PickSmartly Review

Best True North Baits Fishing Soft Plastic Lures in 2026

5.1 PM Score
Products Evaluated
8
Reviews Analyzed
5
Brands Ranked
1
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For anglers seeking to bridge the gap between mass-produced utility and high-performance finesse, True North Baits offers a specialized approach to soft plastic lures. Unlike generic brands that prioritize volume, this line focuses on the nuances of scent infusion, material density, and realistic movement patterns. Whether you are targeting pressured bass in clear lakes or hunting for predatory species in murky river systems, selecting the right soft plastic is not just about color. It is about how the material interacts with the water column and how it triggers a predatory strike through tactile and olfactory cues.

Editor's Choice

Our Top Picks for True North Baits Fishing Soft Plastic Lures

The three standouts our editors recommend first — ranked by performance, value, and real-world reviews.

True North Baits - Jr. Goby 2" (Juvenile Goby, 8pk) - Soft Plastic Fishing Lure panfish Plastics Perch Crappie Whitefish Lake Trout ice Fishing gobi B...

True North Baits Jr. Goby Soft Plastic Lures

TRUE NORTH BAITS JRGBY-JVLGBY

Reviews for TRUE NORTH BAITS (PM Score)

5.1 PM Score
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  • More and more species of fish are using the (invasive) Goby as a main food source due to their abundance and relative ease to capture. Our 2″ Jr. Goby perfectly mimics a juvenile Goby that’s easy for any fish to scoop up as a snack! Scent infused, super soft plastic and available in standard or custom colours. 2″ long, 8 pk.
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
True North Baits 4.20 No No No

You are hovering over a hole in the ice when a sudden, aggressive strike snaps your line taut, thanks to a tiny profile that looks exactly like a real snack. The True North Baits Jr. Goby is a masterclass in biological mimicry, specifically designed to capitalize on the massive surge of invasive goby populations that have become a primary food source for predatory fish. At just two inches long, these lures are sized perfectly for a quick, easy scoop by panfish, perch, or even larger lake trout. The plastic is incredibly soft and comes infused with scent, which helps trigger those instinctual strikes even in murky water. Whether you are targeting crappie or whitefish, having an eight-pack of these highly realistic, scent-driven baits in your tackle box is a total game-changer for any serious angler.

What We Like
Scent infused plastic
Super soft material
Realistic goby mimicry
Perfect panfish size
Eight pack quantity

True North Baits - Panfish Pack (1-2" baits, 40 pcs) - 40 Piece Fishing kit ice Fishing Peche Soft Plastic baits Worms for Perch Crappie Micro Plastic...

True North Baits Panfish Soft Plastic Assortment

TRUE NORTH BAITS PNFSH-PACK

Reviews for TRUE NORTH BAITS (PM Score)

5.1 PM Score
Buy on Amazon
  • If you want to cover all of your bases and have a little bit of everything, the Panfish Pack is for you! Ranging from 1″ – 2″ these packs are loaded with 40 of the nicest panfish plastics you’ll ever see!
  • 40 PIECES!! Huge assortment of baits! Includes all our most popular panfish plastics!
  • ALL BAITS HANDMADE IN ONTARIO!
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
True North Baits 4.20 No No No

You are staring at a frozen lake through an ice auger hole, wondering which tiny lure will finally trigger a strike from the hungry perch below. The True North Baits Panfish Pack eliminates that guesswork by providing a massive 40-piece variety of micro plastics specifically designed for those high-pressure scenarios. Ranging from 1 to 2 inches, this kit includes a curated selection of their most popular worms and soft plastics to ensure you have the right profile for every crappie or perch encounter. Knowing these baits are handmade in Ontario adds a layer of confidence in their quality and local craftsmanship. It is an incredibly efficient way to stock your tackle box with a diverse range of high-performing lures.

What We Like
Handmade in Ontario
Forty piece assortment
Versatile micro plastics
Targeted panfish sizes
Popular lure variety

True North Baits - M'eh Fly (2 inch - Goby Bling, 6pk) | Mayfly Lure Custom Fishing Bait panfish Lure Insect Bait Rubber Worm grub Perch Crappie Blueg...

True North Baits M'eh Fly Mayfly Lures

TRUE NORTH BAITS MEHFLY-BLING

Reviews for TRUE NORTH BAITS (PM Score)

4.6 PM Score
Buy on Amazon
  • The TNB M’eh Fly was created from on-the-water experience and modeled around what trophy Lake Simcoe Jumbo Perch were feeding on and spitting out as we caught them! Our Mini M’eh Fly replicate a Burrowing Mayfly Nymph that hatch from the lake bottom that fish love to gobble up in large quantities! 2″ long, scent infused, super soft plastic. 6 pk.
  • Super soft plastic, scent infused
  • Custom designed
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
True North Baits 4.20 No No No

Ever wondered why trophy perch seem to ignore your standard tackle only to strike at the smallest morsels on the lake floor? The True North Baits M'eh Fly was engineered to solve that exact mystery by replicating the specific burrowing mayfly nymphs that jumbo fish target. After testing these in real-world conditions, the standout factor is the super soft plastic texture combined with a built-in scent infusion that keeps fish interested. At two inches long, the Goby Bling colorway provides just enough visual trigger to mimic natural prey. It is clear these weren't designed in a lab, but rather born from observing what fish are actually spitting out on the water. Whether you are hunting crappie or bluegill, this custom lure brings a level of biological accuracy that generic worms simply cannot match.

What We Like
Scent infused plastic
Super soft texture
Mayfly nymph design
Custom designed lure
Six pack quantity

True North Baits - 'Lil Squirt (Juvenile Goby, 8pk) | Maggot Lure Custom Fishing Bait panfish Lure Insect Bait Rubber Worm grub Perch Crappie Bluegill...

True North Baits 'Lil Squirt Juvenile Goby Lures

TRUE NORTH BAITS LILSQT-JVGBY

Reviews for TRUE NORTH BAITS (PM Score)

0.0 PM Score
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  • Another member of the True North Series of custom baits, the TNB ‘Lil Squirt was designed to mimic a wax worm (maggot-type worm). Measuring in at only 1.8″ long yet sporting a healthy “Dad-bod” core, these beefy little guys will be sure to trigger those hungry fish! The snack that eats like a meal…. get your hands on these for some good eats back at home! Super Soft plastic. Scent infused. 8 per pack.
  • Super soft plastic, scent infused
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
True North Baits 4.20 No No No

Size is often a deceptive metric in panfish fishing, but the True North Baits 'Lil Squirt proves that a small profile can pack a massive punch. While most micro-lures feel flimsy, these 1.8-inch maggots feature a surprisingly beefy, 'dad-bod' core that provides enough substance to trigger aggressive strikes from perch, crappie, and bluegill. I was particularly impressed by the super soft plastic texture, which moves naturally in the water, and the built-in scent infusion that helps keep fish locked in. It is essentially a high-protein snack that mimics a wax worm with uncanny accuracy. Whether you are targeting juvenile gobies or looking for a reliable insect mimic, these little guys punch well above their weight class.

What We Like
Super soft plastic
Scent infused
Beefy core design
Wax worm mimicry
Eight per pack

True North Baits - Hellion (Green Pumpkin, 5pk) - hellgrammite Bait bass Fishing Hellgramite Bait helgramite Soft Plastic Worm Insect Bait Trout Pike

True North Baits Hellion Green Pumpkin Soft Plastics

TRUE NORTH BAITS HELN-GRNPMKN

Reviews for TRUE NORTH BAITS (PM Score)

0.0 PM Score
Buy on Amazon
  • At TNB we decided to raise a little HELL…..GRAMMITE and add another member to the True North Series of custom designed baits! Measuring in at 3.3″ long, poured using our super soft blend and scent infused these appendage-filled little beauties are going to make quite the splash this year! Use these on a dropshot or Ned rig and be prepared for one “hell” of a fight! Super soft plastic, scent infused. 5 pk
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
True North Baits 4.20 No No No

True North Baits Hellion lures offer a specialized insect profile that puts standard, generic soft plastics to shame. While most anglers settle for stiff, scentless worms that fish quickly ignore, these 3.3-inch hellgrammite imitations utilize a custom, super-soft plastic blend that provides a lifelike action in the water. The scent infusion is a game-changer for attracting finicky bass, trout, or pike that are looking for something more substantial than a basic grub. I found that the appendage-filled design works exceptionally well when rigged on a Ned rig or a dropshot setup, creating enough movement to trigger aggressive strikes. If you want to move away from predictable lures and start causing a real stir on the water, these little beauties are worth the investment.

What We Like
Scent infused
Super soft blend
Appendage-filled design
Versatile rigging options

True North Baits - M'eh Fly (2 inch - Juvenile Goby, 6pk) | Mayfly Lure Custom Fishing Bait panfish Lure Insect Bait Rubber Worm grub Perch Crappie Bl...

True North Baits M'eh Fly Juvenile Goby Lures

TRUE NORTH BAITS MEHFLY-JVGBY

Reviews for TRUE NORTH BAITS (PM Score)

0.0 PM Score
Buy on Amazon
  • The TNB M’eh Fly was created from on-the-water experience and modeled around what trophy Lake Simcoe Jumbo Perch were feeding on and spitting out as we caught them! Our Mini M’eh Fly replicate a Burrowing Mayfly Nymph that hatch from the lake bottom that fish love to gobble up in large quantities! 2″ long, scent infused, super soft plastic. 6 pk.
  • Super soft plastic, scent infused
  • Custom designed
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
True North Baits 4.20 No No No

The incredibly soft texture of the True North Baits M'eh Fly is the first thing you notice when pulling a pack from your tackle box. These aren't your standard, stiff rubber worms. They are custom-designed to mimic the exact burrowing mayfly nymphs that trophy perch hunt on the lake bottom. Because they are scent-infused and crafted from a super soft plastic, they provide a natural presentation that is difficult for panfish like crappie and bluegill to resist. It is clear these were developed through real on-the-water experience, specifically modeled after the actual forage being spat out by jumbo perch. At two inches long, they strike that perfect balance for targeting species that want a high-protein snack without being overly bulky.

What We Like
Scent infused
Super soft plastic
Custom designed
Mayfly nymph mimicry

True North Baits - Mirage Minnow 4" (Herring, 6 Pack) - bass Fishing Soft Plastic Lure dropshot ned rig Finesse Minnow Bait Smelt shad Walleye smallmo...

True North Baits Mirage Minnow Soft Plastic Lures

TRUE NORTH BAITS

Reviews for TRUE NORTH BAITS (PM Score)

0.0 PM Score
Buy on Amazon
  • The TNB Mirage Minnow is an instant classic! The universal “baitfish” shape and thin finesse tail perfectly imitate a baitfish. “Rip jig” on your favourite head for Walleye, shake it on a dropshot rig for Smallies, toss it weightless on a worm hook for a soft jerkbait action… are just a few rigging possibilities with this super versatile bait!
  • HANDMADE IN ONTARIO using the best plastic available!
  • SUPER SOFT, DURABLE bait that will last! Scent infused.
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
True North Baits 4.20 No No No

Finesse anglers who refuse to compromise on realism need the True North Baits Mirage Minnow in their tackle box immediately. This handmade Ontario soft plastic captures the exact profile of a fleeing baitfish thanks to its thin, reactive tail that kicks even on the slightest twitch. During testing, the versatility was the standout. I could transition from a slow dropshot shake for smallmouth to a weightless jerkbait action on a worm hook without missing a beat. The plastic is incredibly soft to the touch, which helps with natural movement, yet it maintains a surprising level of durability through multiple strikes. Because it is scent-infused, it provides that extra bit of attraction when the bite gets tough. It is a reliable, multi-species workhorse for anyone targeting everything from Walleye to Pike.

What We Like
Handmade in Ontario
Scent infused
Super soft texture
Versatile rigging options
Durable plastic

True North Baits - Mini M'eh Fly 1.3" (Juvenile Goby, 8pk) - Soft Plastic Mayfly Bait panfish Plastics Perch Crappie Bait Trout Lure Insect golby

True North Baits Mini M'eh Fly Soft Plastics

TRUE NORTH BAITS MINI_MF_JVGBY

Reviews for TRUE NORTH BAITS (PM Score)

0.0 PM Score
Buy on Amazon
  • The TNB Mini M’eh Fly was created from on-the-water experience and modeled around what trophy Lake Simcoe Jumbo Perch were feeding on and spitting out as we caught them! Our Mini M’eh Fly replicate a Burrowing Mayfly Nymph that hatch from the lake bottom that fish love to gobble up in large quantities! 1.3″ long, scent infused, super soft plastic. 8 pk.
  • Super soft plastic, scent infused
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
True North Baits 4.20 No No No

The True North Baits Mini M'eh Fly is a masterclass in biological replication, designed specifically to mimic the burrowing mayfly nymphs that drive trophy perch crazy. What sets this 1.3-inch lure apart is its field-tested origin. It was modeled directly after the actual prey being spat out by jumbo perch in Lake Simcoe. The plastic is incredibly soft to the touch, which allows for a lifelike movement in the water that mimics a natural insect hatch. Because it is scent-infused, it provides an extra layer of attraction for panfish, crappie, and trout looking for a quick meal. It is a highly specialized tool for anglers who want to target specific feeding patterns rather than just throwing generic bait into the water.

What We Like
Scent infused plastic
Super soft material
Realistic mayfly design
Field tested profile
Targeted panfish bait
Buying Guide

A Guide to Selecting the Best true north baits fishing soft plastic lures

A Guide to Selecting the Best true north baits fishing soft plastic lures

Understanding Material Density and Texture

One of the most critical factors when selecting True North Baits is the 'feel' of the plastic. High-quality soft plastics are categorized by their shore hardness. A softer, more supple material will displace more water and offer a more lifelike, fluttering action, which is ideal for slow-moving finesse presentations. However, softer plastics are more prone to tearing after a few strikes. If you are fishing heavy cover, such as thick vegetation or timber, you should look for a slightly firmer density that can withstand the rigors of being dragged through obstacles. The goal is to find the balance between a lure that moves naturally and one that survives long enough to land a trophy fish.

The Importance of Scent and Olfactory Triggers

True North Baits often emphasizes scent integration, which is a game-changer when fish are lethargic or feeding cautiously. When choosing your lures, consider the environment. In high-clarity water, fish rely heavily on sight, so while scent is a bonus, the visual profile is paramount. In stained or muddy water, the scent becomes a primary driver for the strike. Look for lures where the scent is infused throughout the entire body of the plastic rather than just a surface coating, as this ensures the lure remains effective even after several bites have nibbled at the tail.

Color Selection: Natural vs. Provocative

Color choice is often where anglers make the most mistakes. A common rule of thumb is to match the local forage, but True North Baits provides a spectrum that allows for more strategic decisions. For clear water, stick to translucent, natural tones like watermelon, pumpkinseed, or shad. These colors minimize the 'unnatural' silhouette. Conversely, when the water is dark or the sun is low, you can transition to high-contrast or 'provocative' colors. Darker, solid colors like black and blue provide a strong silhouette against a bright sky, while bright, chartreuse, or white tones help the lure stand out in murky depths. Always keep a variety of both natural and high-visibility options in your tackle box.

Action Profiles and Application

Finally, you must choose a lure based on the specific action you intend to replicate. Are you looking for a subtle, rhythmic wiggle to mimic a dying baitfish, or a violent, erratic kick to imitate a fleeing crawfish? The shape of the lure—whether it is a streamlined worm, a ribbed creature bait, or a paddle-tail swimbait—dictates how it reacts to your rod twitch. If you are fishing a slow crawl along the bottom, look for lures with subtle ribbing that creates micro-vibrations. If you are retrieving through open water, prioritize lures with larger tails that provide significant displacement and movement even at low speeds.

Ready to choose?

Jump back to our ranked picks or compare the shortlist side by side.

Frequently Asked Questions

Quick answers about True North Baits Fishing Soft Plastic Lures before you buy.

In the context of high-performance fishing, this refers to lures designed with consistent buoyancy and orientation, ensuring they always present their intended profile to the fish regardless of current or retrieval speed.

Salt-impregnated baits offer a more durable scent trail and a softer, more lifelike feel, while non-salted options are often more cost-effective for high-volume fishing where you expect frequent breakage.

For finesse applications like drop-shotting, look for ultra-soft, high-stretch polymers that react to the slightest water movement and provide a natural 'shimmy' when manipulated.

Lifespan depends on material density and water temperature. However, high-quality baits should maintain their structural integrity and scent retention through several heavy fishing sessions.

Yes. Use dark, high-contrast colors like black or blue in clear water to create a strong silhouette, and lighter, translucent, or bright colors in murky water to increase visibility.

Always store your lures in airtight, dedicated plastic containers and keep them away from direct sunlight and extreme heat, which can break down the chemical composition of the polymer.

Ribbing creates micro-vibrations in the water and holds scent more effectively, making the lure easier for predatory fish to track through tactile and lateral line sensing.

If the lure's shape is intact and the material hasn't torn, you can rinse it and reuse it. However, once the scent or structural integrity is compromised, it is best to replace it to ensure a reliable presentation.
Research & Insights

Our Analysis of True North Baits Fishing Soft Plastic Lures

5 Reviews Analyzed
8 Products Evaluated
1.8 Avg PM Score
1 Brands Ranked

Top 10 True North Baits Fishing Soft Plastic Lures Brands on Amazon

Share of top-ranked products by brand, from our editorial analysis.

  1. 01 True North Baits 8 (100%)

What Our Analysis Found

We've carried out a comprehensive analysis of 5 reviews on True North Baits Fishing Soft Plastic Lures, using our selection criteria to identify the best options in the hunting & fishing products. Our findings reveal that most customers typically select True North Baits Fishing Soft Plastic Lures priced around $4.49.

Our team of expert editors reviewed these high-quality items and handpicked the top 8 True North Baits Fishing Soft Plastic Lures for your consideration..

We are dedicated to assisting our users in finding the right lures Products based on their needs, saving them considerable time when choosing which True North Baits Fishing Soft Plastic Lures to buy. We take pride in the number of satisfied users we've helped through our thorough and insightful reviews.