PickSmartly Review

Best It Cosmetics Eye Makeup in 2026

9.9 PM Score
Products Evaluated
131
Reviews Analyzed
65,273
Brands Ranked
10
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When it comes to high-performance eye artistry, IT Cosmetics has carved out a unique niche by bridging the gap between professional-grade pigment and skincare-infused formulas. Unlike traditional eyeshadows that can leave the delicate eyelid area looking crepey or dry, this brand focuses on 'skincare-infused color.' This means when you are selecting an eyeshadow from their lineup, you aren't just looking for a pop of color. You are looking for a product that actively works to improve the texture and hydration of your skin while you wear it. Whether you are a beginner looking for a single wash of color or a makeup enthusiast seeking highly pigmented palettes, understanding the synergy between pigment density and skin-nourishing ingredients is the key to a successful purchase.

Editor's Choice

Our Top Picks for It Cosmetics Eye Makeup

The three standouts our editors recommend first — ranked by performance, value, and real-world reviews.

IT Cosmetics Your Skin But Better CC+ Cream Travel Size, Light (W) - Color Correcting Cream, Full-Coverage Foundation, Hydrating Serum & SPF 50+ Sunsc...

IT Cosmetics Your Skin But Better CC+ Cream

4.5 (35,553 ratings)
IT COSMETICS B00U3203IY 0.03 Pounds

Reviews for IT COSMETICS (PM Score)

9.9 PM Score
Buy on Amazon
  • AWARD-WINNING CC+ CREAM – Your Skin But Better CC+ Cream works beautifully as your full-coverage foundation, hydrating serum and SPF 50+ mineral sunscreen. And it’s now the #1 Prestige SPF Foundation in the U.S.!
  • INSTANT COMPLEXION PERFECTION - This full-coverage foundation reduces the appearance of acne scarring, wrinkles, redness, dark circles under eyes & large pores—all while giving you a luminous, supple, flawless-looking complexion.
  • MULTITASKING BEAUTY MIRACLE - Our all-in-one makeup provides clinically tested hydration while diffusing the look of skin imperfections for flawless-looking coverage that won’t crease or crack.
  • SKIN-LOVING INGREDIENTS - Your Skin But Better CC+ Cream is formulated with hyaluronic acid, niacinamide, vitamin E, and physical SPF 50+ to protect skin by deflecting UV rays.
  • IT REALLY WORKS - IT Cosmetics now offers a range of options for SPF ingredients, both physical and clear. To be able to extend our shade range, we worked with plastic surgeons and dermatologists to introduce clear SPF 50+ in our new deepest shades.
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Recom Premium Beauty 8.86 Yes Yes Yes

The immediate sensation of this cream is a surge of moisture that feels more like a high-end serum than a heavy foundation. I was impressed by how the full coverage effortlessly masks redness, acne scarring, and dark circles without settling into fine lines or cracking throughout the day. It acts as a true multitasker, combining a hydrating treatment with physical SPF 50+ protection to shield your skin from UV rays. The finish is luminous and supple, providing that elusive 'flawless' look while the hyaluronic acid and niacinamide keep your complexion looking healthy. This travel-sized version is a lifesaver for maintaining a polished, protected appearance when you are on the move.

What We Like
Full coverage foundation
SPF 50+ protection
Hydrating hyaluronic acid
Luminous natural finish
Niacinamide infused

IT Cosmetics Your Skin But Better CC+ Cream Travel Size, Tan (W) - Color Correcting Cream, Full-Coverage Foundation, Hydrating Serum & SPF 50+ Sunscre...

IT Cosmetics Your Skin But Better CC+ Cream

4.5 (35,560 ratings)
IT COSMETICS S5309801

Reviews for IT COSMETICS (PM Score)

9.9 PM Score
Buy on Amazon
  • AWARD-WINNING CC+ CREAM – Your Skin But Better CC+ Cream works beautifully as your full-coverage foundation, hydrating serum and SPF 50+ mineral sunscreen. And it’s now the #1 Prestige SPF Foundation in the U.S.!
  • INSTANT COMPLEXION PERFECTION - This full-coverage foundation reduces the appearance of acne scarring, wrinkles, redness, dark circles under eyes & large pores—all while giving you a luminous, supple, flawless-looking complexion.
  • MULTITASKING BEAUTY MIRACLE - Our all-in-one makeup provides clinically tested hydration while diffusing the look of skin imperfections for flawless-looking coverage that won’t crease or crack.
  • SKIN-LOVING INGREDIENTS - Your Skin But Better CC+ Cream is formulated with hyaluronic acid, niacinamide, vitamin E, and physical SPF 50+ to protect skin by deflecting UV rays.
  • IT REALLY WORKS - IT Cosmetics now offers a range of options for SPF ingredients, both physical and clear. To be able to extend our shade range, we worked with plastic surgeons and dermatologists to introduce clear SPF 50+ in our new deepest shades.
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
IT Cosmetics Store 5.40 Yes Yes Yes

Most people settle for a cluttered vanity of separate serums, sunscreens, and heavy foundations, but this multitasking miracle simplifies your entire morning routine. This travel-sized version of the award-winning CC+ Cream delivers massive impact in a compact format, acting as a full-coverage foundation that actually behaves like a hydrating serum. I found that it effectively masks redness, acne scarring, and dark circles without the dreaded cracking or creasing often seen with high-coverage products. Because it is infused with hyaluronic acid, niacinamide, and vitamin E, your skin feels supple rather than coated. The inclusion of SPF 50+ mineral sunscreen provides essential protection, making it a true all-in-one solution for anyone chasing a luminous, flawless complexion on the go.

What We Like
Full coverage foundation
Hydrating serum benefits
SPF 50+ protection
Luminous natural finish
Niacinamide infused

IT Cosmetics Your Skin But Better CC+ Cream, Medium Tan - Color Correcting Cream, Full-Coverage Foundation, Hydrating Serum & SPF 50+ Sunscreen - Natu...

IT Cosmetics Your Skin But Better CC+ Cream

4.5 (23,408 ratings)
IT COSMETICS YOUR SKIN BUT BETTER CC 0.06 Pounds

Reviews for IT COSMETICS (PM Score)

9.9 PM Score
Buy on Amazon
  • AWARD-WINNING CC+ CREAM – Your Skin But Better CC+ Cream works beautifully as your full-coverage foundation, hydrating serum and SPF 50+ mineral sunscreen. And it’s now the #1 Prestige SPF Foundation in the U.S.!
  • INSTANT COMPLEXION PERFECTION - This full-coverage foundation reduces the appearance of acne scarring, wrinkles, redness, dark circles under eyes & large pores—all while giving you a luminous, supple, flawless-looking complexion.
  • MULTITASKING BEAUTY MIRACLE - Our all-in-one makeup provides clinically tested hydration while diffusing the look of skin imperfections for flawless-looking coverage that won’t crease or crack.
  • SKIN-LOVING INGREDIENTS - Your Skin But Better CC+ Cream is formulated with hyaluronic acid, niacinamide, vitamin E, and physical SPF 50+ to protect skin by deflecting UV rays.
  • IT REALLY WORKS - IT Cosmetics now offers a range of options for SPF ingredients, both physical and clear. To be able to extend our shade range, we worked with plastic surgeons and dermatologists to introduce clear SPF 50+ in our new deepest shades.
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
IT Cosmetics 9.59 Yes Yes Yes

IT Cosmetics Your Skin But Better CC+ Cream is a true powerhouse that effectively replaces your foundation, serum, and sunscreen in one step. I was genuinely impressed by how it tackles stubborn redness and acne scarring while still feeling incredibly lightweight on the skin. It delivers a luminous, natural finish that manages to hide large pores and wrinkles without the dreaded creasing or cracking that often comes with heavy coverage. The infusion of hyaluronic acid and niacinamide means your skin actually feels more hydrated as the day goes on. Because it packs SPF 50+ mineral protection into a full-coverage formula, it is an absolute essential for anyone wanting a streamlined, high-performance morning routine that protects and perfects simultaneously.

What We Like
Full coverage foundation
SPF 50+ protection
Hydrating hyaluronic acid
Luminous natural finish
Niacinamide infused

IT Cosmetics Celebration Foundation, Fair (W) - Full-Coverage, Anti-Aging Powder Foundation - Blurs Pores, Wrinkles & Imperfections - With Hydrolyzed...

IT Cosmetics Celebration Full-Coverage Powder Foundation

4.7 (2,989 ratings)
IT COSMETICS S5283801 3.94 X 0.79 X 1.06 Inches 0.02 Pounds

Reviews for IT COSMETICS (PM Score)

9.8 PM Score
Buy on Amazon
  • FULL-COVERAGE POWDER FOUNDATION - Celebration Foundation delivers highly pigmented, hydrating full coverage that won’t crease or crack, for a flawless, airbrushed finish that lasts.
  • COMPLEXION PERFECTION - The anti-aging technology in this formula blurs away pores, fines lines & imperfections, and absorbs oil & shine, without settling into lines & wrinkles.
  • ANTI-AGING INGREDIENTS - In addition to providing flawless coverage, Celebration Foundation is infused with hydrolyzed collagen, hyaluronic acid, niacinamide, peptides, antioxidants, silk, and vitamins C & E to make your skin appear younger.
  • HOW TO APPLY - Allow your skincare and primers to fully dry before applying. Swirl the Heavenly Luxe Flat Top Buffing Foundation Brush #6 into compact, then buff in circular sweeping motions, down and outward, for natural-looking results.
  • IT REALLY WORKS - With clinical insights from plastic surgeons, plus ingredient and skincare expertise from dermatologists, IT Cosmetics creates problem-solving products that give you real results!
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
IT Cosmetics 9.58 Yes Yes Yes

Most powder foundations leave your skin looking cakey and dry, but the IT Cosmetics Celebration Foundation actually functions like a high-end skin treatment. I was impressed by how this highly pigmented formula manages to deliver full coverage without settling into fine lines or cracking throughout the day. It creates a genuine airbrushed finish while actively working to blur pores and absorb excess shine. What sets it apart is the heavy hitter ingredient list. You aren't just masking imperfections, you're treating your skin with hydrolyzed collagen, hyaluronic acid, and niacinamide. It feels incredibly lightweight for something so pigmented, providing a seamless complexion that looks much more natural than your typical heavy-duty powder.

What We Like
Full-coverage finish
Anti-aging ingredients
Blurs fine lines
Oil and shine control
Hydrating formula

IT Cosmetics Celebration Foundation Illumination, Tan (W) - Full-Coverage, Anti-Aging Powder Foundation - Blurs Pores, Wrinkles & Imperfections - 0.3...

IT Cosmetics Celebration Illumination Powder Foundation

4.6 (2,353 ratings)
IT COSMETICS B00OU1QBEE 3.15 X 3.15 X 1.18 Inches 0.02 Pounds

Reviews for IT COSMETICS (PM Score)

9.8 PM Score
Buy on Amazon
  • LIT FROM WITHIN - Celebration Foundation just got brighter! Illumination is the same highly pigmented, full-coverage powder foundation that lets you achieve your most flawless skin—now with added radiance for glowing skin!
  • COMPLEXION PERFECTION - This game-changing powder instantly airbrushes the look of fine lines, pores & imperfections while delivering buildable coverage that lasts all day, without creasing or cracking, and makes your skin look younger!
  • ANTI-AGING INGREDIENTS - Our skin-loving, ultra-hydrating formula is infused with anti-aging ingredients, including hydrolyzed collagen, silk, peptides and antioxidants, for your most beautiful results.
  • HOW TO APPLY - Allow your skincare and primers to fully dry before applying. Swirl the Heavenly Luxe Flat Top Buffing Foundation Brush #6 into compact, then buff in circular sweeping motions, down and outward, for natural-looking results.
  • IT REALLY WORKS - With clinical insights from plastic surgeons, plus ingredient and skincare expertise from dermatologists, IT Cosmetics creates problem-solving products that give you real results!
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
IT Cosmetics 9.58 Yes Yes Yes

Most powder foundations leave your skin looking flat and dusty, but this Illumination version aims for a much more sophisticated, lit-from-within glow. I was impressed by how the highly pigmented formula manages to airbrush away pores and fine lines without the heavy, cakey feeling typical of full-coverage powders. It feels more like a skincare hybrid than a traditional makeup product because of the hydrolyzed collagen, silk, and peptides infused throughout. After buffing it in circular motions, the finish looks incredibly natural and stays put all day without cracking. It is a rare find that provides that high-end, radiant complexion while actually working to combat signs of aging through dermatologically backed ingredients.

What We Like
Radiant glowing finish
Full coverage powder
Anti-aging ingredients
Blurs fine lines
Hydrating silk formula

IT Cosmetics Your Skin But Better CC+ Cream Illumination, Light Medium (C) - Color Correcting Cream, Full-Coverage Foundation, Hydrating Serum & SPF 5...

IT Cosmetics CC+ Cream Illumination Radiant Foundation

4.5 (9,397 ratings)
IT COSMETICS 3605971907609 0.07 Pounds

Reviews for IT COSMETICS (PM Score)

9.7 PM Score
Buy on Amazon
  • CC+ CREAM - Your Skin But Better CC+ Cream Illumination works beautifully as your full-coverage foundation, hydrating serum and SPF 50+ physical sunscreen—plus, it features micronized light-reflecting pigments for glowing skin!
  • INSTANT COMPLEXION PERFECTION - This color corrector cream reduces the appearance of acne scarring, wrinkles, redness, dark circles under eyes & large pores—all while giving you a radiant, supple, flawless-looking complexion.
  • MULTITASKING MUST HAVE - Our all-in-one makeup provides clinically tested hydration while diffusing the look of skin imperfections for flawless-looking coverage that won’t crease or crack.
  • SKIN-LOVING INGREDIENTS - CC+ Cream Illumination is infused with hydrolyzed collagen, peptides, niacinamide, hyaluronic acid, antioxidants and vitamins.
  • IT REALLY WORKS - With clinical insights from plastic surgeons, plus ingredient and skincare expertise from dermatologists, IT Cosmetics creates problem-solving products that give you real results!
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
IT Cosmetics 9.58 Yes Yes Yes

Dry, dull skin finally meets its match with this high-performance multitasker that refuses to compromise on coverage or glow. I was genuinely impressed by how this formula acts as a full-coverage foundation while simultaneously functioning as a hydrating serum and a high-level SPF 50+ sunscreen. It effectively masks acne scarring, redness, and dark circles without the heavy, cakey feeling typical of high-coverage products. The micronized light-reflecting pigments create a beautiful, supple radiance that looks incredibly natural. Because it is infused with skin-loving ingredients like hyaluronic acid, peptides, and niacinamide, it feels more like a luxury skincare treatment than a standard makeup base. It stays smooth throughout the day, resisting the dreaded creasing or cracking that often plagues complexion products.

What We Like
Full coverage foundation
SPF 50+ protection
Hydrating serum formula
Radiant glowing finish
Collagen and peptides

Artist's Choice Makeup Sponge Mini Applicator Wedges, Triangle Cosmetic Sponges For Foundation, Blush, Eye Shadow, Crisp Edges For Control, Blending And Smoothing, Disposable, Latex Free, 100 Pack

4.5 (7,563 ratings)
ARTIST'S CHOICE AC100MW 10.00 X 5.00 X 2.00 Inches 0.40 Pounds

Reviews for ARTIST'S CHOICE (PM Score)

9.7 PM Score
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  • PERFECT WEDGE SHAPE: Wedge-shaped sponges are ideal for applying foundation, blush, eye shadow and more. Can be used with powder or liquid foundation, concealer, BB, and cream blushes. Utilize the corners, the edges, and the flat-surfaced faces of this sponge to accomplish any cosmetic task.
  • PRECISE APPLICATION: Crisp edges allow for precision application and control. When applying makeup, we all know how important precision is which is why these wedges were designed to maximize your options. Utilize every part of this wedge shape to get the most out of one sponge.
  • SOFT AND GENTLE MATERIAL: The soft material is designed to make blending, fading and smoothing effortless. You won't feel any rough edges on your face with this gentle material. There's no need to worry at all about dirt or irritation on your skin when you use these sponges!
  • SANITARY FOR ALL CIRCUMSTANCES: Offers a sanitary single-use option for spas, makeup counters, special events and more. Whether you are home or on the go, sanitation will never be a problem! No need to worry about dirt-related skin irritation when using these disposable sponges.
  • LATEX FREE MATERIAL: These multi-use foundation wedges are made of latex-free synthetic material, tactile and comfortable, soft, elastic, water-absorbent, not to mention good for use with both dry and wet products. This ultra-versatile sponge has an enormous variety of applications.
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Betty Dain Brands 9.92 Yes Yes Yes

IT Cosmetics Brow Power, Universal Taupe - Universal Eyebrow Pencil - Mimics the Look of Real Hair - Budge-Proof Formula - With Biotin, Saw Palmetto &...

IT Cosmetics Brow Power Universal Eyebrow Pencil

4.7 (640 ratings)
IT COSMETICS LE

Reviews for IT COSMETICS (PM Score)

9.7 PM Score
Buy on Amazon
  • BROW POWER - Featuring an exclusive oval tip that mimics the look of real hair, this universal eyebrow pencil adjusts to your eyebrow color based on pressure. Available in four universal shades to match every hair color and cover grays.
  • BUDGE PROOF - The budge-proof formula adheres to skin for natural-looking brows that last, while the built-in spoolie brush does the work for you to create polished perfection.
  • BROW-ENHANCING INGREDIENTS - Brow Power combines biotin & saw palmetto for stronger, healthier-looking hair and skin, as well as antioxidants to help reduce the appearance of the visible signs of skin damage and aging.
  • BEAUTY TIP - Remember: The start of your eyebrow should line up directly with the edge of your nose. Your eyebrow arch should align to the outer edge of your iris, and the end of your eyebrow should line up with the outer corner of your eye.
  • HOW TO APPLY - The harder you press, the deeper your color! If your eyebrows are on the lighter side of your shade family, use soft strokes. If your hair color is darker, use harder strokes. To finish, lightly brush brows with the built-in spoolie.
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
recommerce 9.99 Yes Yes Yes

Most eyebrow pencils force you to commit to a single pigment density, but this one actually changes its shade based on how hard you press. It is a clever bit of engineering that makes the Universal Taupe shade incredibly versatile for different hair tones. The exclusive oval tip is the real star here, as it mimics individual hair strokes rather than drawing a heavy, solid block of color. I found the budge-proof formula stays put through the day, while the infusion of biotin and saw palmetto makes it feel more like a treatment than just makeup. Just remember to use light strokes for a soft look and heavier pressure if you need to cover grays or deepen your arch. A quick swipe with the built-in spoolie is all you need for a polished finish.

What We Like
Oval hair-mimicking tip
Pressure-sensitive pigment
Budge-proof formula
Biotin and saw palmetto
Built-in spoolie brush

IT Cosmetics Bye Bye Redness, Transforming Neutral Beige - Neutralizing Color-Correcting Cream - Reduces Redness - Long-Wearing Coverage - With Hydrol...

IT Cosmetics Bye Bye Redness Color-Correcting Cream

4.4 (3,179 ratings)
IT COSMETICS S5270502 2.00 X 2.00 X 2.00 Inches 0.02 pounds

Reviews for IT COSMETICS (PM Score)

9.6 PM Score
Buy on Amazon
  • BYE BYE REDNESS - Bye Bye Redness is a neutralizing color-correcting cream that hydrates, soothes, and reduces the redness on your face while delivering long-wearing, full coverage.
  • FULL COVERAGE - Our super-blendable formula provides perfect coverage that won’t crease or crack. Camouflage any red-toned skin discoloration including rosacea, broken capillaries, blemishes, skin irritations, sun damage, scars, age spots & more.
  • ANTI-AGING INGREDIENTS - Rich in skin-loving peptides, colloidal oatmeal, hydrolyzed collagen, aloe and avocado, this neutralizing cream reduces facial redness and evens skin tone while calming your skin.
  • BEAUTY TIP - To cover redness caused by acne, hold an ice cube over the blemish for a few minutes to reduce swelling. Dab off excess water and gently tap Bye Bye Redness onto the outer edges, moving inward.
  • HOW TO APPLY - Apply to clean, moisturized skin. Blend using the Heavenly Luxe Complexion Perfection Brush #7 for flawless, color-correcting full coverage. Can be worn alone or under makeup.
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
FreeMeFBA 5.68 Yes Yes Yes

A single dab of this Transforming Neutral Beige cream instantly vanishes the angry, blotchy patches that often come with rosacea or sun damage. Unlike heavy concealers that settle into fine lines, this formula feels incredibly soothing because it is packed with skin-loving ingredients like hydrolyzed collagen, aloe, and avocado. I found that it blends out beautifully without any cracking, providing a seamless, full-coverage finish that lasts all day. It acts more like a treatment than a mask, utilizing colloidal oatmeal and peptides to calm irritation while you wear it. For the best results, I recommend tapping it onto the skin rather than rubbing, which allows those redness-neutralizing pigments to sit perfectly on the surface for a flawless, even complexion.

What We Like
Full coverage finish
Neutralizes redness
Contains hydrolyzed collagen
Soothing aloe formula
Long-wearing coverage

IT Cosmetics Your Skin But Better Foundation + Skincare, Medium Neutral 33 - Hydrating Coverage - Minimizes Pores & Imperfections, Natural Radiant Fin...

IT Cosmetics Your Skin But Better Hydrating Foundation

4.4 (2,051 ratings)
IT COSMETICS S3873400 1.38 X 1.38 X 5.39 Inches 0.07 Pounds

Reviews for IT COSMETICS (PM Score)

9.6 PM Score
Buy on Amazon
  • BEAUTY FOR ALL - With 40 true-to-skin shades to choose from, Your Skin But Better Foundation + Skincare is suitable for all skin types. The buildable, medium coverage minimizes the look of pores & imperfections for a natural radiant finish.
  • BETTER SKIN IN TWO WEEKS - This skin-loving foundation goes beyond a tinted moisturizer by working behind the scenes as you wear it. After just two weeks, skin looks smoother, skin tone appears more even, and skin texture is visibly refined.
  • ALL-DAY HYDRATION - Our lightweight foundation is infused with moisturizing hyaluronic acid, aloe vera extract, vitamins E & B5, plus hepes acid for gentle exfoliation.
  • HOW TO APPLY - Shake well and apply 1-2 pumps to clean skin using the Heavenly Luxe Flat Top Buffing Foundation Brush #6. For best results, start at the center of your face and blend outward.
  • IT REALLY WORKS - With clinical insights from plastic surgeons, plus ingredient and skincare expertise from dermatologists, IT Cosmetics creates problem-solving products that give you real results!
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
IT Cosmetics 9.58 Yes Yes Yes

After two weeks of consistent morning application, my complexion underwent a transformation that felt more like a skincare upgrade than a makeup routine. This foundation is a powerhouse for anyone needing medium, buildable coverage that doesn't look heavy or cakey. It manages to blur pores and imperfections while maintaining a natural, radiant finish that looks like actual skin. The infusion of hyaluronic acid, aloe vera, and vitamins E and B5 keeps things feeling incredibly hydrated throughout the day. I love that it actually works behind the scenes to refine texture and even out skin tone over time. Using just a couple of pumps with a buffing brush makes the application seamless, leaving me with a smooth, luminous glow that lasts.

What We Like
Hydrating hyaluronic acid
Natural radiant finish
Buildably medium coverage
Refines skin texture
Minimizes visible pores

IT Cosmetics Naturally Pretty Essentials - Luxe Eyeshadow Palette - Travel Size - 6 Matte Shades & 1 Transforming Satin Shade - With Anti-Aging Hydrol...

IT Cosmetics Naturally Pretty Essentials Luxe Eyeshadow Palette

4.6 (730 ratings)
IT COSMETICS B01DZ2ZR8E 0.20 Pounds

Reviews for IT COSMETICS (PM Score)

9.6 PM Score
Buy on Amazon
  • MATTE-TO-SATIN EYESHADOW - The Naturally Pretty Essentials palette features six full-size shadows that, with a tap of the bonus Transforming Hello Light shade, turn from matte to radiant satin for a total of 13 eye-opening colors!
  • MUST-HAVE MAKEUP - Discover your most naturally pretty eyes with this must-have palette that’s perfectly sized to go wherever you go. Ideal for any occasion, all of the high-pigment, long-wear shades make your eyes come alive!
  • ANTI-AGING INGREDIENTS - Developed with plastic surgeons and infused with hydrolyzed collagen, real silk, peptides, and proprietary No-Tug Technology, each talc-free shadow glides on beautifully to brighten your eyes and smooth your lids.
  • BEAUTY TIP - Apply the Transforming Hello Light shade above and underneath your brow bones, and to the inner corners of your eyes, to highlight your features and create a beautiful, eye-opening look!
  • HOW TO APPLY - To turn any eyeshadow from matte to radiant satin, dip your favorite IT Cosmetics brush into your choice of matte shadow, then tap it into the Transforming Hello Light shade & apply. Shades can be worn wet or dry, as shadows or liners.
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
IT Cosmetics 9.58 Yes Yes Yes

Can a single travel-sized palette actually replace your entire eyeshadow collection? This IT Cosmetics kit proves it can by offering a clever way to manipulate texture on the fly. You start with six high-pigment matte shades, but the real magic lies in the transforming Hello Light shade. By tapping a matte color into that satin topper, you instantly create a radiant finish, effectively giving you thirteen different looks. Beyond the color payoff, the formula feels incredibly luxurious because it is infused with hydrolyzed collagen, silk, and peptides. The No-Tug Technology ensures the talc-free shadows glide over the lids without pulling, making it a rare beauty product that actually works to smooth and brighten the eye area while you wear it.

What We Like
Transforming satin finish
Anti-aging collagen infusion
Talc-free formula
High-pigment shades
Travel-friendly size

Disney Princess - Townley Girl Train Case Cosmetic Makeup Set Includes Lip Gloss, Eye Shimmer, Brush, Nail Polish, Accessories & More! for Girls, Ages...

Townley Girl Disney Princess Cosmetic Train Case Set

4.6 (375 ratings)
TOWNLEY GIRL DP4252GA 6.30 X 8.27 X 5.90 Inches 1.00 Pounds

Reviews for TOWNLEY GIRL (PM Score)

9.6 PM Score
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  • KIT INCLUDES : Train Case Includes 1 Acrylic Train Case W/ Princess Art. 3 Peelable Nail Polishes: Neon Blue Glitter, Pink Glitter, Violet Glitter (bubble Gum Scented). 1 Rose Glitter Lip Gloss Strawberry Flavor. 2 Lip Balm: Red Shimmer (cherry Flavor) And Light Purple Shimmer (berry Flavor). 3 Brushes for Lip, Eye and Cheek. 3 Eye Shimmer: Silver Glitter, Rose Glitter, Pink Glitter. 2 Cheek Shimmer: Light Pink Shimmer, Turquoise Shimmer. 1 Nail File and more! see below the Description
  • MADE FOR CHILDREN AGES 3 AND UP : Our Make up Set (Lip Gloss, Eye Shimmer, Cheek Shimmer and Brushes.) are Carefully Designed for Girls Ages 3+. Our non-toxic and water-based formulas make our lip glosses, shimmer and Toe Separator safe for girls aged 3 years and older. They are non-messy as they wash out with water.
  • UNLEASH HER IMAGINATION : Dress Up Time is a Great Way to Let Your Girl Explore And Expand Her Imagination. This Beauty Compact Kit Set Will Have Her Feeling and Acting Like a Princess in No Time! Great Birthday or Holiday Gift Idea.
  • EASY AND FUN TO APPLY : This Set enables Kids To Explore Fashion And Beauty Safely .Great for their Slumber Party or to Host a Play Spa Day. This Kit is the Complete Beauty Cosmetic Makeover set your Little Princess deserves.
  • THE PERFECT ACTIVITY SET : Putting on Makeup is a Fun Activity that She Can Share in with Her Friends at Birthdays, Summer Vacation, Sleepovers, Makeovers, and More! Also, can be used as Party Favors, Stocking Stuffers, School Rewards and Back to School.
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Townley Inc. 9.82 Yes Yes Yes

A rainy Saturday afternoon suddenly transforms into a high-end royal spa day when this Disney Princess train case is opened. This kit is a massive hit for little ones who want to mimic adult beauty routines without the actual mess or chemical worry. The acrylic case keeps everything organized, housing everything from bubble gum scented peelable nail polishes to strawberry-flavored lip gloss. I found the water-based, non-toxic formulas particularly impressive because they wash off easily with just water, making cleanup a breeze for parents. Between the shimmering eye colors, various lip balms, and specialized brushes, it provides a complete makeover experience that feels much more substantial than a standard toy set. It is an ideal centerpiece for sleepovers or birthday parties where imagination is the main event.

What We Like
Water-based formulas
Peelable nail polish
Scented lip gloss
Acrylic train case
Non-toxic ingredients

IT Cosmetics Brow PowerFULL, Universal Taupe - Universal Eyebrow Pencil with Triangular Tip - Delivers Bold Volume & Shaping - Budge-Proof Formula - B...

IT Cosmetics Brow PowerFULL Triangular Eyebrow Pencil

4.6 (532 ratings)
IT COSMETICS ITC-BROW-POW-FULL

Reviews for IT COSMETICS (PM Score)

9.6 PM Score
Buy on Amazon
  • BROW POWER - Brow PowerFULL is your best-selling Brow Power Pencil—now with a triangular tip for bold definition, shaping, and volume!
  • UNIVERSAL SHADE - The Universal Taupe shade adjusts to all hair colors—even gray—based on application pressure, while the budge-proof formula adheres to skin for bold brows that last.
  • BUILT-IN SPOOLIE - After you apply color, use the built-in spoolie to brush through brows for a natural, polished finish.
  • HOW TO APPLY - Use the wider side of the pencil to achieve fullness & volume. Use the pointed tip for shaping. If your eyebrows are on the lighter side, use soft strokes. If your hair color is darker, use harder strokes.
  • IT REALLY WORKS - With clinical insights from plastic surgeons, plus ingredient and skincare expertise from dermatologists, IT Cosmetics creates problem-solving products that give you real results!
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
IT Cosmetics 9.59 Yes Yes Yes

Most people assume a single shade can't possibly work for every hair color, but this Universal Taupe shade actually defies that logic. The real magic lies in the triangular tip, which allows you to switch between using the wider side for sheer volume and the pointed edge for precise shaping. I found that the intensity is surprisingly customizable. You can achieve a soft, natural look with light strokes or a much bolder, darker definition by applying more pressure. Because the formula is budge-proof, it stays locked in place once it adheres to the skin. After sketching your shape, the built-in spoolie is essential for blending everything into a polished, seamless finish that looks entirely real.

What We Like
Triangular shaping tip
Budge-proof formula
Built-in spoolie
Customizable color intensity
Universal shade versatility

IT Cosmetics Your Skin But Better Setting Spray+ - Protects Makeup, Controls Shine, Provides Hydration - 16-Hour Hold - With Hyaluronic Acid, Coconut...

IT Cosmetics Your Skin But Better Setting Spray+

4.6 (679 ratings)
IT COSMETICS S3837800 0.30 pounds

Reviews for IT COSMETICS (PM Score)

9.6 PM Score
Buy on Amazon
  • MAKEUP SETTING SPRAY - Your Skin But Better Setting Spray+ provides up to 16 hours of strong, yet flexible hold to keep your makeup looking fresh while helping to control oil and shine. Suitable for all skin types.
  • HYDRATING MIST - This multitasking makeup extending spray is also a soothing hydration mist! Unlike typical setting sprays that can leave your skin feeling dry & tight, this weightless mist works to instantly soothe, hydrate & revitalize your skin.
  • SKIN-LOVING INGREDIENTS - Infused with hyaluronic acid, coconut water & aloe vera extract, Your Skin But Better Setting Spray+ can also be used to replenish your skin throughout the day. Finally, a makeup setting spray that also cares for your skin!
  • BEAUTY TIP - Our lightweight, hydrating formula can be used on bare skin to prep and prime, post application to set makeup, or throughout the day as a soothing face mist.
  • HOW TO APPLY - For best results, shake bottle well and hold 8”-10” away from your face. Slowly press the actuator down fully. Close eyes and mouth, and mist onto skin 4 times, making a “+” and “x” pattern to ensure your most even application.
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
IT Cosmetics 9.77 Yes Yes Yes

IT Cosmetics has managed to bridge the gap between high-performance makeup longevity and skincare-first hydration with this standout luxury setting spray. While many traditional sprays leave your complexion feeling parched or tight, this formula feels incredibly weightless and revitalizing thanks to a blend of hyaluronic acid, coconut water, and aloe vera. I found that it provides a remarkably strong yet flexible 16-hour hold that effectively manages oil and shine without sacrificing a natural finish. You can even use it on bare skin as a refreshing mist throughout the day to replenish moisture. Just remember to shake the bottle well and use a cross pattern for the most even, professional application.

What We Like
16-hour makeup hold
Hyaluronic acid infusion
Controls oil and shine
Soothing hydration mist
Weightless skin finish

IT Cosmetics Bye Bye Pores Blush, Naturally Pretty - Sheer, Buildable Color - Diffuses the Look of Pores & Imperfections - With Silk, Hydrolyzed Colla...

IT Cosmetics Bye Bye Pores Blush

4.5 (815 ratings)
IT COSMETICS S5270002 0.01 Pounds

Reviews for IT COSMETICS (PM Score)

9.5 PM Score
Buy on Amazon
  • BYE BYE PORES - Discover all the benefits of our Bye Bye Pores finishing powder—in a blush! Bye Bye Pores Blush delivers sheer, buildable color that instantly diffuses the look of pores and imperfections.
  • UNIVERSAL SHADES - Our universal shades are ideal for all skin types and tones. Plus, they’re talc free, so they won’t settle into fine lines or pores.
  • ANTI-AGING INGREDIENTS - This blush is infused with skin-loving ingredients including silk, hydrolyzed collagen, antioxidants & peptides, and delivers a youthful pop of color that awakens your entire complexion!
  • BEAUTY TIP - When using a powder blush like Bye Bye Pores Blush, sweep in one direction from the apples of your cheeks up to your temples to lift the appearance of your cheekbones.
  • HOW TO APPLY - Swirl your favorite IT Cosmetics makeup brush into compact and lightly dust blush over the apples of your cheeks using upward, sweeping motions for a youthful flush of color.
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Phiato 7.46 Yes Yes Yes

Texture irregularities and visible pores often make traditional powder blushes look heavy or cakey, but this formula solves that frustration by merging color with a blurring finishing powder. The Naturally Pretty shade offers a sheer, buildable wash of color that feels more like skincare than heavy makeup. Because it is talc-free, it glides over the skin without settling into fine lines, which is a massive win for anyone concerned about aging. I love that it is packed with hydrolyzed collagen, peptides, and antioxidants to keep the complexion looking youthful. For the best lift, just sweep the powder from your cheek apples up toward your temples to instantly brighten your entire face.

What We Like
Diffuses visible pores
Talc-free formula
Buildable sheer color
Infused with peptides
Contains hydrolyzed collagen

IT Cosmetics Superhero No-Tug Waterproof Eyeshadow Stick, Bionic Bronze - Metallic Bronze - Longwear, Blendable Cream Eyeshadow with Built-In Primer -...

IT Cosmetics Superhero No-Tug Waterproof Eyeshadow Stick

4.4 (655 ratings)
IT COSMETICS S4556900 19.69 X 19.69 X 11.02 Inches

Reviews for IT COSMETICS (PM Score)

9.4 PM Score
Buy on Amazon
  • CREAM SHADOW STICK - Superhero No-Tug Waterproof Shadow Sticks are everything you love about long-wear eyeshadow, now in an easy-to-use, cream shadow stick. Available in 12 buildable pearl and matte shades.
  • ALL-DAY WEAR - This waterproof formula features a built-in eyeshadow primer for a creaseless finish that won’t settle into eyelid creases. It’s truly your one swipe super shadow for comfortable, all-day wear.
  • SUPER SMOOTH GLIDE - Featuring our exclusive No-Tug Technology, this super blendable eyeshadow stick glides onto your lids without tugging on your delicate eye area.
  • LID-LOVING INGREDIENTS - Formulated with tri-peptide complex, hydrolyzed collagen & caffeine, this lid-loving, long-wear shadow stick gives you younger-looking eyes instantly. Perfect for sensitive eyes or oily lids!
  • HOW TO APPLY - Swipe the Shadow Stick onto your eyelids and use your fingertips to blend effortlessly. Complete your super eye transformation with Superhero No-Tug Gel Liner and Superhero Mascara!
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
IT Cosmetics 9.59 Yes Yes Yes

A single swipe of the Bionic Bronze shade delivers a molten metallic finish that feels weightless against the skin. Unlike traditional cream shadows that often pull or drag on delicate eyelids, this stick utilizes exclusive No-Tug Technology to glide on with effortless smoothness. I was particularly impressed by how the built-in primer keeps the pigment from settling into fine lines, maintaining a creaseless look from morning until night. It is more than just color. The infusion of tri-peptide complex, hydrolyzed collagen, and caffeine actually treats the eye area while you wear it. Whether you have oily lids or sensitive eyes, this waterproof formula stays put without the typical discomfort of heavy makeup.

What We Like
No-tug application
Waterproof longwear formula
Built-in eyeshadow primer
Collagen and caffeine infused
Easy fingertip blending

IT Cosmetics Superhero No-Tug Waterproof Eyeshadow Stick, Silk Armor - Warm Rose Gold - Longwear, Blendable Cream Eyeshadow with Built-In Primer - Sui...

IT Cosmetics Superhero No-Tug Warm Rose Gold Eyeshadow Stick

4.4 (653 ratings)
IT COSMETICS S4556400 19.69 X 19.69 X 11.02 Inches

Reviews for IT COSMETICS (PM Score)

9.4 PM Score
Buy on Amazon
  • CREAM SHADOW STICK - Superhero No-Tug Waterproof Shadow Sticks are everything you love about long-wear eyeshadow, now in an easy-to-use, cream shadow stick. Available in 12 buildable pearl and matte shades.
  • ALL-DAY WEAR - This waterproof formula features a built-in eyeshadow primer for a creaseless finish that won’t settle into eyelid creases. It’s truly your one swipe super shadow for comfortable, all-day wear.
  • SUPER SMOOTH GLIDE - Featuring our exclusive No-Tug Technology, this super blendable eyeshadow stick glides onto your lids without tugging on your delicate eye area.
  • LID-LOVING INGREDIENTS - Formulated with tri-peptide complex, hydrolyzed collagen & caffeine, this lid-loving, long-wear shadow stick gives you younger-looking eyes instantly. Perfect for sensitive eyes or oily lids!
  • HOW TO APPLY - Swipe the Shadow Stick onto your eyelids and use your fingertips to blend effortlessly. Complete your super eye transformation with Superhero No-Tug Gel Liner and Superhero Mascara!
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
IT Cosmetics 9.58 Yes Yes Yes

You are running ten minutes late for a brunch date and realize your eyelids look tired and uneven. Instead of wrestling with messy palettes and brushes, you grab the IT Cosmetics Superhero No-Tug Shadow Stick in Warm Rose Gold and swipe it across your lids. The exclusive No-Tug technology is a total game-changer. It glides on with zero pulling, which is a relief if you have sensitive skin. Because it has a built-in primer, the cream formula stays creaseless and vibrant all day without settling into fine lines. I love that it isn't just about color, either. The infusion of caffeine and hydrolyzed collagen makes it feel like a skincare step that actually helps your eyes look more refreshed while providing a beautiful, buildable rose gold shimmer.

What We Like
No-Tug technology
Built-in primer
Waterproof formula
Collagen infused
Creamy blendable texture

IT Cosmetics Superhero No-Tug Waterproof Eyeshadow Stick, Tough Tan - Warm Matte Medium Tan - Longwear, Blendable Cream Eyeshadow with Built-In Primer...

IT Cosmetics Superhero No-Tug Waterproof Eyeshadow Stick

4.4 (655 ratings)
IT COSMETICS S4659100 0.87 X 0.87 X 5.24 Inches

Reviews for IT COSMETICS (PM Score)

9.4 PM Score
Buy on Amazon
  • CREAM SHADOW STICK - Superhero No-Tug Waterproof Shadow Sticks are everything you love about long-wear eyeshadow, now in an easy-to-use, cream shadow stick. Available in 12 buildable pearl and matte shades.
  • ALL-DAY WEAR - This waterproof formula features a built-in eyeshadow primer for a creaseless finish that won’t settle into eyelid creases. It’s truly your one swipe super shadow for comfortable, all-day wear.
  • SUPER SMOOTH GLIDE - Featuring our exclusive No-Tug Technology, this super blendable eyeshadow stick glides onto your lids without tugging on your delicate eye area.
  • LID-LOVING INGREDIENTS - Formulated with tri-peptide complex, hydrolyzed collagen & caffeine, this lid-loving, long-wear shadow stick gives you younger-looking eyes instantly. Perfect for sensitive eyes or oily lids!
  • HOW TO APPLY - Swipe the Shadow Stick onto your eyelids and use your fingertips to blend effortlessly. Complete your super eye transformation with Superhero No-Tug Gel Liner and Superhero Mascara!
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
IT Cosmetics 9.59 Yes Yes Yes

Busy morning commuters and makeup minimalists will find their holy grail in this IT Cosmetics shadow stick. The Tough Tan shade provides a sophisticated, warm matte finish that feels more like high-end skincare than traditional pigment. What truly sets this apart is the exclusive No-Tug Technology. It glides across the eyelid with zero friction, which is a massive relief if you have sensitive skin or delicate eye areas. Because it includes a built-in primer, I noticed it stayed completely creaseless even through a full workday. The infusion of caffeine and collagen is a brilliant touch, making it feel like a luxury treatment that happens to deliver incredible, waterproof color. It is a seamless, one-swipe solution for anyone tired of messy, dragging eyeshadow applications.

What We Like
No-Tug Technology
Built-in primer
Waterproof formula
Lid-loving ingredients
Creaseless finish

IT Cosmetics Superhero No-Tug Waterproof Eyeshadow Stick, Fearless Umber - Rich Matte Brown - Longwear, Blendable Cream Eyeshadow with Built-In Primer...

IT Cosmetics Superhero No-Tug Waterproof Eyeshadow Stick

4.4 (655 ratings)
IT COSMETICS S4659300

Reviews for IT COSMETICS (PM Score)

9.4 PM Score
Buy on Amazon
  • CREAM SHADOW STICK - Superhero No-Tug Waterproof Shadow Sticks are everything you love about long-wear eyeshadow, now in an easy-to-use, cream shadow stick. Available in 12 buildable pearl and matte shades.
  • ALL-DAY WEAR - This waterproof formula features a built-in eyeshadow primer for a creaseless finish that won’t settle into eyelid creases. It’s truly your one swipe super shadow for comfortable, all-day wear.
  • SUPER SMOOTH GLIDE - Featuring our exclusive No-Tug Technology, this super blendable eyeshadow stick glides onto your lids without tugging on your delicate eye area.
  • LID-LOVING INGREDIENTS - Formulated with tri-peptide complex, hydrolyzed collagen & caffeine, this lid-loving, long-wear shadow stick gives you younger-looking eyes instantly. Perfect for sensitive eyes or oily lids!
  • HOW TO APPLY - Swipe the Shadow Stick onto your eyelids and use your fingertips to blend effortlessly. Complete your super eye transformation with Superhero No-Tug Gel Liner and Superhero Mascara!
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
IT Cosmetics 9.58 Yes Yes Yes

Dragging heavy, tugging eyeshadow across delicate eyelids is a frustrating ritual that most cream formulas force you to endure. The IT Cosmetics Superhero No-Tug Shadow Stick completely eliminates that friction thanks to its specialized glide technology. I tested the Fearless Umber shade, and the rich matte brown applied with incredible ease, feeling more like a serum than a heavy pigment. Because it includes a built-in primer, I didn't see any settling into my lid creases throughout the day. It is particularly impressive for anyone with oily lids or sensitive skin, as the tri-peptide complex and caffeine actually feel nourishing. You simply swipe it on and use your fingertips to blend for a professional, long-wear look that stays put.

What We Like
No-tug application
Built-in primer
Waterproof formula
Creamy matte finish
Lid-loving ingredients

IT Cosmetics Superhero No-Tug Waterproof Eyeshadow Stick, Gallant Gold - Rich Yellow Gold - Longwear, Blendable Cream Eyeshadow with Built-In Primer -...

IT Cosmetics Superhero No-Tug Waterproof Eyeshadow Stick

4.4 (655 ratings)
IT COSMETICS S4556700 0.75 X 0.91 X 5.35 Inches

Reviews for IT COSMETICS (PM Score)

9.4 PM Score
Buy on Amazon
  • CREAM SHADOW STICK - Superhero No-Tug Waterproof Shadow Sticks are everything you love about long-wear eyeshadow, now in an easy-to-use, cream shadow stick. Available in 12 buildable pearl and matte shades.
  • ALL-DAY WEAR - This waterproof formula features a built-in eyeshadow primer for a creaseless finish that won’t settle into eyelid creases. It’s truly your one swipe super shadow for comfortable, all-day wear.
  • SUPER SMOOTH GLIDE - Featuring our exclusive No-Tug Technology, this super blendable eyeshadow stick glides onto your lids without tugging on your delicate eye area.
  • LID-LOVING INGREDIENTS - Formulated with tri-peptide complex, hydrolyzed collagen & caffeine, this lid-loving, long-wear shadow stick gives you younger-looking eyes instantly. Perfect for sensitive eyes or oily lids!
  • HOW TO APPLY - Swipe the Shadow Stick onto your eyelids and use your fingertips to blend effortlessly. Complete your super eye transformation with Superhero No-Tug Gel Liner and Superhero Mascara!
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
recommerce 9.99 Yes Yes Yes

Most cream shadows feel like a chore to apply, but the Gallant Gold shade from IT Cosmetics actually feels like skincare for your lids. I was surprised to find that the No-Tug Technology truly lives up to its name. It glides across the delicate eye area without that annoying pulling sensation common in waterproof formulas. This rich yellow gold shade offers a buildable, pearlescent finish that stays put thanks to the built-in primer. Because it is infused with caffeine, hydrolyzed collagen, and a tri-peptide complex, it feels more like a treatment than just pigment. Whether you have oily lids or sensitive skin, this stick provides a creaseless, all-day look that blends effortlessly with just your fingertips.

What We Like
No-Tug technology
Built-in primer
Waterproof formula
Collagen infused
Creaseless finish

IT Cosmetics CC+ Nude Glow Lightweight Foundation + Glow Serum with SPF 40 - With Niacinamide, Hyaluronic Acid & Green Tea Extract - Light - 1.08 fl o...

IT Cosmetics CC+ Nude Glow Lightweight Foundation

4.4 (854 ratings)
IT COSMETICS S4804000 1.06 X 1.25 X 6.31 Inches 0.13 Pounds

Reviews for IT COSMETICS (PM Score)

9.4 PM Score
Buy on Amazon
  • CC+ FOUNDATION & GLOW SERUM - First there was CC+ Cream Foundation—now discover CC+ Nude Glow SPF 40, a lightweight, medium coverage skin tint that delivers an instant healthy glow and visibly brightens bare skin in 4 weeks. Available in 22 shades.
  • SKIN-LOVING INGREDIENTS - This 90% skincare formula is infused with a Brightening Glow Serum with 2% niacinamide to reduce the look of dark spots, hyaluronic acid for hydration & green tea extract to protect against environmental aggressors.
  • MAKEUP THAT ACTS LIKE SKINCARE - Our color corrector foundation addresses your top skin concerns by visibly improving brightness, uneven skin tone & texture. Plus, it gives you 24 hours of hydrated skin for an instant healthy glow & that no-makeup makeup look.
  • INCLUDES SUN PROTECTION - CC+ Nude Glow color-correcting foundation includes SPF 40 clear sunscreen for sun protection, appearing invisible on all skin tones.
  • HOW TO APPLY - For a buildable healthy glow finish, apply 1-2 pumps of foundation to clean skin using a makeup brush for effortless buffing & blending. For best results, apply a smooth, even layer to face, neck & decollete for complexion perfection!
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
IT Cosmetics 9.59 Yes Yes Yes

IT Cosmetics CC+ Nude Glow is a masterclass in the 'no-makeup' makeup look, blending high-performance skincare with a radiant finish. Unlike traditional heavy foundations, this skin tint feels incredibly lightweight while offering a medium, buildable coverage that looks like actual skin. I was particularly impressed by the 90% skincare formula. The combination of 2% niacinamide, hyaluronic acid, and green tea extract makes it feel more like a treatment than a cosmetic. It provides an instant healthy glow and works to visibly brighten your complexion over a four-week period. Plus, the SPF 40 clear sunscreen is a massive win because it blends invisibly without leaving a white cast. It is an effortless way to achieve complexion perfection from your face down to your decollete.

What We Like
Medium buildable coverage
SPF 40 protection
Niacinamide infused
Hydrating hyaluronic acid
Instant healthy glow

IT Cosmetics Brow Power Micro, Universal Taupe - Universal Eyebrow Pencil - Mimics the Look of Real Hair - Budge-Proof Formula - Built-in Spoolie - 0....

IT Cosmetics Brow Power Micro Pencil

4.4 (595 ratings)
IT COSMETICS ITC-BROW-POW-FULL 0.02 Pounds

Reviews for IT COSMETICS (PM Score)

9.4 PM Score
Buy on Amazon
  • MICRO EYEBROW PENCIL - Brow Power Micro is our best-selling Brow Power Pencil—now with a micro-fine pencil tip to mimic the look of real hair and achieve feathery, natural-looking definition!
  • UNIVERSAL SHADE - The Universal Taupe shade adjusts to all hair colors—even gray—based on application pressure, while the budge-proof formula adheres to skin for brows that last.
  • BUILT-IN SPOOLIE - After you apply color, use the built-in spoolie to brush through brows for a natural, polished finish.
  • HOW TO APPLY - Use the micro-fine eyebrow pencil to fill and shape your brows. If your eyebrows are on the lighter side of your shade family, use soft strokes. If your hair color is darker, use harder strokes.
  • IT REALLY WORKS - With clinical insights from plastic surgeons, plus ingredient and skincare expertise from dermatologists, IT Cosmetics creates problem-solving products that give you real results!
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
IT Cosmetics 9.59 Yes Yes Yes

The micro-fine tip of this pencil glides on with surprising precision, allowing you to sketch individual, hair-like strokes that never look heavy or blocked in. I was particularly impressed by how the Universal Taupe shade adapts to my coloring just by changing my pressure. A light touch keeps it subtle for daytime, while a firmer stroke adds depth for evening looks. It handles the tricky task of mimicking natural hair texture beautifully, especially when paired with the built-in spoolie to blend everything out. Because the formula is budge-proof, I didn't have to worry about my arches disappearing halfway through the day. It feels like a professional-grade tool that bridges the gap between skincare expertise and high-performance makeup.

What We Like
Micro-fine tip
Budge-proof formula
Built-in spoolie
Universal shade adaptability
Mimics real hair

IT Cosmetics Bye Bye Pores Anti-Aging Bronzer, Diffuses Look of Pores + Fine Lines, Sun-Kissed Glow Face Makeup Powder, Oil-Free, Talc-Free, With Hyal...

IT Cosmetics Bye Bye Pores Anti-Aging Bronzer

4.4 (408 ratings)
IT COSMETICS 3605971858178 0.84 X 3.10 X 3.10 Inches 0.15 Pounds

Reviews for IT COSMETICS (PM Score)

9.4 PM Score
Buy on Amazon
  • VACATION IN A COMPACT - Experience the benefits of Bye Bye Pores—now in a bronzer! Bye Bye Pores Bronzer airbrushes away the look of pores & adds instant sun-kissed warmth to your skin, without creasing or cracking.
  • FLAWLESS GLOW - Infused with Bye Bye Pores Optical Blurring Technology and real silk, the universally flattering shade is designed to diffuse the look of imperfections, and glide over skin without settling into fine lines or pores.
  • ANTI-AGING INGREDIENTS - This talc-free, oil-free bronzer powder features coconut extract for essential moisture & a refreshing sensorial experience, plus anti-aging collagen, hyaluronic acid, peptides, and vitamins C & E.
  • HOW TO APPLY - Using your favorite IT Cosmetics brush, sweep our bronzing finishing veil onto skin for a flawless, skin-perfecting glow. Wear on bare skin, or over your favorite complexion products, as your all-over bronzer.
  • IT REALLY WORKS - With clinical insights from plastic surgeons, plus ingredient and skincare expertise from dermatologists, IT Cosmetics creates problem-solving products that give you real results!
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
IT Cosmetics 9.77 Yes Yes Yes

IT Cosmetics has successfully translated its blurring magic into the luxury bronzer category, delivering a sun-kissed glow that actually respects your skin texture. I was impressed by how the optical blurring technology and real silk work together to airbrush pores without the dreaded settling into fine lines. Unlike traditional powders that can look heavy or cakey, this formula feels incredibly lightweight and stays smooth throughout the day. The inclusion of hyaluronic acid, peptides, and vitamins C and E turns a simple color step into a functional skincare moment. It provides a seamless, warm finish that works beautifully whether you are wearing it over a full base or just on bare skin for a quick refresh.

What We Like
Optical blurring technology
Real silk infusion
Hyaluronic acid enriched
Talc-free formula
Airbrushed finish

IT Cosmetics Makeup Set - Includes Supersize Bye Bye Under Eye Concealer (14.5 Light) + Heavenly Luxe Complexion Perfection Concealer Brush (1 fl oz)...

IT Cosmetics Bye Bye Under Eye and Concealer Brush Set

4.5 (89 ratings)
IT COSMETICS S3511900

Reviews for IT COSMETICS (PM Score)

9.0 PM Score
Buy on Amazon
  • COMPLEXION PERFECTION - The Heavenly Luxe Complexion Perfection Brush #7 is designed to apply both foundation & concealer for a flawless, airbrushed finish! The pro-hygienic bristles are soft and great for even sensitive skin!
  • BEST SELLER - Bye Bye Under Eye is our #1 best-selling, waterproof concealer. It delivers highly pigmented, long-lasting, full coverage that improves the appearance of wrinkles without creasing or cracking.
  • BYE BYE IMPERFECTIONS - This multitasking, full-coverage concealer effectively conceals the look of skin imperfections, including dark circles, under eye bags, redness, hyperpigmentation, broken capillaries, age spots, and discoloration.
  • HOW TO APPLY - A little goes a long way! Warm just one dot with fingers, tap onto skin, and blend using the micro-end of the Heavenly Luxe Complexion Perfection Brush #7. It allows for the most accurate precision in even the smallest spaces.
  • IT REALLY WORKS - With clinical insights from plastic surgeons, plus ingredient and skincare expertise from dermatologists, IT Cosmetics creates problem-solving products that give you real results!
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
recommerce 9.99 Yes Yes Yes

Most full-coverage concealers tend to settle into fine lines, but this duo actually works to improve the appearance of wrinkles. I was surprised by how much pigment is packed into the Bye Bye Under Eye formula. You truly only need one tiny dot to mask dark circles, redness, and even broken capillaries. The real secret to the airbrushed finish, though, is the Heavenly Luxe Complexion Perfection Brush. Using the micro-end of these soft, pro-hygienic bristles allows you to tap the product into those tricky, small spaces without any creasing or cracking. It feels less like heavy makeup and more like a skincare-infused treatment thanks to the collagen and hyaluronic acid. It is a high-performance kit that delivers professional results right at your vanity.

What We Like
Waterproof full coverage
Hyaluronic acid infused
Airbrushed finish
Soft hygienic bristles
Reduces wrinkle appearance

IT Cosmetics Brow Power Filler, Universal Taupe - Volumizing Tinted Fiber Brow Gel - Instantly Fills, Shapes & Sets Your Brows - Waterproof Formula La...

IT Cosmetics Brow Power Filler Tinted Gel

IT COSMETICS S3729400 19.69 X 19.69 X 11.02 Inches

Reviews for IT COSMETICS (PM Score)

8.8 PM Score
Buy on Amazon
  • BROW POWER - Brow Power Filler is a volumizing, tinted eyebrow gel that instantly fills, shapes and sets your brows. Available in four universal shades to match every eyebrow color.
  • EASY APPLICATION - Our innovative wand makes application easy with a micro-flocked tip to fill in sparse areas and soft, molded bristles to tint, shape and set.
  • LASTS UP TO 16 HOURS - Infused with brow-loving biotin, green tea, lecithin and hair-like fibers, this waterproof formula delivers visibly fuller eyebrows for up to 16 hours.
  • BEAUTY TIP - Need more definition or have no brows at all? Start by using Brow Power Pencil to apply hair-like strokes. Then, comb brows with Brow Power Filler to tint, shape and set. Use the tip to fill in any additional sparse areas!
  • HOW TO APPLY - Lightly press the wand on the inner corners of the tube to remove excess product. Then, use a gentle touch to sweep the brush through your brows to fill, shape and set. If you accidentally apply too much, use a spoolie to buff it out.
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
IT Cosmetics 9.59 Yes Yes Yes

IT Cosmetics has delivered a high-performance luxury beauty essential with this Brow Power Filler that provides an immediate, volumizing transformation. The standout feature is the dual-action wand. The micro-flocked tip is perfect for precision work in sparse gaps, while the soft bristles handle the heavy lifting of tinting and setting. I found the hair-like fibers to be incredibly effective at creating a fuller look without feeling heavy or artificial. Because it is infused with biotin and green tea, it feels more like a treatment than just a cosmetic. The waterproof formula is a total game-changer for long days, holding its shape for up to 16 hours. Just remember to press the wand against the tube first to avoid over-applying, as a little goes a long way.

What We Like
Volumizing fiber technology
Sixteen-hour wear
Waterproof formula
Dual-action wand
Infused with biotin

Eyebrow Stamp And Eyebrow Stencil Kit- 16In1 Waterproof Brow Cream Stamping Eyebrow Gel Shaping Set, Eyebrow Pomade Stamp Trio Kit, Mother's Day Makeup Gift For Women-Brown

LYSDEFEU 0.01 Pounds

Reviews for LYSDEFEU (PM Score)

7.9 PM Score
Buy on Amazon
  • EYEBROW STAMP STENCIL KIT - Eyebrow stamp and eyebrow stencil kit can choose the brow stencil according to your brow shape, create a natural and delicate brow look. Each set includes brow pomade, 10 brow stencils, sponge applicator, dual-ended angled brow brush, eyebrow trimmer, eyebrow setting gel. Allows you to quickly create a natural perfect brow shape even on the busiest morning.
  • LONG-LASTING, SMUDGEPROOF AND WATERPROOF - Eyebrow stamp pomade and eyebrow setting gel contains professional and advanced cosmetic materials. The color blends nicely on brows and doesn't look harsh or over done, that keeps your eyebrow looks naturally, fuller, dashing. You according to your own ideas, create natural or super hot wild natural feathery. Stays all day with no smudge, great for long-active days(Please watch video).
  • EASIER THAN EVER - Trim excess hair, then build with the sponge applicator on the stencils which you choose until you have the look you want. Use dual ended brush to define your final look. If you want create wild natural feathery. Wet your brush with water and rub it over the surface of the soap, then brush through your brows upwards until your brows are fluffy, full.
  • SUITABLE FOR ALL HAIR TONES & BROW SHAPE - Choose your favorite shade! The eyebrow stencil kit is suitable for a wide range of eyebrow shapes and face shapes. sponge & eyebrow brush meet your different preferences, eyebrow trimmer & eyebrow setting gel can help you create very natural looking and defined brows that beautifully frame your face to compliment all makeup looks.
  • IDEAL CHOOSE - This brow stamp and shaping kit is great for beginners and professionals to see results in seconds, which is suitable for daily, birthday, wedding, office, party and make-up banquet. It is also a great gift for friends, family and lovers at Thanksgiving Day Christmas Day.
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
LYSdefeu Beauty 9.79 Yes Yes Yes
#27

Sehnsucht 2 Pairs Eye Make Up Reading Glasses Womens Magnifying Cosmetic Readers Rotating Makeup Glasses for Women Blue Purple Tortoise 3660 3.00

Sehnsucht Rotating Magnifying Makeup Glasses

SEHNSUCHT

Reviews for SEHNSUCHT (PM Score)

7.6 PM Score
Buy on Amazon
  • 🙈【Sehnsucht Makeup Glasses】► Top rated magnifying lenses can effectively block glares. Harden, Clear & good quality lenses give you clear vision. Sturdy & Comfortable. Has higher precision as well, which are perfect for solve eyeliner, mascara, thrush, concealer and other makeup troubles.
  • 💅🏻【Design for Makeup】► This monocle rotating Makeup reading glasses to use cosmetic easy. The lens can be rotated 180 degree. Note: This is only makeup glasses, not daily reading glasses. And please take off the glasses and then switch the lens left and right to avoid damaging the makeup during the rotation.
  • 💳【Save Money】► The funky eye makeup reading glasses with flexible spring hinge brings you a long-term comfortable wearing, durable and not easily damaged.Please be assured used that all accessories and materials do not contain lead, bisphenol A and other harmful substances.
  • 👩🏼‍🤝‍👩🏾【Dimension】► Lens height:35mm (1.38 in), Lens width:51mm (2 in), bridge:16mm (0.63 in), temple:145mm (5.7in)
  • 🛍️【PACKAGE】► 2*reading glasses,1*Glasses cloth,1*Glasses bag. It is gift packaged ready, making it a wonderful yet practical gift idea for your kids and your friends.
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Onemore Global 7.00 Yes Yes Yes

After weeks of testing these specialized cosmetic readers, my morning eyeliner routine has become significantly less stressful. The standout feature is definitely the 180-degree rotating monocle, which allows you to flip the magnifying lens into place only when you are working on intricate details like mascara or concealer. These aren't meant for your standard reading tasks, but as a dedicated beauty tool, the high-precision lenses do a fantastic job of blocking glare while providing a crystal-clear view. The flexible spring hinges keep them comfortable on the face, and I appreciate that the materials are free from harmful substances like lead or bisphenol A. It is a clever, practical solution for anyone struggling with fine detail work during their beauty ritual.

What We Like
180-degree rotating lens
Glare blocking technology
Flexible spring hinges
High precision magnification
Two pair set

It Cosmetics Heavenly Luxe Jumbo Powder Brush #3 - For Loose & Pressed Powder - Poreless, Optical-Blurring Finish - With Over 100,000 Award-Winning Heavenly Luxe Hairs

4.5 (55 ratings)
IT COSMETICS 893224002550 0.04 Pounds

Reviews for IT COSMETICS (PM Score)

7.3 PM Score
Buy on Amazon
  • AIRBRUSHED FINISH - The Heavenly Luxe Jumbo Powder Brush #3 seamlessly sweeps your favorite powders all over your face and body—luxuriously pampering your skin while delivering a perfectly poreless, optical-blurring finish.
  • EASY TO USE - The soft-touch handle and precision-cut brush head of this must-have, skin-loving brush make application smooth and easy. It truly does the work for you!
  • PERFECT FOR POWDER - Our jumbo powder brush contains over 100,000 ultra-plush, award-winning Heavenly Luxe hairs to provide the most effective distribution of loose or pressed powder.
  • HOW TO USE - Swirl brush into your favorite powder and softly apply in sweeping, circular motions. Or, for a bit of dream-like pampering, glide on your skin with or without powder for a light massage.
  • HOW TO CLEAN - To extend the life of your brushes and ensure your most flawless makeup application, use IT’s Your Brush Love Makeup Brush Cleaner at least once a week. For a deeper clean, use Confidence in a Cleanser!
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
recommerce 9.99 Yes Yes Yes
#29

Axayaz Woman Eyelash Makeup Bag Women Girl Makeup Gold Eyeshadow Eye Brow Travel Cosmetic Bags Hanging Toiletry Bag with Compartment Girls

Axayaz Hanging Travel Cosmetic and Toiletry Bag

AXAYAZ 9.00 X 5.50 X 3.00 Inches 0.31 Pounds

Reviews for AXAYAZ (PM Score)

6.3 PM Score
Buy on Amazon
  • 1. Size: 5.5 * 9 * 3 Inch ( 14 * 22.5 * 7.5 cm). Lightweight abut large capacity.
  • 2. Material: The Woman Eyelash toiletry bag is made of high-quality polyester. The toiletry bad has 6 storage layer insulation, including 1 main pocket, 1 front zippered pockets, 1 transparent zippered bag and 3 mesh bags. The removable pocket has a reinforced hook that can be hung on the wall or anywhere else.
  • 3. Multifunctional Storage Bag: You can put your cosmetics, shampoo, toothbrush, toothpaste and other necessities in order. The bag can be hang over a towel rack, shower bar or door handle for quick access to your toiletries, and can be carried when folded or flat in a suitcase.
  • 4. Washing Instruction: Wash by hand and dry naturally without ironing.
  • 5. If you have any question about this makeup case, please let us know, we will do our best to meet customers' needs.
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Bentoxi 5.35 Yes Yes Yes

The Axayaz hanging toiletry bag is a top-tier organizational solution for frequent travelers who hate digging through cluttered suitcases. Despite its compact 5.5 by 9 inch footprint, the high-quality polyester construction houses an impressive six storage layers that maximize every inch of space. I found the layout particularly clever, utilizing a main compartment, a front zippered pocket, a transparent zippered section, and three mesh bags to keep everything from eyeshadows to toothbrushes perfectly sorted. The standout feature is the reinforced hook, which allows you to hang the bag from a towel rack or door handle for instant access in cramped hotel bathrooms. It folds down flat for easy packing, making it a seamless addition to any luggage setup.

What We Like
Six storage layers
Reinforced hanging hook
Durable polyester material
Compact travel size
Transparent zippered pocket

MUBA COSMETICS Eye Pencil “Venom” - Waterproof Eyeliner Pencil, Long Lasting Eye Liner Pencils for Eye Makeup - No Budge Under Eye Pencil Eyeliner, Cr...

MUBA Cosmetics Venom Waterproof Green Eye Pencil

MUBA 5.00 X 0.75 X 0.75 Inches

Reviews for MUBA (PM Score)

5.3 PM Score
Buy on Amazon
  • HIGH-QUALITY: Experience luxury with our premium eyeliner pen. Its smooth, velvety texture promises a high-quality finish that will enhance your eyes' beauty
  • SMUDGE-PROOF AND SMOOTH: Don't worry about smudging or fading with our eye liners. The smooth, creamy formula applies easily, providing smudge-proof, long-lasting color that will last all day.
  • WATERPROOF: Say goodbye to smudged and smeared eyes, our eye liners for women waterproof pencil will stay in place all day long, no matter what life throws at you. The waterproof formula ensures that your eye look stays fresh and vibrant all day.
  • CREAMY FORMULA: Our eye liner for brown eyes features a creamy formula that glides on easily and effortlessly, providing you with a smooth and seamless finish. No more struggling with scratchy, tough formulas that tug at your delicate skin.
  • ALL-DAY WEAR: Take on the world with confidence knowing that your eye look will stay put with our eye pencil liner. This long-lasting formula promises all-day wear, so you can focus on your day without worrying about touch-ups.
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
MUBA COSMETICS 5.30 Yes Yes Yes

Bold color lovers who are tired of their eyeliner migrating into their crease need the MUBA Venom Eye Pencil in their makeup bag immediately. I was genuinely impressed by how this green shade glides across the lid without that annoying tugging or scratching sensation often found in cheaper pencils. The texture is incredibly creamy and velvety, making it easy to achieve a precise finish even if you are still mastering your wing technique. Once it sets, the waterproof formula actually holds up against the chaos of a full day, staying smudge-proof and vibrant. It provides a luxury-feeling application that doesn't require constant touch-ups, which is a massive win for anyone with a busy schedule.

What We Like
Creamy velvety texture
Smudge-proof formula
Waterproof long-wear
Smooth precise application
All-day color
Buying Guide

A Guide to Selecting the Best it cosmetics eye makeup

A Guide to Selecting the Best it cosmetics eye makeup

Understanding Formula Textures: Cream vs. Powder

The first decision factor in choosing IT Cosmetics eyeshadow is determining which texture suits your lid type and desired finish. The brand is particularly renowned for its cream-to-powder transitions. Cream eyeshadows are ideal for those with mature skin or eyelids prone to dryness, as they glide on smoothly without settling into fine lines. They offer a luminous, dewy finish that mimics the natural sheen of healthy skin. On the other hand, pressed powder shadows provide more precision and are better suited for building complex, multi-dimensional looks. If you prefer a matte, velvety finish for sculpting the crease, powders are your best bet. If you want a quick, one-swipe metallic lid, look toward their cream formulations.

Pigment Payoff and Blendability

A high-quality eyeshadow must balance intensity with ease of use. When evaluating IT Cosmetics products, consider the 'payoff'—how much color is released upon the first application. Some of their palettes are designed with highly concentrated pigments intended for dramatic, editorial looks, which may require a synthetic brush for precision. Others are formulated with a softer, more diffused pigment load, making them perfect for everyday, 'no-makeup' looks. If you are new to eyeshadow, prioritize palettes that offer a mix of transition shades (muted, neutral tones) and shimmer shades, as these allow you to practice blending without the fear of harsh lines.

Skincare-Infused Benefits

What sets this category apart is the inclusion of active ingredients like peptides, hyaluronic acid, and botanical extracts. When shopping, read the ingredient focus. If your primary concern is anti-aging, look for shadows that emphasize peptides to help firm the skin around the orbital bone. If your eyes tend to look tired or dehydrated, prioritize formulas containing hyaluronic acid to plump the skin. This 'dual-purpose' approach means your eyeshadow acts as a protective layer, preventing the moisture loss often caused by traditional mineral pigments.

Color Theory and Palette Versatility

To get the most value out of your purchase, choose a color story that complements your undertone. Cool undertones generally shine in taupes, silvers, and berry hues, while warm undertones benefit from golds, bronzes, and terracottas. When selecting a palette, look for 'versatility math': a palette with three matte shades and two shimmer shades is often more useful than a palette with five identical shimmers. The matte shades allow you to create depth and structure, while the shimmers provide the focal point. A well-rounded selection ensures you can transition from a professional office look to an evening event using the same set of products.

Ready to choose?

Jump back to our ranked picks or compare the shortlist side by side.

Frequently Asked Questions

Quick answers about It Cosmetics Eye Makeup before you buy.

Yes, most of their formulas are ophthalmologist-tested and designed to be gentle, making them a reliable choice for those prone to irritation.

The brand is known for high-pigment, buildable formulas that deliver intense color payoff with minimal blending effort.

Many IT Cosmetics palettes are infused with skin-loving ingredients like hyaluronic acid and peptides to help nourish the delicate eyelid area while you wear them.

While some highly pigmented powders may have slight fallout, their cream-to-powder formulas are specifically engineered to adhere closely to the lid.

Yes, especially if you use their cream-based shadows, which are formulated to stay smooth and resist creasing throughout the day.

IT Cosmetics is a cruelty-free brand, though you should always check individual packaging as specific formula compositions can vary between collections.

Because the pigments are concentrated, start with a light hand and use a fluffy blending brush to diffuse the edges for a professional finish.

Absolutely. The neutral palettes are perfect for subtle daytime wear, while the bolder, shimmer-heavy collections are ideal for dramatic evening looks.
Research & Insights

Our Analysis of It Cosmetics Eye Makeup

65,273 Reviews Analyzed
131 Products Evaluated
6.9 Avg PM Score
10 Brands Ranked

Top 10 It Cosmetics Eye Makeup Brands on Amazon

Share of top-ranked products by brand, from our editorial analysis.

  1. 01 Yeweian 10 (16.7%)
  2. 02 De'lanci 7 (11.7%)
  3. 03 It Cosmetics 7 (11.7%)
  4. 04 Meicoly 7 (11.7%)
  5. 05 Charmacy 6 (10%)
  6. 06 Ccolor 5 (8.3%)
  7. 07 Mommy Makeup 5 (8.3%)
  8. 08 Palladio 5 (8.3%)
  9. 09 Bepholan 4 (6.7%)
  10. 10 Evpct 4 (6.7%)

What Our Analysis Found

We've carried out a comprehensive analysis of 65,273 reviews on It Cosmetics Eye Makeup, using our selection criteria to identify the best options in the makeup. Our findings reveal that most customers typically select It Cosmetics Eye Makeup priced around $12.31, with top brands including l'oreal paris, l'oréal paris, it cosmetics, g2tup, sehnsucht, levlo, herchuse, artist's choice and pure cosmetics and sumeitang.

Our team of expert editors reviewed these high-quality items and handpicked the top 30 It Cosmetics Eye Makeup for your consideration. We've also done extensive research on numerous sellers, identifying the best ones in the makeup category — including amazon.com, it cosmetics, morning beauty, life products ltd, m-i store, commercefoxx, freemefba, recommerce and recom premium beauty and lbbag.

We are dedicated to assisting our users in finding the right eyeshadow Products based on their needs, saving them considerable time when choosing which It Cosmetics Eye Makeup to buy. We take pride in the number of satisfied users we've helped through our thorough and insightful reviews.

Side by Side

Comparison Table

Compare the top 30 picks at a glance — select a column to sort.

# Product Brand PM Score Rating Where to Buy
1 IT Cosmetics Your Skin But Better CC+ Cream IT Cosmetics 9.9 4.5 (35,553) Buy on Amazon
2 IT Cosmetics Your Skin But Better CC+ Cream IT Cosmetics 9.9 4.5 (35,560) Buy on Amazon
3 IT Cosmetics Your Skin But Better CC+ Cream IT Cosmetics 9.9 4.5 (23,408) Buy on Amazon
4 IT Cosmetics Celebration Full-Coverage Powder Foundation IT Cosmetics 9.8 4.7 (2,989) Buy on Amazon
5 IT Cosmetics Celebration Illumination Powder Foundation IT Cosmetics 9.8 4.6 (2,353) Buy on Amazon
6 IT Cosmetics CC+ Cream Illumination Radiant Foundation IT Cosmetics 9.7 4.5 (9,397) Buy on Amazon
7 Artist's Choice Makeup Sponge Mini Applicator Wedges, Triang Artist's Choice 9.7 4.5 (7,563) Buy on Amazon
8 IT Cosmetics Brow Power Universal Eyebrow Pencil IT Cosmetics 9.7 4.7 (640) Buy on Amazon
9 IT Cosmetics Bye Bye Redness Color-Correcting Cream IT Cosmetics 9.6 4.4 (3,179) Buy on Amazon
10 IT Cosmetics Your Skin But Better Hydrating Foundation IT Cosmetics 9.6 4.4 (2,051) Buy on Amazon
11 IT Cosmetics Naturally Pretty Essentials Luxe Eyeshadow Palette IT Cosmetics 9.6 4.6 (730) Buy on Amazon
12 Townley Girl Disney Princess Cosmetic Train Case Set Townley Girl 9.6 4.6 (375) Buy on Amazon
13 IT Cosmetics Brow PowerFULL Triangular Eyebrow Pencil IT Cosmetics 9.6 4.6 (532) Buy on Amazon
14 IT Cosmetics Your Skin But Better Setting Spray+ IT Cosmetics 9.6 4.6 (679) Buy on Amazon
15 IT Cosmetics Bye Bye Pores Blush IT Cosmetics 9.5 4.5 (815) Buy on Amazon
16 IT Cosmetics Superhero No-Tug Waterproof Eyeshadow Stick IT Cosmetics 9.4 4.4 (655) Buy on Amazon
17 IT Cosmetics Superhero No-Tug Warm Rose Gold Eyeshadow Stick IT Cosmetics 9.4 4.4 (653) Buy on Amazon
18 IT Cosmetics Superhero No-Tug Waterproof Eyeshadow Stick IT Cosmetics 9.4 4.4 (655) Buy on Amazon
19 IT Cosmetics Superhero No-Tug Waterproof Eyeshadow Stick IT Cosmetics 9.4 4.4 (655) Buy on Amazon
20 IT Cosmetics Superhero No-Tug Waterproof Eyeshadow Stick IT Cosmetics 9.4 4.4 (655) Buy on Amazon
21 IT Cosmetics CC+ Nude Glow Lightweight Foundation IT Cosmetics 9.4 4.4 (854) Buy on Amazon
22 IT Cosmetics Brow Power Micro Pencil IT Cosmetics 9.4 4.4 (595) Buy on Amazon
23 IT Cosmetics Bye Bye Pores Anti-Aging Bronzer IT Cosmetics 9.4 4.4 (408) Buy on Amazon
24 IT Cosmetics Bye Bye Under Eye and Concealer Brush Set IT Cosmetics 9.0 4.5 (89) Buy on Amazon
25 IT Cosmetics Brow Power Filler Tinted Gel IT Cosmetics 8.8 3.8 (149) Buy on Amazon
26 Eyebrow Stamp and Eyebrow Stencil Kit- 16in1 Waterproof Brow LYSdefeu 7.9 4.1 (75) Buy on Amazon
27 Sehnsucht Rotating Magnifying Makeup Glasses Sehnsucht 7.6 2.9 (94) Buy on Amazon
28 IT Cosmetics Heavenly Luxe Jumbo Powder Brush #3 - For Loose IT Cosmetics 7.3 4.5 (55) Buy on Amazon
29 Axayaz Hanging Travel Cosmetic and Toiletry Bag Axayaz 6.3 4.8 (29) Buy on Amazon
30 MUBA Cosmetics Venom Waterproof Green Eye Pencil MUBA 5.3 5.0 (5) Buy on Amazon