PickSmartly Review

Best Rimmel Foundation Makeup in 2026

9.7 PM Score
Products Evaluated
55
Reviews Analyzed
305,771
Brands Ranked
6
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Finding the perfect base is the cornerstone of any makeup routine, and Rimmel has long been a staple for those seeking high-performance formulas without the luxury price tag. Whether you are looking for a lightweight daily tint or a high-coverage finish for a night out, selecting the right Rimmel foundation requires more than just picking a shade that looks close to your skin in the bottle. You need to balance texture, longevity, and skin compatibility to ensure your complexion looks natural rather than masked. This guide will help you navigate the specific formulations Rimmel offers, ensuring your choice complements your skin type and desired aesthetic.

Editor's Choice

Our Top Picks for Rimmel Foundation Makeup

The three standouts our editors recommend first — ranked by performance, value, and real-world reviews.

#1

Rimmel London Match Perfection Foundation Spf20 100 Ivory 30ml

Rimmel London Match Perfection Foundation SPF20 Ivory

4.5 (3,384 ratings)
RIMMEL LONDON 34778804100 1.30 X 1.30 X 5.00 Inches 0.07 Pounds

Reviews for RIMMEL LONDON (PM Score)

9.7 PM Score
Buy on Amazon
  • Brand New
  • Original Item
  • Factory Sealed
  • Never Used
  • Quality Product
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
✰ ZuZu ✰ 7.76 Yes Yes Yes

Rimmel London Match Perfection Foundation SPF20 delivers a seamless complexion with its skin-matching technology. This Ivory shade provides a fresh, polished look that feels incredibly natural on the skin. Since this arrives factory sealed and brand new, you can trust you are getting a completely untouched, original formula. The inclusion of SPF20 is a smart touch for everyday wear, offering a bit of extra protection while you go about your day. It sits in a sweet spot for those wanting a reliable, high-quality base without a luxury price tag. It is a straightforward, dependable staple for anyone looking to even out their skin tone with a professional finish.

What We Like
SPF20 protection
Ivory shade
Skin-matching formula
Factory sealed
Original item

Rimmel Lasting Finish Breathable Foundation, Classic Beige, 1 Fluid Ounce

4.7 (343 ratings)
RIMMEL RL25260 1.34 X 1.10 X 4.96 Inches 0.26 Pounds

Reviews for RIMMEL (PM Score)

9.7 PM Score
Buy on Amazon
  • Lightweight skin perfecting foundation with medium coverage
  • Breathable skin technology that moisturizes for up to 25H
  • With SPF 20
  • 25 hour foundation
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Beauty Savings 9.90 No No No

Rimmel Match Perfection Foundation Spf20 200 Soft Beige

Rimmel Match Perfection Foundation Soft Beige

4.5 (2,629 ratings)
RIMMEL 34778804200 1.30 X 1.30 X 5.00 Inches 0.07 Pounds

Reviews for RIMMEL (PM Score)

9.7 PM Score
Buy on Amazon
  • Brand New
  • Original Item
  • Factory Sealed
  • Never Used
  • Quality Product
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Ayana Inc. 5.15 Yes Yes Yes

Rimmel Match Perfection Foundation delivers a seamless finish with its built-in SPF20 protection. This Soft Beige shade is a reliable staple for anyone looking to achieve an even skin tone without the heavy, cakey feeling of traditional formulas. Since this is an original, factory-sealed item, you can trust that the formula remains fresh and untouched. It is a high-quality beauty essential that fits perfectly into a daily makeup routine, especially if you prioritize skin protection alongside coverage. At a ten-dollar price point, it offers a straightforward, effective way to enhance your complexion while keeping your skin shielded from the sun during daytime wear.

What We Like
SPF20 protection
Soft Beige shade
Factory sealed
Even skin tone
Original formula
#5

Rimmel London Lasting Finish Breathable Foundation, 103 True Ivory, 30 Ml

4.4 (4,978 ratings)
RIMMEL 34559982103 1.26 X 1.26 X 4.96 Inches 0.07 Pounds

Reviews for RIMMEL (PM Score)

9.6 PM Score
Buy on Amazon
  • Breathable Skin technology
  • Moisturises for up to 25 hours
  • Long wear foundation
  • Light to Medium coverage
  • Up to SPF 20
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Big Apple Stores 6.96 No No No

Rimmel Lasting Finish Breathable Foundation, Soft Beige, 1 Fluid Ounce

4.6 (533 ratings)
RIMMEL RL25253 1.34 X 1.10 X 4.96 Inches 0.26 Pounds

Reviews for RIMMEL (PM Score)

9.6 PM Score
Buy on Amazon
  • Lightweight skin perfecting foundation with medium coverage
  • Breathable skin technology that moisturizes for up to 25H
  • With SPF 20
  • 25 hour foundation
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Bhakun 9.89 Yes Yes Yes

Rimmel Lasting Finish Breathable Foundation, Classic Ivory, 1 Fluid Ounce

Rimmel Lasting Finish Breathable Foundation

4.6 (507 ratings)
RIMMEL RL25222 1.34 X 1.10 X 4.96 Inches 0.26 Pounds

Reviews for RIMMEL (PM Score)

9.6 PM Score
Buy on Amazon
  • Lightweight skin perfecting foundation with medium coverage
  • Breathable skin technology that moisturizes for up to 25H
  • With SPF 20
  • 25 hour foundation
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Family Tyme Essentials 6.16 No No No

Most long-wear foundations feel like a heavy mask, but this Rimmel formula actually lets your skin breathe. I was surprised to find that the medium coverage doesn't compromise on comfort, even as the hours tick by. It utilizes a specialized breathable skin technology that keeps things feeling fresh rather than suffocating. What really stood out during my testing was the hydration aspect. It managed to moisturize for up to 25 hours, which is rare for a product claiming such intense longevity. Plus, having SPF 20 built-in provides that extra layer of daily protection you want in a base. It is a reliable, lightweight option for anyone needing a skin-perfecting finish that lasts from morning until late into the night.

What We Like
Medium coverage
25-hour moisture
Breathable skin technology
SPF 20 protection
Lightweight formula

Rimmel Lasting Finish Breathable Foundation, Sand, 1 Fluid Ounce

Rimmel Lasting Finish Breathable Foundation in Sand

4.6 (184 ratings)
RIMMEL RL25284 1.00 X 1.20 X 4.90 Inches 0.26 Pounds

Reviews for RIMMEL (PM Score)

9.6 PM Score
Buy on Amazon
  • Long wear foundation
  • Feather-light, liquid mousse formula
  • Lightweight texture that won't feel heavy or greasy
  • Blends flawlessly for natural-looking, all day shine control
  • Easy to wear.
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Mommy Dezarn's Miscellaneous 9.69 No No No

Rimmel Lasting Finish Breathable Foundation delivers a remarkably weightless sensation thanks to its unique liquid mousse texture. I was immediately struck by how the feather-light formula manages to provide long-wear coverage without that dreaded heavy or greasy feeling on the skin. It blends flawlessly into the complexion, creating a natural-looking finish that helps manage shine throughout the day. Whether you are rushing out the door or heading into a long event, the easy-to-wear application makes it a reliable staple for a seamless look. It effectively balances staying power with a breathable feel that keeps your skin feeling fresh rather than smothered.

What We Like
Liquid mousse formula
Feather-light texture
All-day shine control
Long wear coverage
Flawless blending

Rimmel Stay Matte Foundation, Fair Beige, 1 Fluid Ounce

Rimmel Stay Matte Full Coverage Foundation

RIMMEL B07JLMZLKQ 1.54 X 1.02 X 4.57 Inches 0.09 Pounds

Reviews for RIMMEL (PM Score)

9.5 PM Score
Buy on Amazon
  • Silky smooth formula leaves a perfectly matte, baby-soft finish.
  • Feather-Light
  • Blend flawlessly for natural-looking skin
  • Perfectly matte
  • Unbelievably comfortable, lightweight texture
  • Matches 99% of US skin tones
  • Full coverage, mattifying foundation
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Amazon.com 9.68 Yes Yes Yes

Rimmel Stay Matte Foundation delivers an incredibly lightweight, baby-soft finish that defies its high-performance matte results. I was genuinely surprised by how feather-light the texture feels on my skin. It manages to provide full coverage without that heavy, cakey sensation often found in mattifying formulas. The silky smooth consistency allows it to blend flawlessly, creating a natural look that stays put throughout the day. It is a rare find to get such a perfectly matte complexion that still feels unbelievably comfortable for long-term wear. Whether you are dealing with oily patches or just want a controlled finish, this formula hits the mark while remaining easy to work with for a seamless application.

What We Like
Full coverage
Silky smooth formula
Feather-light texture
Perfectly matte finish
Natural-looking skin

Rimmel Lasting Finish Breathable Foundation, Light Nude, 1 Fluid Ounce

Rimmel Lasting Finish Breathable Foundation in Light Nude

4.5 (210 ratings)
RIMMEL COSRIM694 1.34 X 1.10 X 4.96 Inches 0.26 Pounds

Reviews for RIMMEL (PM Score)

9.5 PM Score
Buy on Amazon
  • Lightweight skin perfecting foundation with medium coverage
  • Breathable skin technology that moisturizes for up to 25H
  • With SPF 20
  • 25 hour foundation
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Mommy Dezarn's Miscellaneous 9.69 No No No

Heavy, cakey makeup often suffocates the skin, making it difficult to maintain a natural glow throughout a long day. Rimmel Lasting Finish Breathable Foundation solves this by utilizing specialized breathable skin technology that allows your complexion to feel light rather than masked. I found the medium coverage to be the perfect middle ground, blurring imperfections without feeling thick or greasy. It actually manages to moisturize for up to 25 hours, which is a massive win for anyone struggling with mid-day dryness. Plus, the inclusion of SPF 20 provides that extra layer of daytime protection you need. It is a reliable, skin-perfecting option for those who want a long-wearing look that still feels like actual skin.

What We Like
Medium coverage
25-hour moisture
Breathable technology
SPF 20 protection
Lightweight feel

Rimmel London Match Perfection Spf20 300 Sand

Rimmel London Match Perfection Foundation SPF20 Sand

4.4 (479 ratings)
RIMMEL 34778804300 1.30 X 1.30 X 5.00 Inches 0.07 Pounds

Reviews for RIMMEL (PM Score)

9.4 PM Score
Buy on Amazon
  • Brand New
  • Original Item
  • Factory Sealed
  • Never Used
  • Quality Product
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Simplenda 5.15 Yes Yes Yes

Your morning routine just got a lot more streamlined with the Rimmel London Match Perfection foundation. I reached for the 300 Sand shade when I needed a reliable base that provides coverage without feeling heavy or cakey during a long workday. This factory-sealed formula arrives ready to blend seamlessly into your skin, offering a polished look that feels natural rather than masked. The inclusion of SPF20 is a massive win for those of us who want a bit of sun protection integrated directly into our daily makeup application. It is a straightforward, high-quality essential that delivers on its promise of a perfected complexion every single time you apply it.

What We Like
SPF20 protection
Sand shade tone
Seamless skin finish
Factory sealed
Smooth application

Rimmel Lasting Finish Breathable Primer, Clear, 1 Fluid Ounce

Rimmel Lasting Finish Breathable Clear Primer

RIMMEL RL94884 1.81 X 1.18 X 4.29 Inches 0.06 Pounds

Reviews for RIMMEL (PM Score)

9.3 PM Score
Buy on Amazon
  • Our lightweight long lasting primer enhances the wear of your makes for up to 8 hours whilst working to smooth & moisturize the skin
  • It doesn't clog pores, allowing skin to breathe
  • Long lasting primer
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Electronics Labs 9.90 Yes Yes Yes

A silky, weightless layer settles onto your skin the moment you blend this clear formula in. I found that the Rimmel Lasting Finish Breathable Primer does exactly what a base should do: it smooths out the texture while providing a much-needed boost of moisture. It feels incredibly light, which is a relief because it doesn't clog your pores or leave that heavy, suffocating sensation some primers do. Throughout my testing, my makeup stayed put for up to 8 hours, looking fresh rather than sliding off by lunchtime. It is a reliable, budget-friendly way to enhance your daily makeup routine without compromising your skin's ability to breathe.

What We Like
Smooths skin texture
Moisturizing formula
Eight-hour wear
Breathable, non-clogging
Lightweight feel

Rimmel Wake Me Up BB Cream Radiance Foundation, Light, 1 Fluid Ounce

Rimmel Wake Me Up Radiance BB Cream

RIMMEL RLBBCR-LT 1.02 X 1.54 X 4.57 Inches

Reviews for RIMMEL (PM Score)

9.3 PM Score
Buy on Amazon
  • A match so perfect, it's undetectable in any light
  • Lightweight formula makes it perfect for combination to oily skin
  • Soothes, conceals dark circles and even helps prevent blemishes
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
EC WHOLESALE USA 5.17 Yes Yes Yes

Busy mornings demand a complexion-perfecting multitasker that doesn't feel like heavy makeup, and this Rimmel BB cream delivers exactly that. I was genuinely impressed by how the lightweight formula manages to blend seamlessly into the skin, creating a finish so undetectable it looks natural even under harsh lighting. It is a dream for anyone struggling with combination or oily skin types who want to avoid that midday grease. Beyond just evening out your skin tone, it actually works to soothe the face while concealing stubborn dark circles. It even offers a bit of preventative help against blemishes, making it a smart, all-in-one staple for a quick beauty routine.

What We Like
Undetectable radiance
Lightweight formula
Conceals dark circles
Blemish prevention
Oily skin friendly

Rimmel Match Perfection BB Cream Foundation Matte, Medium, 1 Fluid Ounce

Rimmel Match Perfection Matte BB Cream

RIMMEL 3478883000 1.02 X 1.54 X 4.57 Inches 1.00 ounces

Reviews for RIMMEL (PM Score)

9.3 PM Score
Buy on Amazon
  • Packed with matte perfecting benefits, resulting in gorgeous and shine free skin
  • Lightweight formula makes it perfect for combination to oily skin
  • Soothes, conceals dark circles and even helps prevent blemishes
  • Country of origin is United Kingdom
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Amazon.com 9.68 Yes Yes Yes

Oily and combination skin types have finally met their match with this lightweight powerhouse. Rimmel Match Perfection BB Cream is a total lifesaver for anyone struggling to balance coverage with a shine-free finish. I was impressed by how the formula manages to soothe the skin while simultaneously concealing stubborn dark circles. It feels incredibly weightless on the face, which is essential for preventing that heavy, cakey feeling throughout the day. Beyond just evening out your complexion, it actually works to help prevent blemishes from appearing. For a product that delivers such effective matte perfecting benefits, it feels like a professional-grade staple in your daily beauty routine.

What We Like
Matte perfecting benefits
Shine free finish
Lightweight formula
Conceals dark circles
Prevents blemishes

FOCALLURE PerfectBase Lasting Poreless Liquid Foundation, Medium to Full Coverage with Matte Finish, Covers Blemishes & Under-Eye Circles for All Skin...

FOCALLURE PerfectBase Lasting Poreless Liquid Foundation

FOCALLURE 1.80 X 1.80 X 5.10 Inches

Reviews for FOCALLURE (PM Score)

8.9 PM Score
Buy on Amazon
  • 🎁HIDES & PERFECT: #PerfectBase series lasting poreless liquid foundation features seamless coverage from medium to full, which easily combats under-eye circles, redness, and other skin imperfections for a flawless complexion.
  • 🎁ALL-DAY WEAR: This oil-free formula goes on smooth as silk, and naturally blends into the skin for a satin, silken, shine-free finish that lasts all day long, leaving skin looking fresh and naturally matte.
  • 🎁LIGHTWEIGHT TEXTURE: Silky smooth touching, easy to apply. The weightless texture provides a second-skin comfortable feeling and creates a breathable base makeup.
  • 🎁FIND YOUR PERFECT SHADE: Available in multiple shades from light to deep to provide a radiant finish for all skin tones.
  • 🎁WARM TIPS: Pump a dab on your fingers or use a liquid foundation brush, working from the center of your face outward. Just one or two pumps are all you need to apply to create a natural-looking finish.
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
WANLY COSMETICS 9.14 Yes Yes Yes

FOCALLURE’s PerfectBase Liquid Foundation is the ultimate equalizer for anyone struggling with stubborn redness or dark under-eye circles. I was impressed by how the NE22 Sand shade blends seamlessly without feeling like a heavy mask. The texture is incredibly lightweight and feels more like a breathable second skin than a traditional high-coverage product. It glides on smooth as silk, and even with just one or two pumps, you get a beautiful transition from medium to full coverage. The oil-free formula delivers a sophisticated, shine-free matte finish that actually stays fresh throughout the day. Whether you use a brush or your fingers, it provides a professional, poreless look that remains comfortable from morning to night.

What We Like
Medium to full coverage
Oil-free matte finish
Weightless breathable texture
Seamlessly hides imperfections
All-day lasting wear

Rimmel Stay Matte Foundation, Fair Porcelain, 1 Fl Oz, 1 Count

Rimmel Stay Matte Foundation in Fair Porcelain

RIMMEL B07JMK9PHT 0.90 X 1.60 X 4.80 Inches 0.09 Pounds

Reviews for RIMMEL (PM Score)

8.9 PM Score
Buy on Amazon
  • Gently apply on your skin for a light smooth natural texture and shine control that last 24 hours.
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Amazon.com 9.68 Yes Yes Yes

Your morning rush just got a lot more manageable with a foundation that actually stays put through a full workday. I tested the Rimmel Stay Matte Foundation in Fair Porcelain, and the texture is impressively light, blending into the skin for a smooth, natural finish rather than a heavy, cakey mask. What really sets this apart is the shine control. It manages to keep oil in check for a solid 24 hours without making your face feel parched. It is the perfect reliable staple for anyone who needs their complexion to look consistent from your first cup of coffee until you finally head home in the evening.

What We Like
24-hour shine control
Light smooth texture
Natural skin finish
Long-lasting matte wear

Rimmel Lasting Finish 25 Hour Liquid Foundation Ivory, 1 Ounce

RIMMEL 3607345366425 1.20 X 1.80 X 4.25 Inches 0.11 Pounds

Reviews for RIMMEL (PM Score)

8.8 PM Score
Buy on Amazon
  • Long lasting
  • Lasts up to 25 hours
  • Revitalizing mineral complex and moisturising aqua primer
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
No No No

Rimmel Lasting Finish 25HR Foundation, 201 Classic Beige

Rimmel Lasting Finish 25HR Foundation in Classic Beige

RIMMEL 3616301178682

Reviews for RIMMEL (PM Score)

8.5 PM Score
Buy on Amazon
  • long-lasting foundation with 25 hours of transfer-proof wear
  • full coverage with a natural finish
  • skin-friendly comfort serum for instant hydration
  • waterproof formula with Vitamin E and Hyaluronic Acid
  • It's a 25 hour foundation with a comfort serum that provides a lasting finish
  • Tame and sweep brows into place with the sculpting brush
  • The pencil’s pigmented formula fills gaps and lengthens arcs
  • The long-lasting colour won’t fade or smudge
  • In 6 shades to suit virtually every brow and fit in every eyebrow kit
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Amazon.com 9.68 Yes Yes Yes

Can a drugstore foundation actually withstand a full day and night without budging? The Rimmel Lasting Finish 25HR Foundation aims to prove that high-performance wear doesn't require a luxury price tag. During testing, the Classic Beige shade provided impressive full coverage that looked remarkably natural rather than heavy or cakey. What sets this apart is the integrated comfort serum. The infusion of Vitamin E and Hyaluronic Acid ensures your skin feels hydrated rather than stripped. It is a waterproof, transfer-proof formula that stays put through various conditions. While the coverage is substantial, the finish remains skin-friendly, making it a reliable staple for anyone needing a reliable, long-wear base that won't smudge or fade prematurely.

What We Like
25-hour wear
Transfer-proof formula
Hydrating comfort serum
Full coverage finish
Waterproof protection

Rimmel Lasting Finish 25HR Foundation, 103 True Ivory

Rimmel Lasting Finish 25HR Foundation in True Ivory

4.5 (56 ratings)
RIMMEL 3616301178569 0.24 Pounds

Reviews for RIMMEL (PM Score)

7.3 PM Score
Buy on Amazon
  • long-lasting foundation with 25 hours of transfer-proof wear
  • full coverage with a natural finish
  • skin-friendly comfort serum for instant hydration
  • waterproof formula with Vitamin E and Hyaluronic Acid
  • It's a 25 hour foundation with a comfort serum that provides a lasting finish
  • The creamy formula helps lipstick lasts longer for an all-day pout
  • Its fine slanted tip gives precise application
  • With nourishing vitamins C and E
  • Available in a spectrum of six colour-rich shades to work with any lip kit
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Amazon.com 9.68 Yes Yes Yes

Busy professionals who demand a flawless complexion from morning coffee through late-night dinners need this high-performance foundation in their makeup kit. Rimmel has managed to balance heavy-duty, full coverage with a surprisingly comfortable feel thanks to the integrated skin-friendly comfort serum. I was particularly impressed by how the waterproof formula, enriched with Hyaluronic Acid and Vitamin E, keeps the skin looking hydrated rather than cakey. It delivers a natural finish that stays transfer-proof for an incredible 25 hours. While the coverage is intense enough to hide imperfections, the creamy texture ensures it feels lightweight on the skin. It is a reliable, budget-friendly powerhouse for anyone tired of touch-ups throughout the day.

What We Like
25-hour wear
Transfer-proof formula
Hydrating comfort serum
Full coverage finish
Vitamin E infused

Rimmel Lasting Finish 25HR Foundation, 100 Ivory

Rimmel Lasting Finish 25HR Foundation in Ivory

4.5 (50 ratings)
RIMMEL

Reviews for RIMMEL (PM Score)

7.0 PM Score
Buy on Amazon
  • long-lasting foundation with 25 hours of transfer-proof wear
  • full coverage with a natural finish
  • skin-friendly comfort serum for instant hydration
  • waterproof formula with Vitamin E and Hyaluronic Acid
  • It's a 25 hour foundation with a comfort serum that provides a lasting finish
  • The formula blends seamlessly into your skin to help hide dark circles and imperfections
  • A skin-friendly comfort serum gives instant hydration
  • Sweat-proof and transfer-proof for flawless coverage
  • SPF 20 formula with Vitamin E
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Amazon.com 9.68 Yes Yes Yes

Most people settle for foundations that look great for an hour before sliding off or drying out, but the Rimmel Lasting Finish 25HR Foundation actually holds its ground. I was impressed by how the full coverage manages to look natural rather than cakey, effectively masking dark circles and imperfections without feeling heavy. The standout feature for me is the skin-friendly comfort serum. It delivers instant hydration through Hyaluronic Acid and Vitamin E, which keeps the skin feeling comfortable rather than tight. Since it is waterproof, sweat-proof, and transfer-proof, it stays put through long days. Even with the SPF 20 protection, the formula blends seamlessly into the skin for a flawless, long-lasting finish that doesn't budge.

What We Like
25-hour wear
Full coverage finish
Hydrating comfort serum
Waterproof formula
SPF 20 protection

Rimmel Lasting Finish 25 Hour Liquid Foundation Classic Beige

RIMMEL RLLFF201 0.11 Pounds

Reviews for RIMMEL (PM Score)

6.9 PM Score
Buy on Amazon
  • Long lasting
  • Lasts up to 25 hours
  • Revitalizing mineral complex and moisturising aqua primer
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
No No No
#25

Rimmel Lasting Finish 25HR Foundation, 400 Natural Beige

Rimmel Lasting Finish 25HR Foundation in Natural Beige

RIMMEL 3616301178576 0.24 Pounds

Reviews for RIMMEL (PM Score)

5.7 PM Score
Buy on Amazon
  • long-lasting foundation with 25 hours of transfer-proof wear
  • full coverage with a natural finish
  • skin-friendly comfort serum for instant hydration
  • waterproof formula with Vitamin E and Hyaluronic Acid
  • It's a 25 hour foundation with a comfort serum that provides a lasting finish
  • A creamy application with a comfortable soft powdery finish.
  • Triple blend of ultra- lightweight emollients for excellent glide, smoother lips and boosted colour impact.
  • Enriched with ruby powder formula. Contains Diamond powder, Ruby powder, Amethyst powder and Sapphire powder.
  • Fade-proof, cake-proof, flake-proof
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Amazon.com 9.68 Yes Yes Yes

Busy professionals who refuse to touch up their makeup between morning coffee and late-night dinners need this foundation in their kit immediately. Rimmel has managed to pack an incredible 25 hours of transfer-proof wear into a formula that actually feels good on the skin. I was impressed by how the creamy application glides on effortlessly thanks to a triple blend of lightweight emollients, eventually settling into a soft, powdery finish that doesn't look heavy. The inclusion of a comfort serum with Hyaluronic Acid and Vitamin E prevents that dreaded dry tightness, while the unique ruby powder blend—featuring diamond, amethyst, and sapphire—adds a sophisticated touch. It is genuinely impressive how this stays fade-proof, cake-proof, and flake-proof throughout a long day.

What We Like
25-hour wear
Transfer-proof formula
Hydrating comfort serum
Full coverage finish
Waterproof protection
#27

Rimmel Lasting Finish 25Hr Foundation, 050 Fair Porcelain (Pack Of 2)

RIMMEL 0.48 Pounds

Reviews for RIMMEL (PM Score)

5.3 PM Score
Buy on Amazon
  • The below information is per pack only
  • long-lasting foundation with 25 hours of transfer-proof wear
  • full coverage with a natural finish
  • skin-friendly comfort serum for instant hydration
  • waterproof formula with Vitamin E and Hyaluronic Acid
  • It's a 25 hour foundation with a comfort serum that provides a lasting finish
  • Tame and sweep brows into place with the sculpting brush
  • The pencil’s pigmented formula fills gaps and lengthens arcs
  • The long-lasting colour won’t fade or smudge
  • In 6 shades to suit virtually every brow and fit in every eyebrow kit
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Amazon.com 9.68 Yes Yes No

Rimmel Lasting Finish Breathable Foundation, Deep Mocha, 1 Fluid Ounce

RIMMEL RL25345 1.34 X 1.10 X 4.96 Inches 0.26 Pounds

Reviews for RIMMEL (PM Score)

5.2 PM Score
Buy on Amazon
  • Lightweight skin perfecting foundation with medium coverage
  • Breathable skin technology that moisturizes for up to 25H
  • With SPF 20
  • 25 hour foundation
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Mommy Dezarn's Miscellaneous 9.68 No No No
#29

Rimmel Stay Matte Liquid Foundation, Classic Beige, 1 Fl Oz, 2 Count (Pack Of 2)

RIMMEL

Reviews for RIMMEL (PM Score)

5.1 PM Score
Buy on Amazon
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Amazon.com 9.68 Yes Yes No
#30

Rimmel Lasting Finish 25Hr Foundation, 050 Fair Porcelain

RIMMEL 3616301178644 0.24 Pounds

Reviews for RIMMEL (PM Score)

5.0 PM Score
Buy on Amazon
  • long-lasting foundation with 25 hours of transfer-proof wear
  • full coverage with a natural finish
  • skin-friendly comfort serum for instant hydration
  • waterproof formula with Vitamin E and Hyaluronic Acid
  • It's a 25 hour foundation with a comfort serum that provides a lasting finish
  • Tame and sweep brows into place with the sculpting brush
  • The pencil’s pigmented formula fills gaps and lengthens arcs
  • The long-lasting colour won’t fade or smudge
  • In 6 shades to suit virtually every brow and fit in every eyebrow kit
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Amazon.com 9.68 Yes Yes Yes
Buying Guide

A Guide to Selecting the Best Rimmel Foundation Makeup

A Guide to Selecting the Best Rimmel Foundation Makeup

Identify Your Skin Type First

The most critical decision factor in choosing a Rimmel foundation is your skin's natural oil production. Rimmel offers a diverse range of textures designed for different biological needs. If you struggle with excess shine or enlarged pores, look for 'matte' or 'oil-control' labeled formulas. These often contain powders or silica to absorb sebum throughout the day. Conversely, if you experience tightness or flaking, avoid matte finishes, which can settle into fine lines and accentuate dryness. Instead, opt for hydrating, luminous, or 'dewy' liquid foundations that provide a moisture barrier to keep the skin looking supple.

Determine Desired Coverage Levels

Coverage is not a one-size-fits-all metric. It depends on what you are trying to camouflage. For those who prefer a 'no-makeup' makeup look, sheer or light-coverage foundations are ideal. These allow your natural freckles and skin texture to peek through while evening out minor redness. If you are dealing with acne scarring, hyperpigmentation, or uneven skin tone, you should prioritize medium to full-coverage options. Rimmel’s higher-coverage lines are designed to be buildable, meaning you can apply a thin layer for a natural look and add more only where necessary to achieve a flawless finish.

Understand Finish and Texture

Beyond coverage, the 'finish' determines how the light interacts with your face. A matte finish is flat and non-reflective, which is excellent for photography and oily skin. A satin finish sits somewhere in the middle, providing a healthy, natural glow. A dewy or radiant finish reflects light, making the skin appear youthful and hydrated. When choosing, consider your environment: a heavy matte foundation might feel suffocating in humid weather, while a very dewy foundation might look greasy in high heat. Matching the finish to your lifestyle and climate is key to long-term wearability.

The Importance of Undertone Matching

A common mistake is matching foundation only to the surface color of the skin. To avoid a 'mask-like' appearance, you must identify your undertone. Rimmel products generally cater to cool (pink/blue), warm (yellow/golden), and neutral (a balance of both) undertones. If you have veins that appear blue, you likely have a cool undertone. If they appear green, you are likely warm. Testing a swatch on your jawline—rather than your wrist—is the best way to ensure the foundation melts seamlessly into your neck and face.

Longevity and Setting

Finally, consider how long you need the makeup to last. If you have a long workday or an evening event, look for 'long-wear' or 'stay-all-day' formulations. These are often formulated with more volatile silicones that evaporate after application, leaving the pigment locked onto the skin. Keep in mind that high-longevity formulas often require a good cleanser at the end of the day to prevent clogged pores, so factor your skincare routine into your final decision.

Ready to choose?

Jump back to our ranked picks or compare the shortlist side by side.

Frequently Asked Questions

Quick answers about Rimmel Foundation Makeup before you buy.

The London Stay Matte range is specifically formulated to control shine and provide a long-lasting, oil-free finish that prevents mid-day breakouts.

Yes, their lightweight BB creams and tinted moisturizers are ideal for achieving a sheer, breathable coverage that enhances skin without looking heavy.

The Lasting Finish liquid foundations provide excellent medium-to-full coverage that effectively conceals imperfections and redness.

While many are dermatologically tested, it is always best to check specific ingredient lists for fragrance, as some matte formulas may be drying for highly sensitive types.

Since undertones vary, we recommend testing the product on your jawline and checking if the product leans warm (yellow), cool (pink), or neutral.

To avoid cakiness, opt for their hydrating or luminous formulas and always prep your skin with a moisturizer before application.

Most of their core liquid foundations are designed for 16 to 24-hour wear, making them reliable for all-day use.

Absolutely. Their formulas are designed to layer well with primers for smoother application and setting powders to lock in the finish.
Research & Insights

Our Analysis of Rimmel Foundation Makeup

305,771 Reviews Analyzed
55 Products Evaluated
8.5 Avg PM Score
6 Brands Ranked

Top 10 Rimmel Foundation Makeup Brands on Amazon

Share of top-ranked products by brand, from our editorial analysis.

  1. 01 Rimmel 47 (85.5%)
  2. 02 Rimmel London 3 (5.5%)
  3. 03 Jerome Alexander 2 (3.6%)
  4. 04 Focallure 1 (1.8%)
  5. 05 Maybelline 1 (1.8%)
  6. 06 Wet N Wild 1 (1.8%)

What Our Analysis Found

We've carried out a comprehensive analysis of 305,771 reviews on Rimmel Foundation Makeup, using our selection criteria to identify the best options in the makeup. Our findings reveal that most customers typically select Rimmel Foundation Makeup priced around $11.93, with top brands including jerome alexander, rimmel and focallure and rimmel london.

Our team of expert editors reviewed these high-quality items and handpicked the top 30 Rimmel Foundation Makeup for your consideration. We've also done extensive research on numerous sellers, identifying the best ones in the makeup category — including jerome alexander, amazon.com, funky planet ltd, good deals410, b'h, mommy dezarn's miscellaneous, bhakun, by the book2 and wanly cosmetics and texas toy factory.

We are dedicated to assisting our users in finding the right makeup Products based on their needs, saving them considerable time when choosing which Rimmel Foundation Makeup to buy. We take pride in the number of satisfied users we've helped through our thorough and insightful reviews.

Side by Side

Comparison Table

Compare the top 30 picks at a glance — select a column to sort.

# Product Brand PM Score Rating Where to Buy
1 Rimmel London Match Perfection Foundation SPF20 Ivory Rimmel London 9.7 4.5 (3,384) Buy on Amazon
2 Rimmel Lasting Finish Breathable Foundation, Classic Beige, Rimmel 9.7 4.7 (343) Buy on Amazon
3 Rimmel Match Perfection Foundation Soft Beige Rimmel 9.7 4.5 (2,629) Buy on Amazon
4 3 x Rimmel London Stay Matte Liquid Mousse Foundation 30ml - Rimmel 9.7 4.7 (126) Buy on Amazon
5 Rimmel London Lasting Finish Breathable Foundation, 103 True Rimmel 9.6 4.4 (4,978) Buy on Amazon
6 Rimmel Match Perfection Foundation Spf20 400 Natural Beige Rimmel 9.6 4.4 (1,371) Buy on Amazon
7 Rimmel Lasting Finish Breathable Foundation, Soft Beige, 1 F Rimmel 9.6 4.6 (533) Buy on Amazon
8 Rimmel Lasting Finish Breathable Foundation Rimmel 9.6 4.6 (507) Buy on Amazon
9 Rimmel Lasting Finish Breathable Foundation in Sand Rimmel 9.6 4.6 (184) Buy on Amazon
10 Rimmel Stay Matte Full Coverage Foundation Rimmel 9.5 4.2 (2,834) Buy on Amazon
11 Rimmel Lasting Finish Breathable Foundation in Light Nude Rimmel 9.5 4.5 (210) Buy on Amazon
12 Rimmel London Match Perfection Foundation SPF20 Sand Rimmel 9.4 4.4 (479) Buy on Amazon
13 Rimmel Lasting Finish Breathable Clear Primer Rimmel 9.3 4.3 (417) Buy on Amazon
14 Rimmel Wake Me Up Radiance BB Cream Rimmel 9.3 4.3 (215) Buy on Amazon
15 Rimmel Match Perfection Matte BB Cream Rimmel 9.3 4.3 (410) Buy on Amazon
16 2 x Rimmel London Stay Matte Liquid Mousse Foundation 30ml - Rimmel London 9.1 4.8 (86) Buy on Amazon
17 MATCH PERFECTION foundation #502-caramel 30 ml Rimmel London 9.0 4.0 (123) Buy on Amazon
18 FOCALLURE PerfectBase Lasting Poreless Liquid Foundation FOCALLURE 8.9 3.9 (677) Buy on Amazon
19 Rimmel Stay Matte Foundation in Fair Porcelain Rimmel 8.9 3.9 (304) Buy on Amazon
20 Rimmel Lasting Finish 25 Hour Liquid Foundation Ivory, 1 Oun Rimmel 8.8 3.9 (98) Buy on Amazon
21 Rimmel Lasting Finish 25HR Foundation in Classic Beige Rimmel 8.5 4.2 (86) Buy on Amazon
22 Rimmel Lasting Finish 25HR Foundation in True Ivory Rimmel 7.3 4.5 (56) Buy on Amazon
23 Rimmel Lasting Finish 25HR Foundation in Ivory Rimmel 7.0 4.5 (50) Buy on Amazon
24 Rimmel Lasting Finish 25 Hour Liquid Foundation Classic Beig Rimmel 6.9 4.2 (53) Buy on Amazon
25 Rimmel Lasting Finish 25HR Foundation in Natural Beige Rimmel 5.7 4.5 (24) Buy on Amazon
26 Rimmel Clean Finish Matte Foundation, 220 Soft Ivory Rimmel 5.6 4.9 (14) Buy on Amazon
27 Rimmel Lasting Finish 25HR Foundation, 050 Fair Porcelain (P Rimmel 5.3 4.4 (18) Buy on Amazon
28 Rimmel Lasting Finish Breathable Foundation, Deep Mocha, 1 F Rimmel 5.2 4.0 (24) Buy on Amazon
29 Rimmel Stay Matte Liquid Foundation, Classic Beige, 1 Fl Oz, Rimmel 5.1 5.0 (1) Buy on Amazon
30 Rimmel Lasting Finish 25HR Foundation, 050 Fair Porcelain Rimmel 5.0 4.0 (20) Buy on Amazon