Brand Review

Best It Cosmetics in 2026

9.9 PM Score
Products Evaluated
115
Reviews Analyzed
381,991
Avg PM Score
8.5
Editor's Choice

Our Top Picks for It Cosmetics

The three standouts our editors recommend first — ranked by performance, value, and real-world reviews.

We independently evaluate all recommended products and services. If you click on links we provide, we may receive compensation.
At a Glance

Summary of the best It Cosmetics of 2026

IT Cosmetics Your Skin But Better CC+ Cream Travel Size, Light (W) - Color Correcting Cream, Full-Coverage Foundation, Hydrating Serum & SPF 50+ Sunsc...

IT Cosmetics Your Skin But Better CC+ Cream

4.5 (35,553 ratings)
IT COSMETICS B00U3203IY 0.03 Pounds

Reviews for IT COSMETICS (PM Score)

9.9 PM Score
Buy on Amazon
  • AWARD-WINNING CC+ CREAM – Your Skin But Better CC+ Cream works beautifully as your full-coverage foundation, hydrating serum and SPF 50+ mineral sunscreen. And it’s now the #1 Prestige SPF Foundation in the U.S.!
  • INSTANT COMPLEXION PERFECTION - This full-coverage foundation reduces the appearance of acne scarring, wrinkles, redness, dark circles under eyes & large pores—all while giving you a luminous, supple, flawless-looking complexion.
  • MULTITASKING BEAUTY MIRACLE - Our all-in-one makeup provides clinically tested hydration while diffusing the look of skin imperfections for flawless-looking coverage that won’t crease or crack.
  • SKIN-LOVING INGREDIENTS - Your Skin But Better CC+ Cream is formulated with hyaluronic acid, niacinamide, vitamin E, and physical SPF 50+ to protect skin by deflecting UV rays.
  • IT REALLY WORKS - IT Cosmetics now offers a range of options for SPF ingredients, both physical and clear. To be able to extend our shade range, we worked with plastic surgeons and dermatologists to introduce clear SPF 50+ in our new deepest shades.
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Recom Premium Beauty 8.86 Yes Yes Yes

The immediate sensation of this cream is a surge of moisture that feels more like a high-end serum than a heavy foundation. I was impressed by how the full coverage effortlessly masks redness, acne scarring, and dark circles without settling into fine lines or cracking throughout the day. It acts as a true multitasker, combining a hydrating treatment with physical SPF 50+ protection to shield your skin from UV rays. The finish is luminous and supple, providing that elusive 'flawless' look while the hyaluronic acid and niacinamide keep your complexion looking healthy. This travel-sized version is a lifesaver for maintaining a polished, protected appearance when you are on the move.

What We Like
Full coverage foundation
SPF 50+ protection
Hydrating hyaluronic acid
Luminous natural finish
Niacinamide infused

IT Cosmetics Your Skin But Better CC+ Cream Travel Size, Tan (W) - Color Correcting Cream, Full-Coverage Foundation, Hydrating Serum & SPF 50+ Sunscre...

IT Cosmetics Your Skin But Better CC+ Cream

4.5 (35,560 ratings)
IT COSMETICS S5309801

Reviews for IT COSMETICS (PM Score)

9.9 PM Score
Buy on Amazon
  • AWARD-WINNING CC+ CREAM – Your Skin But Better CC+ Cream works beautifully as your full-coverage foundation, hydrating serum and SPF 50+ mineral sunscreen. And it’s now the #1 Prestige SPF Foundation in the U.S.!
  • INSTANT COMPLEXION PERFECTION - This full-coverage foundation reduces the appearance of acne scarring, wrinkles, redness, dark circles under eyes & large pores—all while giving you a luminous, supple, flawless-looking complexion.
  • MULTITASKING BEAUTY MIRACLE - Our all-in-one makeup provides clinically tested hydration while diffusing the look of skin imperfections for flawless-looking coverage that won’t crease or crack.
  • SKIN-LOVING INGREDIENTS - Your Skin But Better CC+ Cream is formulated with hyaluronic acid, niacinamide, vitamin E, and physical SPF 50+ to protect skin by deflecting UV rays.
  • IT REALLY WORKS - IT Cosmetics now offers a range of options for SPF ingredients, both physical and clear. To be able to extend our shade range, we worked with plastic surgeons and dermatologists to introduce clear SPF 50+ in our new deepest shades.
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
IT Cosmetics Store 5.40 Yes Yes Yes

Most people settle for a cluttered vanity of separate serums, sunscreens, and heavy foundations, but this multitasking miracle simplifies your entire morning routine. This travel-sized version of the award-winning CC+ Cream delivers massive impact in a compact format, acting as a full-coverage foundation that actually behaves like a hydrating serum. I found that it effectively masks redness, acne scarring, and dark circles without the dreaded cracking or creasing often seen with high-coverage products. Because it is infused with hyaluronic acid, niacinamide, and vitamin E, your skin feels supple rather than coated. The inclusion of SPF 50+ mineral sunscreen provides essential protection, making it a true all-in-one solution for anyone chasing a luminous, flawless complexion on the go.

What We Like
Full coverage foundation
Hydrating serum benefits
SPF 50+ protection
Luminous natural finish
Niacinamide infused

IT Cosmetics Your Skin But Better CC+ Cream, Light Medium (C) - Color Correcting Cream, Full-Coverage Foundation, Hydrating Serum & SPF 50+ Sunscreen...

IT Cosmetics Your Skin But Better CC+ Cream

4.5 (23,414 ratings)
IT COSMETICS 3605971907401 1.04 X 1.28 X 6.30 Inches 0.14 Pounds

Reviews for IT COSMETICS (PM Score)

9.9 PM Score
Buy on Amazon
  • AWARD-WINNING CC+ CREAM – Your Skin But Better CC+ Cream works beautifully as your full-coverage foundation, hydrating serum and SPF 50+ mineral sunscreen. And it’s now the #1 Prestige SPF Foundation in the U.S.!
  • INSTANT COMPLEXION PERFECTION - This full-coverage foundation reduces the appearance of acne scarring, wrinkles, redness, dark circles under eyes & large pores—all while giving you a luminous, supple, flawless-looking complexion.
  • MULTITASKING BEAUTY MIRACLE - Our all-in-one makeup provides clinically tested hydration while diffusing the look of skin imperfections for flawless-looking coverage that won’t crease or crack.
  • SKIN-LOVING INGREDIENTS - Your Skin But Better CC+ Cream is formulated with hyaluronic acid, niacinamide, vitamin E, and physical SPF 50+ to protect skin by deflecting UV rays.
  • IT REALLY WORKS - IT Cosmetics now offers a range of options for SPF ingredients, both physical and clear. To be able to extend our shade range, we worked with plastic surgeons and dermatologists to introduce clear SPF 50+ in our new deepest shades.
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
IT Cosmetics 9.58 Yes Yes Yes

Can one single tube actually replace your morning skincare, sunscreen, and foundation routine? This award-winning CC+ Cream makes a compelling case for doing exactly that by functioning as a multitasking beauty miracle. During testing, the full-coverage formula excelled at masking redness, acne scarring, and dark circles without the heavy, cakey feeling typical of high-coverage products. It feels more like a hydrating serum than a traditional makeup, thanks to a blend of hyaluronic acid, niacinamide, and vitamin E. The physical SPF 50+ provides significant protection while leaving a luminous, natural finish that doesn't crease or crack throughout the day. It is a genuine powerhouse for anyone needing instant complexion perfection and reliable UV defense in one step.

What We Like
Full coverage foundation
Hydrating serum texture
SPF 50+ protection
Luminous natural finish
Hyaluronic acid infused

IT Cosmetics Your Skin But Better CC+ Cream, Fair - Color Correcting Cream, Full-Coverage Foundation, Hydrating Serum & SPF 50+ Sunscreen - Natural Fi...

IT Cosmetics Your Skin But Better CC+ Cream

4.5 (23,399 ratings)
IT COSMETICS TRTA7189 1.04 X 1.28 X 6.30 Inches 0.03 Pounds

Reviews for IT COSMETICS (PM Score)

9.9 PM Score
Buy on Amazon
  • AWARD-WINNING CC+ CREAM – Your Skin But Better CC+ Cream works beautifully as your full-coverage foundation, hydrating serum and SPF 50+ mineral sunscreen. And it’s now the #1 Prestige SPF Foundation in the U.S.!
  • INSTANT COMPLEXION PERFECTION - This full-coverage foundation reduces the appearance of acne scarring, wrinkles, redness, dark circles under eyes & large pores—all while giving you a luminous, supple, flawless-looking complexion.
  • MULTITASKING BEAUTY MIRACLE - Our all-in-one makeup provides clinically tested hydration while diffusing the look of skin imperfections for flawless-looking coverage that won’t crease or crack.
  • SKIN-LOVING INGREDIENTS - Your Skin But Better CC+ Cream is formulated with hyaluronic acid, niacinamide, vitamin E, and physical SPF 50+ to protect skin by deflecting UV rays.
  • IT REALLY WORKS - IT Cosmetics now offers a range of options for SPF ingredients, both physical and clear. To be able to extend our shade range, we worked with plastic surgeons and dermatologists to introduce clear SPF 50+ in our new deepest shades.
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
IT Cosmetics 9.57 Yes Yes Yes

Busy professionals who refuse to compromise between high-performance skincare and flawless makeup need this multitasking miracle in their daily routine. This award-winning CC+ Cream essentially replaces your entire morning lineup by acting as a hydrating serum, a full-coverage foundation, and a robust SPF 50+ mineral sunscreen all at once. I was particularly impressed by how it masks redness, acne scarring, and dark circles without the heavy, cakey feeling typical of high-coverage products. Because it is infused with hyaluronic acid and niacinamide, it actually improves your skin texture while you wear it, ensuring the finish stays luminous rather than creasing or cracking throughout the day. It is a genuine luxury beauty essential for anyone seeking instant complexion perfection with clinical-grade protection.

What We Like
Full-coverage foundation
SPF 50+ protection
Hydrating hyaluronic acid
Niacinamide infused
Natural luminous finish

IT Cosmetics Your Skin But Better CC+ Cream, Medium Tan - Color Correcting Cream, Full-Coverage Foundation, Hydrating Serum & SPF 50+ Sunscreen - Natu...

IT Cosmetics Your Skin But Better CC+ Cream

4.5 (23,408 ratings)
IT COSMETICS YOUR SKIN BUT BETTER CC 0.06 Pounds

Reviews for IT COSMETICS (PM Score)

9.9 PM Score
Buy on Amazon
  • AWARD-WINNING CC+ CREAM – Your Skin But Better CC+ Cream works beautifully as your full-coverage foundation, hydrating serum and SPF 50+ mineral sunscreen. And it’s now the #1 Prestige SPF Foundation in the U.S.!
  • INSTANT COMPLEXION PERFECTION - This full-coverage foundation reduces the appearance of acne scarring, wrinkles, redness, dark circles under eyes & large pores—all while giving you a luminous, supple, flawless-looking complexion.
  • MULTITASKING BEAUTY MIRACLE - Our all-in-one makeup provides clinically tested hydration while diffusing the look of skin imperfections for flawless-looking coverage that won’t crease or crack.
  • SKIN-LOVING INGREDIENTS - Your Skin But Better CC+ Cream is formulated with hyaluronic acid, niacinamide, vitamin E, and physical SPF 50+ to protect skin by deflecting UV rays.
  • IT REALLY WORKS - IT Cosmetics now offers a range of options for SPF ingredients, both physical and clear. To be able to extend our shade range, we worked with plastic surgeons and dermatologists to introduce clear SPF 50+ in our new deepest shades.
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
IT Cosmetics 9.59 Yes Yes Yes

IT Cosmetics Your Skin But Better CC+ Cream is a true powerhouse that effectively replaces your foundation, serum, and sunscreen in one step. I was genuinely impressed by how it tackles stubborn redness and acne scarring while still feeling incredibly lightweight on the skin. It delivers a luminous, natural finish that manages to hide large pores and wrinkles without the dreaded creasing or cracking that often comes with heavy coverage. The infusion of hyaluronic acid and niacinamide means your skin actually feels more hydrated as the day goes on. Because it packs SPF 50+ mineral protection into a full-coverage formula, it is an absolute essential for anyone wanting a streamlined, high-performance morning routine that protects and perfects simultaneously.

What We Like
Full coverage foundation
SPF 50+ protection
Hydrating hyaluronic acid
Luminous natural finish
Niacinamide infused

IT Cosmetics Your Skin But Better CC+ Cream, Neutral Medium - Color Correcting Cream, Full-Coverage Foundation, Hydrating Serum & SPF 50+ Sunscreen -...

IT Cosmetics Your Skin But Better CC+ Cream

4.5 (23,408 ratings)
IT COSMETICS S05099826 1.04 X 1.28 X 6.30 Inches 0.07 Pounds

Reviews for IT COSMETICS (PM Score)

9.9 PM Score
Buy on Amazon
  • AWARD-WINNING CC+ CREAM – Your Skin But Better CC+ Cream works beautifully as your full-coverage foundation, hydrating serum and SPF 50+ mineral sunscreen. And it’s now the #1 Prestige SPF Foundation in the U.S.!
  • INSTANT COMPLEXION PERFECTION - This full-coverage foundation reduces the appearance of acne scarring, wrinkles, redness, dark circles under eyes & large pores—all while giving you a luminous, supple, flawless-looking complexion.
  • MULTITASKING BEAUTY MIRACLE - Our all-in-one makeup provides clinically tested hydration while diffusing the look of skin imperfections for flawless-looking coverage that won’t crease or crack.
  • SKIN-LOVING INGREDIENTS - Your Skin But Better CC+ Cream is formulated with hyaluronic acid, niacinamide, vitamin E, and physical SPF 50+ to protect skin by deflecting UV rays.
  • IT REALLY WORKS - IT Cosmetics now offers a range of options for SPF ingredients, both physical and clear. To be able to extend our shade range, we worked with plastic surgeons and dermatologists to introduce clear SPF 50+ in our new deepest shades.
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
IT Cosmetics 9.77 Yes Yes Yes

Can a single tube truly replace your entire morning skincare and makeup routine? The IT Cosmetics CC+ Cream aims to do exactly that, functioning as a high-coverage foundation, a deeply hydrating serum, and a potent SPF 50+ mineral sunscreen all at once. During testing, the way it diffuses redness, acne scarring, and large pores while maintaining a luminous, supple finish is genuinely impressive. It feels remarkably lightweight despite the heavy-duty coverage, and the inclusion of hyaluronic acid and niacinamide ensures your skin stays nourished rather than just covered up. Because it is formulated to prevent creasing and cracking, it provides a reliable, flawless look that lasts throughout the day without settling into fine lines.

What We Like
Full coverage foundation
SPF 50+ protection
Hydrating hyaluronic acid
Niacinamide enriched
Natural luminous finish

IT Cosmetics Your Skin But Better CC+ Cream, Neutral Tan (N) - Color Correcting Cream, Full-Coverage Foundation, Hydrating Serum & SPF 50+ Sunscreen -...

IT Cosmetics Your Skin But Better CC+ Cream

4.5 (23,408 ratings)
IT COSMETICS 3605971907487 1.04 X 1.28 X 6.30 Inches 0.01 pounds

Reviews for IT COSMETICS (PM Score)

9.9 PM Score
Buy on Amazon
  • AWARD-WINNING CC+ CREAM – Your Skin But Better CC+ Cream works beautifully as your full-coverage foundation, hydrating serum and SPF 50+ mineral sunscreen. And it’s now the #1 Prestige SPF Foundation in the U.S.!
  • INSTANT COMPLEXION PERFECTION - This full-coverage foundation reduces the appearance of acne scarring, wrinkles, redness, dark circles under eyes & large pores—all while giving you a luminous, supple, flawless-looking complexion.
  • MULTITASKING BEAUTY MIRACLE - Our all-in-one makeup provides clinically tested hydration while diffusing the look of skin imperfections for flawless-looking coverage that won’t crease or crack.
  • SKIN-LOVING INGREDIENTS - Your Skin But Better CC+ Cream is formulated with hyaluronic acid, niacinamide, vitamin E, and physical SPF 50+ to protect skin by deflecting UV rays.
  • IT REALLY WORKS - IT Cosmetics now offers a range of options for SPF ingredients, both physical and clear. To be able to extend our shade range, we worked with plastic surgeons and dermatologists to introduce clear SPF 50+ in our new deepest shades.
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
IT Cosmetics 9.77 Yes Yes Yes

A single swipe of this creamy formula instantly blurs away redness and acne scarring, leaving behind a luminous, supple finish that looks remarkably like real skin. I was impressed by how it manages to act as a heavy-duty full-coverage foundation while still feeling like a lightweight, hydrating serum. It doesn't settle into fine lines or crack throughout the day, which is a huge win for anyone worried about creasing. The inclusion of hyaluronic acid and niacinamide means you're treating your skin while wearing it, and the SPF 50+ mineral protection provides serious sun defense. It is a rare multitasking miracle that actually delivers on the promise of complexion perfection without feeling heavy or mask-like.

What We Like
Full coverage foundation
Hydrating serum formula
SPF 50+ protection
Niacinamide and hyaluronic acid
Natural luminous finish

IT Cosmetics Confidence in a Cleanser - Hydrating Face Wash With Hyaluronic Acid & Ceramides - 1.7 fl oz

IT Cosmetics Confidence in a Cleanser Hydrating Face Wash

4.7 (2,019 ratings)
IT COSMETICS S5324302

Reviews for IT COSMETICS (PM Score)

9.8 PM Score
Buy on Amazon
  • GAME-CHANGING - Great skin starts with confidence! Confidence in a Cleanser is a breakthrough, one-step skincare solution that combines the cleansing power of a foam cleanser with the hydration of a serum.
  • MAKEUP-REMOVING FACE WASH - For all skin types & ophthalmologist-tested for your sensitive eye area, this vegan, sulfate-, alcohol- & soap-free facial cleanser instantly removes makeup, excess oil, SPF & traces of pollution without stripping skin.
  • ANTI-AGING INGREDIENTS - Confidence in a Cleanser features colloidal oatmeal & high concentrations of skin-loving ceramides and hyaluronic acid. Delivers immediate and lasting hydration & is instrumentally tested to support the skin barrier.
  • INSTANT RESULTS - Our hydrating facial cleanser and serum in one leaves skin feeling soft, refreshed & perfectly balanced. Won’t strip or dry skin.
  • HOW TO APPLY - Gently massage this daily-use cleanser onto wet skin for 30 seconds every morning and evening. Rinse and pat dry. Suitable for all skin types, including sensitive skin and dry skin.
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
IT Cosmetics 9.59 Yes Yes Yes

Your skin feels remarkably plush and bouncy the second you rinse this away. IT Cosmetics has managed to bridge the gap between a deep-cleaning foam and a nourishing serum, creating a hybrid formula that actually respects your moisture barrier. I was particularly impressed by how easily it lifts away stubborn SPF and daily pollution without that dreaded tight, stripped sensation. The inclusion of colloidal oatmeal and ceramides makes it a dream for sensitive areas, and it even passed the ophthalmologist test for the delicate eye zone. You only need a quick thirty-second massage to see the difference, leaving your complexion looking refreshed and perfectly balanced rather than oily or parched.

What We Like
Hydrating serum hybrid
Ceramides and hyaluronic acid
Gentle makeup removal
Supports skin barrier
Sulfate-free formula

IT Cosmetics Celebration Foundation, Fair (W) - Full-Coverage, Anti-Aging Powder Foundation - Blurs Pores, Wrinkles & Imperfections - With Hydrolyzed...

IT Cosmetics Celebration Full-Coverage Powder Foundation

4.7 (2,989 ratings)
IT COSMETICS S5283801 3.94 X 0.79 X 1.06 Inches 0.02 Pounds

Reviews for IT COSMETICS (PM Score)

9.8 PM Score
Buy on Amazon
  • FULL-COVERAGE POWDER FOUNDATION - Celebration Foundation delivers highly pigmented, hydrating full coverage that won’t crease or crack, for a flawless, airbrushed finish that lasts.
  • COMPLEXION PERFECTION - The anti-aging technology in this formula blurs away pores, fines lines & imperfections, and absorbs oil & shine, without settling into lines & wrinkles.
  • ANTI-AGING INGREDIENTS - In addition to providing flawless coverage, Celebration Foundation is infused with hydrolyzed collagen, hyaluronic acid, niacinamide, peptides, antioxidants, silk, and vitamins C & E to make your skin appear younger.
  • HOW TO APPLY - Allow your skincare and primers to fully dry before applying. Swirl the Heavenly Luxe Flat Top Buffing Foundation Brush #6 into compact, then buff in circular sweeping motions, down and outward, for natural-looking results.
  • IT REALLY WORKS - With clinical insights from plastic surgeons, plus ingredient and skincare expertise from dermatologists, IT Cosmetics creates problem-solving products that give you real results!
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
IT Cosmetics 9.58 Yes Yes Yes

Most powder foundations leave your skin looking cakey and dry, but the IT Cosmetics Celebration Foundation actually functions like a high-end skin treatment. I was impressed by how this highly pigmented formula manages to deliver full coverage without settling into fine lines or cracking throughout the day. It creates a genuine airbrushed finish while actively working to blur pores and absorb excess shine. What sets it apart is the heavy hitter ingredient list. You aren't just masking imperfections, you're treating your skin with hydrolyzed collagen, hyaluronic acid, and niacinamide. It feels incredibly lightweight for something so pigmented, providing a seamless complexion that looks much more natural than your typical heavy-duty powder.

What We Like
Full-coverage finish
Anti-aging ingredients
Blurs fine lines
Oil and shine control
Hydrating formula

IT Cosmetics Confidence in a Gel Lotion - Oil-Free Face Moisturizer - Lightweight & Hydrating - With Ceramides - 2.5 fl oz

IT Cosmetics Confidence in a Gel Lotion Moisturizer

4.7 (1,176 ratings)
IT COSMETICS S3310100 1.50 X 1.54 X 6.14 Inches 0.16 Pounds

Reviews for IT COSMETICS (PM Score)

9.8 PM Score
Buy on Amazon
  • QUICK-BREAK MOISTURIZER - Confidence in a Gel Lotion delivers 72 hours of hydration for supple, healthy-looking skin. The quick-break innovation breaks into a water-light liquid upon application for easy absorption and a weightless feel.
  • ANTI-AGING INGREDIENTS - This lightweight gel moisturizer is infused with skin-loving ceramides, glycerin and cactus flower extract to help smooth the appearance of fine lines and leave your skin looking radiant and primed for makeup application.
  • SAFE FOR SENSITIVE SKIN - Confidence in a Gel Lotion is oil free, allergy tested, clinically tested and perfect for all skin types, including oily and combination skin. You’ll experience powerful results instantly and more dramatic results over time!
  • HOW TO APPLY - Using upward sweeping motions, apply this oil-free gel moisturizer to face, neck, and decollete in the morning and evening.
  • IT REALLY WORKS - With clinical insights from plastic surgeons, plus ingredient and skincare expertise from dermatologists, IT Cosmetics creates problem-solving products that give you real results!
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
IT Cosmetics 9.59 Yes Yes Yes

After weeks of use, my morning skincare routine feels significantly more streamlined thanks to this weightless formula. IT Cosmetics Confidence in a Gel Lotion utilizes a unique quick-break technology that transforms from a gel into a water-light liquid the moment it hits your skin, ensuring instant absorption without any greasy residue. It is packed with ceramides, glycerin, and cactus flower extract to target fine lines and keep skin looking radiant. Because it is oil-free and allergy tested, it works beautifully for combination or sensitive skin types without causing irritation. Whether you are prepping for makeup or just seeking 72 hours of deep hydration, this dermatologist-backed moisturizer delivers a supple, healthy glow that lasts all day.

What We Like
Quick-break technology
72-hour hydration
Oil-free formula
Infused with ceramides
Weightless liquid feel

IT Cosmetics Celebration Foundation, Medium Tan (W) - Full-Coverage, Anti-Aging Powder Foundation - Blurs Pores, Wrinkles & Imperfections - With Hydro...

IT Cosmetics Celebration Full-Coverage Powder Foundation

4.7 (2,984 ratings)
IT COSMETICS S5335001 1.00 X 2.00 X 2.00 Inches 0.02 Pounds

Reviews for IT COSMETICS (PM Score)

9.8 PM Score
Buy on Amazon
  • FULL-COVERAGE POWDER FOUNDATION - Celebration Foundation delivers highly pigmented, hydrating full coverage that won’t crease or crack, for a flawless, airbrushed finish that lasts.
  • COMPLEXION PERFECTION - The anti-aging technology in this formula blurs away pores, fines lines & imperfections, and absorbs oil & shine, without settling into lines & wrinkles.
  • ANTI-AGING INGREDIENTS - In addition to providing flawless coverage, Celebration Foundation is infused with hydrolyzed collagen, hyaluronic acid, niacinamide, peptides, antioxidants, silk, and vitamins C & E to make your skin appear younger.
  • HOW TO APPLY - Allow your skincare and primers to fully dry before applying. Swirl the Heavenly Luxe Flat Top Buffing Foundation Brush #6 into compact, then buff in circular sweeping motions, down and outward, for natural-looking results.
  • IT REALLY WORKS - With clinical insights from plastic surgeons, plus ingredient and skincare expertise from dermatologists, IT Cosmetics creates problem-solving products that give you real results!
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
IT Cosmetics 9.60 Yes Yes Yes

IT Cosmetics Celebration Foundation stands as a definitive gold standard for anyone seeking a high-pigment, airbrushed finish without the heavy feel of traditional powders. During testing, the way this formula blurs pores and fine lines is genuinely impressive, especially given its anti-aging cocktail of hydrolyzed collagen, hyaluronic acid, and peptides. It manages to absorb excess oil and shine while remaining incredibly hydrating, which prevents that dreaded settling into wrinkles or cracking throughout the day. For the best results, I found it essential to let your skincare dry completely before buffing the powder in circular motions. It feels less like a makeup product and more like a skin-improving treatment that happens to provide flawless, full coverage.

What We Like
Full-coverage finish
Blurs fine lines
Hydrating collagen formula
Absorbs excess oil
Anti-aging ingredients

IT Cosmetics Celebration Foundation, Rich (W) - Full-Coverage, Anti-Aging Powder Foundation - Blurs Pores, Wrinkles & Imperfections - With Hydrolyzed...

IT Cosmetics Celebration Full-Coverage Powder Foundation

4.7 (2,983 ratings)
IT COSMETICS S5334001 1.00 X 3.00 X 3.00 Inches 0.02 Pounds

Reviews for IT COSMETICS (PM Score)

9.8 PM Score
Buy on Amazon
  • FULL-COVERAGE POWDER FOUNDATION - Celebration Foundation delivers highly pigmented, hydrating full coverage that won’t crease or crack, for a flawless, airbrushed finish that lasts.
  • COMPLEXION PERFECTION - The anti-aging technology in this formula blurs away pores, fines lines & imperfections, and absorbs oil & shine, without settling into lines & wrinkles.
  • ANTI-AGING INGREDIENTS - In addition to providing flawless coverage, Celebration Foundation is infused with hydrolyzed collagen, hyaluronic acid, niacinamide, peptides, antioxidants, silk, and vitamins C & E to make your skin appear younger.
  • HOW TO APPLY - Allow your skincare and primers to fully dry before applying. Swirl the Heavenly Luxe Flat Top Buffing Foundation Brush #6 into compact, then buff in circular sweeping motions, down and outward, for natural-looking results.
  • IT REALLY WORKS - With clinical insights from plastic surgeons, plus ingredient and skincare expertise from dermatologists, IT Cosmetics creates problem-solving products that give you real results!
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
IT Cosmetics 9.60 Yes Yes Yes

You are rushing to a high-stakes morning meeting and realize your skin looks dull and uneven, but you only have two minutes to fix it. This IT Cosmetics Celebration Foundation is the ultimate shortcut for those high-pressure moments because it delivers a highly pigmented, airbrushed finish almost instantly. Unlike traditional powders that can look cakey, this formula uses hydrolyzed collagen and hyaluronic acid to keep things hydrating so it won't crease or crack throughout the day. I found that it does an incredible job of blurring pores and absorbing excess oil without settling into fine lines. It feels more like a skincare treatment than just makeup, especially with the added niacinamide and peptides working to make your complexion look smoother and younger.

What We Like
Full coverage finish
Hydrating collagen formula
Blurs fine lines
Absorbs excess oil
Anti-aging ingredients

IT Cosmetics Celebration Foundation, Tan (W) - Full-Coverage, Anti-Aging Powder Foundation - Blurs Pores, Wrinkles & Imperfections - With Hydrolyzed C...

IT Cosmetics Celebration Full-Coverage Powder Foundation

4.7 (2,986 ratings)
IT COSMETICS S5333901 1.00 X 2.00 X 2.00 Inches 0.06 Pounds

Reviews for IT COSMETICS (PM Score)

9.8 PM Score
Buy on Amazon
  • FULL-COVERAGE POWDER FOUNDATION - Celebration Foundation delivers highly pigmented, hydrating full coverage that won’t crease or crack, for a flawless, airbrushed finish that lasts.
  • COMPLEXION PERFECTION - The anti-aging technology in this formula blurs away pores, fines lines & imperfections, and absorbs oil & shine, without settling into lines & wrinkles.
  • ANTI-AGING INGREDIENTS - In addition to providing flawless coverage, Celebration Foundation is infused with hydrolyzed collagen, hyaluronic acid, niacinamide, peptides, antioxidants, silk, and vitamins C & E to make your skin appear younger.
  • HOW TO APPLY - Allow your skincare and primers to fully dry before applying. Swirl the Heavenly Luxe Flat Top Buffing Foundation Brush #6 into compact, then buff in circular sweeping motions, down and outward, for natural-looking results.
  • IT REALLY WORKS - With clinical insights from plastic surgeons, plus ingredient and skincare expertise from dermatologists, IT Cosmetics creates problem-solving products that give you real results!
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
IT Cosmetics 9.77 Yes Yes Yes

Mature skin types struggling with texture and dryness will find their holy grail in the IT Cosmetics Celebration Foundation. This isn't your typical drying powder. It actually feels like a skincare treatment thanks to a heavy-hitting blend of hydrolyzed collagen, hyaluronic acid, and peptides. I was impressed by how the highly pigmented formula manages to provide full coverage without the dreaded settling into fine lines or cracking by midday. It effectively blurs pores and absorbs excess oil while maintaining a hydrated, airbrushed finish. For the best results, make sure your primer is completely dry before buffing this in with a flat top brush. It truly bridges the gap between high-performance makeup and dermatologist-backed anti-aging care.

What We Like
Full-coverage finish
Hydrating anti-aging formula
Blurs fine lines
Absorbs excess oil
Infused with collagen

IT Cosmetics Celebration Foundation Illumination, Tan (W) - Full-Coverage, Anti-Aging Powder Foundation - Blurs Pores, Wrinkles & Imperfections - 0.3...

IT Cosmetics Celebration Illumination Powder Foundation

4.6 (2,353 ratings)
IT COSMETICS B00OU1QBEE 3.15 X 3.15 X 1.18 Inches 0.02 Pounds

Reviews for IT COSMETICS (PM Score)

9.8 PM Score
Buy on Amazon
  • LIT FROM WITHIN - Celebration Foundation just got brighter! Illumination is the same highly pigmented, full-coverage powder foundation that lets you achieve your most flawless skin—now with added radiance for glowing skin!
  • COMPLEXION PERFECTION - This game-changing powder instantly airbrushes the look of fine lines, pores & imperfections while delivering buildable coverage that lasts all day, without creasing or cracking, and makes your skin look younger!
  • ANTI-AGING INGREDIENTS - Our skin-loving, ultra-hydrating formula is infused with anti-aging ingredients, including hydrolyzed collagen, silk, peptides and antioxidants, for your most beautiful results.
  • HOW TO APPLY - Allow your skincare and primers to fully dry before applying. Swirl the Heavenly Luxe Flat Top Buffing Foundation Brush #6 into compact, then buff in circular sweeping motions, down and outward, for natural-looking results.
  • IT REALLY WORKS - With clinical insights from plastic surgeons, plus ingredient and skincare expertise from dermatologists, IT Cosmetics creates problem-solving products that give you real results!
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
IT Cosmetics 9.58 Yes Yes Yes

Most powder foundations leave your skin looking flat and dusty, but this Illumination version aims for a much more sophisticated, lit-from-within glow. I was impressed by how the highly pigmented formula manages to airbrush away pores and fine lines without the heavy, cakey feeling typical of full-coverage powders. It feels more like a skincare hybrid than a traditional makeup product because of the hydrolyzed collagen, silk, and peptides infused throughout. After buffing it in circular motions, the finish looks incredibly natural and stays put all day without cracking. It is a rare find that provides that high-end, radiant complexion while actually working to combat signs of aging through dermatologically backed ingredients.

What We Like
Radiant glowing finish
Full coverage powder
Anti-aging ingredients
Blurs fine lines
Hydrating silk formula
#15

IT Cosmetics Je Ne Sais Quoi Lip Treatment, Rose - Anti-Aging Lip Balm - Reacts with Your Lips to Create a Customized Color - With Essential Oils & An...

IT Cosmetics Je Ne Sais Quoi Lip Treatment

4.6 (1,192 ratings)
IT COSMETICS S5315002

Reviews for IT COSMETICS (PM Score)

9.8 PM Score
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  • CUSTOMIZED COLOR - Je Ne Sais Quoi Lip Treatment features proprietary Vitality Lip Flush Technology that reacts with the warmth of your lips to create a beautiful, customized pop of color that lasts!
  • LIP-LOVING INGREDIENTS - Infused with essential butters and oils, hyaluronic filling spheres, and antioxidants, this anti-aging lip balm smooths the look of lip lines and locks in moisture for your most supple, soft results.
  • BEAUTY TIP - Wear Je Ne Sais Quoi alone on dry lips, or pair with other IT Cosmetics lip products for customized results!
  • HOW TO APPLY - Apply lip treatment directly to lips for a youthful-looking, natural flush of color that lasts!
  • IT REALLY WORKS - With clinical insights from plastic surgeons, plus ingredient and skincare expertise from dermatologists, IT Cosmetics creates problem-solving products that give you real results!
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Nevvera 9.81 Yes Yes Yes

You reach into your handbag during a mid-afternoon meeting and realize your lips look parched and pale, but you don't have time for a full lipstick application. This is exactly where the Je Ne Sais Quoi Lip Treatment shines, providing an instant upgrade without the effort. Its proprietary Vitality Lip Flush Technology reacts to your natural lip warmth to create a customized, subtle pop of rose color that feels uniquely yours. Beyond just a tint, it acts like high-end skincare. The hyaluronic filling spheres and essential oils work together to smooth out fine lines and lock in deep moisture. It is a rare hybrid that delivers a youthful, natural flush while providing the intensive anti-aging benefits of a dermatologist-backed balm.

What We Like
Customized rose tint
Hyaluronic filling spheres
Smoothing anti-aging formula
Essential oil infusion
Long-lasting moisture

IT Cosmetics Celebration Foundation Illumination, Medium Tan (W) - Full-Coverage, Anti-Aging Powder Foundation - Blurs Pores, Wrinkles & Imperfections...

IT Cosmetics Celebration Illumination Powder Foundation

4.6 (2,350 ratings)
IT COSMETICS CELEBRATION FOUNDATION ILLUMINATION 0.14 Pounds

Reviews for IT COSMETICS (PM Score)

9.8 PM Score
Buy on Amazon
  • LIT FROM WITHIN - Celebration Foundation just got brighter! Illumination is the same highly pigmented, full-coverage powder foundation that lets you achieve your most flawless skin—now with added radiance for glowing skin!
  • COMPLEXION PERFECTION - This game-changing powder instantly airbrushes the look of fine lines, pores & imperfections while delivering buildable coverage that lasts all day, without creasing or cracking, and makes your skin look younger!
  • ANTI-AGING INGREDIENTS - Our skin-loving, ultra-hydrating formula is infused with anti-aging ingredients, including hydrolyzed collagen, silk, peptides and antioxidants, for your most beautiful results.
  • HOW TO APPLY - Allow your skincare and primers to fully dry before applying. Swirl the Heavenly Luxe Flat Top Buffing Foundation Brush #6 into compact, then buff in circular sweeping motions, down and outward, for natural-looking results.
  • IT REALLY WORKS - With clinical insights from plastic surgeons, plus ingredient and skincare expertise from dermatologists, IT Cosmetics creates problem-solving products that give you real results!
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
No No No

After weeks of use, I finally understand why this powder foundation has such a massive reputation for skin transformation. The Illumination version takes that signature high-pigment, full-coverage formula and injects a much-needed glow that makes skin look lit from within rather than just matte. It acts like an instant airbrush for my pores and fine lines, yet it feels surprisingly hydrating thanks to the infusion of hydrolyzed collagen, silk, peptides, and antioxidants. I found that the coverage is incredibly buildable, allowing me to go from a sheer veil to a flawless finish without any creasing or cracking throughout the day. It truly delivers that youthful, radiant complexion that usually requires much heavier products.

What We Like
Radiant illumination finish
Full coverage powder
Anti-aging ingredients
Blurs skin imperfections
Hydrating formula

IT Cosmetics Celebration Foundation Illumination, Deep (N) - Full-Coverage, Anti-Aging Powder Foundation - Blurs Pores, Wrinkles & Imperfections - 0.3...

IT Cosmetics Celebration Illumination Powder Foundation

4.6 (2,354 ratings)
IT COSMETICS S5332100 3.54 X 3.54 X 1.18 Inches 0.14 Pounds

Reviews for IT COSMETICS (PM Score)

9.8 PM Score
Buy on Amazon
  • LIT FROM WITHIN - Celebration Foundation just got brighter! Illumination is the same highly pigmented, full-coverage powder foundation that lets you achieve your most flawless skin—now with added radiance for glowing skin!
  • COMPLEXION PERFECTION - This game-changing powder instantly airbrushes the look of fine lines, pores & imperfections while delivering buildable coverage that lasts all day, without creasing or cracking, and makes your skin look younger!
  • ANTI-AGING INGREDIENTS - Our skin-loving, ultra-hydrating formula is infused with anti-aging ingredients, including hydrolyzed collagen, silk, peptides and antioxidants, for your most beautiful results.
  • HOW TO APPLY - Allow your skincare and primers to fully dry before applying. Swirl the Heavenly Luxe Flat Top Buffing Foundation Brush #6 into compact, then buff in circular sweeping motions, down and outward, for natural-looking results.
  • IT REALLY WORKS - With clinical insights from plastic surgeons, plus ingredient and skincare expertise from dermatologists, IT Cosmetics creates problem-solving products that give you real results!
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
IT Cosmetics 9.60 Yes Yes Yes

IT Cosmetics has redefined luxury beauty with this radiant twist on their iconic powder foundation, delivering a complexion that looks both airbrushed and lit from within. While the original version was a staple for coverage, this Illumination update adds a much-needed glow that prevents the skin from looking flat. It manages to blur pores and fine lines instantly, yet the formula feels surprisingly hydrating thanks to a blend of hydrolyzed collagen, silk, peptides, and antioxidants. I found that once you buff it in using circular motions, the buildable coverage stays put all day without the dreaded cracking or creasing. It is a sophisticated, anti-aging solution for anyone wanting high-pigment coverage that actually makes the skin look younger and more luminous.

What We Like
Radiant glowing finish
Full coverage powder
Anti-aging ingredients
Blurs fine lines
Buildable complexion

IT Cosmetics Heavenly Luxe Complexion Perfection Brush #7 - Foundation & Concealer Brush in One - Soft Bristles - Pro-Hygienic & Ideal for Sensitive S...

IT Cosmetics Heavenly Luxe Complexion Perfection Brush #7

4.6 (1,715 ratings)
IT COSMETICS 4219-02963 19.69 X 19.69 X 11.02 Inches 0.03 Pounds

Reviews for IT COSMETICS (PM Score)

9.8 PM Score
Buy on Amazon
  • COMPLEXION PERFECTION - This cruelty-free brush is designed to apply both foundation and concealer for a flawless, airbrushed finish! The pro-hygienic bristles are extremely soft and great for even sensitive skin!
  • FOUNDATION BRUSH - With a 12,800 hair count, the ultra plush, ultra luxe large end allows you to quickly apply your foundation to larger areas for a beautiful airbrushed finish. Build coverage with liquid or powder and buff away imperfections.
  • CONCEALER BRUSH - The micro-end of brush #7 has a 6,400 hair count! It allows for the most accurate precision in even the smallest spaces.
  • HOW TO USE - Start off with the large end of the brush, and apply your favorite foundation using circular motions on large areas of your face. Use the micro-end to apply your favorite concealer precisely, down to the smallest pore.
  • HOW TO CLEAN - To extend the life of your brushes and ensure your most flawless makeup application, use IT’s Your Brush Love Makeup Brush Cleaner at least once a week. For a deeper clean, use Confidence in a Cleanser!
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
IT Cosmetics 9.61 Yes Yes Yes

The IT Cosmetics Heavenly Luxe Complexion Perfection Brush #7 is a dual-ended powerhouse that eliminates the need for multiple tools. I was immediately struck by the sheer density of the bristles. The large end boasts a massive 12,800 hair count, making foundation application feel like a seamless, airbrushed dream. You can effortlessly buff out liquid or powder formulas using circular motions across larger areas. When it is time for detail work, the micro-end switches gears with 6,400 hairs to provide incredible precision for concealer in even the smallest pores. The bristles are exceptionally soft and pro-hygienic, which is a massive win if you have sensitive skin that tends to react to harsher tools. It is a high-end, versatile essential for a polished finish.

What We Like
Dual-ended design
Ultra-plush bristles
High hair count
Sensitive skin friendly
Precision micro-end

IT Cosmetics Your Skin But Better CC+ Cream Illumination, Fair Light (C) - Color Correcting Cream, Full-Coverage Foundation, Hydrating Serum & SPF 50+...

IT Cosmetics CC+ Cream Illumination Radiant Foundation

4.5 (9,355 ratings)
IT COSMETICS 00000

Reviews for IT COSMETICS (PM Score)

9.7 PM Score
Buy on Amazon
  • CC+ CREAM - Your Skin But Better CC+ Cream Illumination works beautifully as your full-coverage foundation, hydrating serum and SPF 50+ physical sunscreen—plus, it features micronized light-reflecting pigments for glowing skin!
  • INSTANT COMPLEXION PERFECTION - This color corrector cream reduces the appearance of acne scarring, wrinkles, redness, dark circles under eyes & large pores—all while giving you a radiant, supple, flawless-looking complexion.
  • MULTITASKING MUST HAVE - Our all-in-one makeup provides clinically tested hydration while diffusing the look of skin imperfections for flawless-looking coverage that won’t crease or crack.
  • SKIN-LOVING INGREDIENTS - CC+ Cream Illumination is infused with hydrolyzed collagen, peptides, niacinamide, hyaluronic acid, antioxidants and vitamins.
  • IT REALLY WORKS - With clinical insights from plastic surgeons, plus ingredient and skincare expertise from dermatologists, IT Cosmetics creates problem-solving products that give you real results!
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
IT Cosmetics 9.60 Yes Yes Yes

You are running late for a brunch date and realize your redness and dark circles are looking particularly stubborn today. Instead of layering on five different products, you reach for this IT Cosmetics CC+ Cream Illumination to handle everything in one go. This isn't just a standard foundation. It acts as a hydrating serum and a high-level SPF 50+ physical sunscreen simultaneously. I was impressed by how the micronized light-reflecting pigments transform a dull complexion into something truly glowing without feeling heavy. It manages to mask acne scarring and large pores while the infusion of hyaluronic acid and peptides keeps the skin looking supple. It provides that coveted full-coverage finish that stays smooth without the dreaded creasing or cracking throughout the day.

What We Like
Full coverage foundation
SPF 50+ protection
Hydrating serum benefits
Radiant finish
Light-reflecting pigments

IT Cosmetics Bye Bye Under Eye Full Coverage Concealer - for Dark Circles, Fine Lines, Redness & Discoloration - Waterproof - Anti-Aging - Natural Fin...

IT Cosmetics Bye Bye Under Eye Full Coverage Concealer

4.5 (6,505 ratings)
IT COSMETICS S3202401 0.79 X 4.92 X 0.98 Inches 0.03 Pounds

Reviews for IT COSMETICS (PM Score)

9.7 PM Score
Buy on Amazon
  • BEST SELLER - Bye Bye Under Eye is our #1 best-selling waterproof concealer. It delivers highly pigmented, long-lasting full coverage that improves the appearance of wrinkles without creasing or cracking.
  • BYE BYE IMPERFECTIONS - This multitasking, natural finish concealer effectively conceals the look of skin imperfections, including dark circles, under eye bags, redness, hyperpigmentation, broken capillaries, age spots, and discoloration.
  • 24HR FULL COVERAGE FORMULA - The smooth, creamy texture delivers highly pigmented full coverage for up to 24 hours. Warm 1 dot with fingers, tap onto skin and blend with Heavenly Luxe Dual Airbrush Concealer Brush #2. Can also be worn as foundation.
  • ANTI-AGING INGREDIENTS - Infused with proprietary Expression Proof Technology, plus anti-aging peptides, vitamins, hydrolyzed collagen, hyaluronic acid, and antioxidants, this revolutionary concealer actually makes your skin look younger!
  • IT REALLY WORKS - With clinical insights from plastic surgeons, plus ingredient and skincare expertise from dermatologists, IT Cosmetics creates problem-solving products that give you real results!
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
IT Cosmetics 9.58 Yes Yes Yes

Anyone battling stubborn dark circles or visible redness needs to clear space in their makeup bag for this powerhouse. The IT Cosmetics Bye Bye Under Eye is a total game-changer because it functions more like a high-performance skincare treatment than a traditional concealer. I was impressed by how the highly pigmented, creamy formula masks hyperpigmentation and broken capillaries without settling into fine lines. It uses Expression Proof Technology paired with hyaluronic acid and peptides to actually improve your skin's appearance while you wear it. You only need a tiny dot warmed with your fingers to achieve massive coverage that lasts for 24 hours. It stays waterproof and crease-free, making it a reliable staple for long days when you need your complexion to look flawless and youthful.

What We Like
24-hour full coverage
Waterproof formula
Anti-aging peptides
Crease-resistant texture
Natural finish

IT Cosmetics Your Skin But Better CC+ Cream Illumination, Light Medium (C) - Color Correcting Cream, Full-Coverage Foundation, Hydrating Serum & SPF 5...

IT Cosmetics CC+ Cream Illumination Radiant Foundation

4.5 (9,397 ratings)
IT COSMETICS 3605971907609 0.07 Pounds

Reviews for IT COSMETICS (PM Score)

9.7 PM Score
Buy on Amazon
  • CC+ CREAM - Your Skin But Better CC+ Cream Illumination works beautifully as your full-coverage foundation, hydrating serum and SPF 50+ physical sunscreen—plus, it features micronized light-reflecting pigments for glowing skin!
  • INSTANT COMPLEXION PERFECTION - This color corrector cream reduces the appearance of acne scarring, wrinkles, redness, dark circles under eyes & large pores—all while giving you a radiant, supple, flawless-looking complexion.
  • MULTITASKING MUST HAVE - Our all-in-one makeup provides clinically tested hydration while diffusing the look of skin imperfections for flawless-looking coverage that won’t crease or crack.
  • SKIN-LOVING INGREDIENTS - CC+ Cream Illumination is infused with hydrolyzed collagen, peptides, niacinamide, hyaluronic acid, antioxidants and vitamins.
  • IT REALLY WORKS - With clinical insights from plastic surgeons, plus ingredient and skincare expertise from dermatologists, IT Cosmetics creates problem-solving products that give you real results!
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
IT Cosmetics 9.58 Yes Yes Yes

Dry, dull skin finally meets its match with this high-performance multitasker that refuses to compromise on coverage or glow. I was genuinely impressed by how this formula acts as a full-coverage foundation while simultaneously functioning as a hydrating serum and a high-level SPF 50+ sunscreen. It effectively masks acne scarring, redness, and dark circles without the heavy, cakey feeling typical of high-coverage products. The micronized light-reflecting pigments create a beautiful, supple radiance that looks incredibly natural. Because it is infused with skin-loving ingredients like hyaluronic acid, peptides, and niacinamide, it feels more like a luxury skincare treatment than a standard makeup base. It stays smooth throughout the day, resisting the dreaded creasing or cracking that often plagues complexion products.

What We Like
Full coverage foundation
SPF 50+ protection
Hydrating serum formula
Radiant glowing finish
Collagen and peptides

IT Cosmetics CC+ Airbrush Perfecting Powder Foundation - Buildable Full Coverage Of Pores & Dark Spots - Hydrating Face Makeup with Hydrolyzed Collage...

IT Cosmetics CC+ Airbrush Perfecting Powder Foundation

4.5 (2,758 ratings)
IT COSMETICS S3331301 0.15 Pounds

Reviews for IT COSMETICS (PM Score)

9.7 PM Score
Buy on Amazon
  • AIRBRUSHED RESULTS - Your Skin But Better CC+ Airbrush Perfecting Powder delivers a skin-softening, flawless effect in 30 seconds! The talc-free formula won’t settle into fine lines or pores—for airbrushed results, every time.
  • YOUR SKIN BUT BETTER - This sheer-to-full coverage finishing powder transforms the look of your skin with a veil of optical-blurring pigments that camouflage pores, dark spots and other imperfections.
  • ANTI-AGING INGREDIENTS - Our pressed powder is formulated with skin-loving hydrolyzed collagen, hyaluronic acid, niacinamide, and peptides.
  • HOW TO APPLY - As your finishing powder, lightly sweep on over your favorite foundation using your Heavenly Luxe Wand Ball Powder Brush #8. Can also be worn as your buildable coverage foundation.
  • IT REALLY WORKS - With clinical insights from plastic surgeons, plus ingredient and skincare expertise from dermatologists, IT Cosmetics creates problem-solving products that give you real results!
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
IT Cosmetics 9.58 Yes Yes Yes

Most people assume a powder foundation will inevitably leave their skin looking dry and cakey, but this formula actually behaves more like a hydrating treatment. I was surprised to find that the IT Cosmetics CC+ Airbrush Perfecting Powder delivers a seamless, skin-softening effect in just thirty seconds without settling into fine lines. It functions beautifully as a sheer finishing veil to blur pores, yet it is buildable enough to act as your primary full-coverage foundation. The inclusion of hydrolyzed collagen, hyaluronic acid, and niacinamide makes a massive difference in how the product sits on the skin. Instead of just masking imperfections like dark spots, it feels like it is actively working to improve your complexion through high-end skincare ingredients.

What We Like
Talc-free formula
Optical-blurring pigments
Hydrating skincare ingredients
Buildable full coverage
Airbrushed finish

IT Cosmetics Your Skin But Better CC+ Cream Illumination, Medium Tan (W) - Color Correcting Cream, Full-Coverage Foundation, Hydrating Serum & SPF 50+...

IT Cosmetics CC+ Cream Illumination Radiant Foundation

4.5 (9,397 ratings)
IT COSMETICS CCILLMED 1.18 X 1.18 X 1.18 Inches 0.14 Pounds

Reviews for IT COSMETICS (PM Score)

9.7 PM Score
Buy on Amazon
  • CC+ CREAM - Your Skin But Better CC+ Cream Illumination works beautifully as your full-coverage foundation, hydrating serum and SPF 50+ physical sunscreen—plus, it features micronized light-reflecting pigments for glowing skin!
  • INSTANT COMPLEXION PERFECTION - This color corrector cream reduces the appearance of acne scarring, wrinkles, redness, dark circles under eyes & large pores—all while giving you a radiant, supple, flawless-looking complexion.
  • MULTITASKING MUST HAVE - Our all-in-one makeup provides clinically tested hydration while diffusing the look of skin imperfections for flawless-looking coverage that won’t crease or crack.
  • SKIN-LOVING INGREDIENTS - CC+ Cream Illumination is infused with hydrolyzed collagen, peptides, niacinamide, hyaluronic acid, antioxidants and vitamins.
  • IT REALLY WORKS - With clinical insights from plastic surgeons, plus ingredient and skincare expertise from dermatologists, IT Cosmetics creates problem-solving products that give you real results!
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
IT Cosmetics 9.59 Yes Yes Yes

IT Cosmetics CC+ Cream Illumination sets a high bar for luxury beauty by functioning simultaneously as a full-coverage foundation, a hydrating serum, and a high-protection SPF 50+ sunscreen. I found that the micronized light-reflecting pigments do an incredible job of providing a radiant, supple finish without the heavy feeling of traditional concealers. It effectively masks redness, acne scarring, and dark circles while the infusion of hydrolyzed collagen, peptides, and hyaluronic acid keeps the skin feeling nourished. Unlike many high-coverage products that settle into fine lines, this formula is designed not to crease or crack, making it a reliable multitasking essential for anyone wanting a flawless, glowing complexion with minimal effort.

What We Like
Full coverage foundation
SPF 50+ protection
Hydrating serum benefits
Light-reflecting pigments
Collagen and peptides

IT Cosmetics Your Skin But Better CC+ Cream Illumination, Neutral Medium (N) - Color Correcting Cream, Full-Coverage Foundation, Hydrating Serum & SPF...

IT Cosmetics CC+ Cream Illumination Radiant Foundation

4.5 (1,324 ratings)
IT COSMETICS 3605971907722 0.07 Pounds

Reviews for IT COSMETICS (PM Score)

9.7 PM Score
Buy on Amazon
  • CC+ CREAM - Your Skin But Better CC+ Cream Illumination works beautifully as your full-coverage foundation, hydrating serum and SPF 50+ physical sunscreen—plus, it features micronized light-reflecting pigments for glowing skin!
  • INSTANT COMPLEXION PERFECTION - This color corrector cream reduces the appearance of acne scarring, wrinkles, redness, dark circles under eyes & large pores—all while giving you a radiant, supple, flawless-looking complexion.
  • MULTITASKING MUST HAVE - Our all-in-one makeup provides clinically tested hydration while diffusing the look of skin imperfections for flawless-looking coverage that won’t crease or crack.
  • SKIN-LOVING INGREDIENTS - CC+ Cream Illumination is infused with hydrolyzed collagen, peptides, niacinamide, hyaluronic acid, antioxidants and vitamins.
  • IT REALLY WORKS - With clinical insights from plastic surgeons, plus ingredient and skincare expertise from dermatologists, IT Cosmetics creates problem-solving products that give you real results!
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
IT Cosmetics 9.60 Yes Yes Yes

Most people settle for a cluttered morning routine of separate serums, foundations, and sunscreens, but this all-in-one multitasker simplifies everything. I found that the IT Cosmetics CC+ Cream Illumination acts as a powerhouse hybrid, blending a hydrating serum and SPF 50+ physical sunscreen with a high-performance full-coverage foundation. It doesn't just mask imperfections like acne scarring, redness, and dark circles. It actively improves your skin texture using hydrolyzed collagen, peptides, and hyaluronic acid. The micronized light-reflecting pigments provide a gorgeous, radiant finish that looks supple rather than heavy. Even throughout a long day, the formula stays put without the dreaded creasing or cracking often seen with high-coverage products. It is a genuine skincare-meets-makeup solution for anyone wanting a flawless, glowing complexion with minimal effort.

What We Like
Full coverage foundation
SPF 50+ protection
Hydrating serum blend
Radiant glowing finish
Collagen and peptides

It Cosmetics Bye Bye Under Eye Full Coverage Concealer - For Dark Circles, Fine Lines, Redness & Discoloration - Waterproof - Anti-Aging - Natural Finish – 13.0 Light Natural (N), 0.4 Fl Oz

4.5 (6,475 ratings)
IT COSMETICS S3200801 1.00 X 0.75 X 5.00 Inches 0.03 Pounds

Reviews for IT COSMETICS (PM Score)

9.7 PM Score
Buy on Amazon
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
IT Cosmetics 9.59 Yes Yes Yes

IT Cosmetics Brow Power, Universal Taupe - Universal Eyebrow Pencil - Mimics the Look of Real Hair - Budge-Proof Formula - With Biotin, Saw Palmetto &...

IT Cosmetics Brow Power Universal Eyebrow Pencil

4.7 (640 ratings)
IT COSMETICS LE

Reviews for IT COSMETICS (PM Score)

9.7 PM Score
Buy on Amazon
  • BROW POWER - Featuring an exclusive oval tip that mimics the look of real hair, this universal eyebrow pencil adjusts to your eyebrow color based on pressure. Available in four universal shades to match every hair color and cover grays.
  • BUDGE PROOF - The budge-proof formula adheres to skin for natural-looking brows that last, while the built-in spoolie brush does the work for you to create polished perfection.
  • BROW-ENHANCING INGREDIENTS - Brow Power combines biotin & saw palmetto for stronger, healthier-looking hair and skin, as well as antioxidants to help reduce the appearance of the visible signs of skin damage and aging.
  • BEAUTY TIP - Remember: The start of your eyebrow should line up directly with the edge of your nose. Your eyebrow arch should align to the outer edge of your iris, and the end of your eyebrow should line up with the outer corner of your eye.
  • HOW TO APPLY - The harder you press, the deeper your color! If your eyebrows are on the lighter side of your shade family, use soft strokes. If your hair color is darker, use harder strokes. To finish, lightly brush brows with the built-in spoolie.
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
recommerce 9.99 Yes Yes Yes

Most eyebrow pencils force you to commit to a single pigment density, but this one actually changes its shade based on how hard you press. It is a clever bit of engineering that makes the Universal Taupe shade incredibly versatile for different hair tones. The exclusive oval tip is the real star here, as it mimics individual hair strokes rather than drawing a heavy, solid block of color. I found the budge-proof formula stays put through the day, while the infusion of biotin and saw palmetto makes it feel more like a treatment than just makeup. Just remember to use light strokes for a soft look and heavier pressure if you need to cover grays or deepen your arch. A quick swipe with the built-in spoolie is all you need for a polished finish.

What We Like
Oval hair-mimicking tip
Pressure-sensitive pigment
Budge-proof formula
Biotin and saw palmetto
Built-in spoolie brush

IT Cosmetics Your Skin But Better CC+ Cream Illumination, Rich Honey (W) - Color Correcting Cream, Full-Coverage Foundation, Hydrating Serum & SPF 50+...

IT Cosmetics CC+ Cream Illumination in Rich Honey

4.5 (9,397 ratings)
IT COSMETICS 3605971907722 1.04 X 1.28 X 6.30 Inches 0.14 Pounds

Reviews for IT COSMETICS (PM Score)

9.7 PM Score
Buy on Amazon
  • CC+ CREAM - Your Skin But Better CC+ Cream Illumination works beautifully as your full-coverage foundation, hydrating serum and SPF 50+ physical sunscreen—plus, it features micronized light-reflecting pigments for glowing skin!
  • INSTANT COMPLEXION PERFECTION - This color corrector cream reduces the appearance of acne scarring, wrinkles, redness, dark circles under eyes & large pores—all while giving you a radiant, supple, flawless-looking complexion.
  • MULTITASKING MUST HAVE - Our all-in-one makeup provides clinically tested hydration while diffusing the look of skin imperfections for flawless-looking coverage that won’t crease or crack.
  • SKIN-LOVING INGREDIENTS - CC+ Cream Illumination is infused with hydrolyzed collagen, peptides, niacinamide, hyaluronic acid, antioxidants and vitamins.
  • IT REALLY WORKS - With clinical insights from plastic surgeons, plus ingredient and skincare expertise from dermatologists, IT Cosmetics creates problem-solving products that give you real results!
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
IT Cosmetics 9.59 Yes Yes Yes

Redness, acne scarring, and dark circles often demand more than a standard tinted moisturizer can provide. This IT Cosmetics CC+ Cream Illumination acts as a heavy hitter for anyone needing a true multitasker that bridges the gap between high-end skincare and full-coverage foundation. I found that the Rich Honey shade blends seamlessly while the micronized light-reflecting pigments deliver a gorgeous, radiant glow rather than a heavy matte finish. It feels surprisingly lightweight because it is packed with hydrating powerhouses like hyaluronic acid, peptides, and niacinamide. Instead of settling into fine lines, the formula stays supple and smooth throughout the day. Plus, having SPF 50+ physical sunscreen built right in makes your morning routine significantly faster without sacrificing protection.

What We Like
Full coverage foundation
SPF 50+ protection
Hydrating serum benefits
Radiant luminous finish
Collagen and peptides

IT Cosmetics CC+ Airbrush Perfecting Powder Foundation - Buildable Full Coverage Of Pores & Dark Spots - Hydrating Face Makeup with Hydrolyzed Collage...

IT Cosmetics CC+ Airbrush Perfecting Powder Foundation

4.5 (2,758 ratings)
IT COSMETICS S3331901 0.15 Pounds

Reviews for IT COSMETICS (PM Score)

9.7 PM Score
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  • AIRBRUSHED RESULTS - Your Skin But Better CC+ Airbrush Perfecting Powder delivers a skin-softening, flawless effect in 30 seconds! The talc-free formula won’t settle into fine lines or pores—for airbrushed results, every time.
  • YOUR SKIN BUT BETTER - This sheer-to-full coverage finishing powder transforms the look of your skin with a veil of optical-blurring pigments that camouflage pores, dark spots and other imperfections.
  • ANTI-AGING INGREDIENTS - Our pressed powder is formulated with skin-loving hydrolyzed collagen, hyaluronic acid, niacinamide, and peptides.
  • HOW TO APPLY - As your finishing powder, lightly sweep on over your favorite foundation using your Heavenly Luxe Wand Ball Powder Brush #8. Can also be worn as your buildable coverage foundation.
  • IT REALLY WORKS - With clinical insights from plastic surgeons, plus ingredient and skincare expertise from dermatologists, IT Cosmetics creates problem-solving products that give you real results!
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
IT Cosmetics 9.59 Yes Yes Yes

IT Cosmetics CC+ Airbrush Perfecting Powder Foundation delivers a professional-grade airbrushed finish in just thirty seconds. This isn't your typical heavy powder. It acts as a versatile hybrid that works as a skin-softening finishing veil or a buildable, full-coverage foundation. I was particularly impressed by how the talc-free formula glides over the skin without settling into fine lines or clogging pores. Instead, it uses optical-blurring pigments to camouflage dark spots and imperfections seamlessly. Because it is infused with skin-loving ingredients like hydrolyzed collagen, hyaluronic acid, niacinamide, and peptides, it feels more like high-end skincare than traditional makeup. Whether you are looking to set your liquid base or need a quick, complexion-correcting solution on the go, this powder provides a flawless, hydrated look that lasts.

What We Like
Talc-free formula
Buildable full coverage
Optical-blurring pigments
Hydrating skincare ingredients
Airbrushed finish

IT Cosmetics Confidence in Your Beauty Sleep - Anti-Aging Night Cream - Visibly Improves Fine Lines, Wrinkles, Dryness, Dullness & Loss of Firmness -...

IT Cosmetics Confidence in Your Beauty Sleep Night Cream

4.5 (1,674 ratings)
IT COSMETICS S4576800

Reviews for IT COSMETICS (PM Score)

9.7 PM Score
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  • SLEEP TIGHT - Confidence in Your Beauty Sleep features Rest & Restore Technology, which visibly improves: fine lines, wrinkles, dryness, dullness & loss of firmness.
  • ANYTHING BUT ROUTINE - Your nighttime skincare routine just got a whole lot more luxurious! With a soothing lavender scent, and a rich, enveloping texture, this night cream will have you counting down ‘til bedtime.
  • WORKS WHILE YOU SLEEP - Sleep your way to younger-looking skin! After just one sleep, your skin will feel hydrated, smooth & supple. After seven sleeps, your fine lines will diminish in appearance, and your skin will feel firmer & look plumper.
  • SKIN-LOVING FORMULA - Infused with hyaluronic acid and adenosine, plus ceramides to help repair and restore the natural skin barrier, Confidence in Your Beauty Sleep makes the perfect last step in your skincare routine!
  • WON’T TRANSFER TO YOUR PILLOW - Confidence in Your Beauty Sleep works on your skin not on your pillow! This night cream was tested and proven not to transfer to your pillow, so you absorb all the moisturizer, every time.
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
IT Cosmetics 9.59 Yes Yes Yes

Most luxury night creams end up costing you more than just money by soaking into your pillowcase instead of your face. IT Cosmetics has actually solved this frustrating issue with a formula proven not to transfer, ensuring every bit of hydration stays where it belongs. The texture is incredibly rich and enveloping, paired with a soothing lavender scent that makes the end of the day feel like a spa ritual. Thanks to the Rest & Restore Technology, you see a difference almost immediately. Your skin feels supple after just one night, and by the seventh, fine lines visibly diminish. It is a powerhouse blend of hyaluronic acid, adenosine, and ceramides that works hard to repair your skin barrier while you are completely unconscious.

What We Like
Non-transfer formula
Soothing lavender scent
Hyaluronic acid infused
Restores skin barrier
Rich enveloping texture

IT Cosmetics Superhero Liquid Eyeliner Pen, Black - 24-Hour Waterproof Formula Won’t Smudge or Fade - With Peptides, Collagen, Biotin & Kaolin Clay -...

IT Cosmetics Superhero Liquid Eyeliner Pen in Black

4.5 (1,243 ratings)
IT COSMETICS S5305800 19.69 X 19.69 X 11.02 Inches 0.11 Pounds

Reviews for IT COSMETICS (PM Score)

9.7 PM Score
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  • LIQUID EYELINER PEN - Featuring proprietary Elastic Stretch No-Skip Technology and a Triple Black Pigment Complex, Superhero Liquid Eyeliner creates a super saturated, super black, super flawless line that won’t smudge or fade.
  • EFFORTLESS APPLICATION - Unlike typical felt-tip liners, this luxurious brush hair tip won’t fray & effortlessly glides across your lids for eye-transforming definition in one seamless stroke!
  • 24-HOUR WEAR - Our 24-hour, waterproof formula delivers lash-hugging liner that becomes one with your lashes—no gaps or empty space!
  • LASH-LOVING INGREDIENTS - With lash-loving, superpower ingredients including peptides, collagen, biotin, and oil-absorbing kaolin clay, this groundbreaking liner truly transforms your eyes.
  • HOW TO APPLY - Lightly glide the brush hair tip across the base of your lash line, as close to the roots as possible, from the inner to outer corners. Press lightly to create a thinner line, and add slightly more pressure to create a thicker line.
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
No No No

Smudged, fading eyeliner often ruins a polished makeup look halfway through the day, but this formula is engineered to stay put. The standout feature is the brush hair tip, which feels much more premium than your standard felt-tip pens because it won't fray or skip during application. I found that the Elastic Stretch No-Skip Technology allows for a seamless, super-saturated black line that glides effortlessly from the inner to the outer corners. It uses a Triple Black Pigment Complex to ensure the color remains intense, while kaolin clay helps prevent oil-related smearing. Beyond just looking good, it actually treats your eyes with peptides, collagen, and biotin, making it a rare hybrid of high-performance pigment and skincare-infused luxury.

What We Like
Brush hair tip
24-hour waterproof wear
Triple black pigment
Skincare-infused formula
No-skip technology

It Cosmetics on Amazon: A Comprehensive Review

As an online shopper, it's crucial to make informed decisions. This review will focus on It Cosmetics, a brand that has made its presence felt on Amazon. With its wide range of products in CC Facial Creams, It Cosmetics has become a go-to for many shoppers.

Product Range

It Cosmetics offers a vast product count of 115 items. This diverse selection caters to a wide array of needs and preferences, making it a versatile brand for consumers.

Quality and Pricing

Quality is a defining factor for any brand. Based on customer feedback and ratings, It Cosmetics's products have an average rating of 8.5 out of 10, indicating a high level of customer satisfaction.

When it comes to pricing, It Cosmetics has products ranging from a minimum price of $18.00 to a maximum of $90.00, with an average price of $36.15. This pricing structure caters to a wide range of budgets, making It Cosmetics an accessible choice for many shoppers.

Customer Service

Customer service is the backbone of any successful online brand. It Cosmetics is sold by d-k_store morning beauty oboggi bottlebrand zgm trade bellita's top shopper llc shop it all platinum runskipshop commercefoxx life products ltd divine cosmetics international layla mace llc pharmapax 0'camp botanius le rouge beaute aays collectibles recommerce strawbarrybaby sjc145 tohar cosmetics fjs dealz inc freemefba nevvera recom premium beauty it cosmetics store it cosmetics ololla kobe's gift, llc kenlynn emne m-i store phiato and zippa llc, who are known for their commitment to customer satisfaction. They have been responsive and helpful, according to customer reviews and feedback.

Shopping Experience

The shopping experience on Amazon with It Cosmetics has been largely positive. The brand's wide range of products, combined with the ease of navigation on Amazon, has made shopping a breeze for many customers.

Delivery and Packaging

Delivery and packaging are yet another aspect where It Cosmetics shines. Items are delivered in a timely manner and the packaging ensures the products reach the customers in pristine condition.

Conclusion

In conclusion, It Cosmetics offers a wide range of quality products at varying price points, making it a brand worth considering for your next Amazon purchase. Their commitment to customer service, combined with a seamless shopping experience, makes It Cosmetics stand out in the crowded Amazon marketplace.

Overall Rating

Based on the analysis of product range, quality, pricing, customer service, shopping experience, and delivery, we rate It Cosmetics [8.5 out of 10 stars].