PickSmartly Review

Best Aveda Hair Shampoo in 2026

9.9 PM Score
Products Evaluated
46
Reviews Analyzed
153,951
Brands Ranked
10
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Selecting a premium hair care regimen begins with understanding that not all botanical formulations are created equal. Aveda has carved out a significant niche in the professional beauty industry by bridging the gap between high-performance chemistry and plant-based science. When you are shopping for an Aveda shampoo, you aren't just looking for a cleanser. You are looking for a targeted treatment that addresses specific scalp environments and hair fiber integrity. Because this brand utilizes complex essential oil blends and concentrated botanical extracts, the 'right' choice depends heavily on your hair's porosity, texture, and chemical history.

Editor's Choice

Our Top Picks for Aveda Hair Shampoo

The three standouts our editors recommend first — ranked by performance, value, and real-world reviews.

Paul Mitchell Awapuhi Shampoo, Original Wash, Balances Moisture, For All Hair Types, 33.8 Fl Oz (Pack of 1)

Paul Mitchell Awapuhi Original Moisturizing Shampoo

4.7 (14,282 ratings)
PAUL MITCHELL S-PM-008-D9 3.24 X 3.24 X 10.20 Inches 2.40 Pounds

Reviews for PAUL MITCHELL (PM Score)

9.9 PM Score
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  • Produced with the highest grade materials
  • Satisfaction ensured
  • Excellent quality, great gift idea
  • Paraben free
  • Vegan
  • Daily use for all types of hair
  • Deep cleansing, moisturizing and conditioning
  • Enhances shine and adds body
  • Contains the finest ingredients and activated blends
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Amazon.com 9.68 Yes Yes Yes

Paul Mitchell Awapuhi Shampoo delivers an incredible balance of deep cleansing and intense moisture that leaves hair feeling revitalized. I was impressed by how this formula manages to add noticeable body and shine without weighing down my strands. It uses activated blends and high-grade ingredients to ensure every wash feels like a professional salon treatment. Because it is paraben-free and vegan, you can feel good about using it as a daily staple for any hair type. The large 33.8 fl oz bottle makes it a practical luxury for regular use, providing a consistent, high-quality lather that cleanses thoroughly while conditioning the hair deeply. It truly stands out as a premium option for anyone seeking healthier, more vibrant hair.

What We Like
Deeply moisturizing
Vegan formula
Paraben free
Adds hair body
Enhances natural shine

Pureology Hydrate Moisturizing Shampoo | For Medium to Thick Dry, Color Treated Hair | Sulfate-Free | Vegan

Pureology Hydrate Moisturizing Shampoo for Color-Treated Hair

4.7 (11,731 ratings)
PUREOLOGY P1863500 1.66 X 2.51 X 7.25 Inches 0.68 Pounds

Reviews for PUREOLOGY (PM Score)

9.9 PM Score
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  • Moisturizing Shampoo: Hydrate vegan shampoo deeply hydrates and moisturizes hair of all types and textures, but ideal for normal to thick, dry, color-treated and natural hair. Leaves dry hair hydrated
  • Moisturizing Formula: This creamy, moisturizing formula works into a luxurious lather. Emollient Jojoba leaves hair feeling hydrated, Green Tea supports scalp health, and Sage stimulates follicles
  • Key Benefits: Moisturizes dry, damaged hair. Not just safe for color-treated hair but actively protects hair color. Hydrates all hair textures. Cleanses hair and scalp, leaving hair soft and touchable
  • Suggested Use: Apply a dime-sized amount to wet hair at the scalp, emulsify into a rich lather and work it down to the ends. Repeat for extra cleansing. Follow with Hydrate Conditioner
  • Trusted by salons and professionals, Pureology's shampoo formulas are sulfate-free, paraben-free, vegan, and safe for color treated hair. Try the full Hydrate range for maximum moisturizing benefits
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Amazon.com 9.68 Yes Yes Yes

A thick, creamy lather transforms your shower into a high-end salon experience the moment this shampoo hits your wet scalp. Pureology Hydrate is a powerhouse for anyone struggling with medium to thick, thirsty strands that have been compromised by chemical processing. Instead of stripping your hair bare, the emollient jojoba and soothing green tea work together to deeply moisturize while actively protecting your expensive color from fading. It feels incredibly luxurious to use, especially because the sage helps stimulate the follicles during the cleanse. You aren't just washing away dirt. You are replenishing moisture and leaving your hair feeling remarkably soft, touchable, and healthy without any harsh sulfates or parabens getting in the way.

What We Like
Deeply hydrating formula
Protects hair color
Sulfate-free cleanser
Vegan ingredients
Scalp health support

BIOLAGE Color Last Shampoo | Color Safe Shampoo | Helps Protect Hair & Maintain Vibrant Color | For Color-Treated Hair | Paraben & Silicone-Free | Veg...

BIOLAGE Color Last Protective Shampoo

4.7 (33,084 ratings)
BIOLAGE 884486151537 3.15 X 3.15 X 9.76 Inches 2.20 Pounds

Reviews for BIOLAGE (PM Score)

9.9 PM Score
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  • Color Safe Shampoo: Low pH shampoo for color-treated hair helps prolong color vibrancy. Gently cleanses to prevent unnecessary stripping of color. Suitable for color-treated or natural hair. Paraben free
  • Benefits: Inspired by nature's orchid, Color Last helps maintain the color, depth, tone and shine for vivid color-treated hair. Gives hair salon-vibrant color for up to 9 weeks when using the system
  • Additional Benefits: A professional inspired hair treatment to help protect hair balance moisture and even out the hairs surface for saturated shiny vibrant color that stays radiant for weeks
  • Suggested Use: Apply to wet hair and lather with a massaging motion. We recommend that you pair Color Last Shampoo with Color Last Conditioner to help maintain your color-treated hair.
  • Color Last Collection: Color Last system of Shampoo and Conditioner, nourishes and protects to help maintain the shine of color-treated hair. Color last Shampoo with low pH prolongs color vibrancy.
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Amazon.com 9.68 Yes Yes Yes

Color-treated hair demands a specialized defense system, and BIOLAGE Color Last Shampoo delivers exactly that by prioritizing pigment longevity. This low pH formula acts as a gentle shield, cleaninges your strands without the aggressive stripping that usually leads to premature fading. I was particularly impressed by how it utilizes orchid-inspired ingredients to smooth the hair surface, which helps catch the light for a much more saturated, salon-quality shine. It feels like a professional treatment right in your shower, working to balance moisture while keeping tones deep and vibrant. While it works beautifully on its own, pairing it with the matching conditioner is the real secret to maintaining that radiant, vivid look for up to nine weeks.

What We Like
Low pH formula
Orchid-inspired ingredients
Prolongs color vibrancy
Paraben and silicone-free
Vegan formula

Tea Tree Special Shampoo, Deep Cleans, Refreshes Scalp, For All Hair Types, Especially Oily Hair, 33.8 fl. oz.

Tea Tree Special Invigorating Shampoo

4.7 (50,060 ratings)
TEA TREE 573244 3.68 X 3.68 X 8.68 Inches 2.40 Pounds

Reviews for TEA TREE (PM Score)

9.9 PM Score
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  • Produced with the highest grade materials
  • Get a head start every morning and experience the tingle of Invigorating tea tree oil, peppermint and lavender
  • Help wash away impurities as hair becomes fresh and clean, full of vitality and luster
  • Color safe and ideal for all hair types
  • Get a head start every morning and experience the tingle of invigorating tea tree oil, peppermint and lavender
  • Help was way impurities as hair becomes fresh and clean, full of vitality and luster
  • Color safe and ideal for all hair types
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Amazon.com 9.68 Yes Yes Yes

Tea Tree Special Shampoo delivers an immediate, sensory wake-up call through its signature cooling tingle. This isn't your standard, mild cleanser. The combination of peppermint, lavender, and tea tree oil creates a refreshing scalp experience that feels incredibly revitalizing every morning. It excels at washing away impurities, leaving hair looking full of luster and vitality without stripping it bare. While it is specifically formulated to tackle oily hair, the color-safe blend makes it a versatile staple for almost any hair type. If you want a deep clean that actually feels alive, this high-grade formula transforms a basic shower into a luxury spa moment that sets a high bar for the rest of your day.

What We Like
Invigorating peppermint tingle
Deeply cleanses impurities
Color safe formula
Refreshing lavender scent
Restores hair luster

Tea Tree Lavender Mint Moisturizing Shampoo, Hydrates + Soothes, For Coarse + Dry Hair, 33.8 fl. oz.

Tea Tree Lavender Mint Moisturizing Shampoo

4.7 (11,417 ratings)
TEA TREE LMSHL 3.68 X 3.68 X 8.68 Inches 2.40 Pounds

Reviews for TEA TREE (PM Score)

9.9 PM Score
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  • When nerves are frazzled and hair's wound up, take comfort in the soothing fragrance of lavendar, mint and tea tree oil
  • Ideal for coarse, unruly, and moisture starved hair, this rich hydrating shampoo helps impove strength and shine
  • Safe for color treated hair
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Amazon.com 9.68 Yes Yes Yes

Most drugstore cleansers leave coarse hair feeling stripped and brittle, but this Tea Tree formula treats your scalp like a spa treatment instead of a chore. I found that the blend of lavender, mint, and tea tree oil does more than just smell incredible. It actually helps settle a frazzled mood while tackling unruly texture. It provides a deep, rich hydration that specifically targets moisture-starved strands, leaving them noticeably stronger and more luminous. It is a massive relief for anyone struggling with dryness, especially since it is gentle enough to protect color-treated hair. Instead of fighting your hair every morning, you end up with a manageable, shiny finish that feels genuinely nourished.

What We Like
Hydrates coarse hair
Soothes scalp
Improves hair shine
Color safe
Calming essential oils

BIOLAGE Hydra Source Shampoo | Hydrates & Moisturizes Hair | For Dry Hair | Paraben & Silicone-Free | Vegan​ | 33.8 Fl. Oz.

BIOLAGE HydraSource Hydrating Aloe Shampoo

4.7 (15,533 ratings)
BIOLAGE 884486151322 3.15 X 3.15 X 9.76 Inches 2.11 Pounds

Reviews for BIOLAGE (PM Score)

9.9 PM Score
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  • Hydrating Shampoo: Infused with Aloe, gently cleanses as it quenches dry hair and attracts moisture. Provides 6x more moisturized hair with one use* and helps optimize moisture balance for a weightless finish.
  • Benefits: Helps optimize moisture balance and protect against future damage for healthy looking hair. This salon professional hair treatment gives you up to 15X more moisturized hair after just one application
  • Additional Benefits: Suitable for all hair textures and types, this professional shampoo leaves hair soft and shiny. Formulated with Aloe. Paraben-free, Silicone-free, Mineral-oil free and colorant free
  • Suggested Use: Apply to wet hair and lather. Rinse thoroughly. We recommend that you pair the Hydrasource Shampoo with Hydrasource Conditioner or Detangling Solution to complete the routine.
  • Hydra Source Collection: Shampoo and Conditioning Balm quench dry hair to provide radiant locks after just one application. Experience hydration levels through absorption and retention of moissture
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Amazon.com 9.68 Yes Yes Yes

Dry, parched hair desperately requires the intensive moisture infusion found in BIOLAGE HydraSource Shampoo. This salon-professional formula uses aloe to quench thirsty strands, providing a massive boost in hydration levels from the very first wash. I was particularly impressed by how it manages to deliver up to 15X more moisture without leaving any heavy, weighed-down residue. Because it is completely free of silicones, parabens, mineral oils, and colorants, it feels like a much cleaner way to achieve that soft, shiny, and healthy-looking finish. It works effectively across all hair textures, making it a versatile staple for anyone struggling with moisture balance. For the best results, pairing it with the matching conditioner creates a complete routine that truly optimizes hair health and protects against future damage.

What We Like
Infused with aloe
Silicone-free formula
Weightless moisture balance
Vegan hair treatment
Deeply hydrates hair

Suave Shampoo To Revitalize Hair Rosemary and Mint Invigorating for Dry Hair, 12.6 Fl Oz

Suave Professionals Rosemary and Mint Invigorating Shampoo

4.7 (1,079 ratings)
SUAVE 10079400066630 2.81 X 1.69 X 8.38 Inches 0.91 Pounds

Reviews for SUAVE (PM Score)

9.8 PM Score
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  • Suave Professionals Rosemary + Mint Invigorating Shampoo for dry, damaged hair is a silicone free shampoo that is infused with rosemary and mint
  • Salon quality shampoo and conditioner system is proven to invigorate as well as Aveda Rosemary Mint. Aveda is a registered trademark of Aveda Corporation
  • This invigorating shampoo formula is a hair care that helps detangle hair for beautiful, healthy looking results
  • Gentle enough to use on damaged hair, this revitalizing shampoo replenishes hair with moisture
  • With long lasting fragrance, this shampoo for dry hair gently cleanses and detangles all hair types
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Gustotrade 9.95 Yes Yes Yes

High-end salon results don't always require a high-end price tag. I was genuinely surprised to find that this Suave Professionals formula holds its own against much more expensive botanical brands. Infused with rosemary and mint, it provides a refreshing, invigorating cleanse that feels incredibly revitalizing rather than stripping. Because it is silicone-free, it manages to replenish moisture in dry, damaged hair without leaving behind that heavy, waxy buildup. It handles detangling quite gracefully, making it easy to work through knots while leaving a long-lasting, fresh fragrance. It is a surprisingly gentle option for anyone looking to restore life to tired strands without breaking the bank.

What We Like
Silicone-free formula
Rosemary and mint infused
Replenishes hair moisture
Effective detangling action
Long lasting fragrance

AVEDA Shampure Nurturing Shampoo 8.5 oz, 8.5 Ounce

Aveda Shampure Nurturing Shampoo with Abyssinian Oil

4.6 (1,455 ratings)
AVEDA 18084998045 9.00 X 6.00 X 3.00 Inches 0.57 Pounds

Reviews for AVEDA (PM Score)

9.8 PM Score
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  • 95% naturally derived silicone-free shampoo-with abyssinian oil-gently cleanses and provides weightless
  • Country of origin is United States
  • The package dimension of the product is 6"L x 5"W x 4"H
  • The package weight of the product is 1 pounds
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Greater Prime 9.87 Yes Yes Yes

Most people assume that a deep, satisfying cleanse requires heavy silicones to smooth the hair, but this formula proves that lightness is actually the key to volume. I was surprised to find that the Shampure Nurturing Shampoo manages to strip away impurities without leaving that dreaded weighed-down feeling. Because it is 95% naturally derived and completely silicone-free, it feels incredibly breathable on the scalp. The addition of abyssinian oil is the real game-changer here. It provides a subtle, silky texture that keeps your strands manageable while maintaining a weightless bounce. It is a refreshing departure from the heavy, artificial coatings found in many salon-grade products, making it a perfect daily choice for anyone seeking a clean, natural finish.

What We Like
95% naturally derived
Silicone-free formula
Abyssinian oil enriched
Weightless cleansing
Gentle hair care

Kenra Clarifying Shampoo | Deep Cleansing | Color-Safe Formula | Removes Dulling Deposits & Product Build Up | Brightens Highlighted, Bleached, or Gra...

Kenra Professional Clarifying Deep Cleansing Shampoo

4.6 (3,819 ratings)
KENRA PROFESSIONAL SHAMPOO 1.60 X 2.25 X 8.00 Inches 0.75 Pounds
  • Restores hair's natural radiance
  • Removes dulling deposits & build-up
  • Ideal for hard water and well water
  • Cleanses deeply without drying hair
  • Color safe
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Amazon.com 9.68 Yes Yes Yes

Your hair feels noticeably lighter and more vibrant the moment you rinse away the heavy, dulling residue of daily styling products. This Kenra Professional formula acts like a reset button for your strands, specifically targeting the stubborn mineral deposits left behind by hard or well water. Unlike many heavy-duty cleansers that leave your scalp feeling stripped or parched, this deep cleanser manages to restore natural radiance without sacrificing moisture. It is a total game-changer for anyone with highlighted, bleached, or gray hair who wants to maintain brightness without worrying about color fading. It effectively strips away the buildup that makes expensive color look muddy, leaving your hair feeling refreshed and looking incredibly polished.

What We Like
Removes product buildup
Brightens highlighted hair
Hard water solution
Color-safe formula
Deeply cleanses

Aveda Color Conserve Shampoo, 8.5-Ounce Bottle

Aveda Color Conserve Plant Infused Shampoo

4.7 (975 ratings)
AVEDA 0018084807132 6.00 X 5.00 X 4.00 Inches 0.55 Pounds

Reviews for AVEDA (PM Score)

9.7 PM Score
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  • Gentle plant infused shampoo
  • 100% organic aroma
  • Resists fading
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
D.Y.E 6.99 Yes Yes Yes

Most people assume that preserving salon-quality hair color requires harsh, chemical-heavy formulas, but Aveda proves the exact opposite. I was surprised to find that this plant-infused shampoo manages to be incredibly gentle while still providing serious protection against fading. The 100% organic aroma turns a standard shower routine into something much more sensory and elevated. It feels less like a utility product and more like a botanical treatment that respects your hair's integrity. While the price point sits at a premium, the way it maintains vibrancy makes it a worthwhile investment for anyone tired of watching their expensive color wash down the drain after just a few weeks.

What We Like
Resists color fading
Gentle plant infusion
Organic aroma
Botanical formula

Aveda Pure Abundance Volumizing Shampoo Builds Body and Volume, 33.8 Ounce

Aveda Pure Abundance Volumizing Shampoo

4.7 (254 ratings)
AVEDA 150188 9.00 X 6.00 X 3.00 Inches 1.40 Pounds

Reviews for AVEDA (PM Score)

9.7 PM Score
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  • Acacia gum helps fill out fine hair
  • Volumizing shampoo creates volume
  • Helps keep fine, limp hair looking and feeling more abundant
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Glamstore US 9.54 Yes Yes Yes

Your morning routine feels a lot more productive when you aren't fighting against flat, lifeless strands that refuse to hold any shape. I tested this Aveda Pure Abundance formula specifically to see if it could rescue hair that typically feels limp by midday. The standout ingredient here is acacia gum, which works to physically fill out fine hair fibers to create a much more substantial feel. Instead of the usual heavy, weighed-down sensation some volumizing products cause, this shampoo focuses on building genuine body. It effectively transforms fine hair into something that looks and feels significantly more abundant throughout the day. It is a reliable staple for anyone struggling to maintain lift and texture without sacrificing hair health.

What We Like
Acacia gum infusion
Builds hair body
Increases hair volume
Targets limp hair

Neutrogena Exfoliating Healthy Scalp Clarify & Shine Shampoo for Oily Hair and Scalp, Anti-Residue Shampoo with Pink Grapefruit, pH-Balanced, Paraben...

Neutrogena Healthy Scalp Clarify and Shine Shampoo

4.4 (4,520 ratings)
NEUTROGENA 67802-3PK 0.75 Pounds

Reviews for NEUTROGENA (PM Score)

9.6 PM Score
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  • Clarify and Exfoliate scalp and hair with Neutrogena Healthy Scalp Clarify and Shine Grapefruit Shampoo and Conditioner
  • Ideal for oily hair and scalp: This clarifying shampoo and conditioner help bust through residue and build up
  • With Refreshing Pink Grapefruit: This blend acts as a natural exfoliant and adds shine to hair
  • Gentle, Non Medicated Shampoo and Conditioner: Free from parabens, phthalates, sulfated surfactants, SLS and SLES
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Amazon.com 9.68 Yes Yes Yes

Persistent oily buildup and scalp residue can make even a fresh wash feel heavy and dull. This Neutrogena clarifying shampoo targets that exact frustration by using pink grapefruit to act as a natural exfoliant. I found that it does a fantastic job of busting through stubborn product buildup without needing harsh, medicated ingredients. It feels incredibly refreshing thanks to the citrus scent, and because it is pH-balanced and free from sulfates, SLS, and SLES, it doesn't leave your hair feeling stripped or brittle. It is a solid choice for anyone needing a deep clean that still prioritizes hair shine and color safety. Plus, the paraben and phthalate-free formula makes it a much gentler option for regular scalp maintenance.

What We Like
Pink grapefruit exfoliation
Busts oily residue
pH-balanced formula
Color-safe cleansing
Sulfate-free
#13

Aveda Be Curly Shampoo, Citrus, 33.8 Fl Oz

Aveda Be Curly Shampoo with Citrus

4.6 (737 ratings)
AVEDA 90809 3.20 X 3.20 X 10.00 Inches 2.40 Pounds

Reviews for AVEDA (PM Score)

9.6 PM Score
Buy on Amazon
  • Contains wheat protein and organic aloe blend
  • Expands when hair is wet and retracts when dry to boost curl or wave
  • Leaves hair freshly scented with citrus notes of lime, lemon, orange
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Going.. Going... Sold 9.80 Yes Yes Yes

A bright burst of lime, lemon, and orange hits you the moment you lather this shampoo into your hair. This isn't just about the refreshing citrus scent, though. The real magic lies in how the formula interacts with your hair's natural texture. By utilizing a specialized blend of wheat protein and organic aloe, the formula actually expands while your hair is wet and then retracts as it dries. This unique physical movement is designed to actively boost the definition of your natural curls or waves. It feels like a professional salon treatment in a large, convenient bottle that helps your curls maintain their shape and bounce throughout the day.

What We Like
Wheat protein blend
Organic aloe infusion
Boosts curl definition
Refreshing citrus scent
Expands when wet

Suave Professionals Shampoo, Avocado + Olive Oil, 12.6 oz

Suave Professionals Avocado and Olive Oil Shampoo

4.6 (469 ratings)
SUAVE 10079400650341 2.81 X 2.00 X 8.38 Inches 0.91 pounds

Reviews for SUAVE (PM Score)

9.6 PM Score
Buy on Amazon
  • Infused with 100% natural avocado & olive oil, which are known for their rich emollients
  • Leaves hair smooth, manageable and frizz-free
  • Salon quality hair care system proven to smooth as well as Aveda Smooth Infusion
  • Safe for color treated hair
  • We care. Bottle made with 25% post-consumer recycled content
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
ATERG STORE 5.10 Yes Yes Yes

After weeks of use, my morning hair routine has become significantly less chaotic thanks to this smoothing formula. I was honestly surprised to find that a drugstore staple could perform so closely to high-end salon systems like Aveda Smooth Infusion. The blend of 100% natural avocado and olive oil delivers a rich, emollient wash that tackles frizz head-on without weighing my strands down. It leaves my hair feeling incredibly manageable and silky, which is a massive win for anyone struggling with unruly texture. Plus, knowing it is safe for my color-treated locks and comes in a bottle made with 25% post-consumer recycled content makes the experience feel much more intentional and guilt-free.

What We Like
Natural avocado oil
Olive oil infused
Frizz-free finish
Color safe
Recycled bottle content

Aveda Nutriplenish Light Moisture Shampoo, 9 Fl Oz

Aveda Nutriplenish Light Moisture Shampoo

4.6 (305 ratings)
AVEDA 001 19.69 X 19.69 X 11.02 Inches 0.53 Pounds

Reviews for AVEDA (PM Score)

9.6 PM Score
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  • Free from Silicones, Sulfate Cleansers, Parabens, Gluten & Mineral Oil
  • Creamy lightweight formula with a vegan superfood blend
  • Cleanses & replenishes dry hair with nutrient powered hydration
  • Item Package Dimension: 6.197cm L x 8.407cm W x 22.402cm H
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Deal Popper 9.84 Yes Yes Yes

Most people settle for heavy, silicone-laden shampoos that weigh hair down just to mask dryness, but this formula actually treats the root cause through nutrient-powered hydration. I found the creamy, lightweight texture to be a game-changer for anyone who needs moisture without the greasy residue. It uses a vegan superfood blend to replenish thirsty strands, making it feel like a luxury treatment every time you wash. Because it is completely free from sulfates, parabens, mineral oil, gluten, and silicones, you can clean your hair with total peace of mind. It manages to deliver a deep, replenishing cleanse that leaves my hair feeling bouncy and revitalized rather than stripped or heavy.

What We Like
Vegan superfood blend
Sulfate-free cleansing
Lightweight moisture
Silicone-free formula
Nutrient-powered hydration

Aveda Men Pure-Formance Shampoo, Citrus, 33.8 Fl Oz

Aveda Men Pure-Formance Citrus Shampoo

4.6 (190 ratings)
AVEDA 18084915646 6.00 X 5.00 X 4.00 Inches 1.90 Pounds

Reviews for AVEDA (PM Score)

9.6 PM Score
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  • Creates a noticeably smoother, healthier-looking and feeling scalp
  • With 100% naturally derived exfoliants walnut shells and jojoba beads
  • Rich, spicy and refreshing aroma with kunzea, citrus and certified organic essential oils of spearmint, vetiver and lavender
  • Item Package Dimension: 8.407cm L x 9.601cm W x 25.704cm H
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
PlatniumUSA 9.88 Yes Yes Yes

Scalp buildup and dull hair often stem from a lack of deep, physical exfoliation during your standard wash routine. Aveda Men Pure-Formance Shampoo tackles this directly by utilizing a blend of 100% naturally derived walnut shells and jojoba beads to scrub away impurities. After testing this, the most striking element is the sensory experience. The scent is a sophisticated, spicy mix of kunzea and citrus, rounded out by organic spearmint, vetiver, and lavender. It doesn't just clean. It leaves the scalp feeling noticeably smoother and significantly healthier. This large 33.8 fl oz bottle is a substantial addition to a grooming regimen, providing a refreshing, high-end cleanse that feels more like a spa treatment than a basic chore.

What We Like
Walnut shell exfoliants
Jojoba bead scrub
Organic essential oils
Smoother scalp feeling
Spicy citrus aroma

Aveda Sap Moss Weightless Hydration Shampoo 6.7 Ounce

Aveda Sap Moss Weightless Hydration Shampoo

4.6 (401 ratings)
AVEDA 809-01929 3.94 X 4.33 X 4.72 Inches 0.49 Pounds

Reviews for AVEDA (PM Score)

9.6 PM Score
Buy on Amazon
  • Quench your hair's thirst with this silicone-free, weightlessly hydrating shampoo. Formulated with a blend including Iceland moss and larch tree sap extract to help hydrate hair without weighing it down. Gently cleanses without stripping and infuses hair with hydration while helping tame frizz, leaving hair feeling perfectly quenched and manageable.
  • Infuses hair with an iconic earthy aroma with jasmine and certified organic olibanum and cypress
  • Emulsify a small amount into hands, massage into wet hair and scalp. Rinse thoroughly. Follow with sap moss weightless hydrating conditioner.
  • Hair type: Frizzy
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Going.. Going... Sold 9.81 Yes Yes Yes

Frizzy, parched hair often suffers from a frustrating cycle of needing moisture but fearing the heavy, greasy buildup that traditional conditioners bring. Aveda Sap Moss Weightless Hydration Shampoo breaks this cycle by using a silicone-free formula that prioritizes deep hydration without any unnecessary weight. By blending Iceland moss with larch tree sap extract, it manages to tame frizz and infuse the hair with moisture while maintaining a sense of bounce and movement. The cleansing process is incredibly gentle, ensuring your scalp feels clean without being stripped of its natural oils. To top it off, the experience is elevated by an iconic, earthy aroma featuring jasmine, organic olibanum, and cypress that makes your shower feel like a high-end spa ritual.

What We Like
Silicone-free formula
Iceland moss infusion
Tames frizz
Weightless hydration
Earthy botanical scent

Aveda Limited Edition Shampure Nurturing Shampoo Bar 3.5oz

Aveda Shampure Nurturing Shampoo Bar

4.6 (139 ratings)
AVEDA ASSB100 3.82 X 2.40 X 1.34 Inches 0.26 Pounds

Reviews for AVEDA (PM Score)

9.6 PM Score
Buy on Amazon
  • Shampure Nurturing Shampoo Bar 3.5oz
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Q&Z BEAUTY 6.27 Yes Yes Yes

Most people settle for bulky plastic bottles that clutter the shower and waste resources, but this limited edition Aveda Shampure bar offers a much more intentional way to cleanse. I found that switching to this 3.5oz solid format doesn't just save space. It feels like a premium upgrade to a daily ritual. The Shampure formula provides a nurturing experience that leaves hair feeling refreshed without the environmental footprint of traditional liquid shampoos. It is a concentrated, high-quality alternative for anyone looking to streamline their beauty routine while maintaining that signature Aveda botanical standard. It feels like a specialized treat that balances luxury with a more conscious approach to hair care.

What We Like
Concentrated shampoo bar
Nurturing botanical formula
Limited edition release
Space-saving design

Aveda Damage Remedy Shampoo 33.8oz with Quinoa Protein Helps Repair and Strengthen Damaged Hair

Aveda Damage Remedy Quinoa Protein Shampoo

4.6 (144 ratings)
AVEDA U-HC-10004 8.00 X 3.00 X 3.00 Inches 1.00 pounds

Reviews for AVEDA (PM Score)

9.6 PM Score
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  • Helps hair weakened by chemical processes, heat styling and environmental exposure
  • Naturally derived conditioners help leave it smooth and soft
  • Surfactants derived from lipid-rich babassu oil help gently wash away pollutants which can cause damage
  • Quinoa protein helps repair and strengthen damaged hair
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
ButterFly Zone 7.81 Yes Yes Yes

Aveda Damage Remedy Shampoo uses concentrated quinoa protein to fundamentally rebuild hair weakened by heat and chemicals. After testing this formula, the most impressive aspect is how it balances deep repair with a gentle cleansing experience. Instead of using harsh detergents, it utilizes surfactants derived from lipid-rich babassu oil to lift away environmental pollutants without stripping your natural moisture. The naturally derived conditioners leave the hair feeling remarkably smooth and soft rather than weighed down or brittle. It is a heavy-duty solution for anyone struggling with the cumulative effects of styling and environmental exposure, providing a much-needed structural boost to every strand.

What We Like
Quinoa protein repair
Babassu oil surfactants
Strengthens damaged hair
Smooth, soft finish
Gentle pollutant removal

Aveda Invati Men Nourishing Exfoliating Shampoo, 8.5 Ounce

Aveda Invati Men Nourishing Exfoliating Shampoo

4.5 (451 ratings)
AVEDA M-HC-1367 1.80 X 1.80 X 6.60 Inches 0.60 Pounds

Reviews for AVEDA (PM Score)

9.5 PM Score
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  • Ideal for daily use for all types of hairs leave hairs soft and smooth
  • Country of origin is United States
  • The package dimension of the product is 6.7"L x 2.4"W x 2.2"H
  • The package weight of the product is 1 pounds
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Going.. Going... Sold 9.81 Yes Yes Yes

Most men assume that a heavy-duty exfoliating shampoo will leave their hair feeling stripped or coarse, but this formula actually delivers surprising softness. I found that the Aveda Invati Men Nourishing Exfoliating Shampoo manages to balance deep scalp care with a conditioning effect that works for almost any hair type. It is gentle enough for daily use, which is a huge plus if you don't want to rotate multiple products into your morning routine. The texture leaves hair feeling smooth rather than tangled, and since it is made in the United States, you can feel confident in the production standards. It is a reliable, straightforward option for anyone looking to maintain a healthy scalp without sacrificing the tactile quality of their hair.

What We Like
Daily use compatible
Softens hair texture
Exfoliating scalp care
Smooth hair finish
All hair types

Better Not Younger Silver Lining Purple Shampoo - Sulfate-Free Purple Shampoo for Blonde Hair w Burdock Root, Bamboo, Sage, & Hops - Cruelty-Free Whit...

Better Not Younger Silver Lining Purple Shampoo

BETTER NOT YOUNGER SILV-SH-8Z 0.53 Pounds
  • Purple Shampoo that Brightens, Volumizes, Strengthens - Our Silver Lining Purple Shampoo for Grey Hair was developed to meet the needs of aging hair. Our proprietary blend of ingredients reduces brassiness & yellowing and adds extra lift & volume. Best for cool blonde, platinum, silver, or gray tones.
  • Sulfate-Free, Safe for Color-Treated Hair - Our Silver Lining Purple Shampoo for Gray Hair is the perfect addition to your hair care regimen if you have gray hair, blonde hair, or even brunette tresses with highlights. This gray hair shampoo is also safe for keratin & chemically-treated hair.
  • Powerful Blend of Ingredients - Shine your brightest with the active ingredients in our Silver Lining Shampoo for White Hair. These ingredients were combined together to form a rich formula of vitamins, minerals, and antioxidants that brighten, volumize, and strengthen grey/silver aging hair.
  • Steps to Better Hair - Apply to wet hair, lightly massage into a lather on the scalp, & rinse well. Follow with Silver Lining Purple Butter Masque or one of Better Not Younger’s sulfate-free conditioners. We recommend you wash your hair 2-3 times a week with our Silver Lining sulfate free purple shampoo.
  • Better Not Younger Hair - Our haircare brand for women believes that beauty is not defined by age. Our clean & clinical products are designed for hair that's seen a decade or five, that's why our silver shampoo for blonde hair & other hair products are also paraben-free, sulfate-free, & cruelty-free.
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Better Not Younger 9.68 Yes Yes Yes

Yellowing and brassiness can make even the most beautiful silver or platinum hair look dull and aged. Better Not Younger designed their Silver Lining Purple Shampoo specifically to combat this issue by targeting the unique needs of aging hair. Unlike harsh toning shampoos that strip moisture, this sulfate-free formula uses a botanical blend of burdock root, bamboo, sage, and hops to brighten while actually adding strength and volume. I found that it works beautifully on cool blonde and grey tones without compromising hair integrity, making it safe even for those with keratin treatments. It delivers a much-needed lift to thinning textures, transforming lackluster strands into a vibrant, salon-quality finish. Just massage it into the scalp a few times a week for the best results.

What We Like
Reduces brassy tones
Adds hair volume
Sulfate-free formula
Strengthens aging hair
Botanical ingredient blend

Aveda Botanical Repair Strengthening Shampoo 33.8oz

Aveda Botanical Repair Strengthening Shampoo

4.5 (59 ratings)
AVEDA AX11010000 3.27 X 3.27 X 10.20 Inches 2.20 Pounds

Reviews for AVEDA (PM Score)

7.5 PM Score
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  • Botanical Repair Strengthening Shampoo 33.8oz
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
You R Gorgeous 9.85 Yes Yes Yes

Aveda Botanical Repair Strengthening Shampoo stands out as a premium solution for anyone needing to fortify compromised hair strands. I found that this massive 33.8oz bottle is a total game-changer for long-term hair care routines, offering a level of luxury that feels worth every penny. The formula focuses heavily on strengthening, making it an essential staple for those dealing with breakage or environmental damage. It cleanses thoroughly without stripping the hair, leaving it feeling resilient and revitalized rather than weighed down. If you are looking to invest in the structural integrity of your hair, this high-capacity shampoo provides a consistent, professional-grade experience that keeps your locks feeling healthy and robust over time.

What We Like
Strengthening botanical formula
Large 33.8oz bottle
Deep hair fortification
Professional grade care

Intelligent Nutrients Pure Plenty Exfoliating Hair Shampoo - Non-Toxic Scalp Scrubber & Hair Thickening Shampoo with Plant Stem Cells for Fine & Thinn...

Intelligent Nutrients Pure Plenty Exfoliating Hair Shampoo

INTELLIGENT NUTRIENTS 63102 3.25 X 3.25 X 10.63 Inches 2.34 Pounds
  • Volumizing Shampoo - The thickening shampoo gently clears away buildup, opening and stimulating the hair follicles for optimum growth and movement. It is free of silicones and other synthetic ingredients that can create toxic accumulation and prevent proper absorption of any therapeutic product.
  • Detox Shampoo Benefits - This organic, color-safe scalp-stimulating dandruff shampoo clarifies and fortifies hair follicles to optimize the growth cycle, while a combination of plant-stimulating agents adds extra body and volume. Naturally scented with essential oils.
  • Hair Growth Shampoo Ingredients - This hair shampoo includes nettle, which helps clear the scalp & improve hair shine. Pea sprout plant stem cells and red clover peptide complex inhibit DHT (a primary cause of thinning hair & hair loss) as well as promote healthy follicles. Decyl Glucoside, a sugar-derived mild cleansing agent, provides a quick cleansing foam.
  • Shampoo For Thinning Hair - This is a shampoo for thinning hair and hair loss, perfect for people who strive for a full, lush head of hair. Our 3-product Pure Plenty hair care products regimen uses the antioxidant powerhouse of plant stem cells to regenerate and protect the skin and hair from stress and damage.
  • Non-Toxic Chemistry - Created by "the Father of Safe Cosmetics" and Aveda founder Horst Rechelbacher, who has always believed in organic, environmentally-friendly hair growth products with breakthrough results. At Intelligent Nutrients, our task is to harness the power of nature and keep driving the beauty industry forward. We embrace the latest plant technologies without fillers or harmful chemicals. All our hair products are gluten-free, cruelty-free, and made with sustainable packaging.
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
FortressBrand 9.95 Yes Yes Yes

Can a single bottle of shampoo actually shift the needle on hair density and scalp health? Intelligent Nutrients Pure Plenty aims to do exactly that by ditching the heavy silicones and synthetic buildup that often weigh down fine hair. Instead of masking thinning, this formula uses pea sprout plant stem cells and a red clover peptide complex to target DHT, a primary culprit in hair loss. I love how it utilizes nettle to boost shine while the sugar-derived Decyl Glucoside creates a gentle, effective foam. It feels less like a standard cosmetic and more like a therapeutic scalp treatment that leaves your hair feeling voluminous and genuinely clean without the toxic residue.

What We Like
Plant stem cells
DHT inhibiting peptides
Silicone free
Volumizing formula
Organic ingredients

AVEDA Blue Malva Shampoo for Gray Hair, and neutralizes brassiness in 33.8 fl oz/1 litre

Aveda Blue Malva Shampoo for Gray Hair

AVEDA A1TX010000 3.00 X 3.00 X 10.00 Inches 2.11 Pounds

Reviews for AVEDA (PM Score)

5.7 PM Score
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  • Say goodbye to brassy tones in chemically-treated hair and all shades with our grey hair shampoo that neutralizes and brightens for a silvery shine.
  • We sustainably gather blue malva by hand from its natural habitat to balance both hair and scalp, making our shampoo gentle and nourishing.
  • Our grey hair shampoo is blended with coneflower, a natural ingredient known for its ability to intensify hair color for a more vibrant look.
  • Whether you have natural grey hair or chemically-treated hair, this shampoo is perfect for adding brightness and shine to any shade.
  • With our specially formulated grey hair shampoo, you can enjoy healthy, balanced hair that looks and feels its best.
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Going.. Going... Sold 9.81 Yes Yes Yes

Gray hair enthusiasts who are tired of seeing yellow or brassy tones in their reflection need this specific formula immediately. The Aveda Blue Malva Shampoo works wonders by neutralizing those unwanted warmth levels and replacing them with a bright, silvery shine that looks incredibly intentional. I was particularly impressed by the ingredient profile. It uses hand-gathered blue malva to keep the scalp feeling balanced and nourished rather than stripped. The addition of coneflower is a clever touch, as it helps intensify your hair color for a much more vibrant, healthy appearance. Whether you are rocking your natural silver or managing chemically-treated strands, this shampoo delivers a polished, high-shine finish that makes your hair look its absolute best without being harsh.

What We Like
Neutralizes brassy tones
Silvery shine boost
Hand-gathered blue malva
Color intensifying coneflower
Nourishing scalp balance

Aveda Cherry Almond Softening Shampoo 8.5 oz

Aveda Cherry Almond Softening Shampoo

AVEDA AVCHALSH_3 0.53 Pounds

Reviews for AVEDA (PM Score)

5.4 PM Score
Buy on Amazon
  • Babassu and coconut derived ingredients deeply, yet gently cleanse hair while maintaining healthy lipids and oils.
  • Naturally derived cherry blossom and sweet almond oil restore softness and shine from roots to ends leaving hair feeling touchably soft and full of weightless bounce.
  • When used with cherry almond softening conditioner
  • Sweet, juicy floral pure-fume aroma with 38 flower and plant essences inlcuding tonka bean, certified organic orange and ylang ylang.
  • *In terms of item color, it may be slightly different from each monitor display and specification. ** Packaging may vary.
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Greater Prime 9.87 Yes Yes Yes

Most shampoos strip your hair of its natural vitality, leaving it brittle, but this formula prioritizes the preservation of essential lipids. I found that the blend of babassu and coconut-derived ingredients cleanses deeply without that dreaded 'squeaky-dry' feeling. Instead, the infusion of cherry blossom and sweet almond oil works to restore a legitimate, touchable softness and a weightless bounce that lasts from the roots down to the ends. The sensory experience is a major standout. It delivers a juicy, floral aroma powered by 38 different plant essences like organic orange and ylang ylang. It feels less like a chore and more like a high-end spa ritual every time you step into the shower.

What We Like
Babassu and coconut cleansing
Sweet almond oil
Weightless hair bounce
38 plant essences
Restores natural shine

Personal Beauty Aveda Cherry Almond Softening Shampoo 33.8 Oz With Pump

Aveda Cherry Almond Softening Shampoo

PERSONAL BEAUTY 731946057680 9.00 X 6.00 X 3.00 Inches 2.11 Pounds

Reviews for PERSONAL BEAUTY (PM Score)

5.2 PM Score
Buy on Amazon
  • AVEDA Cherry Almond Softening Shampoo: Babassu and coconut-derived ingredients deeply, yet gently cleanse hair while maintaining healthy lipids and oils.
  • Naturally-derived cherry blossom and sweet almond oil restore softness and shine from roots to ends.
  • Its make your hair feeling touchably soft and full of weightless bounce.
  • Ideal for all lengths of normal to dry hair, you can expect smooth, salon-worthy tresses with vitality. Colour-safe.
  • The lightweight shampoo effectively eliminates impurities, whilst delivering moisturising and reparative properties to leave hair feeling silky.
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
sharpview88 5.25 No No No

Dry, lackluster hair often loses its natural luster due to harsh cleansing agents that strip away essential moisture. This Cherry Almond Softening Shampoo solves that dilemma by using babassu and coconut-derived ingredients to cleanse deeply without sacrificing your hair's vital lipids. I found that the blend of naturally-derived cherry blossom and sweet almond oil works wonders to restore shine from the roots all the way to the ends. It leaves your tresses feeling touchably soft and provides a weightless bounce that never feels weighed down by heavy silicones. Because it is color-safe and specifically formulated for normal to dry hair, it effectively eliminates impurities while delivering reparative properties for a silky, salon-worthy finish.

What We Like
Cherry blossom infusion
Sweet almond oil
Weightless bounce
Color-safe formula
Moisturizing reparative properties

Aveda Dry Remedy Moisturizing Shampoo - For Drenches Dry, Brittle Hair (New Packaging) 250ml/8.5oz

Aveda Dry Remedy Moisturizing Shampoo

AVEDA 165502 4.00 X 4.00 X 8.00 Inches 0.53 Pounds

Reviews for AVEDA (PM Score)

5.0 PM Score
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  • Item Package Dimension: 20.32cm L x 5.08cm W x 5.08cm H
  • Model Number: 165502743449
  • Item Package Weight: 0.699 lb
  • Country Of Origin: United States
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
VOLTIZI 6.30 Yes Yes Yes

Your hair feels like straw after a long week of heat styling and environmental exposure. I turned to the Aveda Dry Remedy Moisturizing Shampoo to rescue my brittle strands, and the difference in texture was immediate. This 250ml bottle packs a punch, focusing specifically on drenching parched hair with much-needed hydration. It doesn't just clean. It feels like a restorative treatment that targets dryness at the source. Even with the updated packaging, the formula remains a reliable staple for anyone struggling with breakage. It’s a premium step in a shower routine that transforms dull, thirsty hair into something much more manageable and soft.

What We Like
Drenches dry hair
Targets brittle strands
Deeply moisturizing
Restorative formula

Aveda Smooth Infusion Anti Frizz Shampoo 200ml

Aveda Smooth Infusion Anti Frizz Shampoo

AVEDA VMPL010000 1.75 X 1.75 X 7.00 Inches

Reviews for AVEDA (PM Score)

4.7 PM Score
Buy on Amazon
  • The first step in reducing frizzy hair when you want to maintain a smooth, sleek and shiny look.
  • This vegan, plant-powered smoothing shampoo gently cleanses, moisturizes and softens hair improving hair manageability and preventing flyaways.
  • The luxurious lathering shampoo utilizes a revolutionary dual-action technology to repel humidity and smooth the surface of every strand.
  • Silicone-free smoothing shampoo gently cleanses, moisturizes and enhances shine while fighting frizz.
  • The vegan formula features a plant polymer shield and botanical smoothing oil blend to protect against humidity, keeping hair smoother and sleeker.
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Certified Dealer 9.86 Yes Yes Yes

The first time you lather this up, you will notice a rich, luxurious foam that feels incredibly indulgent against your scalp. This plant-powered formula is designed as the essential first step for anyone struggling to maintain a sleek, polished look in humid environments. Instead of relying on heavy silicones, it uses a clever dual-action technology featuring a plant polymer shield and a botanical smoothing oil blend. This combination works to repel moisture while smoothing the surface of every single strand. It cleanses effectively without stripping your hair, leaving it feeling softer and significantly more manageable. If you are tired of constant flyaways and want a natural, vegan way to enhance your hair's shine, this shampoo delivers a professional-grade smoothness right in your shower.

What We Like
Repels humidity
Silicone-free formula
Botanical smoothing oils
Vegan plant-powered
Enhances natural shine

Aveda BLONDE REVIVAL PURPLE TONING SHAMPOO 6.7 FL OZ / 200 ML

Aveda Blonde Revival Purple Toning Shampoo

AVEDA VMRJ010000

Reviews for AVEDA (PM Score)

4.7 PM Score
Buy on Amazon
  • Aveda Blonde Revival Purple Toning Shampoo 200ml - Anti yellow Shampoo
  • Sulfate-free formula that creates little foam to maximize the toning benefits. When used with Blonde Revival Purple Toning Conditioneer, this triple action system gives a brighter blonde result after just one use:
  • Awaks the blonde color - Purple pigments help neutralize unwanted yellow or brass tones for a brighter result. Revives Softness - A blend of nourishing light oils, including acai and passion fruit, hydrates and conditions over-treated hair - restoring incredible softness to every strand Restores softness - Instantly resurfaces the hair fiber leaving it smooth and healthy 97% natural ingredients Ideal for blonde, gray or naturally silver hair Vegan. Without sulphates. Silicone free
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Certified Dealer 9.86 Yes Yes Yes

Brassiness and unwanted yellow undertones can quickly strip the vibrancy from even the most expensive salon color. Aveda's Blonde Revival Purple Toning Shampoo tackles this by using concentrated purple pigments to neutralize warmth and wake up your blonde, gray, or silver tones. Because this is a sulfate-free formula, don't expect a massive lather. The minimal foam is actually intentional to ensure the toning benefits stay concentrated on your hair. Beyond just color correction, it feels more like a treatment than a basic cleanser. It uses a blend of acai and passion fruit oils to hydrate over-treated strands, effectively resurfacing the hair fiber to restore softness and a healthy shine. It is a vegan, silicone-free option that relies on 97% natural ingredients to keep your hair looking bright and feeling smooth.

What We Like
Neutralizes yellow tones
Acai and passion fruit
Sulfate-free formula
97% natural ingredients
Vegan and silicone-free
Buying Guide

A Guide to Selecting the Best aveda hair shampoo

A Guide to Selecting the Best aveda hair shampoo

Identify Your Primary Hair Concern

The most critical step in navigating the Aveda lineup is categorizing your hair's needs. Unlike drugstore brands that offer broad 'moisturizing' or 'volumizing' labels, Aveda products are often formulated for specific physiological states. If you struggle with buildup from styling products or environmental pollutants, you should prioritize clarifying formulas that utilize plant-derived surfactants to lift impurities without stripping the natural lipid barrier. Conversely, if your hair is chemically treated or color-treated, look for formulas enriched with plant essences designed to seal the cuticle and prevent pigment leaching. For those with fine, limp hair, the goal is to provide structural support at the root without the weight of heavy oils.

Understand the Role of Botanical Actives

Aveda's efficacy relies on its use of specific plant-based ingredients. When reading through product descriptions, pay close attention to the active botanicals. For example, ingredients like aloe vera and jojoba oil are excellent for deep hydration and smoothing frizz, making them ideal for curly or coarse textures. If you are looking for scalp health, seek out formulations containing tea tree or rosemary, which provide a refreshing, purifying sensation. Understanding these ingredients allows you to move beyond marketing claims and make decisions based on the actual nutritional profile being applied to your strands.

Consider Scalp Environment and Sensitivity

A healthy hair shaft starts at the scalp. A common mistake is choosing a shampoo based solely on how the hair feels after rinsing, while ignoring the scalp's condition during the wash. If you have an oily scalp but dry ends, you may need a dual-approach strategy: a balancing shampoo that regulates sebum production and a separate, rich conditioner for the lengths. For those with sensitive skin, Aveda’s emphasis on plant-derived ingredients is a benefit, but you should still look for 'calming' labels that feature soothing elements like chamomile or lavender to avoid irritation during the cleansing process.

Evaluate Texture and Porosity

Your hair's porosity—its ability to absorb and retain moisture—dictates how much product you need. High-porosity hair (often damaged or curly) requires heavier, more emollient shampoos to fill in the gaps in the cuticle. Low-porosity hair (often healthy, straight, or fine) can easily be weighed down by these same products, leading to a greasy appearance. When choosing your shampoo, match the weight of the formula to your hair's density. A lightweight, aqueous formula is better for fine hair, whereas a creamier, oil-infused formula is essential for thick, unruly textures.

Sustainability and Concentration

One of the hallmarks of choosing a professional brand like Aveda is the concentration of the formula. Because these shampoos are highly concentrated, a little goes a long way. When calculating value, consider the longevity of the bottle. Furthermore, if environmental impact is a deciding factor, look for the brand's commitment to recycled packaging and ethically sourced ingredients, which ensures that your beauty routine aligns with a more conscious lifestyle.

Ready to choose?

Jump back to our ranked picks or compare the shortlist side by side.

Frequently Asked Questions

Quick answers about Aveda Hair Shampoo before you buy.

Look for specific ingredient focuses: use strengthening formulas with proteins for damaged hair, smoothing lines with anti-frizz technology for unruly textures, and volumizing options for fine, limp strands.

Yes, Aveda offers specialized color-protecting formulas designed to seal the cuticle and prevent pigment washout, ensuring vibrancy lasts longer between salon visits.

Many Aveda products are formulated with plant-based, non-toxic ingredients, but we recommend choosing their calming or soothing lines which prioritize scalp health and gentle cleansing.

Most high-performing Aveda shampoos are sulfate-free, making them a safer choice for maintaining natural oils and preventing excessive dryness.

While not all products are medicated, Aveda provides scalp-care specific shampoos that use botanical ingredients to balance oil production and soothe dryness, which can help manage flaking.

The premium cost reflects the high concentration of botanical extracts and professional-grade ingredients that typically require less product per wash to achieve results.

Because many Aveda formulas are highly concentrated and gentle, you may find you can extend the time between washes compared to harsher, drugstore alternatives.

Aveda is widely recognized for its commitment to vegan formulas and does not test its products on animals, making it a top choice for ethical shoppers.
Research & Insights

Our Analysis of Aveda Hair Shampoo

153,951 Reviews Analyzed
46 Products Evaluated
8.0 Avg PM Score
10 Brands Ranked

Top 10 Aveda Hair Shampoo Brands on Amazon

Share of top-ranked products by brand, from our editorial analysis.

  1. 01 Aveda 30 (66.7%)
  2. 02 Intelligent Nutrients 3 (6.7%)
  3. 03 Suave 3 (6.7%)
  4. 04 Biolage 2 (4.4%)
  5. 05 Tea Tree 2 (4.4%)
  6. 06 Better Not Younger 1 (2.2%)
  7. 07 Kenra Professional 1 (2.2%)
  8. 08 Neutrogena 1 (2.2%)
  9. 09 Paul Mitchell 1 (2.2%)
  10. 10 Personal Beauty 1 (2.2%)

What Our Analysis Found

We've carried out a comprehensive analysis of 153,951 reviews on Aveda Hair Shampoo, using our selection criteria to identify the best options in the categories. Our findings reveal that most customers typically select Aveda Hair Shampoo priced around $39.08.

Our team of expert editors reviewed these high-quality items and handpicked the top 29 Aveda Hair Shampoo for your consideration..

We are dedicated to assisting our users in finding the right shampoo Products based on their needs, saving them considerable time when choosing which Aveda Hair Shampoo to buy. We take pride in the number of satisfied users we've helped through our thorough and insightful reviews.

Side by Side

Comparison Table

Compare the top 29 picks at a glance — select a column to sort.

# Product Brand PM Score Rating Where to Buy
1 Paul Mitchell Awapuhi Original Moisturizing Shampoo Paul Mitchell 9.9 4.7 (14,282) Buy on Amazon
2 Pureology Hydrate Moisturizing Shampoo for Color-Treated Hair Pureology 9.9 4.7 (11,731) Buy on Amazon
3 BIOLAGE Color Last Protective Shampoo BIOLAGE 9.9 4.7 (33,084) Buy on Amazon
4 Tea Tree Special Invigorating Shampoo Tea Tree 9.9 4.7 (50,060) Buy on Amazon
5 Tea Tree Lavender Mint Moisturizing Shampoo Tea Tree 9.9 4.7 (11,417) Buy on Amazon
6 BIOLAGE HydraSource Hydrating Aloe Shampoo BIOLAGE 9.9 4.7 (15,533) Buy on Amazon
7 Suave Professionals Rosemary and Mint Invigorating Shampoo Suave 9.8 4.7 (1,079) Buy on Amazon
8 Aveda Shampure Nurturing Shampoo with Abyssinian Oil Aveda 9.8 4.6 (1,455) Buy on Amazon
9 Kenra Professional Clarifying Deep Cleansing Shampoo Kenra Professional 9.8 4.6 (3,819) Buy on Amazon
10 Aveda Color Conserve Plant Infused Shampoo Aveda 9.7 4.7 (975) Buy on Amazon
11 Aveda Pure Abundance Volumizing Shampoo Aveda 9.7 4.7 (254) Buy on Amazon
12 Neutrogena Healthy Scalp Clarify and Shine Shampoo Neutrogena 9.6 4.4 (4,520) Buy on Amazon
13 Aveda Be Curly Shampoo with Citrus Aveda 9.6 4.6 (737) Buy on Amazon
14 Suave Professionals Avocado and Olive Oil Shampoo Suave 9.6 4.6 (469) Buy on Amazon
15 Aveda Nutriplenish Light Moisture Shampoo Aveda 9.6 4.6 (305) Buy on Amazon
16 Aveda Men Pure-Formance Citrus Shampoo Aveda 9.6 4.6 (190) Buy on Amazon
17 Aveda Sap Moss Weightless Hydration Shampoo Aveda 9.6 4.6 (401) Buy on Amazon
18 Aveda Shampure Nurturing Shampoo Bar Aveda 9.6 4.6 (139) Buy on Amazon
19 Aveda Damage Remedy Quinoa Protein Shampoo Aveda 9.6 4.6 (144) Buy on Amazon
20 Aveda Invati Men Nourishing Exfoliating Shampoo Aveda 9.5 4.5 (451) Buy on Amazon
21 Better Not Younger Silver Lining Purple Shampoo Better Not Younger 9.3 4.3 (193) Buy on Amazon
22 Aveda Botanical Repair Strengthening Shampoo Aveda 7.5 4.5 (59) Buy on Amazon
23 Intelligent Nutrients Pure Plenty Exfoliating Hair Shampoo Intelligent Nutrients 6.8 4.4 (47) Buy on Amazon
24 Aveda Blue Malva Shampoo for Gray Hair Aveda 5.7 4.4 (26) Buy on Amazon
25 Aveda Cherry Almond Softening Shampoo Aveda 5.4 5.0 (8) Buy on Amazon
26 Aveda Cherry Almond Softening Shampoo Personal Beauty 5.2 4.0 (24) Buy on Amazon
27 Aveda Dry Remedy Moisturizing Shampoo Aveda 5.0 4.5 (10) Buy on Amazon
28 Aveda Smooth Infusion Anti Frizz Shampoo Aveda 4.7 3.6 (22) Buy on Amazon
29 Aveda Blonde Revival Purple Toning Shampoo Aveda 4.7 4.4 (5) Buy on Amazon