PickSmartly Review

Best Strengthening Charcoal Toothpaste in 2026

10.0 PM Score
Products Evaluated
17
Reviews Analyzed
109,203
Brands Ranked
10
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Charcoal toothpaste has transitioned from a niche wellness trend to a mainstream oral care staple, primarily due to its aesthetic promise of a brighter smile and its ability to lift surface stains. However, many consumers fall into the trap of choosing a product based solely on its black pigment, only to realize later that it lacks the essential minerals required for long-term dental health. When you seek a 'strengthening' charcoal toothpaste, you are looking for a dual-action formula: one that leverages the adsorptive properties of activated charcoal to polish teeth, while simultaneously delivering remineralizing agents to fortify enamel. This guide will help you navigate the nuances of ingredient synergy to ensure you aren't just whitening your teeth, but actually making them more resilient.

Editor's Choice

Our Top Picks for Strengthening Charcoal Toothpaste

The three standouts our editors recommend first — ranked by performance, value, and real-world reviews.

Sensodyne Pronamel Gentle Whitening Enamel Toothpaste for Sensitive Teeth - 4 Ounce (Pack of 3)

Sensodyne Pronamel Gentle Whitening Toothpaste

4.8 (41,794 ratings)
SENSODYNE PRONAMEL B0762LYFKP 1.45 X 6.56 X 5.16 Inches 0.75 Pounds
  • Three 4 oz tubes of Sensodyne Pronamel Gentle Whitening Enamel Toothpaste for Sensitive Teeth- Packaging May Vary
  • Sensitive toothpaste that delivers minerals into the enamel to protect your teeth from acid erosion
  • Protects your teeth from pain triggers like temperature changes, acids, sweets or contact
  • Enamel strengthening toothpaste that offers effective protection against cavities and fresh breath
  • Teeth whitening toothpaste specially formulated to gently polish away stains
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Amazon.com 9.68 Yes Yes Yes

Acid erosion and temperature sensitivity often turn a simple meal into a painful experience. Sensodyne Pronamel Gentle Whitening addresses this by delivering essential minerals directly into your enamel to build a stronger defense. I found that it effectively manages those sharp pain triggers caused by sweets or sudden temperature shifts while still focusing on aesthetics. Unlike harsh whitening treatments that can aggravate sensitive nerves, this formula uses a gentle polishing action to lift stains without compromising your tooth structure. It provides a comprehensive approach by fighting cavities and maintaining fresh breath, making it a reliable daily staple for anyone needing both enamel protection and a brighter smile.

What We Like
Strengthens tooth enamel
Gentle stain removal
Reduces sensitivity pain
Prevents acid erosion
Cavity protection

Arm & Hammer Advance White Toothpaste, Clean Mint Flavor, Stain Defense Technology, 6.0oz (4-Pack)

Arm & Hammer Advance White Stain Defense Toothpaste

4.7 (37,717 ratings)
ARM & HAMMER 20508980

Reviews for ARM & HAMMER (PM Score)

9.9 PM Score
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  • NEW & IMPROVED TASTE, SAME GREAT FORMULA!
  • Special, low abrasion formula with peroxide for extra whitening power that won’t damage enamel
  • Fluoride cavity protection and enamel strengthening formula to remove plaque and stains plus a tartar control agent
  • Stain Defense technology prevents new stains from setting
  • Gentle power of Arm & Hammer Baking Soda safely whitens teeth with refined dental grade baking soda
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Amazon.com 9.68 Yes Yes Yes

You might assume a baking soda-based toothpaste would feel overly gritty or harsh on your teeth, but this updated formula proves otherwise. I was surprised to find that the refined, dental-grade baking soda provides a gentle whitening effect without the usual abrasion that scares people away from whitening products. It utilizes a specialized peroxide blend to lift existing stains while the Stain Defense technology works to keep new ones from settling in. Since it includes fluoride for cavity protection and a dedicated tartar control agent, it feels like a comprehensive daily essential rather than just a cosmetic fix. The clean mint flavor is refreshing and has been improved for a better tasting experience, making it easy to stick to a consistent oral care routine.

What We Like
Low abrasion formula
Stain defense technology
Refined baking soda
Enamel strengthening
Fluoride cavity protection

Jason Sea Fresh Strengthening Fluoride-Free Toothpaste, Deep Sea Spearmint, 6 Oz

JASON Sea Fresh Strengthening Fluoride-Free Toothpaste

4.6 (12,254 ratings)
JASON J01510 7.50 X 1.82 X 1.82 Inches 0.38 pounds

Reviews for JASON (PM Score)

9.9 PM Score
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  • One 6 oz. tube of Jason Sea Fresh Strengthening Fluoride-Free Deep Sea Spearmint Toothpaste
  • Helps brighten your smile and freshen your breath without the use of harsh abrasives and chemicals
  • Crafted with a wholesome blend of botanicals like blue green algae, spearmint and parsley
  • A formula inspired by nature's best, free from fluoride, gluten, saccharin, artificial sweeteners, parabens, propylene glycol and SLS
  • Always cruelty-free, never tested on animals
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Amazon.com 9.68 Yes Yes Yes

Most people assume that ditching fluoride means sacrificing a bright smile, but JASON proves that nature actually holds the key to oral care. I was pleasantly surprised by how much this Deep Sea Spearmint formula delivers without relying on harsh abrasives or synthetic chemicals. Instead of the stinging sensation you get from standard pastes, this uses a botanical blend of blue green algae, parsley, and spearmint to refresh your breath and brighten teeth. It feels incredibly clean because it leaves out the usual culprits like SLS, parabens, saccharin, and propylene glycol. It is a rare find that manages to be both wholesome and effective, providing a gentle yet deep clean that respects your body's chemistry.

What We Like
Fluoride-free formula
Botanical algae blend
Spearmint breath freshening
Cruelty-free
No harsh abrasives

Spry Xylitol Toothpaste 5oz, Fluoride Free Toothpaste Adult and Kids, Teeth Whitening Toothpaste with Xylitol, Natural Breath Freshening, Mouth Moistu...

Spry Xylitol Peppermint Teeth Whitening Toothpaste

4.8 (1,297 ratings)
SPRY 4346105060 7.75 X 4.50 X 3.50 Inches 1.01 Pounds

Reviews for SPRY (PM Score)

9.9 PM Score
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  • MAKE TEETH BRUSHING MORE ENJOYABLE: Spry peppermint xylitol toothpaste has a natural peppermint flavor as well as natural sweeteners like xylitol and stevia. Xylitol sourced from non-GMO sources and natural herbal extracts of stevia will make you look forward to brushing. Natural peppermint flavor is crisp and refreshing. Are you wondering how to make teeth brushing fun? Are you looking for a tasty toothpaste? Spry's refreshing, natural cinnamon flavored toothpaste will make it easy for you.
  • NATURAL TOOTHPASTE WITH INGREDIENTS YOU CAN TRUST: Spry peppermint xylitol toothpaste contains natural, teeth whitening ingredients like xylitol, a plant-derived sweetener, that provides numerous advantages in oral care like keeping the effects of toothpaste lasting long after you’re done brushing, sodium methyl cocoyl taurate from coconut oil, and soothing aloe vera. Spry peppermint xylitol toothpaste also contains natural peppermint flavor sourced from organic peppermint oil.
  • TEETH WHITENING, STRENGTHENING POWER: Toothpaste with xylitol can significantly brighten your smile, improve the whiteness of your teeth, and remove surface stains. The silica found in Spry xylitol toothpaste is a natural polishing agent that has been shown to remove surface stains and make teeth many shades whiter. Calcium sourced from mineral deposits binds to and remineralizes your enamel. Xylitol stimulates a response in your salivary glands to release free calcium ions into saliva.
  • GENTLE, FLUORIDE FREE FORMULA: If you’re allergic to fluoride or if you want a fluoride free toothpaste for your kids (who might forget to spit out their toothpaste), then Spry natural toothpaste with Xylitol is a great option. Spry peppermint xylitol toothpaste without fluoride is made from reverse osmosis water as well: the reverse osmosis water purification process removes any trace fluoride.
  • HELPS MOISTURIZE DRY MOUTH: The xylitol found in Spry’s natural toothpaste can help moisturize dry mouth (xerostomia) by stimulating your mouth’s salivary glands. Brushing with xylitol toothpaste after meals can stimulate salivation, thus also raising your mouth’s pH level and washing plaque away through saliva.You will never want to go back to ordinary toothpaste once you have tried Spry's tasty and refreshing xylitol teeth whitening toothpaste.
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
_AllXylitol_ 9.95 No No No

Spry Xylitol Toothpaste is a standout in the fluoride-free drugstore category that manages to balance gentle care with effective whitening. I found the peppermint flavor to be incredibly crisp and refreshing, thanks to organic peppermint oil and a touch of stevia that makes brushing feel much more enjoyable. Unlike many natural options that feel abrasive, this formula uses silica as a gentle polishing agent to lift surface stains while calcium works to remineralize your enamel. The inclusion of xylitol is a game-changer for anyone struggling with dry mouth, as it stimulates salivary glands to keep things moisturized and helps balance pH levels. It is a reliable, soothing choice for both adults and kids who want to avoid fluoride without sacrificing a bright, clean smile.

What We Like
Natural peppermint flavor
Fluoride-free formula
Moisturizes dry mouth
Gentle teeth whitening
Remineralizing calcium

Crest Pro-Health Whitening Gel Toothpaste, 4.6 oz, Pack of 2

Crest Pro-Health Whitening Gel Toothpaste Two Pack

4.7 (8,310 ratings)
CREST I00092652 1.50 X 7.09 X 3.78 Inches 0.58 Pounds

Reviews for CREST (PM Score)

9.8 PM Score
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  • Has highest level of Crest Pro-Health's great whitening ingredient to remove surface stains vs Crest Pro-Health Clean Mint Toothpaste
  • Healthier gums by fighting plaque and gingivitis
  • Stronger teeth by strengthening enamel
  • Protects 8 areas dentist check: Cavities, Gingivitis, Plaque, Sensitivity, Tartar, Whitening, Freshens Breath
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Health and Beauty Supplies 9.92 Yes Yes Yes

Crest Pro-Health Whitening Gel Toothpaste delivers a heavy-hitting whitening boost that far outpaces the standard Clean Mint version. I found that this specific formula packs the highest concentration of Crest's signature whitening ingredient, making it a powerhouse for lifting stubborn surface stains. Beyond just aesthetics, it functions as a comprehensive oral care solution by targeting eight critical areas that dentists monitor, including plaque, gingivitis, and tartar buildup. It actually works to strengthen your enamel while simultaneously fighting sensitivity. It is a rare find that manages to balance intense whitening with genuine gum health and cavity protection, all while leaving your breath feeling incredibly fresh.

What We Like
Advanced whitening formula
Strengthens tooth enamel
Fights gingivitis
Protects eight areas
Reduces plaque buildup

Spry Xylitol Toothpaste 5oz, Fluoride Free Toothpaste Adult and Kids, Teeth Whitening Toothpaste with Xylitol, Natural Breath Freshening, Mouth Moistu...

Spry Spearmint Xylitol Fluoride Free Toothpaste

4.7 (259 ratings)
SPRY SPAUSD12701 7.75 X 3.00 X 1.75 Inches 0.31 Pounds

Reviews for SPRY (PM Score)

9.7 PM Score
Buy on Amazon
  • MAKE TEETH BRUSHING MORE ENJOYABLE: Spry spearmint xylitol toothpaste has a natural spearmint flavor as well as natural sweeteners like xylitol and stevia. Xylitol sourced from non-GMO sources and natural herbal extracts of stevia will make you look forward to brushing. Natural spearmint flavor is crisp and refreshing. Are you wondering how to make teeth brushing fun? Are you looking for a tasty toothpaste? Spry's refreshing, natural cinnamon flavored toothpaste will make it easy for you.
  • NATURAL TOOTHPASTE WITH INGREDIENTS YOU CAN TRUST: Spry spearmint xylitol toothpaste contains natural, teeth whitening ingredients like xylitol, a plant-derived sweetener, that provides numerous advantages in oral care like keeping the effects of toothpaste lasting long after you’re done brushing, sodium methyl cocoyl taurate from coconut oil, and soothing aloe vera. Spry spearmint xylitol toothpaste also contains natural spearmint flavor sourced from organic spearmint oil.
  • TEETH WHITENING, STRENGTHENING POWER: Toothpaste with xylitol can significantly brighten your smile, improve the whiteness of your teeth, and remove surface stains. The silica found in Spry xylitol toothpaste is a natural polishing agent that has been shown to remove surface stains and make teeth many shades whiter. Calcium sourced from mineral deposits binds to and remineralizes your enamel. Xylitol stimulates a response in your salivary glands to release free calcium ions into saliva.
  • GENTLE, FLUORIDE FREE FORMULA: If you’re allergic to fluoride or if you want a fluoride free toothpaste for your kids (who might forget to spit out their toothpaste), then Spry natural toothpaste with Xylitol is a great option. Spry spearmint xylitol toothpaste without fluoride is made from reverse osmosis water as well: the reverse osmosis water purification process removes any trace fluoride.
  • HELPS MOISTURIZE DRY MOUTH: The xylitol found in Spry’s natural toothpaste can help moisturize dry mouth (xerostomia) by stimulating your mouth’s salivary glands. Brushing with xylitol toothpaste after meals can stimulate salivation, thus also raising your mouth’s pH level and washing plaque away through saliva.You will never want to go back to ordinary toothpaste once you have tried Spry's tasty and refreshing xylitol teeth whitening toothpaste.
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
_AllXylitol_ 9.95 Yes Yes Yes

A crisp wave of organic spearmint oil hits your palate immediately, making the morning routine feel less like a chore and more like a refreshing ritual. This fluoride-free formula is a standout for anyone navigating sensitivities or parents worried about kids swallowing paste. Instead of harsh chemicals, it leans on xylitol and calcium to remineralize enamel and boost saliva production, which is a lifesaver for those struggling with dry mouth. The silica provides a gentle polish that lifts surface stains without being abrasive, while the aloe vera keeps things soothing. It is rare to find a natural whitening option that actually delivers on a brighter smile while maintaining such a mild, pleasant taste profile.

What We Like
Natural spearmint flavor
Fluoride free formula
Moisturizes dry mouth
Remineralizes tooth enamel
Gentle whitening silica

Jason Simply Coconut Strengthening Fluoride-Free Toothpaste, Coconut Mint, 4.2 Oz

JASON Simply Coconut Strengthening Toothpaste

4.4 (2,093 ratings)
JASON 0433 1.65 X 1.65 X 6.66 Inches 0.26 Pounds

Reviews for JASON (PM Score)

9.6 PM Score
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  • One 4.2 oz. tube of Jason Simply Coconut Strengthening Coconut Mint Toothpaste
  • 99% earth-sourced formula fights plaque, strengthens teeth and leaves your mouth feeling clean
  • Crafted with a wholesome blend of virgin coconut oil, calcium, magnesium and peppermint oil
  • A formula inspired by nature's best, free from fluoride, gluten, saccharin, artificial sweeteners, parabens, propylene glycol and SLS
  • Always cruelty-free, never tested on animals
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Amazon.com 9.68 Yes Yes Yes

JASON Simply Coconut Strengthening Toothpaste offers a refreshing, nature-inspired alternative for anyone looking to ditch traditional fluoride-heavy dental care without sacrificing a clean feeling. After testing this coconut mint formula, the standout is definitely the wholesome ingredient list. It relies on a 99% earth-sourced blend of virgin coconut oil, calcium, and magnesium to fight plaque and strengthen enamel. Unlike many mainstream brands, this paste is completely free from SLS, saccharin, parabens, and artificial sweeteners, making it a much cleaner choice for your daily routine. The peppermint oil provides a crisp, invigorating sensation that lingers just long enough. It is a cruelty-free option that feels both indulgent and intentional, proving that you don't need harsh chemicals to achieve a bright, healthy smile.

What We Like
Fluoride-free formula
Virgin coconut oil
Strengthens teeth
Earth-sourced ingredients
Cruelty-free

Active Wow Activated Charcoal Toothpaste - Teeth Whitening Formula with Organic Coconut Oil & Xylitol (Charcoal 4 Pack)

Active Wow Activated Charcoal Whitening Toothpaste

ACTIVE WOW

Reviews for ACTIVE WOW (PM Score)

9.5 PM Score
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  • FRESH MINT WHITENING TOOTHPASTE - Our innovative formula of whitening toothpaste combines the power of baking soda and mint with added hydroxyapatite to help make your teeth whiter with every brush
  • SAFE FOR SENSITIVE TEETH - Highly effective, gentle whitening solutions and oral care that helps in reducing tooth sensitivity, remineralizing and strengthening enamel, and with cavity protection
  • USE DAILY FOR A BRIGHTER SMILE - Use at least a 1-inch strip of this tooth whitening toothpaste on your toothbrush to brighten teeth and help remove years of stains
  • PROFESSIONAL WHITENING - Active Wow 24k White Hydroxyapatite Whitening Toothpaste offers dental-grade teeth whitening actives and form factors to deliver in-office results at home
  • ABOUT US - Active Wow started with one goal in mind – to help spread happiness through smiles. We exist to help give you the confidence you need to show-off that naturally beautiful smile
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Vitamin Bounty 9.81 Yes Yes Yes

Most charcoal toothpastes promise the world but leave your enamel feeling stripped and sensitive, which is why I was hesitant to try Active Wow. This formula shifts the narrative by blending activated charcoal and baking soda with hydroxyapatite, a key ingredient that actually works to remineralize and strengthen your enamel rather than just scrubbing it away. It feels more like a professional treatment than a standard drugstore paste, offering a gentle way to lift years of surface stains without the typical post-whitening ache. The fresh mint flavor provides a clean, invigorating sensation, and using a one-inch strip daily makes it easy to integrate into a routine. It is a rare find that balances effective, dental-grade whitening with genuine cavity protection and sensitivity relief.

What We Like
Hydroxyapatite enamel support
Gentle whitening formula
Fresh mint flavor
Reduces tooth sensitivity
Remineralizing properties

Pro-Mineralizer Toothpaste - Nano Hydroxyapatite & Enamel Support Toothpaste w/Xylitol Aloe Vera & Sea Salt - Anti Cavity & Fluoride Free NanoHydroxya...

Great Oral Health Pro-Mineralizer Toothpaste

GREAT ORAL HEALTH GOH-3 0.25 Pounds
  • WHY IS OUR HYDROXYAPATITE TOOTHPASTE DIFFERENT: Clinical research has shown that a minimum of 10% concentration of hydroxyapatite is essential for effective sensitivity relief and enamel strengthening. Unlike many other toothpastes that put a token amount of hydroxyapatite, we pack ours with a full 11% (including 6% being nano-hydroxyapatite) for assured results. This is more expensive for us, but we are committed to seeing that our products work.
  • HOLISTIC DENTIST RESEARCHED AND FORMULATED: Built upon years of experience as a holistic dentist, our toothpaste is completely FREE OF FLUORIDE, SLS, sulfates and is non-GMO. It is loaded with potent ingredients, such as xylitol (for its proven anti-cavity properties) and organic aloe vera (for natural healing and calming) plus many other healthy kickers like zinc, tea tree oil, herbal and fruit extract–all to help support the healthiest mouth possible!
  • EFFECTIVE SENSITIVITY RELIEF: With 21 active ingredients, our remineralizing toothpaste was created by a holistic dentist as an ideal toothpaste for his patients. It took years of research, and a complex manufacturing process to achieve this goal. Packed with healing ingredients to provide powerful sensitivity relief, cavity control and enamel strengthening –plus a gentle, non-harmful whitening action. All to help you to heal your mouth and achieve great oral health.
  • PACKED WITH NATURAL AND POTENT INGREDIENTS: like sea salt to tighten gums and help defend against harmful cultures in the mouth, and Sodium bicarbonate added for greater cleansing of teeth and gums. This is a completely science based, holistic toothpaste to help you achieve your oral health goals. We genuinely believe our Fluoride Free toothpaste is the best on the market and it’s 100% Made in the USA.
  • HERE FOR OUR CUSTOMERS: Most toothpastes are filled with glycerin and whitening agents to thin and whiten toothpastes. We don’t do that: ours is free of chemical whiteners, synthetic dyes and non-essential fillers, with a tan color. Due to its complex mix of 21 ingredients, it is also thicker than other fluoride toothpastes. This means that you use less to get the job done! A pea size amount will do. If you are not fully satisfied, Contact us and we will take care of you!
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Great Oral Health 9.90 Yes Yes Yes

You finally stop flinching at that first sip of ice water when your tooth sensitivity becomes a thing of the past. Most fluoride-free options feel like they are just playing around with ingredients, but this formula actually delivers a heavy-hitting 11% concentration of hydroxyapatite to rebuild enamel. It has a unique, thicker texture and a natural tan color because it skips the synthetic dyes and glycerin fillers found in standard drugstore brands. I noticed that a tiny pea-sized amount goes much further than usual, thanks to the dense mix of 21 active ingredients like sea salt, aloe vera, and xylitol. It feels like a professional, dentist-formulated treatment that prioritizes actual oral healing over cheap whitening agents.

What We Like
11% hydroxyapatite concentration
Fluoride and SLS free
Effective sensitivity relief
Natural aloe vera
Made in USA

Charcoal House Activated Charcoal Teeth Whitening Toothpaste for Kids | Non-Toxic, Teeth Whitening, Natural Cherry Flavor, Fluoride Free, Natural, Veg...

Charcoal House Activated Charcoal Kids Teeth Whitening Toothpaste

CHARCOAL HOUSE B-6301

Reviews for CHARCOAL HOUSE (PM Score)

9.2 PM Score
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  • ✅ WHITENS TEETH & REMOVES STAINS: Our coconut activated charcoal toothpaste for kids naturally reduces stains, whitens teeth and freshens breath, while removing plaque and strengthening gums for a healthy and happy smile! Simply apply a generous amount to your toothbrush and brush for 2 minutes, rinse until water runs clear and Smile On!
  • ✅ ALL-NATURAL INGREDIENTS: Our activated charcoal toothpaste is free of GMO, fluoride, triclosan, SLS, gluten, peroxide, parabens, sulfates or artificial preservatives, giving parents peace of mind about their kid's wellness.
  • ✅ CLEAN TEETH & FRESH BREATH: With regular use, our coconut activated charcoal toothpaste safely whitens and polishes your kid's teeth, while maintaining dental cleanness and neutralizing bad breath. It is less abrasive than many national brands and ideal for kids with sensitive teeth.
  • ✅ CRUELTY FREE & MADE IN USA: Our activated charcoal toothpaste is an ethical and reliable choice for parents concerned about their kid's dental wellbeing, as it is carefuly made in America using natural ingredients and never tested on animals. Give your kid the brightest smile!
  • ✅ LOW ABRASION: You don't need to worry about enamel erosion. Independently tested by the American Dental Association, our charcoal toothpaste has a Relative Dentin Abrasion of only 91.36 – less than many leading national brands with a RDA between 100-200.
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
CharcoalHouse 6.44 Yes Yes Yes

Charcoal House Activated Charcoal Teeth Whitening Toothpaste for Kids delivers a gentle, non-toxic way to brighten young smiles without the harsh chemicals found in standard brands. I was particularly impressed by its low abrasion rating. At just 91.36 RDA, it is significantly safer for developing enamel than many mainstream alternatives that often range much higher. The natural cherry flavor makes the two-minute brushing routine much more enjoyable for children, and the coconut-based activated charcoal effectively targets stains and plaque while keeping breath fresh. Because it is fluoride-free and avoids SLS, parabens, and artificial preservatives, it offers a clean, vegan option that parents can actually trust. It feels like a thoughtful, ethical choice for families prioritizing wellness and enamel protection.

What We Like
Low abrasion formula
Natural cherry flavor
Coconut activated charcoal
Fluoride free
Vegan and cruelty free

Colgate Enamel Renewal Enamel Repair Toothpaste with Whitening, Mint Whitening Toothpaste, 3 Oz

Colgate Enamel Renewal Whitening Toothpaste

COLGATE 61017817 0.19 Pounds

Reviews for COLGATE (PM Score)

6.5 PM Score
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  • One 3 oz tube of Colgate Enamel Renewal Whitening Toothpaste
  • Repairs enamel by reversing early micro-damage* (*early enamel damage caused by food acids)
  • Teeth whitening toothpaste that renews your smile by removing surface stains
  • 4X strengthening** enamel toothpaste (**vs. ordinary fluoride toothpaste after 3 applications in an in-mouth study)
  • Help relieve sensitivity while whitening and repairing enamel* with Colgate Enamel Renewal
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Couponing with Allie, LLC 9.85 Yes Yes Yes

Colgate Enamel Renewal stands as a top-tier solution for anyone struggling to balance whitening goals with tooth sensitivity. I found that this formula does much more than just scrub away surface stains. It actually targets early micro-damage caused by food acids to help repair your enamel. In clinical studies, it showed a massive fourfold increase in enamel strength compared to standard fluoride pastes after just three applications. The minty flavor provides a refreshing clean, but the real win is how it helps relieve sensitivity while simultaneously brightening your smile. It is a rare find that manages to fortify your teeth's natural defense system while still delivering that polished, white look we all want.

What We Like
Repairs enamel micro-damage
Removes surface stains
Strengthens enamel significantly
Relieves tooth sensitivity
Refreshing mint flavor

Charcoal House Activated Charcoal Whitening Toothpaste | Made In Usa, Fluoride Free, Natural Ingredients, Whiten Teeth, Cigarette & Coffee Stains, Bad Breath Remover, Fresh Mint Flavor

CHARCOAL HOUSE B-6331

Reviews for CHARCOAL HOUSE (PM Score)

6.1 PM Score
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  • ✅ WHITENS TEETH & REMOVES STAINS: Our coconut activated charcoal toothpaste for adults naturally reduces stains, whitens teeth and freshens breath, while removing plaque and strengthening gums for a healthy and attractive smile! Simply apply a generous amount to your toothbrush and brush for 2 minutes, rinse until water runs clear and Smile On!
  • ✅ ALL-NATURAL INGREDIENTS: Our activated charcoal toothpaste is free of GMO, fluoride, triclosan, SLS, gluten, peroxide, parabens, sulfates or artificial preservatives, giving you peace of mind about your dental wellbeing.
  • ✅ CLEAN TEETH & FRESH BREATH: With regular use, our coconut activated charcoal toothpaste safely whitens and polishes your teeth, while maintaining dental cleanness and neutralizing bad breath. It is less abrasive than many national brands and perfect for removing cigarette and coffee stains.
  • ✅ CRUELTY FREE & MADE IN USA: Our activated charcoal toothpaste is an ethical and reliable choice for men and women concerned about their dental health, as it is carefuly made in America using natural ingredients and never tested on animals. Give yourself the brightest smile!
  • ✅ LOW ABRASION: You don't need to worry about enamel erosion. Independently tested by the American Dental Association, our charcoal toothpaste has a Relative Dentin Abrasion of only 91.36 – less than many leading national brands with a RDA between 100-200.
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
CharcoalHouse 6.54 Yes Yes Yes

HAAN Toothpaste Refillable |Made with Vegan Ingredients & Teeth Whitening Toothpaste for Cavity Protection| Formula with Hydroxyapatite | Chai Tea & M...

HAAN Hydroxyapatite Teeth Whitening Toothpaste

HAAN

Reviews for HAAN (PM Score)

5.6 PM Score
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  • HYDROXYAPATITE AND XYLITOL FORMULA: Our toothpaste uses clean ingredients such as hydroxyapatite and xylitol to take care of your teeth. Our strong HAAN teeth whitening toothpaste offers effective protection against cavities and improves the enamel health.
  • 96% NATURAL ORGANIC INGREDIENTS: Xylitol toothpaste made with clean, vegan ingredients. Our naturally whitening toothpaste will keep your smile bright and healthy. Proven to reduce oral sensitivity and improve teeth color.
  • STEPS FOR REFILL TOOTHPASTE: Refill your toothpaste up to 2 times with our HAAN Toothpaste Refill Bag 4.05 fl.oz: 1. Open the cap of your toothpaste bottle, 2. Make sure the bottle is clean by rinsing it with water, 3. Rinse it once again 4. Pull the plug off your toothpaste’s refill and cut off its top, 5. Fill up the bottle with the refill, 6. Put the cap back on the toothpaste bottle, 7. Plug the refill and keep it for the next time.
  • HEALTHIER TEETHS & GUMS: Brush your teeth thoroughly with our toothpaste after each meal, or as directed by a dentist. Do not swallow. Our organic toothpaste fights cavities and tartar. This toothpaste gently whitens your smile while protecting your teeth from cavities and strengthening the enamel.
  • CLEAN, VEGAN INGREDIENTS: Toxic ingredients replaced with naturally derived alternatives that outperform conventional toothpastes. Clean forumula with Hydroxyapatite & Prebiotics. Parabens, sulfates and charcoal free.
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Haan Brand US 5.68 Yes Yes Yes

After weeks of use, my morning routine feels significantly more elevated thanks to the unique Chai Tea and Mint flavor profile of this HAAN toothpaste. It is refreshing to find a formula that ditches harsh charcoal and sulfates in favor of clean, vegan ingredients like hydroxyapatite and xylitol. This combination doesn't just gently whiten my smile. It actually feels like it is strengthening my enamel and reducing sensitivity. The refillable system is a standout feature for anyone trying to reduce waste, allowing you to easily top up your original bottle using their dedicated refill bags. It is a sophisticated, effective alternative to conventional drugstore brands that prioritizes both oral health and environmental mindfulness.

What We Like
Hydroxyapatite enamel protection
Chai Tea Mint flavor
Vegan organic ingredients
Refillable eco-friendly design
Reduces tooth sensitivity

HAAN Toothpaste | Refillable Oral Care Made with Vegan Ingredients & Teeth Whitening & Cavity Protection | Formula with Hydroxyapatite | Green Apple &...

HAAN Hydroxyapatite Teeth Whitening Toothpaste

HAAN

Reviews for HAAN (PM Score)

5.6 PM Score
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  • HYDROXYAPATITE AND XYLITOL FORMULA: Our toothpaste uses clean ingredients such as hydroxyapatite and xylitol to take care of your teeth. Our strong HAAN teeth whitening toothpaste offers effective protection against cavities and improves the enamel health.\
  • 96% NATURAL ORGANIC INGREDIENTS: Xylitol toothpaste made with clean, vegan ingredients. Our naturally whitening toothpaste will keep your smile bright and healthy. Proven to reduce oral sensitivity and improve teeth color.
  • STEPS FOR REFILL TOOTHPASTE: Refill your toothpaste up to 2 times with our HAAN Toothpaste Refill Bag 4.05 fl.oz: 1. Open the cap of your toothpaste bottle, 2. Make sure the bottle is clean by rinsing it with water, 3. Rinse it once again 4. Pull the plug off your toothpaste’s refill and cut off its top, 5. Fill up the bottle with the refill, 6. Put the cap back on the toothpaste bottle, 7. Plug the refill and keep it for the next time.
  • HEALTHIER TEETHS & GUMS: Brush your teeth thoroughly with our toothpaste after each meal, or as directed by a dentist. Do not swallow. Our organic toothpaste fights cavities and tartar. This toothpaste gently whitens your smile while protecting your teeth from cavities and strengthening the enamel.
  • CLEAN, VEGAN INGREDIENTS: Toxic ingredients replaced with naturally derived alternatives that outperform conventional toothpastes. Clean forumula with Hydroxyapatite & Prebiotics. Parabens, sulfates and charcoal free.
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Haan Brand US 5.68 Yes Yes Yes

Conventional oral care often forces a trade-off between harsh whitening chemicals and enamel safety, but HAAN bridges that gap with a sophisticated hydroxyapatite and xylitol formula. Instead of relying on abrasive charcoal or sulfates, this toothpaste uses 96% natural organic ingredients to strengthen enamel and reduce sensitivity while gently lifting stains. The Green Apple and Mint flavor provides a refreshing, crisp experience that feels much more elevated than your standard drugstore paste. I especially love the eco-conscious refillable system. It turns your daily routine into a sustainable habit by allowing you to reuse your original bottle with their dedicated refill bags. It is a smart, vegan-friendly way to protect against cavities and tartar without the toxic additives.

What We Like
Hydroxyapatite enamel protection
Refillable eco-friendly design
Vegan organic ingredients
Gentle teeth whitening
Xylitol cavity defense

Curaprox Black is White Charcoal Toothpaste 3 oz. + CS 5460 Toothbrush Pack

CURAPROX Black is White Toothpaste and Toothbrush Set

CURAPROX - AAA SOURCE BW001 7.87 X 1.77 X 1.38 Inches 0.29 Pounds
  • Enamel Friendly: Black Is White Toothpaste Works To Give You A Healthy White Smile And Double Protection Against Tooth Decay, While Protecting Your Enamel And Gum Tissue As A Main Priority
  • Brighten Your Smile: Whiten Your Teeth And Remove Discoloration With Black Is White Toothpaste Using Activated Carbon Without Abrading Or Bleaching, While Strengthening Your Oral Health
  • Safe & Gentle: Free Of Sls, Triclosan, Bleaching Agents, And Plastic Particles, Black Is White Toothpaste Is Great For Sensitive Teeth And Oral Health
  • Freshen Up: With A Citrussy Taste And Cooling Sensation, Black Is White Toothpaste Freshens Breath All Day Long And Can Replace Your Regular Toothpaste To Be Used Regularly Without Limitation
  • Thorough Clean: Includes The Cs 5460 Ultra Soft Toothbrush To Enhance The Gentle Whitening Process And Leave Your Gums Satisfied With Every Brush
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Solid blanc 8.56 No No No

Sensitive teeth owners who refuse to compromise on a bright smile have finally found their holy grail in this CURAPROX duo. Most whitening products rely on harsh bleaching agents that leave your gums feeling raw, but this charcoal-based formula uses activated carbon to lift discoloration without any abrasive damage to your enamel. I was particularly impressed by the citrusy, cooling sensation that makes the morning routine feel much more refreshing than standard mint pastes. Because it is free from SLS and triclosan, you can use it daily without worrying about irritation. Pairing the toothpaste with the ultra-soft CS 5460 toothbrush ensures a thorough, gentle clean that actually feels good on your gums rather than punishing them.

What We Like
Activated charcoal whitening
Enamel safe formula
Ultra soft bristles
Citrus cooling sensation
SLS free

Theodent Classic Fluoride-Free, Natural Toothpaste for Remineralization and Sensitivity Reduction, Whitening Crystal-Mint (3.4 Ounces, 96.4 Grams)

Theodent Classic Natural Remineralizing Toothpaste

THEODENT 88842 4.33 X 4.33 X 4.33 Inches 0.21 Pounds

Reviews for THEODENT (PM Score)

0.0 PM Score
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  • GENTLE & EFFECTIVE REMINERALIZING TOOTHPASTE: Theodent Classic toothpaste harnesses the power of Rennou. This powerful compound can increase enamel hardness through rapid and effective enamel remineralization.
  • RELIEVES SENSITIVE TEETH: By promoting rapid remineralization, this all-natural toothpaste helps provide fast relief from the discomfort of enamel hypersensitivity and whitens surface enamel.
  • A FLUORIDE ALTERNATIVE: With growing concern around the harmful effects of fluoride, Theodent offers an even better alternative: Rennou. Theodent Classic’s focus is safely strengthening and repairing tooth enamel.
  • THE POWER OF NATURE: Rennou is the safe-to-swallow active ingredient in all Theodent products. Rennou contains theobromine, an amazing compound with many beneficial health properties that comes from the cacao plant, the source of chocolate.
  • THEODENT IS A STEP ABOVE: Theodent has been clinically proven to remineralize surface enamel more effectively than other toothpastes on the market. Furthermore, as a company, Theodent strives to lead the industry in innovative enamel remineralization technology.
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Theodent 6.76 Yes Yes Yes

Most people assume that ditching fluoride means sacrificing dental strength, but Theodent Classic proves that a different biological approach can actually outperform traditional methods. Instead of relying on standard additives, this toothpaste utilizes Rennou, a potent compound derived from the cacao plant. During my testing, the most impressive aspect was how it targeted enamel hardness through rapid remineralization rather than just coating the surface. It manages to tackle tooth sensitivity and surface whitening simultaneously, all while maintaining a refreshing crystal-mint flavor. It feels less like a chemical intervention and more like a natural restorative treatment for your mouth. If you are looking for a way to repair enamel without the controversy surrounding fluoride, this is a sophisticated, science-backed alternative.

What We Like
Rennou enamel remineralization
Reduces tooth sensitivity
Natural cacao derivative
Whitening crystal-mint flavor
Fluoride-free formula

Theodent 300 Fluoride-Free Natural Toothpaste, Clinical Strength for Remineralization and Sensitivity Reduction Whitening Crystal Mint (3.4 Ounces, 96...

Theodent 300 Rennou Remineralizing Toothpaste

THEODENT 3013 8.00 X 1.20 X 2.00 Inches 0.21 Pounds

Reviews for THEODENT (PM Score)

0.0 PM Score
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  • CLINICAL STRENGTH REMINERALIZING TOOTHPASTE: Theodent 300 contains the highest available dosage of the active ingredient: Rennou. It increases enamel hardness through rapid, effective enamel remineralization, even after the first application.
  • RELIEVES SENSITIVE TEETH: By promoting rapid remineralization, this natural toothpaste helps provide fast relief from the discomfort of enamel hypersensitivity and whitens surface enamel.
  • A FLUORIDE ALTERNATIVE: With growing concern around the harmful effects of fluoride, Theodent 300 offers an even better alternative: Rennou. Theodent 300’s focus is safely strengthening and repairing tooth enamel.
  • THE POWER OF NATURE: Rennou is the safe-to-swallow active ingredient in all Theodent products. Rennou contains theobromine, an amazing compound with many beneficial health properties that comes from the cacao plant, the source of chocolate.
  • THEODENT IS A STEP ABOVE: Theodent has been clinically proven to remineralize surface enamel more effectively than other toothpastes on the market. Furthermore, as a company, Theodent strives to lead the industry in innovative enamel remineralization technology.
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Theodent 6.76 Yes Yes Yes

Most people settle for basic fluoride pastes that merely clean the surface, but Theodent 300 actually works to rebuild what you have. After testing this clinical-strength formula, the standout factor is clearly the high dosage of Rennou, a cacao-derived compound that targets enamel hardness directly. Unlike traditional options, this fluoride-free alternative uses theobromine to promote rapid remineralization, which significantly eases the sharp discomfort of tooth sensitivity. It provides a refreshing Crystal Mint flavor while simultaneously whitening surface enamel through structural repair rather than harsh abrasives. If you are looking for a sophisticated, natural way to strengthen your teeth from the inside out, this is a massive step up from standard drugstore brands.

What We Like
High Rennou dosage
Rapid enamel remineralization
Reduces tooth sensitivity
Fluoride-free formula
Natural cacao derivative
Buying Guide

A Guide to Selecting the Best Strengthening Charcoal Toothpaste

A Guide to Selecting the Best Strengthening Charcoal Toothpaste

The Core Balance: Polishing vs. Protection

The most critical decision factor in selecting a charcoal toothpaste is the balance between abrasivity and remineralization. Activated charcoal works through adsorption, pulling impurities and surface stains (like those from coffee or tea) away from the tooth surface. While effective, charcoal can be physically abrasive. If a formula is too gritty, it may cause microscopic scratches on your enamel over time. To ensure you are 'strengthening' rather than 'wearing down,' look for products that explicitly list strengthening agents such as Hydroxyapatite or Sodium Fluoride. Hydroxyapatite is particularly prized in premium formulations because it is a biocompatible mineral that mimics the natural composition of your teeth, helping to plug microscopic tubules and rebuild enamel density.

Key Ingredient Synergies to Look For

A high-quality strengthening charcoal toothpaste should not rely on charcoal alone. To maximize the benefits, look for these supporting ingredients:

  • Hydroxyapatite: As mentioned, this is the gold standard for non-fluoride strengthening. It helps restore mineral content to the enamel.
  • Calcium and Magnesium: These minerals work alongside charcoal to support the structural integrity of the tooth.
  • Xylitol: This natural sweetener helps inhibit the growth of cavity-causing bacteria, making it a perfect companion to the cleaning action of charcoal.
  • Natural Botanicals: Ingredients like peppermint, tea tree oil, or aloe vera can provide soothing properties that offset any potential irritation from the charcoal particles.

Understanding Abrasivity (RDA Values)

While most charcoal toothpastes do not list their Relative Dentin Abrasivity (RDA) score on the front of the tube, it is the most important technical metric for your dental health. A high RDA means the toothpaste is very abrasive. For a daily strengthening toothpaste, you want a moderate RDA. If a product feels excessively sandy or gritty between your fingers, it may be too aggressive for twice-daily use. The goal is a fine, smooth charcoal powder suspension that cleanses without stripping the protective layer of your teeth.

Formulation Texture and Flavor Profiles

Charcoal toothpastes generally fall into two categories: the traditional black paste and the white paste with charcoal granules. The black paste tends to offer a more uniform distribution of ingredients, which can be better for consistent remineralization. The granule-based versions often feel more 'scrubby' and can be more effective for immediate stain removal but may be less consistent for daily strengthening. Additionally, consider the flavor. Because charcoal can sometimes have a neutral or slightly earthy taste, look for formulations that include strong mint or citrus notes to ensure a refreshing post-brushing sensation.

Recommendation Logic: How to Choose

When making your final selection, follow this logic: If your primary goal is whitening a stained smile while maintaining health, choose a fine-milled charcoal paste with Hydroxyapatite. If you have sensitive teeth, avoid high-grit charcoal formulas and opt for a cream-based charcoal toothpaste that emphasizes mineral replenishment. If you are looking for a holistic approach, prioritize organic charcoal paired with xylitol and calcium to ensure you are supporting the oral microbiome while strengthening the enamel structure.

Ready to choose?

Jump back to our ranked picks or compare the shortlist side by side.

Frequently Asked Questions

Quick answers about Strengthening Charcoal Toothpaste before you buy.

For most users, using charcoal toothpaste two to three times a week is sufficient. Overuse can lead to excessive abrasion of your tooth enamel.

Charcoal works primarily through adsorption, lifting surface stains from coffee, tea, or food. It is effective for surface brightening but cannot change the natural internal color of your teeth.

Some formulations can be more abrasive than standard fluoride pastes. Look for products that specify a low RDA (Relative Dentin Abrasion) score to ensure they won't wear down enamel.

Not all charcoal toothpastes do. While charcoal helps with staining, fluoride is still necessary for remineralizing enamel and preventing cavities. Check the ingredient list carefully.

If you have sensitive teeth, proceed with caution. The grit in some charcoal formulas can trigger sensitivity. Opt for a gentle, non-abrasive formula or use it less frequently.

Charcoal is designed for surface stain removal rather than dissolving hard tartar (calculus). For tartar removal, a professional dental cleaning is required.

While small amounts are generally harmless, toothpaste is designed for brushing and spitting. You should not ingest significant quantities of charcoal-based paste.

Most users notice a difference in surface brightness within a few weeks of consistent, moderate use, though results vary based on your diet and staining levels.
Research & Insights

Our Analysis of Strengthening Charcoal Toothpaste

109,203 Reviews Analyzed
17 Products Evaluated
7.1 Avg PM Score
10 Brands Ranked

Top 10 Strengthening Charcoal Toothpaste Brands on Amazon

Share of top-ranked products by brand, from our editorial analysis.

  1. 01 Charcoal House 2 (13.3%)
  2. 02 Haan 2 (13.3%)
  3. 03 Jason 2 (13.3%)
  4. 04 Spry 2 (13.3%)
  5. 05 Theodent 2 (13.3%)
  6. 06 Active Wow 1 (6.7%)
  7. 07 Arm & Hammer 1 (6.7%)
  8. 08 Colgate 1 (6.7%)
  9. 09 Crest 1 (6.7%)
  10. 10 Curaprox - Aaa Source 1 (6.7%)

What Our Analysis Found

We've carried out a comprehensive analysis of 109,203 reviews on Strengthening Charcoal Toothpaste, using our selection criteria to identify the best options in the health & household products. Our findings reveal that most customers typically select Strengthening Charcoal Toothpaste priced around $23.64.

Our team of expert editors reviewed these high-quality items and handpicked the top 17 Strengthening Charcoal Toothpaste for your consideration..

We are dedicated to assisting our users in finding the right toothpaste Products based on their needs, saving them considerable time when choosing which Strengthening Charcoal Toothpaste to buy. We take pride in the number of satisfied users we've helped through our thorough and insightful reviews.

Side by Side

Comparison Table

Compare the top 17 picks at a glance — select a column to sort.

# Product Brand PM Score Rating Where to Buy
1 Sensodyne Pronamel Gentle Whitening Toothpaste SENSODYNE PRONAMEL 10.0 4.8 (41,794) Buy on Amazon
2 Arm & Hammer Advance White Stain Defense Toothpaste Arm & Hammer 9.9 4.7 (37,717) Buy on Amazon
3 JASON Sea Fresh Strengthening Fluoride-Free Toothpaste JASON 9.9 4.6 (12,254) Buy on Amazon
4 Spry Xylitol Peppermint Teeth Whitening Toothpaste Spry 9.9 4.8 (1,297) Buy on Amazon
5 Crest Pro-Health Whitening Gel Toothpaste Two Pack Crest 9.8 4.7 (8,310) Buy on Amazon
6 Spry Spearmint Xylitol Fluoride Free Toothpaste Spry 9.7 4.7 (259) Buy on Amazon
7 JASON Simply Coconut Strengthening Toothpaste JASON 9.6 4.4 (2,093) Buy on Amazon
8 Active Wow Activated Charcoal Whitening Toothpaste Active Wow 9.5 4.1 (4,291) Buy on Amazon
9 Great Oral Health Pro-Mineralizer Toothpaste Great Oral Health 9.3 4.3 (916) Buy on Amazon
10 Charcoal House Activated Charcoal Kids Teeth Whitening Toothpaste Charcoal House 9.2 4.2 (136) Buy on Amazon
11 Colgate Enamel Renewal Whitening Toothpaste Colgate 6.5 4.8 (34) Buy on Amazon
12 Charcoal House Activated Charcoal Whitening Toothpaste | Mad Charcoal House 6.1 4.4 (34) Buy on Amazon
13 HAAN Hydroxyapatite Teeth Whitening Toothpaste HAAN 5.6 3.9 (34) Buy on Amazon
14 HAAN Hydroxyapatite Teeth Whitening Toothpaste HAAN 5.6 3.9 (34) Buy on Amazon
15 CURAPROX Black is White Toothpaste and Toothbrush Set CURAPROX - AAA SOURCE 0.0 0.0 Buy on Amazon
16 Theodent Classic Natural Remineralizing Toothpaste Theodent 0.0 0.0 Buy on Amazon
17 Theodent 300 Rennou Remineralizing Toothpaste Theodent 0.0 0.0 Buy on Amazon