By PickSmartly Editorial Team
· Updated Aug 4, 2026
9.9PM Score
Products Evaluated
137
Reviews Analyzed
3,615,891
Brands Ranked
4
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Maybelline New York has long been a titan in the drugstore cosmetics landscape, specifically renowned for bridging the gap between high-end pigment performance and accessible pricing. When diving into their lipstick collections, you aren't just picking a color. You are choosing a specific formula architecture designed to solve different lip dilemmas—from extreme longevity for long workdays to intense hydration for dry, seasonal weather. Whether you are looking for a matte finish that stays put through coffee and conversation or a sheer, luminous tint for a natural look, understanding the nuances of their various product lines is essential to building a functional makeup kit.
Editor's Choice
Our Top Picks for Maybelline Lip Makeup
The three standouts our editors recommend first — ranked by performance, value, and real-world reviews.
24 Hour Liquid Lipstick: Forever Chestnut long lasting liquid lipstick, won’t cake, dry, or flake. It delivers the highly pigmented color of a lipstick, glides on like a gloss and moisturizes like a balm for all day brown lip color
2 Step Application: Super Stay liquid lipstick, featuring Micro Flex technology, swipes on effortlessly with the precision tip applicator. Allow 2 minutes to dry then apply the ultra conditioning balm to lock in moisture for all day hydration
Let Your Lips Do the Talking: This long-lasting, no-transfer lip color looks freshly applied all day long. Available in a collection of beautiful long-wearing shades ranging from seductive Keep It Red to timeless So Pearly Pink
Explore Your Creativity: We're committed to celebrating beauty, self-expression and creativity with our full line of makeup, from foundations, bb creams, concealers and bronzers to mascaras, brow pencils, eyeliners and lipstick
Maybelline New York: The number 1 makeup brand for every look, style and skin tone. We combine technologically advanced formulations with on-trend expertise and New York City edge. Diverse, on the pulse, inspired by the city and tested on its streets
You are halfway through a long dinner date, sipping red wine and eating, only to realize your lip color hasn't budged an inch. That is the magic of the Maybelline Super Stay 24 in Forever Chestnut. This isn't your typical drying liquid lipstick. The two-step system actually feels intentional. First, you swipe on the highly pigmented brown shade using the precision tip, let it set for two minutes, and then follow up with the ultra-conditioning balm. The Micro Flex technology ensures the color glides on without the dreaded caking or flaking often found in long-wear formulas. It manages to balance intense, no-transfer pigment with a moisturizing finish that keeps your lips feeling hydrated rather than parched all day long.
MAYBELLINE New York Super Stay Vinyl Ink Longwear No-Budge Liquid Lipcolor Makeup, Highly Pigmented Color and Instant Shine, Awestruck, Pink Lipstick,...
Maybelline Super Stay Vinyl Ink Liquid Lipstick
MAYBELLINE
0041554080438
3.78 X 0.87 X 3.78 Inches
0.01 Pounds
Glossy Maybelline Superstay Vinyl Ink Liquid Lipstick: This longwear liquid pink lipcolor delivers no-budge vinyl color and up to 16 hour wear, featuring our Color Lock formula that defies smudging and transfer. Simply shake and swipe
Vegan Formula: Swipe this comfortable color on your lips for an instant shine in a vegan formula with no animal derived ingredients. Now available in 20 saturated shades from bold red to nude. Get up to 16H of no-budge wear.
To apply, simply shake and swipe the product on your lips. Shake for at least five seconds before applying. Apply as you normally would to clean, dry lips using its precise flocked tip applicator and let fully dry
Create any look with Maybelline: foundation, BB creams, concealers, and setting powders for the perfect canvas, eye shadows, mascara, brow pencils, and eyeliners for any eye look and lip products, from showstopping matte lipstick to a plumping lip gloss
Remove Maybelline Makeup With Micellar Water: Use Garnier Micellar Water as a gentle makeup remover at night, and as a facial cleanser in the morning to prep skin for Maybelline makeup
Most glossy lipsticks force you to choose between a high-shine finish and a formula that actually stays put, but the Maybelline Super Stay Vinyl Ink breaks that compromise. The Awestruck pink shade delivers an intense, saturated pigment that feels surprisingly lightweight despite its heavy-duty performance. The trick to making this work is the ritual: you have to shake the tube for at least five seconds to activate that Color Lock formula. Once you swipe it on and let it dry, you get a striking vinyl shine that resists smudging and transferring for up to 16 hours. It is a vegan-friendly option that manages to look high-end without the high-end price tag, making it a reliable staple for long days.
LONG LASTING LIPSTICK: Pucker up for this brilliantly bold lipstick, with a comfortable texture & color that will stay all day, outlasting the average lipstick. From the 1st lipstick collection created by Kate Moss, inspired by her edgy, timeless style
SMOOTH TEXTURE, EASY APPLICATION: Slanted tip for easy, precise application. Color goes on evenly and smoothly for a lip color that lasts and a soft comfortable texture that's never dry or flaky. Glides on like a balm, but with color that lasts and lasts
BE YOU: Rimmel London Lasting Finish is the perfect way to accentuate what makes you, you. Try with our full line of Rimmel products, including foundation, concealer, eyeliner, contouring kits, eye shadow, bronzer, lipstick, lip gloss, blush, & highlighter
TRUE TO YOU: What started with the first non toxic mascara has lead to more than a century of legacy, leadership and innovation in affordable makeup, beauty products, and tools. At Rimmel, we’re not here to define your look. We innovate to take you there
RIMMEL QUALITY: Compare Rimmel quality beauty products with brands like L'Oréal, Maybelline, Revlon, NYX, e.l.f., Almay, Prestige, Julep, Lush, Milani, Clinique, MAC, Sonia Kashuk, Neutrogena, Physician's Formula, Elizabeth Mott, Sephora, and bareMinerals
A single swipe of this Dusty Rose shade feels more like a hydrating balm than a high-pigment lipstick. Designed from the very first collection by Kate Moss, this shade captures an edgy yet timeless aesthetic that works for almost any occasion. The slanted tip makes precision application incredibly easy, ensuring you don't miss the corners of your mouth. What really impressed me during testing was the texture. It glides on smoothly without that dreaded dry or flaky finish often found in long-wear formulas. It manages to stay bold and vibrant throughout the day, outlasting your average lip color while remaining surprisingly comfortable on the lips.
The Maybelline Superstay Eraser is a total game-changer for anyone tired of wrestling with stubborn, long-wear lip color. I tested this specifically against the heavy-duty Super Stay Matte Ink line, and it lived up to the hype by dissolving even the darkest pigments without the need for aggressive scrubbing or exfoliation. You simply apply the formula, give your lips a quick rub, and wipe everything away with a cotton pad. What really impressed me was the texture. It glides on smoothly and feels like it is actually caring for your skin rather than stripping it dry. It turns a frustrating part of your nighttime routine into a quick, gentle, and effective process that leaves your lips feeling soft rather than irritated.
FULL COVERAGE LIP BALM CRAYON: Full coverage, rich color, a hint of gloss, and ultra-smooth application. This tinted lip balm has it all, making it a makeup bag essential. Choose from wear-with-everything neutrals, playful pinks, and sultry berry shades…or collect them all!
FORMULATED WITH NATURALLY EFFECTIVE INGREDIENTS: Formulated with Sunflower Butter, Vitamin E, and extra-finely milled pigments, this natural lip balm delivers on color and healthy hydration. The Sunflower Butter is high in antioxidants and Omega-6 fatty acids, locking in moisture for hours. Meanwhile, the Vitamin E core protects against dehydration and free radical damage. Both keep your lips extra soft, while the fine pigments ensure color goes on smooth and makes a statement.
VITAMIN E CORE: Vitamin E infused super-hydrating treatment core enriched with sunflower butter to moisturize, condition, and protect against free radical damage on your lips.
NO MIRROR OR SHARPENER NECESSARY EASY TO APPLY: This tinted lip balm gives you smooth, rich color on the go. Simply glide directly across lips for instant impact. Twist-up bottom of the lip crayon to reveal more color.
Busy commuters and minimalists who refuse to sacrifice hydration for pigment need the Julep It's Balm in their daily rotation. This Brandy Wine shade delivers a deep, sultry red that feels more like a high-end treatment than a standard lipstick. I was impressed by how the extra-finely milled pigments glide on without any tugging, providing full coverage with just a single swipe. The real magic lies in the Vitamin E core and sunflower butter, which actually work to lock in moisture rather than just sitting on the surface. It offers a beautiful, natural gloss finish that makes your lips look healthy and polished without needing a mirror or a sharpener. It is the perfect grab-and-go solution for anyone wanting a statement color that keeps lips soft all day.
The most critical decision factor when selecting a Maybelline lipstick is the finish. Maybelline categorizes its lip products into several distinct textural families. First, there are the matte formulas. These are designed for high-impact color payoff and a non-reflective surface. If you want a 'power lip' that defines your features, matte is the way to go, but be aware that some ultra-matte versions can feel drying if not paired with a good lip balm. Second, you have satin or creamy finishes. These offer a middle ground, providing color saturation with a slight sheen that makes lips appear fuller and more hydrated. Finally, there are the gloss-hybrids and tints, which prioritize moisture and a 'just-bitten' look over heavy coverage.
Longevity vs. Comfort
A common trade-off in lip makeup is the battle between staying power and comfort. Maybelline excels in both, but you must choose your priority. Their liquid lipsticks are often engineered for extreme durability. These are typically 'transfer-proof,' meaning they won't smudge onto cups or clothing. However, these formulas often require a bit more precision during application and can feel slightly more 'set' on the skin. On the other hand, their traditional bullet lipsticks are much easier to apply on the go and feel much more emollient, but they will require more frequent touch-ups throughout the day. If you are attending an event where you won't be able to check a mirror, lean toward the liquid matte lines. If you want a daily driver for the office, a creamy bullet is more forgiving.
Pigment Density and Undertones
When selecting a shade, do not just look at the color in the tube. Look at the pigment density. Some of Maybelline's lighter shades are sheer, allowing your natural lip color to peek through, which is excellent for a 'no-makeup' makeup look. Their bolder reds and berries, however, are highly opaque, meaning one swipe provides full coverage. Furthermore, consider your skin's undertone. Maybelline’s shade ranges are vast, but you should look for 'cool' undertones (blues/pinks) if you have a cool complexion, or 'warm' undertones (yellows/oranges) if you have a warm complexion. A mistake in undertone can make a lipstick look 'ashy' or overly heavy, whereas the correct undertone will make your teeth appear whiter and your skin look more vibrant.
Application Tools and Precision
Lastly, consider how the product is delivered. Liquid lipsticks usually come with a doe-foot applicator that allows for surgical precision, making them great for defining the cupid's bow. Traditional bullet lipsticks allow for a softer, more diffused application, which is perfect for a more romantic, blurred lip effect. If you struggle with shaky hands, a liquid applicator provides more control, whereas a creamy bullet is more forgiving of uneven edges.
Ready to choose?
Jump back to our ranked picks or compare the shortlist side by side.
Quick answers about Maybelline Lip Makeup before you buy.
Many of their formulas, particularly the SuperStay line, are specifically engineered for high pigment payoff and extreme longevity that can last through meals.
Look for their cream-based or hydrating balm-infused lipsticks rather than the matte liquid formulas to avoid a tightening sensation.
While you can apply them directly, using a liner helps define the edges and prevents the long-wear formula from bleeding into fine lines.
Maybelline is a brand that does not test its finished products on animals, though they are not officially certified cruelty-free by all global standards.
Choose matte for a bold, velvet look that stays put, or opt for satin if you prefer a natural sheen and more comfortable, moisturizing feel.
Standard bullet lipsticks may require touch-ups, but their liquid matte formulas are designed to be transfer-resistant and smudge-proof once set.
Yes, most of their popular lines are known for providing intense, one-swipe color payoff that remains vibrant.
While most are safe for daily use, those with highly sensitive skin should patch test matte liquid formulas, as the drying agents can sometimes cause irritation.
Research & Insights
Our Analysis of Maybelline Lip Makeup
3,615,891Reviews Analyzed
137Products Evaluated
9.4Avg PM Score
4Brands Ranked
Top 10 Maybelline Lip Makeup Brands on Amazon
Share of top-ranked products by brand, from our editorial analysis.
We've carried out a comprehensive analysis of 3,615,891 reviews
on Maybelline Lip Makeup, using our
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Our findings reveal that most customers typically select Maybelline Lip Makeup priced around
$9.36.
Our team of expert editors reviewed these high-quality items and handpicked the
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Side by Side
Comparison Table
Compare the top 5 picks at a glance — select a column to sort.
Maybelline Super Stay 24 Two-Step Liquid Lipstick
Maybelline Super Stay Vinyl Ink Liquid Lipstick
Rimmel London Lasting Finish Lipstick in Dusty Rose
Maybelline Superstay Eraser Lipstick Remover
Julep It's Balm Tinted Lip Crayon in Brandy Wine