Best Better & Better in 2026

Natural & Beautiful Bamboo - Improve your brushing routine with Better & Better’s Natural Bamboo toothbrush with soft, natural, plant-based bristles made from castor bean oil.

Eco-Friendly & Zero Plastic - Brush away plaque and gunk gently, safely, and comfortably. Available in two colors, all made from beautiful, natural bamboo. The reusable handle of our soft bristle toothbrush fits seamlessly with the replaceable brush heads. They're easy to hold and grip for comfy and efficient brushing sessions.

Soft, 100% Plant-Based Bristles - Adult-sized soft toothbrush with natural bristles perfect for sensitive teeth. Every stroke feels like a gum massage. Our bamboo toothbrushes have soft and gentle bristles that work hard to clean gently.

Out with the Bad - Better & Better Energy is a natural toothpaste made with only the barest of essentials that matter to your oral microbiome—no harsh abrasives, no GMOs, SLS free (Sodium Lauryl Sulfate), and no artificial flavors, colors or preservatives.

In with the Better - Our non fluoride toothpaste is clean, non-toxic, and made with vegan ingredients you recognize. Brush better and more confidently with Energy Toothpaste. Our unique formulation includes organic coconut oil, organic blue agave, organic stevia, organic menthol, organic xylitol, organic spearmint, organic peppermint, baking soda, vitamin B12 as Methylcobalamin, and organic vitamin D3 as Cholecalciferol from Algae.

Whitens as it Cleans - With safe and gentle ingredients that help brighten your pearly whites, our natural whitening toothpaste will help remove plaque and get your smile gleaming. And because our fluoride free formula cleans with mild foam (SLS free) and gentle scrubbers, it’s also ideal for those with sensitive teeth.

Out With the Bad - Better & Better Fortify Hydroxyapatite Toothpaste is made with the barest essentials that matter to your oral microbiome. A non-toxic and SLS-free remineralizing toothpaste for sensitive teeth without fluoride, harsh abrasives, GMOs, artificial flavors, colors, or preservatives.

In With the Better - Brush better and more confidently with Fortify. Infused with remineralizing hydroxyapatite to support your tooth enamel repair and help reduce sensitivity, our 2022 GQ Grooming award-winning toothpaste is made from clean, non-toxic, and vegan ingredients you recognize, including organic coconut oil, organic blue agave, organic peppermint, and baking soda.

Whitens As It Cleans - Whitens, cleans, and protects with the help of safe and gentle ingredients. Our sensitive toothpaste for adults’ fluoride-free formula cleanses with mild foam (no SLS) and gentle scrubbers—an ideal choice for brushers with sensitive teeth.

Out With the Bad - Better & Better Purity is a natural toothpaste made only with the barest of essentials that matter to your oral microbiome—no harsh abrasives, no GMOs, SLS-free (Sodium Lauryl Sulfate), and no artificial flavors, colors, or preservatives: a toothpaste so pure, it’s kind of remarkable.

In With the Better - Made with clean, non-toxic, and vegan ingredients you recognize, you can now brush better with Purity. Our clean toothpaste’s unique formulation includes organic coconut oil, organic blue agave, organic stevia, organic menthol, organic xylitol, organic spearmint, organic peppermint, salt, and baking soda. It’s also cruelty-free and made in the USA.

Whitens As It Cleans - With safe and gentle ingredients that help brighten pearly whites, our natural whitening toothpaste will help you get those gleaming smiles effortlessly. Because our fluoride-free formula cleans with mild foam (no SLS) and gentle scrubbers, it’s also ideal for those with sensitive teeth.

Out With the Bad - Better & Better Purity is a natural toothpaste made only with the barest of essentials that matter to your oral microbiome—no harsh abrasives, no GMOs, SLS-free (Sodium Lauryl Sulfate), and no artificial flavors, colors, or preservatives: a toothpaste so pure, it’s kind of remarkable.

In With the Better - Made with clean, non-toxic, and vegan ingredients you recognize, you can now brush better with Purity. Our clean toothpaste’s unique formulation includes organic coconut oil, organic blue agave, organic stevia, organic menthol, organic xylitol, organic spearmint, organic peppermint, salt, and baking soda. It’s also cruelty-free and made in the USA.

Whitens As It Cleans - With safe and gentle ingredients that help brighten pearly whites, our natural whitening toothpaste will help you get those gleaming smiles effortlessly. Because our fluoride-free formula cleans with mild foam (no SLS) and gentle scrubbers, it’s also ideal for those with sensitive teeth.

BABY’S FIRST TOOTHBRUSH. Sized just right for growing mouths to help your tot build the skills they need to reach independent brushing.

EASY-GRIP TODDLER TOOTHBRUSH. The shape and material of the toothbrush is ideal for helping little fingers maintain a good grip as you help them brush.

DR. BROWN’S TOOTHBRUSH GENTLY CLEANS MOUTHS. Super-soft bristles gentle clean your toddler’s teeth and gums.

Establish good oral hygiene with the super-soft bristles on the Infant-to-Toddler Toothbrush.

The cute Elephant is made of durable yet soft material that’s gentle on sensitive mouths, while the comfort-grip handle is easy for little hands to hold.

Available in two cute colors your little one will love!

Three 3.4 oz tubes of Extra Fresh Sensodyne Pronamel Intensive Enamel Repair Toothpaste for Sensitive Teeth, to Reharden and Strengthen Enamel

Toothpaste for enamel repair that inhibits demineralization, repairs microdamage and rebuilds enamel strength

Providing lasting relief, this sensitive enamel toothpaste 3 pack protects your against pain triggers

Ultra-Soft Toothbrush: Smile away as this brush gently protects your gum tissues and teeth against decay while maintaining your oral health

Brighter Smile: Whiter and healthier teeth; fight plaque with the 5,460 densely packed bristles designed for deeper cleaning

Soft Bristles: Using CUREN filaments instead of nylon for the 0.1mm bristles rounded on the head, this brush inhibits enamel erosion with a softer touch

Give the gift of Colgate Kids and encourage good brushing habits with this special Unicorn toothpaste and toothbrush set

Kids toothpaste and toothbrush set includes 2 cavity protection toothpastes and 2 kids battery toothbrushes

The included kids toothbrushes have extra soft bristles that sweep away plaque and clean cavity-causing bacteria from all tooth surfaces

The whitening toothbrush helps remove surface stains from teeth.

Unique spiral polishing bristles in this medium toothbrush helps remove surface stains for a bright smile

An advanced multi-action bristle design with tooth-fitting bristles helps to remove more plaque between teeth (vs.an ordinary flat trim toothbrush).

Fun way to encourage good oral care habits early on

Our unique soft tongue cleaner toothbrush to clean beyond teeth

Thumb grip and rounded handle for a comfortable grip

Freshen your mouth & remove dental plaque wherever you go with the GUM Travel toothbrush. A tri-fold design enables the brush head to fold into the handle, which becomes a cover for clean & convenient storage in your pocket, purse, suitcase or backpack

This travel toothbrush has multi-level bristles to clean deep between teeth & a tongue cleaner. A patented agent maintains the hygiene of bristles in between each use for continuous protection

Toothbrushes don't always have the opportunity to dry after use outside the home, so this one features a patented agent to maintain the hygiene of the bristles. Designed for continuous protection plus clean and convenient storage on the go

Gentle yet effective to whiten teeth in just 1 week vs. a manual toothbrush

Protect your teeth with a pressure sensor that gently pulses to alert you when you're brushing too hard

Always know when to replace your brush head for an effective clean with the brush head replacement reminder

REMOVE MORE PLAQUE with Spinbrush PRO CLEAN brush heads; up to 70% more than a manual toothbrush in hard-to-reach places

DUAL ACTION BRUSH HEAD features oscillating circle (spinner) and sliding plate (scrubber), moving up to 3,900 sweeps per minute

SOFT SWITCH power buttons are easier to turn on/off and help prevent water from leaking inside the brush

Rotating Power Head reaches, surrounds, and thoroughly cleans multiple surfaces

Raised center-row bristles help clean chewing surfaces

Extra-soft bristles clean as gently as a soft manual brush

The whitening toothbrush helps remove surface stains from teeth.

Unique spiral polishing bristles in this medium toothbrush helps remove surface stains for a bright smile.

A multi-action bristle design with tooth-fitting polishing cups help to remove more plaque between teeth (vs.an ordinary flat trim toothbrush).

You will receive 6 Oral-B Cross Action All-In-One toothbrushes

Removes up to 99% of plaque in hard-to-reach areas based on a single-use brushing study

CrossAction bristles attack plaque with every stroke

Features Charcoal infused bristles

Whitens teeth by removing surface stains

Power Tip bristles are extra long to help clean hard to reach places

Brush Your Teeth on the Go, Anytime, Anywhere

Mini Prepasted Toothbrush, No Rinsing Necessary

Whitens Teeth by Removing Surface Stains

Fun way to encourage good oral care habits early on

Unique soft tongue cleaner to clean beyond teeth

Thumb grip and rounded handle for a comfortable grip

The below information is per pack only

SILICONE FINGER TOOTHBRUSH 3M+. Teach baby healthy oral hygiene habits with the soft, 100% silicone toothbrush.

BABY TOOTHBRUSH WITH CASE. Included storage case protects the baby finger toothbrush when not in use.

FOR BABIES OF TEETHING AGE: NanaNubs is suitable for little ones that are 3 months old and up

100% SILICONE: Made of soft silicone that is tender on gums and new teeth

BRISTLES SOOTHE AND CLEAN: NanaNubs’ massaging bristles soothe and provide gentle cleaning

EXTRA SOFT BRISTLES – The Nimbus Toothbrush uses Microfine Technology which utilizes two-levels of bristles to create unique softness and stability. The long single-end tapered fine bristles reach into areas not accessible to conventional bristles while the short end-rounded bristles are used to support and optimize plaque removal.

DURABLE – Nimbus bristles absorb less water which allows the brush to maintain its shape longer than standard Nylon bristles. Additionally, the bristles resist breakdown brought on from chemicals and natural mouth fluids which allows you to use Nimbus longer than average toothbrushes.

INVENTED BY PERIODONTIST – These toothbrushes were designed to create the safest brushing experience for teeth and gums while simultaneously providing highly efficient plaque removal on tooth surfaces. It has proven to be the best toothbrush for those with ultra-sensitive gums and teeth.

Complete Oral Care for 2 – AquaSonic Duo provides complete oral care in one simple countertop setup. Duo features 2 modern smart toothbrushes with the latest oral care technologies including 40,000 vibration per minute motors, true wireless charging, 3 unique modes including modes for whitening teeth and gum health, 30-day battery life, in sleek midnight black and optic white brush handles. Duo Series comes with 12 additional accessories including 10 DuPont brush heads and 2 travel cases.

Modern Technology For A Healthier Smile - Each Duo toothbrush bring your oral health routine into modern times with its built in enhanced features. Super fast wireless charging, 3 distinct brushing modes and a smart vibrating notification timer are some of the enhanced features built in to the sleek and ergonomic waterproof black and white satin handles.

Convenient Modern Home & Travel Set-Up – Duo is perfect for couples, kids or anyone in between. A simple dual wireless charging dock takes up a few inches of countertop space while adding a sleek modern element to your bathroom. Duo’s 30 day battery life means it’s also perfect for travel – simply put your duo in its included travel case and take it on the go while leaving the charger at home.

Extra soft toothbrush bristles

Gently cleans 2.4x deeper between teeth

Significantly less gum irritation & gum bleeding

Cleaning tip bristles effectively clean hard-to-reach areas.

The colorful toothbrush is designed with an easy to grip handle for comfort and control while brushing.

Features circular power soft bristles that provides a deep clean to boost a healthier smile every time you brush.

The toothbrush reduces 151% more bacteria (bacteria that cause bad breath vs. brushing teeth alone with an ordinary flat-trim toothbrush).

Medium cleaning bristles and polishing cups help remove more plaque and stains.vs. an ordinary toothbrush

The adult manual toothbrush is designed to reach all areas of your mouth.

Extra Soft Toothbrush for Sensitive Teeth

48% Softer Bristles Protect Tooth Enamel and Gums (vs. an ordinary soft manual toothbrush)

Polishing Cups Gently Remove Teeth Stains to Whiten Teeth

Toothbrush reduces 151% more bacteria* (*bacteria that cause bad breath vs. brushing teeth alone with an ordinary flat-trim toothbrush)

Cleaning bristles and polishing cups that help remove more plaque and stains

Cheek & tongue cleaner