Best Wet N Wild in 2026

A very short, flat, slightly stiff brush with a rounded head made of pony hair

Use to add precise definition around the eyes

Can be used to apply powder eyeshadow as an eyeliner

Cruelty-Free, Gluten-Free, and Vegan

Two-toned synthetic Polymax fibers that mimics the consistency of natural hairs

Ergonomic Handle for Total Control

POWDER BRUSH: This large, plush brush has soft, curved bristles perfect for picking up to just the right amount of powder for an even application. Great for face powder, blush, bronzer, or highlighter

VEGAN MAKEUP BRUSHES: From foundation & kabuki brushes to flat contour brushes, blush & eyeshadow brushes, to silicone & sponge blenders & more, we have the tools you need to create flawless beauty

BEST FACE FORWARD: From bronzer & blush to primer, highlighter, natural finish powder, & concealer, we've got you covered & photo ready for your next big thing. You've met your true makeup match

Ultra-Plush Contour Brush: This angled brush is designed to fit the contours of the face, making it a breeze to apply creative makeup techniques like sculpting, shaping, and contouring.

Comfortable Brush Handles: The comfort-fit handles are specifically designed to makeup applying makeup a breeze, even when getting in those fine details.

Apply With Ease: This large powder brush features curved bristles that pick up the perfect amount of product for even application.

Cruelty-Free, Gluten-Free, and Vegan

Two-toned synthetic Polymax fibers that mimics the consistency of natural hairs

Ergonomic Handle for Total Control

VEGAN MAKEUP BRUSHES: Your search for the perfect blush brush is over. Designed for the apples of your cheeks, this brush is designed to make your cheeks pop. Use to apply blush, bronzer, & highlighter

FOR THE FACE: wet n wild face makeup brushes feature synthetic bristles that are soft on skin, and fit perfectly in your hand in order to create a smooth and flawless look without a cakey finish

CRUELTY FREE: wet n wild cosmetics are 100% cruelty-free & not tested on animals. We also carry vegan makeup & tools such as foundation, nail polish, contour palettes, lipstick, makeup brushes & more

Cruelty-Free, Gluten-Free, and Vegan

Two-toned synthetic Polymax fibers that mimics the consistency of natural hairs

Ergonomic Handle for Total Control

VEGAN MAKEUP BRUSHES: Your search for the perfect brush is over. This all-purpose brush is expertly designed with a flat top head & densely-packed bristles to pick up any formula—from liquid to powder

FOR THE FACE: wet n wild face makeup brushes feature synthetic bristles that are soft on the skin, and fit perfectly in your hand in order to create a smooth and flawless look without a cakey finish

CRUELTY FREE: wet n wild cosmetics are 100% cruelty-free & not tested on animals. We also carry vegan makeup & tools such as foundation, nail polish, contour palettes, lipstick, makeup brushes & more

Two-in-One Makeup Brush: This dual-ended brush features flat, angled bristles ideal for applying wet or dry eyeliner or brow color. The opposite end provides a convenient spoolie brush, perfect for blending, shaping, and grooming the eyebrows.

Comfortable Brush Handles: The comfort-fit handles are specifically designed to makeup applying makeup a breeze, even when getting in those fine details.

Apply With Ease: This large powder brush features curved bristles that pick up the perfect amount of product for even application.

This small precision brush features short, angled bristles designed to line and define your eyes

With innovative fibers that mimic real hair and an ergonomic handle, you couldnt go wrong if you tried

Your wish for the perfect liner brush has been granted!

Use to add precise definition around the eyes

Can be used to apply powder eye shadow as an eyeliner

A very short, flat, slightly stiff brush with a rounded head made of pony hair

SMALL EYESHADOW BRUSH: This domed brush of short, rounded bristles picks up a heavy dose of shadow, great for precise application. Innovative bristles & an ergonomic handle make it a makeup must-have.

VEGAN MAKEUP BRUSHES: From foundation & kabuki brushes to flat contour brushes, blush & eyeshadow brushes, to silicone & sponge blenders & more, we have the tools you need to create flawless beauty.

BEST FACE FORWARD: From bronzer & blush to primer, highlighter, natural finish powder, & concealer, we've got you covered & photo ready for your next big thing. You've met your true makeup match.

Cruelty-Free, Gluten-Free, and Vegan

Two-toned synthetic Polymax fibers that mimics the consistency of natural hairs

Ergonomic Handle for Total Control

Ultra-Plush Eyeshadow Brush: This shadow brush features soft founded bristles that pick up pigment effortlessly while sweeping the perfect amount across the entire lid.

Comfortable Brush Handles: The comfort-fit handles are specifically designed to makeup applying makeup a breeze, even when getting in those fine details.

Apply With Ease: This large powder brush features curved bristles that pick up the perfect amount of product for even application.

Looks amazing on top of cheekbones, around the eyes or anywhere you apply it.

Highly pigmented for a gorgeous summer-like glow

Easy-to-blend formula that leaves a beautiful velvety finish on the skin

MEGA GLO HIGHLIGHTER: This pressed powder highlighter helps you achieve a luminous glow. Buttery, buildable formula melts onto the skin for a weightless feel & effortlessly blended application.

GLOW AHEAD: Formulated with micro-fine pearls, this highlighter creates a multi-dimensional, light-catching effect while Vitamin E, Murumuru Seed Butter, Shea Butter & Argan Oil work to nourish the skin.

BEST FACE FORWARD: From bronzer & blush to primer, highlighter, natural finish powder, & concealer, we've got you covered & photo ready for your next big thing. You've met your true makeup match

Velvety-smooth highlighting powder

Enhances skin with a naturally luminous glow

Infused with shimmering pearl pigments

Create a frightfully unique glow with these ultra-saturated and high-impact shimmering highlighting powders.

The silky smooth, highly-pigmented powder gives an all over glow when applied to the cheek bones, brow bone, and cupid's bow.

Highly pigmented

Smooth Texture

Blendable

Waterproof Eyeliner: This ultra pigmented eyeliner delivers smudge proof, flake proof, cry proof color with a satin gel formula that glides onto lids without tugging or pulling. Lasts up to 16 hours

All Eyes On You: Our silky, waterproof retractable gel eyeliner is lightweight, comfortable, and ultra long lasting. Create bold looks effortlessly with the intense color rich formula

Best Face Forward: From bronzer and blush to primer, highlighter, natural finish powder, and concealer, we've got you covered and photo ready for your next big thing. You've met your true makeup match

Liquid Eyeliner: Our ultimate waterproof liquid liner provides smudge proof, flake proof, cry proof staying power. The ultra fine brush tip lets you create any look, from thin delicate lines to bold cat eyes

All Eyes On You: This innovative eyeliner has a tank delivery system that allows the perfect flow of richly pigmented color with every application for precision, accuracy, and ease of application

Best Face Forward: From bronzer and blush to primer, highlighter, natural finish powder, and concealer, we've got you covered and photo ready for your next big thing. You've met your true makeup match

Waterproof Eyeliner: This ultra pigmented eyeliner delivers smudge proof, flake proof, cry proof color with a satin gel formula that glides onto lids without tugging or pulling. Lasts up to 16 hours

All Eyes On You: Our silky, waterproof retractable gel eyeliner is lightweight, comfortable, and ultra long lasting. Create bold looks effortlessly with the intense color rich formula

Best Face Forward: From bronzer and blush to primer, highlighter, natural finish powder, and concealer, we've got you covered and photo ready for your next big thing. You've met your true makeup match

Waterproof Eyeliner: This ultra pigmented eyeliner delivers smudge proof, flake proof, cry proof color with a satin gel formula that glides onto lids without tugging or pulling. Lasts up to 16 hours

All Eyes On You: Our silky, waterproof retractable gel eyeliner is lightweight, comfortable, and ultra long lasting. Create bold looks effortlessly with the intense color rich formula

Best Face Forward: From bronzer and blush to primer, highlighter, natural finish powder, and concealer, we've got you covered and photo ready for your next big thing. You've met your true makeup match

Waterproof Liner: Whether it's a sudden rainstorm or an even more sudden breakup, this liner stays put.

Retractable Gel Eyeliner: Give it a twist and you're ready to go! This eyeliner goes on boldly and twists closed to protect the tip from breaking.

Boldly Pigmented: This gel eyeliner utilizes the boldly colored pigments to help you achieve the dramatic looks you crave.

Waterproof Eyeliner: This ultra pigmented eyeliner delivers smudge proof, flake proof, cry proof color with a satin gel formula that glides onto lids without tugging or pulling. Lasts up to 16 hours

All Eyes On You: Our silky, waterproof retractable gel eyeliner is lightweight, comfortable, and ultra long lasting. Create bold looks effortlessly with the intense color rich formula

Best Face Forward: From bronzer and blush to primer, highlighter, natural finish powder, and concealer, we've got you covered and photo ready for your next big thing. You've met your true makeup match

Seamlessly Blendable: Achieve a natural glow that adds a gorgeous splash of color while seamlessly blending. This velvety-soft blush instantly creates a beautiful, natural-looking flush of color.

Flushed effect: This beautiful powder blush with soft powder pigments blends seamlessly with skin delivering a silky, soft, fresh look.

Buildable Color: Start from a light tint and build it up to fuller color to capture any style you want.

Buildable Coverage: Watch as lines and imperfections fade away. This lightweight hydrator features buildable seamless coverage from sheer to medium.

Intensely Hydrating: A dream come true for normal and dry skin, this tinted hydrator is lightweight, moisturizing, and nourishing, leaving your skin happy and beautiful.

Semi-Matte Finish: Improve your complexion in an instant while achieving a soft semi-matte finish that leaves a perfect base for any makeup routine.

Clear Lip Gloss: Enjoy instant shine while showing off the natural color of your perfect smile.

Moisturizing Lip Gloss: The rich formula, blended with Hyaluronic Acid, Collagen, Sunflower Oil, and Vitamin E not only provides radiant color, but also helps to moisturize and condition the lips.

Ultra-Shiny Finish: Formulated with a unique Jojoba Glaze, this lip gloss makes your lips shine as bright as you do.

In one swipe you can get catwalk-ready cheekbones, naturally flushed cheeks or an insanely glowy complexion.

Toss one of these in your purse or pocket and you’ll be camera-ready in less time it takes to double tap.

Multi-use sticks that conceal, highlight, contour and add a pop of color to the cheeks! Easy to control design with precise application!

Our new high-performing, skin-perfecting foundation underwent major road testing under seven different photo lighting conditions to deliver flawless camera-ready makeup every time.

Say no to white cast with this breakthrough formula, featuring a light-adjusting complex that stays selfie-perfect anytime, anyplace. Tested under 7 light conditions, both with and without the flash.

Specially made with a matte, light-diffusing complex to give your skin #nofilter perfection.