients with no unnecessary additives to suit even the most sensitive scalps
  • ALWAYS VEGAN AND CRUELTY FREE, FOR BEAUTY WITH A CONSCIENCE. Feel good about the products you put on your face. All of the IDUN Minerals makeup, hair and skin offerings are 100% vegan and cruelty free, with no animal products or testing involved
  • SPECIALIST STAMP OF APPROVAL. Our brand combines high-performance formulas and high-quality results. The products are formulated in close cooperation with researchers and dermatologists, and are developed for all skin types, even the most sensitive
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Amazon.com 9.68 Yes Yes Yes

Idun Minerals - Liquid Eyeliner Kol - Imparts A Rich Satin Black Colour Payoff - Vegan, Water-Resistant Formula Infused With Highly Purified Mineral P...

IDUN Minerals Liquid Eyeliner in Satin Black

IDUN MINERALS 5151 0.60 X 0.60 X 4.50 Inches 0.04 Pounds

Reviews for IDUN MINERALS (PM Score)

4.9 PM Score
Buy on Amazon
  • IMMACULATE INTENSITY IN A SINGLE STROKE. The fluid texture of our IDUN Minerals liquid eyeliner glides on the lids with ease, as the fine-tip applicator delivers high-precision, long-lasting lines for all-day wear.
  • MINERAL MAGIC FOR SENSITIVE EYES. Not only do the natural minerals infused in our eyeliner pen provide pigmented color and length, but its lightweight, hydrating formula is clump-resistant and easy to remove, making it perfect for irritable eyes.
  • RICH COLOR PAYOFF. Say goodbye to lackluster color application. No more disappointing color swatches with our masterfully crafted, highly-pigmented blends. This liquid eyeliner will deliver the pigmentation you desire with minimal effort.
  • ALWAYS VEGAN AND CRUELTY FREE, FOR BEAUTY WITH A CONSCIENCE. Feel good about the products you put on your face. All of the IDUN Minerals makeup, hair and skin offerings are 100% vegan and cruelty free, with no animal products or testing involved.
  • SPECIALIST STAMP OF APPROVAL. Our brand combines high-performance formulas and high-quality results. The products are formulated in close cooperation with researchers and dermatologists, and are developed for all skin types, even the most sensitive.
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Amazon.com 9.68 Yes Yes Yes

After weeks of use, the precision of this eyeliner pen has become a staple in my daily routine. I was immediately struck by how the fluid texture glides across the lids without any tugging, thanks to the fine-tip applicator that makes high-precision lines feel effortless. Unlike many liquid liners that flake or smudge by midday, this water-resistant formula maintains a rich, satin black payoff from morning until night. It is particularly impressive for those with sensitive or irritable eyes, as the mineral-infused, hydrating formula feels lightweight rather than heavy or clumpy. You get professional-grade intensity in a single stroke, and knowing the formula is completely vegan and cruelty-free makes the high-performance results feel even better.

What We Like
High-precision fine tip
Rich satin pigment
Water-resistant formula
Sensitive eye friendly
Quick-drying texture

Idun Minerals - Brush Cleaner - Fast Drying Cleansing Spray - Effectively Removes Makeup From Brush Bristles - Detoxifies Beauty Tools - For Freshenin...

Idun Minerals Fast Drying Brush Cleaner Spray

IDUN MINERALS 456570 1.60 X 1.60 X 6.30 Inches 0.33 Pounds

Reviews for IDUN MINERALS (PM Score)

4.6 PM Score
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  • MULTI-LEVEL CLEANING POSSIBILITIES. Freshening brushes between uses and deep-cleaning brush collections, this cleanser detoxifies tools and removes any remaining traces of makeup or impurities from bristles.
  • FAST DRYING FORMULATION. Formulated to be quick-drying and effective cleaning for makeup brushes. IDUN Minerals Brush Cleaner is the practical and essential tool for cleansing brushes and beauty tools.
  • CONVENIENT NOZZLE DESIGN. Featuring a convenient nozzle for a quick and easy application, avoid a messy, treacherous application process. The splash-free and practical design makes this cleaner an indispensable beauty essential.
  • ALWAYS VEGAN AND CRUELTY FREE, FOR BEAUTY WITH A CONSCIENCE. Feel good about the products you put on your face. All of the IDUN Minerals makeup, hair and skin offerings are 100% vegan and cruelty free, with no animal products or testing involved.
  • SPECIALIST STAMP OF APPROVAL. Our brand combines high-performance formulas and high-quality results. The products are formulated in close cooperation with researchers and dermatologists, and are developed for all skin types, even the most sensitive.
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Amazon.com 9.68 Yes Yes Yes

Most people assume deep cleaning your makeup brushes requires a messy sink session, but this spray proves you can skip the water entirely. I found that the Idun Minerals Brush Cleaner works as a dual-purpose tool, acting as a quick refresher between shades or a full detox for your entire collection. The fast-drying formula is a total game-changer for busy mornings, allowing you to get back to your routine almost immediately. I especially appreciated the splash-free nozzle design, which prevents that dreaded, messy application process common with liquid cleansers. Since it is formulated alongside dermatologists and remains 100% vegan and cruelty-free, it feels like a high-performance essential that respects both your skin sensitivity and your conscience.

What We Like
Fast drying formula
Splash-free nozzle
Multi-level cleaning
Vegan and cruelty-free
Dermatologist formulated

Idun Minerals Vatn Waterproof Mascara - Volumizing, Waterproof Mascara Designed To Resist High Liquid Temperatures - Lash-Hydrating Mineral Formula -...

IDUN Minerals Vatn Waterproof Volumizing Mascara

IDUN MINERALS 5003 3.00 X 3.00 X 5.00 inches 0.05 Pounds

Reviews for IDUN MINERALS (PM Score)

4.4 PM Score
Buy on Amazon
  • VOLUME THAT OUTLASTS THE ELEMENTS. For the adventurer who still loves a bold lash look. The Vatn Waterproof Mascara is designed to resist water temperatures up to 100 degrees F, so you can lengthen lashes with ease and never spot a streak or smudge.
  • ALWAYS VEGAN AND CRUELTY FREE, FOR BEAUTY WITH A CONSCIENCE. Feel good about the products you put on your face. All of the Idun Minerals makeup and skincare offerings are 100% vegan and cruelty free, with no animal products or testing involved.
  • MINERAL MAGIC FOR SENSITIVE EYES. Not only do the natural minerals infused in the our mascara provide pigmented color and length, but its lightweight, hydrating formula is clump-resistent and easy to remove, making it perfect for irritatable eyes.
  • ADD LUSCIOUS LENGTH TO LASHES.Enhance your features without overpowering your natural beauty. The Vatn Waterproof Mascara formula's subtle, lightweight design gently infuses lashes with volume, locking in a long-lasting, something look.
  • VOLUMIZE FROM ROOT TO TIP. A tapered rubber brush reaches straight to the root of the lashline with ease, separating and enveloping each lash in a voluminizing, individual coat of product and leaving you with a natural-yet-stunning finish.
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Amazon.com 9.68 Yes Yes Yes

Steam from a hot yoga session or a humid summer afternoon won't ruin your makeup with this formula. I put the Vatn Waterproof Mascara to the test, and its ability to resist liquid temperatures up to 100 degrees F is a genuine game-changer for anyone prone to smudging. Unlike heavy, cakey waterproof formulas, this mineral-infused blend feels surprisingly lightweight and hydrating on the lashes. The tapered rubber brush is the real hero here, reaching right into the roots to separate every single hair without clumping. You get a beautiful, voluminous look that enhances your natural beauty rather than masking it. It is especially impressive how easy it remains to remove, which is a massive relief for those of us with sensitive, easily irritated eyes.

What We Like
Heat resistant formula
Tapered rubber brush
Hydrating mineral blend
Clump resistant
Vegan and cruelty free

IDUN Minerals Repair Shampoo - Hair/Scalp Wash for Dry/Damaged Hair - Intense Moisture & Strength - Soft/Silky - Malic Acid, Apple Stem Cell & Sunflow...

IDUN Minerals Repair Shampoo for Dry Damaged Hair

IDUN MINERALS 7401 1.80 X 1.80 X 7.70 Inches 0.63 Pounds

Reviews for IDUN MINERALS (PM Score)

4.4 PM Score
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  • IDUN Minerals Repair Shampoo is a moisturizing shampoo for dry damaged hair. Its special formulation revitalizes, hydrates & nourishes the hair and scalp
  • This Shampoo is loaded with carefully selected ingredients. Malic Acid, Apple Stem Cell & Sunflower Extract, Betaine & Provitamin B5. All unite to crown you with soft, shiny, silky and glossy hair
  • IDUN Minerals Repair Shampoo is 100% Vegan. Dermatologist Tested. Hypoallergenic Fragrance. Paraben, Silicone, Sulfate, Microplastic & Cruelty Free. Unisex. Safe for Sensitive Skin
  • IDUN Minerals Repair Shampoo is the perfect addition to your hair care routine, combine with IDUN Minerals Repair Conditioner to obtain the best results
  • IDUN Minerals has an extensive line of high quality makeup, skin care products and tools that will enhance and enrich your beauty routine with sheer goodness
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Amazon.com 9.68 Yes Yes Yes

Anyone struggling with brittle, lifeless strands needs to ditch their harsh cleansers for IDUN Minerals Repair Shampoo immediately. I found that this formula does a heavy lift when it comes to restoring moisture to hair that feels stripped and thirsty. The combination of Malic Acid, Apple Stem Cell, and Sunflower Extract works together to transform texture, leaving my hair feeling remarkably silky and glossy rather than weighed down. It is a relief to find a high-performance wash that is also 100% vegan and free from sulfates, silicones, and parabens. Because it is dermatologist-tested and hypoallergenic, it feels incredibly gentle on the scalp, making it a reliable choice for anyone with sensitive skin looking for a revitalizing, cruelty-free boost of strength.

What We Like
Intense moisture boost
Apple stem cell infusion
Silky, glossy finish
Vegan and cruelty-free
Sulfate-free formula

Idun Minerals - Liquid Eye Pen - Imparts A Matte Black Colour Payoff - Long-Wearing Formula With Charcoal And Purified Mineral Pigments - Felt-Tip Applicator For High-Precision - Black - 0.02 Oz

IDUN MINERALS 5152 3.00 X 3.00 X 5.00 Inches 0.02 pounds

Reviews for IDUN MINERALS (PM Score)

4.1 PM Score
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  • IMMACULATE INTENSITY IN A SINGLE STROKE. The fluid texture of our IDUN Minerals liquid eyeliner glides on the lids with ease, as the fine-tip applicator delivers high-precision, long-lasting lines for all-day wear.
  • MINERAL MAGIC FOR SENSITIVE EYES. Not only do the natural minerals infused in our liquid eyeliner provide pigmented color and length, but its lightweight, hydrating formula is clump-resistant and easy to remove, making it perfect for irritable eyes.
  • RICH COLOR PAYOFF. Say goodbye to lackluster color application. No more disappointing color swatches with our masterfully crafted, highly-pigmented blends. This liquid eyeliner will deliver the pigmentation you desire with minimal effort.
  • ALWAYS VEGAN AND CRUELTY FREE, FOR BEAUTY WITH A CONSCIENCE. Feel good about the products you put on your face. All of the IDUN Minerals makeup, hair and skin offerings are 100% vegan and cruelty free, with no animal products or testing involved.
  • SPECIALIST STAMP OF APPROVAL. Our brand combines high-performance formulas and high-quality results. The products are formulated in close cooperation with researchers and dermatologists, and are developed for all skin types, even the most sensitive.
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Amazon.com 9.68 Yes Yes Yes

IDUN Minerals Repair Conditioner - Detangler For Dry/Damaged Hair - Intense Moisture & Strength - Soft/Silky - Malic Acid, Apple Stem Cell & Sunflower...

IDUN Minerals Repair Conditioner for Dry and Damaged Hair

IDUN MINERALS 7402 1.80 X 1.80 X 7.70 Inches 0.60 pounds

Reviews for IDUN MINERALS (PM Score)

4.0 PM Score
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  • ENCAPSULATING CREAM FORMULA. IDUN Minerals conditioner gently moisturizes the hair in a velvety, smooth, vegan cream texture while also strengthening, protecting and revitalizing parched hair strands
  • A CULTIVATED HINT OF FRAGRANCE. The mild fragrance imbues a light scent of summer and sea breeze. Our conditioner features a delicate fragrance that is designed to enhance your experience and not overwhelm your senses
  • INFUSED WITH MINERAL MAGIC FOR SENSITIVE SCALPS. The formula for our conditioner is made of highly purified natural minerals and carefully selected ingredients with no unnecessary additives to suit even the most sensitive scalps
  • ALWAYS VEGAN AND CRUELTY FREE, FOR BEAUTY WITH A CONSCIENCE. Feel good about the products you put on your face. All of the IDUN Minerals makeup, hair and skin offerings are 100% vegan and cruelty free, with no animal products or testing involved
  • SPECIALIST STAMP OF APPROVAL. Our brand combines high-performance formulas and high-quality results. The products are formulated in close cooperation with researchers and dermatologists, and are developed for all skin types, even the most sensitive
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Amazon.com 9.68 Yes Yes Yes

Parched, brittle strands finally meet their match with the IDUN Minerals Repair Conditioner. I found the encapsulating cream formula to be incredibly velvety, coating each hair strand in a smooth, vegan texture that feels more like a luxury treatment than a standard rinse. It leans heavily into mineral magic, utilizing malic acid and apple stem cells to revitalize hair without the heavy additives that usually irritate sensitive scalps. The scent is a standout too. It provides a subtle, breezy hint of summer that enhances your shower experience without being cloying or overwhelming. It effectively detangles while adding a noticeable layer of strength and silkiness, making it a reliable staple for anyone needing intense moisture without compromising on ethical, cruelty-free standards.

What We Like
Velvety cream texture
Intense moisture boost
Sensitive scalp friendly
100% vegan formula
Apple stem cells

IDUN Minerals Volume Shampoo - Strengthening & Nourishing - Moisturizing & Lightweight - For Thin Hair - w/Malic Acid, Apple Stem Cell Extract & Panth...

IDUN Minerals Volume Shampoo for Thin Hair

IDUN MINERALS 7403 1.80 X 1.80 X 7.70 Inches 0.65 Pounds

Reviews for IDUN MINERALS (PM Score)

3.8 PM Score
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  • IDUN Minerals Volume Shampoo is a volumizing shampoo for fine thin hair. Its special formulation softens and moisturizes without weighing it down
  • This Shampoo is loaded with carefully selected ingredients. Malic Acid, Apple Stem Cell Extract, hydrolyzed Pea Protein & Provitamin B5. All unite to crown you with soft, shiny and manageable hair
  • IDUN Minerals Volume Shampoo is 100% Vegan. Dermatologist Tested. Hypoallergenic Fragrance. Paraben, Silicone, Sulfate, Microplastic & Cruelty Free. Unisex. Safe for Sensitive Skin
  • IDUN Minerals Volume Shampoo is the perfect addition to your hair care routine, combine with IDUN Minerals Volume Conditioner to obtain the best results
  • IDUN Minerals has an extensive line of high quality makeup, skin care products and tools that will enhance and enrich your beauty routine with sheer goodness
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Amazon.com 9.68 Yes Yes Yes

IDUN Minerals Volume Shampoo delivers a rare balance of weightless lift and deep hydration for fine, thinning strands. I was impressed by how the formula uses Malic Acid and Apple Stem Cell Extract to provide shine without that dreaded greasy residue common in many volumizing products. The inclusion of hydrolyzed Pea Protein and Provitamin B5 really makes a difference in hair manageability, leaving my locks feeling soft rather than stripped. It is a remarkably clean formula, being 100% vegan and free from sulfates, silicones, and parabens, which makes it a safe bet for those with sensitive skin. To truly maximize that bouncy, full-bodied effect, I highly recommend pairing it with the matching Volume Conditioner for a complete, cohesive routine.

What We Like
Weightless volume
Apple stem cell extract
Vegan and cruelty-free
Sulfate-free formula
Strengthens thin hair

Idun Minerals on Amazon: A Comprehensive Review

As an online shopper, it's crucial to make informed decisions. This review will focus on Idun Minerals, a brand that has made its presence felt on Amazon. With its wide range of products in Foundation Makeup, Idun Minerals has become a go-to for many shoppers.

Product Range

Idun Minerals offers a vast product count of 32 items. This diverse selection caters to a wide array of needs and preferences, making it a versatile brand for consumers.

Quality and Pricing

Quality is a defining factor for any brand. Based on customer feedback and ratings, Idun Minerals's products have an average rating of 5.7 out of 10, indicating a high level of customer satisfaction.

When it comes to pricing, Idun Minerals has products ranging from a minimum price of $12.67 to a maximum of $29.00, with an average price of $18.17. This pricing structure caters to a wide range of budgets, making Idun Minerals an accessible choice for many shoppers.

Customer Service

Customer service is the backbone of any successful online brand. Idun Minerals is sold by stylerule and amazon.com, who are known for their commitment to customer satisfaction. They have been responsive and helpful, according to customer reviews and feedback.

Shopping Experience

The shopping experience on Amazon with Idun Minerals has been largely positive. The brand's wide range of products, combined with the ease of navigation on Amazon, has made shopping a breeze for many customers.

Delivery and Packaging

Delivery and packaging are yet another aspect where Idun Minerals shines. Items are delivered in a timely manner and the packaging ensures the products reach the customers in pristine condition.

Conclusion

In conclusion, Idun Minerals offers a wide range of quality products at varying price points, making it a brand worth considering for your next Amazon purchase. Their commitment to customer service, combined with a seamless shopping experience, makes Idun Minerals stand out in the crowded Amazon marketplace.

Overall Rating

Based on the analysis of product range, quality, pricing, customer service, shopping experience, and delivery, we rate Idun Minerals [5.7 out of 10 stars].