Best Verb in 2026

WEIGHTLESS HAIR OIL: Verb Ghost Oil is a revitalizing hair finishing oil that enhances sheen; the hair protection oil smooths, softens and reduces frizz, promoting radiant shine for all hair types

INGREDIENTS: Bamboo Extract in the lightweight hair oil strengthens the hair and helps retain moisture, Moringa Oil nourishes and smooths frizz, and Hydrolyzed Soy Protein seals in moisture

ONLY GOOD STUFF: This paraben free, gluten free hair treatment oil with no harmful sulfates is vegan and cruelty free; Made in the USA, the smoothing oil can also be used to rehydrate and refresh skin and beards

10TH ANNIVERSARY LIMITED EDITION: Verb Ghost Oil 10th anniversary is a revitalizing hair finishing oil that enhances sheen; the hair protection oil smooths, softens and reduces frizz, promoting radiant shine for all hair types

INGREDIENTS: Bamboo Extract in the lightweight hair oil strengthens the hair and “helps” retain moisture, Moringa Oil nourishes and smooths frizz, and Hydrolyzed Soy Protein seals in moisture

ONLY GOOD STUFF: This paraben free, gluten free hair treatment oil with no harmful sulfates is vegan and cruelty free; Made in the USA, the smoothing oil can also be used to rehydrate and refresh skin and beards

HYDRATING SHAMPOO: Verb Hydrating Shampoo is an intensely moisturizing shampoo designed to gently cleanse hair and replenish moisture. Providing sun protection, shampoo leaves hair soft, smooth and tangle-free

INGREDIENTS: Argan Oil in the color-safe shampoo enhances elasticity and shine, Sunflower Seed Extract provides sun protection, and Pro-vitamin B5 “helps” hydrate, smooth and boost body

ONLY GOOD STUFF: This gluten free shampoo with no harmful sulfates is vegan and cruelty free; Made in the USA, the smoothing and hydrating shampoo is ideal for use on color treated hair

WEIGHTLESS SHAMPOO: Verb’s moisturizing moringa oil Ghost Shampoo gently cleanses fine and easily weighed down hair; the color safe shampoo smooths frizz and promotes radiant shine for all hair types

INGREDIENTS: Moringa Oil in the moisturizing shampoo nourishes and smooths frizz, Sunflower Seed Extract provides sun protection, Green Tea Extract protects and Aloe Vera enhances elasticity

ONLY GOOD STUFF: This gluten, paraben and sulfate free hydrating shampoo is vegan and cruelty free; Made in the USA, the smoothing shampoo is safe for use on color treated hair

HYDRATING SHAMPOO: Verb Hydrating Shampoo is an intensely moisturizing shampoo designed to gently cleanse hair and replenish moisture. Providing sun protection, shampoo leaves hair soft, smooth and tangle-free

INGREDIENTS: Argan Oil in the color-safe shampoo enhances elasticity and shine, Sunflower Seed Extract provides sun protection, and Pro-vitamin B5 “helps” hydrate, smooth and boost body

ONLY GOOD STUFF: This gluten, paraben and sulfate free shampoo is vegan and cruelty free; Made in the USA, the smoothing and hydrating shampoo is ideal for use on color treated hair

LIGHTWEIGHT HEAT PROTECTANT: Verb Ghost Prep is a heat protectant cream for hair exposed to heat of up to 425°F. The thermal protecting conditioner cream primes, moisturizes and protects from damage

INGREDIENTS: Moringa Oil in the heat protectant hair cream nourishes and reduces frizz, Pro-vitamin B5 “helps” moisturize and hydrate, and Glycerin binds moisture to hair, for added softness and radiance

ONLY GOOD STUFF: This paraben free, sulfate free and gluten free thermal hair protectant is vegan and cruelty free; this heat protectant lotion is made in the USA, and has a light grapefruit and oatmeal scent

INTENSE HYDRATING MASK: Verb intense hydration mask restores shine and softness to dry, damaged and color treated hair; the deeply conditioning hair mask nourishes and hydrates all hair types

NATURAL INGREDIENTS: Babassu Oil in the deep conditioning hair mask helps to hydrate and nourish the hair, and Glycerin binds moisture to hair for added softness and radiance

ONLY GOOD STUFF: This paraben free, gluten free hair treatment mask with no harmful sulfates is vegan and cruelty free, and the intensely hydrating hair mask is made in the USA

STRENGTHENING CONDITIONER: Verb Ghost weightless conditioner protects and strengthens fine hair while softening, detangling and smoothing frizz; the moisturizing conditioner promotes radiant shine for all hair types

INGREDIENTS: Moringa Oil in the light hair conditioner nourishes and smooths frizz, Sunflower Seed Extract provides sun protection, antioxidant Green Tea Extract protects and Jojoba Seed Oil seals in moisture

ONLY GOOD STUFF: This paraben free, sulfate free and gluten free conditioner is vegan and cruelty free; Made in the USA, the deep conditioner is safe for use on color treated and keratin treated hair

CURL DEFINING CREAM: Verb Curl Cream is a lightweight hair styling cream that provides memory and light hold to all types of textured hair while controlling frizz and keeping curls soft and bouncy

INGREDIENTS: Sunflower Seed Extract in the curl styler provides sun protection, Glycerin binds moisture to hair for added softness and radiance, and a patented Copolymer provides volume and hold

ONLY GOOD STUFF: This paraben free, sulfate free and gluten free defrizz hair product is vegan and cruelty free; the curl styler is made in the USA with a nourishing, flake-free formula

STRENGTHENING CONDITIONER: Verb Ghost weightless conditioner protects and strengthens fine hair while softening, detangling and smoothing frizz; the moisturizing conditioner promotes radiant shine for all hair types

INGREDIENTS: Moringa Oil in the light hair conditioner nourishes and smooths frizz, Sunflower Seed Extract provides sun protection, antioxidant Green Tea Extract protects and Jojoba Seed Oil seals in moisture

ONLY GOOD STUFF: This paraben free, gluten free conditioner with no harmful sulfates is vegan and cruelty free; Made in the USA, the deep conditioner is safe for use on color treated and keratin treated hair

WEIGHTLESS SHAMPOO & CONDITIONER SET: Verb Ghost moisturizing moringa oil shampoo and conditioner cleanses, detangles and protects fine and easily weighed down hair to smooth frizz and promote radiant shine

INGREDIENTS: Moringa Oil in this hydrating shampoo and conditioner nourishes and smooths frizz, Sunflower Seed Extract provides sun protection, and antioxidant Green Tea Extract protects hair

ONLY GOOD STUFF: This gluten, paraben and sulfate free hydrating shampoo and conditioner set is vegan and cruelty free; Made in the USA, the smoothing shampoo and conditioner are safe for use on color treated hair

Weightlessly conditions fine hair, protects color and leaves hair tangle-free.

Jojoba seed oil creates a protective film over the hair shaft, sealing in moisture for dry, sun damaged hair and split ends.

Provides weightless protection while strengthening fine hair.

LEAVE-IN CONDITIONER: This hydrating hair conditioner spray is a true multi-tasker – the leave in hair conditioner mist moisturizes, detangles, smooths, tames frizz, repairs ends and preps for styling

INGREDIENTS: Argan Oil in the moisturizing conditioner enhances elasticity and shine, Bamboo Extract strengthens the hair and helps retain moisture, Green Tea Extract protects hair and Moringa Oil nourishes and smooths frizz

ONLY GOOD STUFF: This gluten free, paraben free hair conditioner with no harmful sulfates is vegan and cruelty free, and the leave in conditioner mist is made in the USA

HYDRATING SHAMPOO & CONDITIONER SET: Verb Hydrating shampoo and conditioner intensely moisturizes, replenishes and provides sun protection, leaving hair soft, smooth and tangle-free

INGREDIENTS: Argan Oil in the color-safe shampoo and conditioner enhances elasticity and shine, Sunflower Seed Extract provides sun protection, and Pro-vitamin B5 “helps” hydrate, smooth and boost body

ONLY GOOD STUFF: This gluten, paraben free shampoo and conditioner set with no harmful sulfates is vegan and cruelty free; Made in the USA, the hydrating shampoo and conditioner combo is ideal for use on color treated hair

DEEP CONDITIONING MASK: Verb Ghost weightless hair mask nourishes, repairs and adds shine. Light enough for fine hair, the intense hydration mask smooths and hydrates, without leaving behind any residue

INGREDIENTS: Moringa Oil in the deep conditioning hair mask hydrates, nourishes and reduces frizz, and Glycerin binds moisture to hair, for added softness and radiance

ONLY GOOD STUFF: This paraben free, sulfate free and gluten free hair treatment mask is vegan and cruelty free, and the intensely hydrating hair mask is made in the USA

VOLUMIZING CONDITIONER: Verb Volume detangling conditioner enhances volume as it moisturizes fine hair; the weightless conditioner promotes body and shine for curly, straight and wavy hai

INGREDIENTS: Hydrolyzed Soy Protein in the thickening shampoo locks in moisture, Glycerin provides added softness, antioxidant Green Tea Extract helps to protect and Pro-vitamin B5 hydrates and smooths

ONLY GOOD STUFF: This paraben free, gluten free conditioner with no harmful sulfates for women and men is vegan and cruelty free; the hydrating conditioner is safe for use on color treated and keratin treated hair

VOLUMIZING CONDITIONER: Verb Volume detangling conditioner enhances volume as it strengthens and moisturizes fine hair; the weightless conditioner promotes body and shine for curly, straight and wavy hair

INGREDIENTS: Amino Acids in the anti frizz hair conditioner moisturize and condition, Sunflower Seed Extract provides sun protection to prevent color fading, antioxidant Green Tea Extract helps to protect and Pro-vitamin B5 hydrates and smooths

ONLY GOOD STUFF: This paraben free and gluten free conditioner with no harmful sulfates for women and men is vegan and cruelty free; the hydrating conditioner is safe for use on color treated and keratin treated hair

RESET SHAMPOO: Get ready to Reset with the first product in the 3-step system. This purifying shampoo is designed to remove product build-up and clarify the scalp to reset any and all hair types. To make the most of your "reset," follow with Reset Repairing Mask.

HOW TO USE: Massage a small amount into wet hair, lather well and rinse. Follow with Reset Repairing Mask and Reset Sealing Mist. Repeat your Reset routine every 3-5 washes.

KEY BENEFITS: - removes product build-up - refreshes overworked, over-styled strands - restores elasticity

WEIGHTLESS HAIRSPRAY: Verb Ghost medium hold hairspray provides body and flexibility with all day control. The volumizing spray is a dry texture hairspray ideal for use with heating and styling tools.

INGREDIENTS: Moringa Oil in the smoothing hair spray nourishes and reduces frizz, Pro-vitamin B5 “helps” moisturize and hydrate, and Glycerin binds moisture to hair, for added softness and radiance

ONLY GOOD STUFF: This hairspray is free of paraben, harmful sulfates and gluten. The texturizing spray is PETA certified cruel free; the moringa oil hairspray is made in the USA, and has a light grapefruit and oatmeal scent

GLOSSY SHINE SPRAY: A super hydrating, multi-tasking moisturizing hair spray built around quality ingredients and active vitamins made to create intense shine, nourishment and heat protection

EXTRA HYDRATION & ULTRA SHINE: Verb Glossy Shine Spray is ideal for all hair types and textures and those looking to add extra shine or protect hair from heat styling up to 428F/220C

INGREDIENTS: Rich in omega oils, Peach Oil in the heat protecting spray protects and smooths; helps nourishes and increase shine for healthy-looking hair; Rosehip Oil contains vitamin A, C, and E + antioxidants to help nourish lock in moisture and add shine strengthens hair and nourishes the scalp; and Squalane moisturizes and boosts softness and shine seals and helps protect future damage, Castor Oil coats the hair shaft and Bakuchiol helps to deliver deeper hydration and shine

SCULPTING CLAY: This medium hold styling pomade is formulated to deliver natural texture and the flexibility to re-shape hair throughout the day, leaving it with a light shine

WET OR DRY: Use the texturizing clay on wet or dry hair; apply the putty to wet hair for a sleek, structured look, or to dry hair for a medium hold and a flexible 'do

INGREDIENTS: Argan Oil enhances elasticity and adds shine; Avocado Oil adds vitamins A, D and E and amino acids to smooth and nourish the hair; and Sunflower Seed Extract increases hair manageability

Weightlessly moisturizes, detangles and prevents breakage for hydrated bouncy curls.

The nourishing formula repairs damage, promotes shine, reduces frizz and provides memory to curl pattern.

Sunflower seed extract, which contains fatty acids that increase hair manageability while providing sun protection to prevent color fading and deeply nourish curls to fight against unruliness associated with humid weather.

FORMING FIBER: This strong hold styling balm is formulated to provide long lasting hold, while offering the flexibility to re-work styles, leaving hair with a matte finish

WET OR DRY: Use the volumizing forming cream on wet or dry hair; apply the putty to wet hair for a polished, controlled finish, or to dry hair for a workable, matte 'do

INGREDIENTS: Natural Beeswax and Lanolin thicken and moisturize hair, Glycerin adds softness and Pro-vitamin B5 delivers a natural boost of body

HYDRATING CONDITIONER: This intensely moisturizing conditioner repairs damage for ultra soft hair; the deep conditioner is formulated to wash away clean while providing moisture and shine to all hair types

INGREDIENTS: Argan Oil in the color-safe conditioner enhances elasticity and shine, Sunflower Seed Extract provides sun protection, Pro-vitamin B5 helps hydrate and smooth, and Meadowfoam Seed Oil helps strengthen and repair.

ONLY GOOD STUFF: This gluten free, paraben free conditioner with no harmful sulfates is vegan and cruelty free; Made in the USA, the deep conditioner is safe for use on color treated and keratin treated hair

REFRESHING DRY SHAMPOO: This dry shampoo spray gently cleanses while boosting natural volume; the water free hair wash re-energizes second day hair and helps preserve beautiful blowouts

LIGHT HAIR FORMULA: Formulated with a dark undertone to disappear completely in light hair, the volumizing dry shampoo won’t leave a chalky residue and is ideal for curly, fine, straight, thick and wavy hair

INGREDIENTS: Light Pigment in the shampoo powder complements light tones, and Glycerin naturally binds moisture to the hair for added softness

HAIR TREATMENT OIL: Verb Moringa and Jojoba Treatment Oil is a hydrating, multi-use serum formulated to reduce breakage, fight dry scalp and repair damaged hair

MULTI-PURPOSE OIL: This silicone free vegan hair treatment oil is also totally safe to use on your body - just apply a few drops to dry, cracked areas of skin or cuticles to hydrate

INGREDIENTS: Moringa Oil in the fragrance free hair and scalp oil hydrates, nourishes and reduces frizz, and Jojoba Oil seals moisture in the hair shaft to repair damage and split ends

VOLUMIZING HAIR SPRAY: Verb Volume Dry Texture Spray builds instant volume and light hold in dry hair; the weightless hair spray creates undone styles and beach waves in fine, curly, straight and wavy hair of all lengths

INGREDIENTS: Glycerin in the texture spray adds softness; Pro-vitamin B5 hydrates, smooths and provides a natural boost of body; and Aloe Vera soothes scalp irritation while enhancing elasticity in weak strands

ONLY GOOD STUFF: This paraben free, sulfate free and gluten free dry hair spray is vegan and cruelty free; the texturizing spray is finished with a refreshing light grapefruit and oatmeal scent

PURPLE HAIR MASK: This hydrating hair mask brightens, hydrates and softens while toning yellow hues; the toning hair mask is designed to reduce brassiness in color-treated blonde, grey and silver hair

BRIGHT, VIBRANT TONES: Verb Purple Hair Mask deposits a small amount of violet pigment into hair to keep blondes bright; the toning hair mask does not contain permanent dye and can be washed out with any Verb shampoo

INGREDIENTS: Violet Pigment in the conditioning hair mask cancels out brassy tones, Pro-vitamin B5 helps hydrate and smooth, Sunflower Seed Extract provides sun protection and Açaí Extract is high in antioxidants which deeply moisturizes

STRONG HAIRSPRAY: Verb strong hold hairspray provides long lasting hold, lift and volume ;   ideal for use with heating and styling tools

STYLE & SHINE: Perfect for creating curls, locking in up-dos and holding curls in place all day long, Verb Strong Hairspray also gets those pesky baby hairs to lay flat

INGREDIENTS: Moringa Oil in the smoothing hair spray nourishes and reduces frizz, Pro-vitamin B5 moisturizes and hydrates, and Glycerin binds moisture to hair, for added softness and radiance

VOLUMIZING SPRAY: Verb Volume Spray amplifies fine or flat hair for a full-bodied pliable finish; the weightless hair spray boosts any style from super-smooth to beach waves in fine, curly, straight and wavy hair

INGREDIENTS: Hydrolyzed Vegetable Protein keeps hair strong and pliable; Patented Copolymer builds volume and provides natural hold; and Sunflower Seed Extract deeply nourishes and increases hair manageability

ONLY GOOD STUFF: This paraben free, gluten free wet hair spray with no harmful sulfates is cruelty free; the texturizing spray is finished with a refreshing light grapefruit and oatmeal scent