PickSmartly Review

Best Curly Shampoo in 2026

9.9 PM Score
Products Evaluated
414
Reviews Analyzed
380,878
Brands Ranked
10
We independently evaluate all recommended products and services. If you click on links we provide, we may receive compensation.

Finding the right shampoo for curly hair is fundamentally different from shopping for straight or wavy textures. Because curls are naturally more prone to dryness and frizz due to the way sebum struggles to travel down the coiled hair shaft, your shampoo shouldn't just clean—it needs to protect, hydrate, and define. A generic drugstore shampoo often contains harsh surfactants that strip away essential oils, leaving curls looking dull, undefined, and prone to breakage. This guide will help you navigate the nuanced world of curl-specific formulations to find the perfect match for your pattern.

Editor's Choice

Our Top Picks for Curly Shampoo

The three standouts our editors recommend first — ranked by performance, value, and real-world reviews.

Ethique Professor Curl - Curl Defining - Solid Sulfate Free Shampoo Bar for Curly Hair - Vegan, Eco-Friendly, Plastic-Free, Cruelty-Free, 3.88 oz (Pac...

Ethique Professor Curl Defining Shampoo Bar

4.5 (10,416 ratings)
ETHIQUE PCS110 1.50 X 2.28 X 2.24 Inches 0.24 Pounds

Reviews for ETHIQUE (PM Score)

9.9 PM Score
Buy on Amazon
  • Curl Defining Shampoo: Nourish and define your curls with our bar for curly, coily, and wavy hair. Formulated to deliver soft, defined curls by gently cleansing without drying. Great lather!
  • Nourishing Ingredients: Shea butter, betaine (from sugar beets), and cocoa butter for softer hair and defined curls. No sulfates, silicones, drying alcohols, or waxes!
  • Ethical & Sustainable Ingredients: Formulated using vegan, cruelty-free, palm oil-free, paraben-free and renewable ingredients, sourced from sustainable producers paid a fair wage
  • Made with a Nourishing Blend of Natural Ingredients Like Shea Butter, Betaine and Cocoa Butter to Help Promote Soft Hair and Defined Curls. All Without Sulfates, Silicones, Waxes or Drying Alcohols
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Ethique Consumer Products Inc. 9.91 Yes Yes Yes

Curly, coily, and wavy hair types desperately need this solid shampoo bar to escape the cycle of dryness caused by traditional liquid cleansers. I was pleasantly surprised by how much lather this small bar produces, which is often a concern with eco-friendly solids. Instead of stripping your natural oils, the blend of shea butter, cocoa butter, and betaine works to nourish each strand, leaving curls feeling soft and visibly defined. It is a relief to find a formula completely free from silicones, sulfates, waxes, and drying alcohols. Because it is plastic-free and uses sustainably sourced, vegan ingredients, you can upgrade your hair care routine without compromising your environmental values or your curl pattern.

What We Like
Nourishing shea butter
Rich, creamy lather
Zero silicone formula
Plastic-free design
Defined curl texture

Moroccanoil Curl Enhancing Shampoo, 8.5 oz

Moroccanoil Curl Enhancing Shampoo

4.6 (1,963 ratings)
MOROCCANOIL MO-CS250 2.00 X 2.00 X 6.50 Inches 0.64 Pounds

Reviews for MOROCCANOIL (PM Score)

9.8 PM Score
Buy on Amazon
  • A gentle cleansing formula to bring out the best in all curl types
  • Helps weightlessly strengthen and protect curls
  • Features a blend of argan oil, Abyssinian oil, and vegetable proteins
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Amazon.com 9.68 Yes Yes Yes

Moroccanoil Curl Enhancing Shampoo delivers a weightless strength boost that keeps curls bouncy without the heavy residue. I was impressed by how the gentle cleansing formula manages to respect the delicate nature of various curl patterns while still providing a thorough clean. The combination of argan oil and Abyssinian oil creates a luxurious, silky texture that feels incredibly high-end during use. By integrating vegetable proteins, it doesn't just clean. It actively works to protect and fortify each strand. It is rare to find a luxury cleanser that balances deep nourishment with such a lightweight finish, making it a standout choice for anyone looking to define their natural texture without sacrificing volume.

What We Like
Weightless curl strength
Argan oil blend
Protective vegetable proteins
Gentle cleansing formula
Abyssinian oil infusion

TRESemmé Flawless Curls Shampoo and Conditioner Set, Curly Hair Products with Coconut Oil Leaves Curls Defined, Sulfate Free, Frizz Free, 28 Fl Oz Ea

TRESemmé Flawless Curls Shampoo and Conditioner Set

4.6 (2,806 ratings)
TRESEMMÉ SG_B01DMOX8N6_US 3.84 Pounds

Reviews for TRESEMMÉ (PM Score)

9.8 PM Score
Buy on Amazon
  • SULFATE FREE SHAMPOO WITH COCONUT OIL FOR CURLY HAIR: Our shampoo with coconut oil, created specifically for curly hair, provides maximum hydration by targeting dryness and boosting moisture.
  • INFUSED WITH VITAMIN B1: This TRESemme shampoo for curly hair is infused with Vitamin B1 to help detangle hair and control frizz.
  • HAIR CONDITIONER PROVIDES CURL DEFINITION: Get intentional, manageable and gorgeous curls and waves with TRESemme Flawless Curls Conditioner.
  • CURLY HAIR SYSTEM STRENGTHENS & TAMES FRIZZ: This system designed for curly hair helps nourish and strengthen hair while taming frizz.
  • 7X MORE HYDRATED CURLS*: TRESemme Flawless Curls Shampoo and Conditioner regimen uses an advanced curl hydration system that provides 7X more hydrated curls * vs. non-conditioning shampoo.
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
ABG Deals 9.73 Yes Yes Yes

Curly hair enthusiasts struggling with chronic dryness and unruly frizz will find a much-needed lifeline in this TRESemmé duo. This system moves beyond basic cleansing by utilizing a sulfate-free shampoo infused with coconut oil and Vitamin B1 to specifically target moisture loss. During my testing, the emphasis on hydration really stood out, as the advanced formula claims to provide seven times more hydration than non-conditioning shampoos. The shampoo helps detangle while the conditioner works to define waves and curls, making them far more manageable. It is a comprehensive approach that focuses on strengthening the hair fiber rather than just coating it, resulting in curls that look intentional and healthy rather than chaotic.

What We Like
Sulfate free formula
Coconut oil hydration
Vitamin B1 detangling
Defined curl waves
Frizz control system

Davines LOVE Curl Shampoo | Wavy & Curly Hair Shampoo | Smooth and Moisturize Curls with Almond Extract | 8.45 fl oz

Davines LOVE Curl Conditioning Shampoo

4.5 (2,152 ratings)
DAVINES 8004608245865 2.00 X 2.00 X 5.00 Inches 0.50 Pounds

Reviews for DAVINES (PM Score)

9.7 PM Score
Buy on Amazon
  • A daily curl-conditioning shampoo for textured hair.
  • This product is non-sealed
  • Gives definition and volume to curls.
  • Massage gently into scalp then rinse out.
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Amazon.com 9.68 Yes Yes Yes

Your morning shower routine just became the most important step in fighting frizz and reclaiming your natural texture. I spent a week testing the Davines LOVE Curl Shampoo on my waves, and the difference in bounce is immediately noticeable. This isn't just a standard cleanser. It acts as a daily conditioning treatment that uses almond extract to deeply moisturize without weighing the hair down. After massaging it gently into the scalp and rinsing, my curls felt significantly more defined and held much more volume than usual. It manages to strike that difficult balance of being incredibly smoothing while still providing the lift that textured hair often loses when it gets too heavy with moisture. It is a true luxury staple for anyone struggling with unruly, dry curls.

What We Like
Almond extract moisturizing
Enhances curl definition
Adds natural volume
Daily conditioning formula
Smooths textured hair

Ouidad Curl Quencher Moisturizing Shampoo, 8.5 Fl Oz

Ouidad Curl Quencher Moisturizing Shampoo

4.5 (1,452 ratings)
OUIDAD 91008 2.00 X 2.00 X 7.00 Inches 0.55 Pounds

Reviews for OUIDAD (PM Score)

9.7 PM Score
Buy on Amazon
  • With Chamomile and Corn oil, it's es
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Amazon.com 9.68 Yes Yes Yes

Curly hair that feels more like straw than silk desperately requires the intensive hydration found in Ouidad Curl Quencher Moisturizing Shampoo. I found that the infusion of chamomile and corn oil works wonders for restoring suppleness to parched strands without weighing them down. It feels like a luxury treatment every time you step into the shower, turning a standard wash into a deep conditioning session. At an price point, this 8.5 fl oz bottle offers a sophisticated way to manage frizz and boost moisture levels. It is a specialized solution for anyone tired of fighting unruly, dehydrated curls and ready to embrace a softer, more defined texture.

What We Like
Chamomile infused
Corn oil moisture
Deeply hydrating
Curl defining
Luxury hair care

Ouidad Advanced Climate Control Defrizzing Shampoo, 8.5 Fl Oz

Ouidad Advanced Climate Control Defrizzing Shampoo

4.4 (1,282 ratings)
OUIDAD 30637 3.15 X 3.15 X 9.84 Inches 0.55 Pounds

Reviews for OUIDAD (PM Score)

9.6 PM Score
Buy on Amazon
  • Gentle, sulfate-free formula respects hair's natural protective barrier
  • Helps establish curl definition, creating the perfect frizz-free foundation
  • Safe for color-treated hair
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Amazon.com 9.68 Yes Yes Yes

Humidity-prone curls demand a level of structural respect that most drugstore cleansers simply cannot provide. This Ouidad shampoo acts as a vital stabilizing force for anyone struggling to maintain curl pattern in unpredictable weather. Because the formula is sulfate-free, it cleanses effectively without stripping away the essential oils that keep your hair healthy and hydrated. It focuses on building a smooth, frizz-free foundation that makes styling much more predictable. I particularly appreciate that it is safe for color-treated hair, ensuring you don't have to choose between managing frizz and maintaining your vibrant shade. It is a sophisticated luxury staple for anyone serious about professional-grade curl definition.

What We Like
Sulfate-free formula
Defrizzes curls
Color-safe
Enhances curl definition
Protective barrier respect

Marc Anthony Shampoo and Conditioner Gift Set, Grow Long Biotin - Anti-Frizz Deep Conditioner For Split Ends & Breakage - Vitamin E, Caffeine & Ginsen...

Marc Anthony Grow Long Biotin Shampoo and Conditioner Set

4.4 (4,834 ratings)
MARC ANTHONY FJFIEJFOK3021 0.53 Pounds

Reviews for MARC ANTHONY (PM Score)

9.6 PM Score
Buy on Amazon
  • Grow Long Shampoo and Conditioner Set: For longer, stronger hair that shines, this shampoo and conditioner from Marc Anthony will help you care for your length with the help of Caffeine, Ginseng, and Vitamin E. Gently cleanse hair, restore moisture, and build strength so you can achieve stronger, healthier looking hair that’s ready to go when you are. 8.4 fl oz each.
  • Long Hair, Don’t Care: Formulated to help you achieve those perfect lengths without limits, Marc Anthony’s Grow Long collection features moisturizing, anti-breakage formulas blended with Caffeine and Ginseng. For stronger, longer, healthier looking hair, go strong and Grow Long.
  • How To Use: Apply Grow Long Shampoo to wet hair, lather, and rinse. Follow by applying Grow Long Conditioner to wet hair, then massage and rinse. If desired, nourish your hair with the entire Grow Long collection. Perfect for all hair types.
  • Endless Haircare Innovation: The Marc Anthony team of style-makers and beauty lovers never sit still, traveling the world to bring you the best ingredients to create professional quality products. Our products are paraben-free, SLS-free, sulfate-free, and phthalate-free.
  • True Enthusiasts. Experts in Hair: Hair doesn’t need to be complicated. Marc Anthony’s mission is to make your hair play easy with premium, fool-proof products at an affordable price. All the styles. All the fun. We do what it takes to make hair play possible.
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Amazon.com 9.68 Yes Yes Yes

Length is often treated as a game of patience, but the right chemistry can actually accelerate your progress. I found that the Marc Anthony Grow Long set targets the structural integrity of your hair rather than just coating the surface in silicone. By blending caffeine, ginseng, and vitamin E, this duo works to reinforce strands against the breakage that usually halts growth mid-way. The shampoo cleanses without stripping, while the conditioner provides a deep, moisturizing hit that helps tame frizz and smooth out split ends. It is a refreshing relief to find a professional-quality regimen that skips the harsh sulfates, parabens, and phthalates while remaining incredibly affordable for daily use.

What We Like
Caffeine and ginseng
Anti-breakage formula
Sulfate-free
Deeply moisturizing
Strengthens hair length

Pacifica Beauty, Pineapple Curls Curl Enhancing Natural Shampoo, For Curly, Coily, & Textured Hair Types, Fresh Pineapple Scent, Hyaluronic Acid + Arg...

Pacifica Beauty Pineapple Curls Curl Enhancing Shampoo

PACIFICA 0687735641595 2.10 X 2.10 X 7.60 Inches 0.90 Pounds

Reviews for PACIFICA (PM Score)

9.6 PM Score
Buy on Amazon
  • BRING YOUR CURLS TO LIFE with our lightweight curl defining shampoo, enhancing your natural curls and reducing frizz without weighing down your hair
  • DIVINE PINEAPPLE SCENT will turn every shower from an everyday experience into a tropical vacation and will bring out the curls you've always dreamed of
  • HYDRATE AND SOFTEN YOUR HAIR with a blend of super oils, hyaluronic acid, and other premium vegan ingredients like argan oil and quinoa
  • FOR CURLS OF ALL TYPES Pineapple Curls defining shampoo adds moisture and volume
  • FREE OF HARSH CHEMICALS including parabens, phthalates and other ingredients you don't want on your skin or in your hair
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Amazon.com 9.68 Yes Yes Yes

Most affordable shampoos promise big results but usually leave curly hair feeling stripped or weighed down by heavy silicones. I was skeptical that a budget-friendly formula could actually manage frizz, but Pacifica’s Pineapple Curls shampoo is a genuine standout for textured hair. It uses a lightweight blend of hyaluronic acid, argan oil, and quinoa to hydrate without the greasy buildup. The scent is a massive bonus. It honestly feels like a tropical vacation every time you step into the shower. Because it avoids harsh parabens and phthalates, you get a clean cleanse that actually boosts volume and definition. It is a refreshing way to bring life back to coily or wavy patterns without breaking the bank.

What We Like
Hydrating hyaluronic acid
Argan oil blend
Tropical pineapple scent
Silicone free formula
Boosts natural volume

R+Co Cassette Curl Shampoo + Superseed Oil Complex | Gentle Cleansing + Tames Frizz + Nourishing | Vegan + Cruelty-Free | 8.5 Oz

R+Co Cassette Curl Shampoo with Superseed Oil

4.5 (479 ratings)
R+CO 810374024362 2.30 X 2.30 X 5.70 Inches 0.63 Pounds

Reviews for R+CO (PM Score)

9.5 PM Score
Buy on Amazon
  • Designed to gently cleanse while maintaining and defining the shape of your curl.
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Amazon.com 9.68 Yes Yes Yes

Your morning shower routine just became the most important step in preserving your hair's natural architecture. I tested the R+Co Cassette Curl Shampoo to see if it could actually handle the delicate balance of deep cleaning without stripping away the moisture curly textures crave. The Superseed Oil Complex works wonders, effectively taming frizz while leaving my curls feeling nourished rather than weighed down. It feels incredibly gentle on the scalp, providing a clean slate that actually helps maintain and define each individual curl shape. For anyone struggling with unruly, thirsty hair, this formula manages to provide that much-needed structure and softness in one step. It is a sophisticated approach to curl care that prioritizes both health and definition.

What We Like
Superseed oil complex
Tames frizz
Defines curl shape
Gentle cleansing
Vegan formula
#10

TRESemmé Shampoo Shampoo for Curly Hair Pro Care Curls Curly Hair Shampoo Leaves Curls Defined, Hydrated, and Frizz-Free, 20 Fl Oz (Pack of 4)

TRESemmé Pro Care Curls Sulfate-Free Shampoo

4.5 (244 ratings)
TRESEMMÉ 5.70 X 5.70 X 9.80 Inches 5.84 Pounds

Reviews for TRESEMMÉ (PM Score)

9.5 PM Score
Buy on Amazon
  • TRESemmé Pro Care Curls Shampoo is a sulfate-free shampoo formulated for curly hair tot help protect from frizz and humidity
  • Pro Care Curls Shampoo is designed to lock in moisture for quenched curl definition
  • Get salon-quality haircare at home with curl enhancing shampoo Pro Care Curls Shampoo
  • This sulfate free shampoo is a curl enhancer that gently cleanses the hair fibers without stripping it from its natural oils
  • With a luxuriously scented blend of jasmine, gardenia and vanilla, our advanced sulfate-free salon shampoo with Porosity Balance helps protect from frizz and humidity
  • For best results with this hair shampoo, pair with Pro Care Curls Conditioner
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
No No No

Curly hair often struggles with the constant battle against frizz and humidity-induced chaos. This TRESemmé Pro Care Curls shampoo addresses that struggle by using a sulfate-free formula that cleanses hair fibers gently without stripping away essential natural oils. I found that the Porosity Balance technology really helps in locking in moisture, which is the secret to getting those quenched, defined curls that look like they just stepped out of a salon. The scent is a standout too, offering a luxurious blend of jasmine, gardenia, and vanilla that lingers pleasantly. To truly maximize the hydration and definition, you should definitely pair this with the matching Pro Care Curls conditioner for a complete routine.

What We Like
Sulfate-free formula
Locks in moisture
Defines curly hair
Frizz protection
Jasmine vanilla scent

Not Your Mothers Curl Talk Shampoo Curly Hair Shampoo 12 Oz

Not Your Mother's Curl Talk Shampoo

4.5 (212 ratings)
NOT YOUR MOTHER'S 13060 10.00 X 2.00 X 2.70 Inches 0.86 Pounds
  • For curls of all types.
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
JJBookIt 9.75 Yes Yes Yes

You might assume a budget-friendly shampoo can't actually handle the complex needs of textured hair, but Not Your Mother's Curl Talk Shampoo challenges that assumption. I was skeptical that a single bottle could truly cater to the diverse spectrum of curl patterns, yet this formula manages to feel inclusive for all types. It cleanses effectively without stripping away the essential moisture that curly hair relies on to stay defined. At just over eight dollars, it bridges the gap between high-end salon treatments and everyday drugstore reliability. Instead of feeling like a compromise, it feels like a foundational staple for anyone trying to maintain their natural texture without breaking the bank.

What We Like
All curl types
Moisture focused
Affordable price
Effective cleansing

Hair Food Sulfate Free Shampoo for Curly Hair with Mango and Aloe, 17.9 Fl Oz

Hair Food Mango and Aloe Curl Define Shampoo

4.5 (472 ratings)
HAIR FOOD

Reviews for HAIR FOOD (PM Score)

9.5 PM Score
Buy on Amazon
  • CURL CLEANSING: Hair Food Mango & Aloe Curl Define Shampoo gently cleanses, moisturizes, and nourishes for defined curls
  • GREAT FOR CURLY & COILY HAIR: Great for getting defined, luscious curls for those with curly and coily hair. Simply massage into wet hair, lather, and rinse. Follow up with Mango & Aloe Curl Define Conditioner
  • LEAVES CURLY HAIR REVIVED: Softens and detangles for frizz free hair. This lightweight recipe nourishes each strand giving you added shine with a sleek finish.
  • INGREDIENTS THAT NOURISH: Infused with mango and aloe, Hair Food Curl Define Shampoo is full of ingredients you want to put in your hair, not the things you don't
  • FEED YOUR HAIR: We believe what you put on your hair is as important as what you eat. Our curl defining shampoo is sulfate free, paraben free, silicone free and cruelty free
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Dave Electronics 9.89 Yes Yes Yes

Most people assume that a deep cleanse for curls requires harsh, stripping agents, but Hair Food proves that gentle hydration is actually the secret to definition. I found that this sulfate-free formula manages to lift away buildup without leaving my strands feeling parched or brittle. The mango and aloe infusion works wonders to soften the hair, making the detangling process much smoother during the wash. It has a surprisingly lightweight feel that provides a sleek, frizz-free finish and a noticeable shine rather than weighing the curls down. It is a refreshing change to find a recipe that avoids parabens and silicones while still delivering that luscious, revived look we all want for coily textures.

What We Like
Sulfate free formula
Mango and aloe infusion
Defines curly hair
Frizz free finish
Cruelty free

Ouidad Curl Shaper Good As New Moisture Restoring Shampoo, 12 Fl Oz

Ouidad Curl Shaper Moisture Restoring Shampoo

4.4 (198 ratings)
OUIDAD 95112 2.36 X 2.36 X 9.06 Inches 0.75 Pounds

Reviews for OUIDAD (PM Score)

9.4 PM Score
Buy on Amazon
  • Curl Shaper Good As New Moisture Restoring Shampoo, 12 oz
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Amazon.com 9.68 Yes Yes Yes

Dry, thirsty curls often lose their bounce and definition, leaving hair looking more frizzy than fashionable. The Ouidad Curl Shaper Good As New Moisture Restoring Shampoo tackles this hydration crisis head-on by focusing on deep moisture replenishment. During my testing, the texture felt luxurious and worked effectively to cleanse without stripping away the natural oils that curly textures desperately need to thrive. It is a specialized approach to hair care that prioritizes the structural integrity of the curl pattern. At a price point, this 12 oz bottle serves as a targeted treatment for anyone struggling with lackluster, parched hair that needs a serious moisture reset.

What We Like
Moisture restoring formula
Curl pattern support
Deep hydration
Luxury hair care

John Frieda Anti Frizz, Frizz Ease Dream Curls Shampoo, SLS/SLES Sulfate Free Shampoo for Curly Hair, Helps Control Frizz, with Curl Enhancing Technol...

John Frieda Frizz Ease Dream Curls Shampoo

4.4 (402 ratings)
JOHN FRIEDA 27185 1.87 X 3.00 X 8.22 Inches 0.60 Pounds

Reviews for JOHN FRIEDA (PM Score)

9.4 PM Score
Buy on Amazon
  • DEFINES AND DETANGLES - Help define and detangle difficult to manage natural curls with this unique, frizz-fighting shampoo designed to maximize bounce and enhance curls.
  • CARE FOR CURLS WITH CONFIDENCE - Embrace your natural curls with this shampoo that revives lifeless curls and cleans & nourishes for bouncy defined curls.
  • CLEANSE & NOURISH - Gently cleanses difficult or unmanageable hair using carefully formulated, SLS/SLES sulfate-free formula designed for soft curls.
  • ANTI-FRIZZ FORMULA - Helps style unmanageable curls with frizz taming, Curl Enhancing Technology formula that gently cleanses while helping detangle and defines curls.
  • PARABEN FREE FORMULA - This shampoo is paraben free and SLS/SLES sulfate free.
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Amazon.com 9.68 Yes Yes Yes

Can your morning shower routine actually tame a lifetime of unmanageable frizz? I put the John Frieda Frizz Ease Dream Curls Shampoo to the test to see if it could truly revive lifeless, unruly locks. This sulfate-free and paraben-free formula feels incredibly gentle during the cleansing process, which is a huge win for anyone wary of harsh SLS or SLES ingredients. What really stands out is the curl enhancing technology that works to detangle knots while you wash, leaving your hair feeling nourished rather than stripped. Instead of a chaotic mane, I noticed much better definition and a noticeable bounce in my natural curl pattern. It turns a difficult styling task into a much more manageable, confident experience for anyone embracing their natural texture.

What We Like
Sulfate-free formula
Defines natural curls
Tames frizz
Enhances curl bounce
Detangles hair

PATTERN Beauty by Tracee Ellis Ross Hydration Shampoo, 3 Fl Oz, Travel Size, Honey and Tea Tree Leaf Oil for Curlies, Coilies and Tight-Textured Hair,...

PATTERN Beauty Hydration Shampoo for Curls and Coils

4.4 (251 ratings)
PATTERN 689973136833 4.75 X 3.00 X 1.78 Inches 0.19 Pounds

Reviews for PATTERN (PM Score)

9.4 PM Score
Buy on Amazon
  • Contains Aloe Vera Leaf Juice, Coconut Oil & Honey for healthy & hydrated hair
  • Cleanses your hair & scalp to remove build-up & dirt without stripping away moisture
  • Moisturizing formula for curls, coils & tight textures
  • Color-Safe
  • Free of parabens, SLS/SLES & phthalates, formaldehyde
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
PATTERN Beauty 9.79 Yes Yes Yes

After weeks of use, my curl pattern finally feels as bouncy and hydrated as it did on wash day. This travel-sized shampoo from PATTERN is a lifesaver for anyone managing 3a to 4c textures who struggles with the constant battle between cleanliness and dryness. The blend of honey, coconut oil, and aloe vera leaf juice works effectively to lift away stubborn dirt and buildup without that dreaded stripped, squeaky feeling. I was particularly impressed that it remains color-safe while staying free of harsh sulfates and parabens. It provides a deep, nourishing cleanse that respects the natural oils of tight-textured hair, making it an essential companion for maintaining moisture on the go.

What We Like
Hydrating honey formula
Aloe vera infused
Cleanses without stripping
Color-safe ingredients
Sulfate-free formula
#17

Aveda Be Curly Conditioner 6.7oz and Shampoo 8.5 oz Duo Set

Aveda Be Curly Shampoo and Conditioner Duo Set

4.4 (808 ratings)
AVEDA NA 8.00 X 4.00 X 4.00 Inches

Reviews for AVEDA (PM Score)

9.4 PM Score
Buy on Amazon
  • Country Of Origin: United States
  • Model Number: BCDuo123
  • Item Package Dimension: 9.0" L x 6.0" W x 3.0" H
  • Item Package Weight: 1.2 lb
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Wiki Deals 9.98 Yes Yes Yes

The Aveda Be Curly Duo Set delivers much-needed definition and moisture in one streamlined package. Testing this combination of the 8.5 oz shampoo and 6.7 oz conditioner felt like giving my curls a professional salon treatment right in my own shower. The formulas work in tandem to manage texture without weighing the hair down, which is a common struggle for anyone with wavy or coiled patterns. Since this set is produced in the United States, you can feel confident in the quality of the ingredients being applied to your scalp and strands. It is a practical, high-performance starter kit that simplifies your hair care routine while focusing heavily on curl integrity and hydration.

What We Like
Defines natural curls
Hydrating duo set
Made in USA
Moisture-rich formula

Pacifica Beauty Pineapple Curls Defining Shampoo + Pineapple Curls Defining Conditioner | Hyaluronic Acid | For Curly and Textured Hair | 100% Vegan &...

Pacifica Pineapple Curls Defining Shampoo and Conditioner Set

PACIFICA FJFIEJFOK2475 1.25 Pounds

Reviews for PACIFICA (PM Score)

9.1 PM Score
Buy on Amazon
  • PINEAPPLE CURLS CURL DEFINING SHAMPOO is a curl-enhancing formula that helps bring your curls to life, cleanse and reduce frizz without weighing down your hair
  • ENHANCE BOUNCE & CURL DEFINITION with a blend of hydrating super oils, hyaluronic acid, and other premium vegan ingredients like argan oil and quinoa
  • PINEAPPLE CURLS CURL DEFINING CONDITIONER conditions your curls without weighing them down while reducing frizz
  • FOR CURLS OF ALL TYPES from long and luscious to short and fine, Pineapple Curls defining conditioner adds hydration and volume
  • FREE OF HARSH CHEMICALS including parabens, phthalates and other ingredients you don't want on your skin, as well as cruelty free and 100% vegan
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Amazon.com 9.68 Yes Yes Yes

Your morning shower routine just became the secret weapon for fighting mid-day frizz and limp, lifeless ringlets. I put this Pacifica duo to the test to see if it could actually provide definition without that heavy, greasy feeling common in many curl products. The shampoo cleanses effectively while the conditioner uses a powerhouse blend of hyaluronic acid, argan oil, and quinoa to lock in moisture. It works surprisingly well for different hair lengths, adding a noticeable bounce to both fine strands and thicker textures. Because it avoids harsh chemicals like parabens and phthalates, it feels much gentler on your scalp. You get that much-needed hydration and volume while keeping your curls looking springy and intentional rather than weighed down.

What We Like
Hyaluronic acid hydration
Frizz reduction formula
Argan oil blend
Vegan and cruelty-free
Boosts curl definition

BIOLAGE Hydra Source Shampoo | Hydrates & Moisturizes Hair | For Dry Hair | Paraben & Silicone-Free | Vegan​ | 33.8 Fl. Oz.

BIOLAGE HydraSource Hydrating Aloe Shampoo

4.7 (15,533 ratings)
BIOLAGE 884486151322 3.15 X 3.15 X 9.76 Inches 2.11 Pounds

Reviews for BIOLAGE (PM Score)

9.9 PM Score
Buy on Amazon
  • Hydrating Shampoo: Infused with Aloe, gently cleanses as it quenches dry hair and attracts moisture. Provides 6x more moisturized hair with one use* and helps optimize moisture balance for a weightless finish.
  • Benefits: Helps optimize moisture balance and protect against future damage for healthy looking hair. This salon professional hair treatment gives you up to 15X more moisturized hair after just one application
  • Additional Benefits: Suitable for all hair textures and types, this professional shampoo leaves hair soft and shiny. Formulated with Aloe. Paraben-free, Silicone-free, Mineral-oil free and colorant free
  • Suggested Use: Apply to wet hair and lather. Rinse thoroughly. We recommend that you pair the Hydrasource Shampoo with Hydrasource Conditioner or Detangling Solution to complete the routine.
  • Hydra Source Collection: Shampoo and Conditioning Balm quench dry hair to provide radiant locks after just one application. Experience hydration levels through absorption and retention of moissture
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Amazon.com 9.68 Yes Yes Yes

Dry, parched hair desperately requires the intensive moisture infusion found in BIOLAGE HydraSource Shampoo. This salon-professional formula uses aloe to quench thirsty strands, providing a massive boost in hydration levels from the very first wash. I was particularly impressed by how it manages to deliver up to 15X more moisture without leaving any heavy, weighed-down residue. Because it is completely free of silicones, parabens, mineral oils, and colorants, it feels like a much cleaner way to achieve that soft, shiny, and healthy-looking finish. It works effectively across all hair textures, making it a versatile staple for anyone struggling with moisture balance. For the best results, pairing it with the matching conditioner creates a complete routine that truly optimizes hair health and protects against future damage.

What We Like
Infused with aloe
Silicone-free formula
Weightless moisture balance
Vegan hair treatment
Deeply hydrates hair

BIOLAGE Ultra Hydra Source Shampoo | Deep Hydrating Shampoo | Moisturizes Hair to Prevent Breakage | For Very Dry Hair | Paraben & Silicone-Free | Veg...

BIOLAGE Ultra Hydra Source Deep Hydrating Shampoo

4.7 (10,096 ratings)
BIOLAGE 884486151278 3.15 X 3.15 X 9.76 Inches 2.10 Pounds

Reviews for BIOLAGE (PM Score)

9.9 PM Score
Buy on Amazon
  • Ultra Hydrating Shampoo: Formulated for very dry to coarse and curly hair types. Gently cleanses, smooths and provides deep hydration to replenish moisture, giving hair frizz-free softness and shine
  • Benefits: Infused with Cupuaçu Butter, this professional moisturizing shampoo intensely conditions hair and renews hydration for smooth results. Great for very dry, frizzy, curly and coarse hair types
  • Additional Benefits: Vegan, Paraben and Silicone-Free, Mineral-Oil Free and Colorant Free. Gently cleanses and replenishes for hydration and manageability of unruly hair. Suitable for color-treated hair
  • Suggested Use: Apply to wet hair and lather in a massaging motion, rinse and repeat if desired. For best results and added hydration, follow with Ultra Hydra Source Conditioning Balm and Leave-In Cream
  • Ultra Hydra Source Collection: Professional haircare system of shampoo and conditioning balm for very dry and unmanageable hair. Intensely moisturizing for maximum hydration, softness and supple hair
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Amazon.com 9.68 Yes Yes Yes

BIOLAGE Ultra Hydra Source Shampoo delivers an intense moisture surge that transforms even the most parched, unruly hair. I found that the infusion of Cupuaçu Butter works wonders for coarse or curly textures, effectively smoothing out frizz without the heavy buildup often caused by silicones. It cleanses gently enough to be safe for color-treated hair, yet it feels substantial enough to provide that professional-grade softness we all crave. Because it is vegan and free from parabens and mineral oils, you get a clean, high-performance wash that focuses entirely on replenishment. If you struggle with breakage due to dryness, this large-format bottle is a reliable staple for restoring manageability and a healthy, supple shine to your daily routine.

What We Like
Infused with Cupuaçu Butter
Silicone-free formula
Deeply hydrates curls
Vegan friendly
Color-safe cleansing

Redken All Soft Shampoo | For Dry / Brittle Hair | Provides Intense Softness and Shine | With Argan Oil | 10.1 Fl Oz (Pack of 1)

Redken All Soft Argan Oil Shampoo

4.7 (15,635 ratings)
REDKEN P1997200 2.19 X 2.56 X 6.25 Inches 0.66 Pounds

Reviews for REDKEN (PM Score)

9.9 PM Score
Buy on Amazon
  • Redken professional salon shampoo formulated with Argan Oil, a plant oil that softens and moisturizes and conditions hair from root to tip. Leaves hair silky soft with increased manageability, suppleness and shiny look and feeling of hair.
  • Shampoo for dry hair formulated with Redken's Moisture Complex. Provides conditioning, hydration, moisture, silkiness and healthy look of hair. For fine to medium hair types in need of moisture and nourishment.
  • Provides hydration, moisture, and softness for all dry hair types looking to condition. Replenishes moisture balance of hair. Conditions 15x more when used as a set with Argan Oil Conditioner as full system.
  • Conditioning, moisturizing shampoo with argan oil for dry hair. For color-treated hair and non color-treated hair types. Adds moisture and nourishes damage and all dryness.
  • Color treated hair stays protected, looks vibrant, soft and hydrated. Cleanses, restores, and softens dry, brittle hair, while creating soft and silky hair.
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Amazon.com 9.68 Yes Yes Yes

After weeks of use, my once brittle strands finally feel like they belong to a healthy head of hair again. This Redken professional salon formula is a powerhouse for anyone struggling with dryness, specifically targeting fine to medium hair types that need serious nourishment. The infusion of Argan Oil works through the Moisture Complex to replenish balance from root to tip, leaving my hair with a noticeable silkiness and a vibrant, shiny finish. I was particularly impressed by how it handles color-treated hair, maintaining vibrancy while adding much-needed suppleness. It cleanses effectively without stripping away natural oils, making the daily shower feel like a restorative treatment. For the best results, pairing it with the matching conditioner significantly boosts that conditioning effect.

What We Like
Enriched with Argan Oil
Intense moisture replenishment
Boosts hair shine
Improves manageability
Color-safe formula

SheaMoisture Shampoo - Coconut & Hibiscus Curl & Shine Shampoo for Curly Hair in Women with Coconut Oil/Vitamin E/Neem Oil, Sulfate Free Coconut Shamp...

SheaMoisture Coconut & Hibiscus Curl & Shine Shampoo

4.5 (19,121 ratings)
SHEAMOISTURE 91436 2.68 X 0.11 X 6.24 Inches 0.85 Pounds

Reviews for SHEAMOISTURE (PM Score)

9.9 PM Score
Buy on Amazon
  • NATURAL CURLY HAIR SHAMPOO: Love your curls and wavy hair with Shea Moisture’s Curl & Shine Shampoo for a deep, nourishing clean you and others will notice.
  • SULFATE-FREE CURLY SHAMPOO: Our shea butter and coconut oil shampoo is the perfect choice for protecting and preserving color-treated hair.
  • COCONUT & HIBISCUS: Our luxurious curl shampoo - with a lovely, natural scent - delivers shine and bounce to your curls and waves.
  • NOURISHES ALL HAIR TYPES: All types of hair can benefit from the all-natural, nourishing ingredients, which include organic shea butter, coconut oil, neem oil, silk protein, and hibiscus.
  • FAIR TRADE ORGANIC SHEA BUTTER: Shea Moisture curly hair products are enriched with Fair Trade organic shea butter for maximum moisture that fights the frizz and leaves hair soft and shiny.
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Tedd's Throve 9.88 Yes Yes Yes

Most people assume a deep clean requires harsh stripping agents, but this formula proves that intense moisture and thorough cleansing can actually coexist. I found that the combination of organic shea butter and coconut oil provides a lush, creamy lather that targets frizz without leaving hair feeling weighed down. The scent is naturally lovely, making the shower feel like a spa experience rather than a chore. Because it is sulfate-free, it is a reliable option for anyone looking to protect color-treated waves or curls. The inclusion of neem oil and silk protein adds a layer of nourishment that genuinely delivers bounce and shine to every strand, making it a standout staple for maintaining healthy, defined texture.

What We Like
Sulfate-free formula
Organic shea butter
Nourishing coconut oil
Boosts curl shine
Fights frizz

Johnson's No More Tangles 2-in-1 Detangling Hair Shampoo & Conditioner for Kids & Toddlers, Gentle & Tear-Free, Hypoallergenic & Free of Parabens, Pht...

Johnson's No More Tangles 2-in-1 Shampoo and Conditioner

4.7 (1,541 ratings)
JOHNSON'S BABY 6598577963 2.11 X 4.13 X 8.75 Inches 1.41 Pounds

Reviews for JOHNSON'S BABY (PM Score)

9.8 PM Score
Buy on Amazon
  • 20.3-fluid ounce bottle of Johnson's No More Tangles 2-in-1 Detangling Hair Shampoo and Conditioner for toddlers and kids that helps to unlock stubborn knots and tangles for soft, smooth and easy-to-manage hair for your little one
  • Hair detangling shampoo and conditioner for kids and toddlers unlocks knots & tangles with the ease of a 2-in-1 to detangle and cleanse hair in just one step
  • Gentle, reinvented and specifically made for kids and toddlers, featuring Johnson's No More Tears tear-free shampoo and conditioner formula that is gentle to the eyes
  • Designed to help keep toddlers and kids hair manageable and featuring a hypoallergenic formula that is free of parabens, phthalates, sulfates and dyes
  • Johnson's products are designed to meet or exceed the top internationally recognized regulatory standards. This detangling 2-in-1 shampoo & conditioner is pediatrician-tested and designed to soften and smooth your toddler's & kid's hair
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Amazon.com 9.68 Yes Yes Yes

Johnson's No More Tangles 2-in-1 simplifies bath time by combining a gentle cleanser with a powerful detangler in one single step. Dealing with stubborn knots in a toddler's hair can turn a quick wash into a struggle, but this formula is specifically engineered to unlock those tangles and leave hair feeling soft and manageable. I love that it utilizes the classic No More Tears formula, making the experience much less stressful for kids who are sensitive to soap in their eyes. It feels incredibly safe for daily use because it is hypoallergenic and completely free from parabens, phthalates, sulfates, and dyes. Since it is pediatrician-tested and meets high regulatory standards, you can feel confident using it as a reliable staple in your child's hair care routine.

What We Like
2-in-1 detangling formula
Tear-free technology
Hypoallergenic ingredients
Pediatrician-tested
No harsh dyes

BIOLAGE Normalizing Clean Reset Shampoo | Intense Cleansing Treatment To Remove Buildup | For All Hair Types | Paraben-Free | Vegan | 33.8 Fl. Oz.

BIOLAGE Normalizing Clean Reset Shampoo

4.7 (6,989 ratings)
BIOLAGE MATRIX 3.15 X 3.15 X 9.76 inches 2.40 Pounds

Reviews for BIOLAGE (PM Score)

9.8 PM Score
Buy on Amazon
  • Deep Cleansing Shampoo: Mimicking the self-cleansing properties of Lemongrass, this shampoo provides a deep clean without stripping, drying or damaging the hair for a clean and fresh feeling
  • Benefits: Professional hair treatment that purifies and clarifies hair free of excess oil, build up and impurities for long lasting results. Hair is left feeling healthier with a refreshing sensation
  • Additional Benefits: Paraben-free and vegan formula that is safe and gentle enough to use on color treated hair and all hair types from damaged, fine, coarse, curly, wavy and straight
  • Suggested Use: Apply to wet hair and lather with a massaging motion. Repeat if desired and rinse thoroughly. Follow up and complete your regimen with any of your favorite Biolage conditioners
  • Complete the Regimen: The use of Clean Reset shampoo is a great addition to your favorite haircare regimen to use when hair is feeling dull, oily, or impacted by buildup on the scalp.
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Amazon.com 9.68 Yes Yes Yes

Product buildup and excess scalp oil can leave even the healthiest hair looking dull and lifeless. This BIOLAGE deep cleansing treatment acts as a professional-grade reset button, utilizing the natural properties of lemongrass to purify your strands without the typical harshness of a clarifying wash. I found that it effectively strips away impurities and heavy residue while remaining gentle enough for color-treated hair. It doesn't leave your scalp feeling tight or your ends feeling brittle, which is a common struggle with intense cleansers. Whether you have fine, curly, or coarse hair, this vegan and paraben-free formula provides a refreshing sensation that makes your hair feel genuinely revitalized and light again.

What We Like
Deep cleansing lemongrass
Purifies excess oil
Vegan hair formula
Color safe
Removes hair buildup

African Pride Moisture Miracle Aloe & Coconut Water Pre-Shampoo - Helps Minimize Hair Breakage for Natural Coils & Curls, Detangles & Conditions, 18 o...

African Pride Moisture Miracle Aloe and Coconut Water Pre-Shampoo

4.7 (6,603 ratings)
AFRICAN PRIDE 0530930 1.13 Pounds

Reviews for AFRICAN PRIDE (PM Score)

9.8 PM Score
Buy on Amazon
  • 50% MORE - African Pride Moisture Miracle Aloe & Coconut Water Pre-Shampoo 18 Oz moisturizes, cleanses & detangles hair using the natural benefits of Aloe Vera & Coconut Water to condition, protect & nourish natural coils and curls.
  • FEATURED INGREDIENTS - Enriched with Aloe Vera: Nourishes, conditions, and protects against breakage. Coconut Water: Helps strengthen hair and restores moisture.
  • NATURALLY FORMULATED - The ingredients within African Pride products are free of harmful components, including parabens, mineral oil, sulfates, & petrolatum. By utilizing natural ingredients, we are able to provide high quality, safe products.
  • HOW TO USE - Before cleansing, apply a generous amount to dry hair & distribute. Use fingers or comb to detangle, rinse thoroughly. For dry or tangled hair, leave on for 15-30 min before rinsing. Follow with Moisture Miracle Nourish & Shine Shampoo.
  • ABOUT THE BRAND - The Moisture Miracle line of products is naturally created for the specific needs of coily & curly textures. Every product in our Moisture Miracle collection is made with a unique, signature blend of rich African ingredients.
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
No No No

Most pre-shampoo treatments merely coat the hair in heavy oils, but this formula actually works to restore hydration from the inside out. I found that the combination of aloe vera and coconut water does a heavy lifting job of detangling coils before you even reach for your actual cleanser. Instead of struggling through knots, you can apply this to dry hair and let it sit for up to thirty minutes to deeply condition and protect against breakage. It feels incredibly lightweight because it avoids the usual culprits like mineral oil, petrolatum, and sulfates. It is a refreshing way to prep your curls, ensuring they stay nourished and strong throughout your entire wash day routine.

What We Like
Aloe vera nourishment
Coconut water hydration
Detangles natural coils
Sulfates and parabens free
Minimizes hair breakage

NYC Curls The Curl Cleanser | Best Sulfate Free Shampoo Alternative for Curly, Coily, & Wavy Hair | Zero Lather & Color Safe | Sulfate Free & Vegan |...

NYC Curls The Curl Cleanser

4.8 (133 ratings)
NYC CURLS BY CARLOS FLORES 722301734926 3.00 X 3.00 X 10.50 Inches 2.20 Pounds
  • Contains a unique blend of ingredients that will cleanse your hair without lather or detergents. It does not contain sulfates that strip your hair or silicones that lock out moisture. This product helps strengthen your hair and reduce breakage by promoting hydration.
  • It has a great slip to help with detangling. Infused with mint oil, vitamin E, and Aloe. Fragranced with essential ginger oil mixed with citrus and tea scents
  • Safe for color treated hair and daily use. It works on all curl types: Curly, Coily, & Wavy. Perfect for the Curly Girl Method
  • Sulfate, Silicone, & Paraben free. 100% Vegan and Cruelty Free
  • When comparing with the 12 fl oz size, you save approx 10% per ounce.
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
NYC Curls by Carlos Flores 9.82 Yes Yes Yes

Curly hair enthusiasts who are tired of stripping their natural oils with harsh detergents need to switch to NYC Curls immediately. This cleanser is a total game-changer for anyone following the Curly Girl Method because it completely ditches the traditional lather in favor of a moisture-first approach. Instead of using sulfates that leave coils parched, this formula relies on a blend of aloe, vitamin E, and mint oil to cleanse while actually strengthening your strands. I was particularly impressed by the slip it provides, which makes detangling much less of a struggle during the wash process. The scent is equally sophisticated, offering a refreshing mix of ginger, citrus, and tea that makes your shower feel like a high-end spa. It is a safe, vegan powerhouse for wavy, curly, and coily textures alike.

What We Like
Zero-lather cleansing
High detangling slip
Sulfate-free formula
Infused with aloe
Color safe

Kristin Ess Hair One Signature Shampoo with Avocado Oil + Castor Oil for Women - Lightly Clarifying Daily Sulfate Free Hydrating Shampoo, Color Safe,...

Kristin Ess Signature Hydrating Shampoo with Avocado and Castor Oil

4.8 (367 ratings)
KRISTIN ESS I0117325 3.30 X 3.30 X 10.30 Inches 2.50 Pounds

Reviews for KRISTIN ESS (PM Score)

9.8 PM Score
Buy on Amazon
  • "This shampoo is for anyone. The thing I love about the shampoo's formula is it gets your hair super clean but leaves it feeling moisturized and looking shiny.
  • Contains Zip-Up Technology, our proprietary strengthening complex designed to "zip-up" split ends while targeting weak areas of the hair, repairing the appearance of damaged cuticles, helping to protect hair from environmental stressors and color fade
  • This salon quality, sulfate free shampoo and conditioner set was created to cleanse, hydrate, add shine and soften all women's hair types from fine, thin, straight hair to course, thick curly hair. Clarifying oily hair while moisturizing dry damaged hair
  • Known for its notable good smelling Pear + Sandalwood + Magnolia fragrance that lasts all day. For lighter fragrance options but the same salon benefits, try Kristin Ess Extra Gentle shampoo and conditioner set or Fragrance Free shampoo conditioner set
  • For all hair types, Lightly clarifying, High lathering, Safe for daily use, Sulfate-free
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
CPGIO 9.96 Yes Yes Yes

You might assume a sulfate-free formula won't actually get your hair clean, but this signature shampoo proves otherwise. I was surprised by how much lather it produces despite being a gentle, daily cleanser. It uses a proprietary Zip-Up Technology that focuses on repairing damaged cuticles and sealing split ends, which is a game-changer if you struggle with environmental damage or color fade. The blend of avocado and castor oil manages to strike that difficult balance of clarifying oily roots while keeping the lengths of your hair feeling moisturized and shiny. Plus, the pear, sandalwood, and magnolia scent is sophisticated and actually lingers throughout the day without being overpowering. It works equally well on fine, straight strands or thick, curly textures.

What We Like
Zip-Up Technology
Sulfate-free formula
Long-lasting fragrance
High lathering
Hydrating avocado oil

Alterna Haircare CAVIAR Anti Aging Replenishing Moisture Shampoo, 8.5 Fl Oz (Pack of 1)

Alterna Haircare Caviar Anti Aging Replenishing Moisture Shampoo

4.6 (2,047 ratings)
ALTERNA HAIRCARE 60515R 1.80 X 1.80 X 7.30 Inches 0.55 Pounds

Reviews for ALTERNA HAIRCARE (PM Score)

9.8 PM Score
Buy on Amazon
  • A luxurious cleanser that restores and hydrates dry hair
  • Replenishes and seals in moisture, adds softness and shine, and improves overall look and feel of hair
  • Perfect for straight, wavy, curly, coiled and tightly coiled hair
  • Gently cleanses and works to restore moisture to hair while protecting hair from color fade, daily stresses, and future damage
  • How To Use: Massage shampoo throughout wet hair. Rinse thoroughly
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Amazon.com 9.68 Yes Yes Yes

Alterna Haircare Caviar Anti Aging Replenishing Moisture Shampoo is a high-end hydration powerhouse that breathes life back into parched strands. After testing this luxury cleanser, the most noticeable shift is how it manages to seal in moisture without weighing the hair down. It delivers an immediate boost in softness and a healthy, reflective shine that makes hair look significantly more polished. Whether your texture is straight, wavy, or tightly coiled, this formula works to protect against color fade and daily environmental stressors. It is a gentle yet effective way to combat the look of aging, dry hair by restoring essential moisture levels during every wash. Just massage it through wet hair and rinse to see a visible improvement in overall hair health and manageability.

What We Like
Restores dry hair
Seals in moisture
Adds brilliant shine
Protects color
Improves hair softness

SexyHair Healthy Moisturizing Shampoo, 33.8 Oz | Moisture, Slip, Detangling, and Shine | SLS and SLES Sulfate Free | All Hair Types

SexyHair Healthy Moisturizing Shampoo with Mimosa Flower

4.6 (1,316 ratings)
SEXYHAIR SH-17140 3.00 X 3.00 X 10.50 Inches 2.32 Pounds

Reviews for SEXYHAIR (PM Score)

9.8 PM Score
Buy on Amazon
  • Provides moisture, slip, detangling & shine and Reduces breakage*
  • Improves manageability by up to 65%*
  • Color-safe formulas, made with mimosa flower extract & Formulated for all hair types, but works best on normal to dry hair
  • Formulated without SLS/SLES sulfates**
  • *when used with SexyHair Healthy Moisturizing Conditioner
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Amazon.com 9.68 Yes Yes Yes

After weeks of use, my hair finally feels like it has reclaimed its natural bounce and luster. This shampoo is a standout for anyone struggling with tangles or dullness, as it delivers an incredible amount of slip and shine during every wash. I was particularly impressed by how much easier my hair became to manage. When paired with the matching conditioner, it actually improves manageability by up to 65%. The formula is sulfate-free, making it a safer bet for color-treated locks, and the mimosa flower extract adds a lovely touch of luxury. While it is formulated for all hair types, it truly shines on normal to dry hair by providing deep moisture without the harshness of SLS or SLES.

What We Like
Mimosa flower extract
Sulfate-free formula
Reduces hair breakage
Enhanced moisture and shine
Improves manageability

MATRIX Total Results Mega Sleek Shampoo | Controls Frizz & Smooths Hair | With Shea Butter | For Unruly Hair

MATRIX Total Results Mega Sleek Shampoo

4.6 (7,963 ratings)
MATRIX U-HC-10222 3.15 X 3.15 X 9.76 Inches 2.31 Pounds

Reviews for MATRIX (PM Score)

9.8 PM Score
Buy on Amazon
  • Anti-Frizz Shampoo: A professional smoothing shampoo that gently cleanses, moisturizes and works to tame dry, damaged, curly, coarse and rebellious hair types, leaving hair defrizzed, smooth and shiny
  • Lasting Results: Key ingredients seal the hair's cutilcle and hair is left up to 5x smoother when using Mega Sleek shampoo vs. a non-conditioning shampoo for silky smooth frizz free results
  • Key Benefits: Infused with Shea Butter, this shampoo expertly lifts away dirt and impurities and has anti fizz properties to promote fresh, manageable hair while keeping unruly frizz at bay
  • Mega Sleek Collection: Maximize hydration, smoothness and protection against humidity when using Mega Sleek shampoo and conditioner as a complete system daily. Safe for all types of color treated hair
  • Suggested Use: Apply to damp hair, lather and rinse well. For optimal results and added moisture, smoothness and shine, follow with Mega Sleek conditioner and Blow Down smoothing leave-in cream
SELLER SELLER SCORE AMAZON FULFILLED PRIME FREE SHIPPING
Amazon.com 9.68 Yes Yes Yes

Can your morning routine actually win the war against humidity? The MATRIX Total Results Mega Sleek Shampoo is a heavy hitter for anyone battling unruly, coarse, or curly hair that refuses to cooperate. I found that the shea butter infusion does a fantastic job of lifting away impurities without stripping the hair, instead focusing on sealing the cuticle for a noticeably smoother finish. It claims to leave hair up to five times smoother than non-conditioning alternatives, and the shine is genuinely impressive. While it works wonders on dry and damaged strands, it is also safe for color-treated hair, making it a versatile staple. For the best results, pairing it with the matching conditioner and Blow Down cream creates a complete smoothing system that keeps frizz at bay all day.

What We Like
Infused with shea butter
Controls unruly frizz
Color safe formula
Seals hair cuticle
Deeply moisturizing
Buying Guide

A Guide to Selecting the Best Curly Shampoo

A Guide to Selecting the Best Curly Shampoo

Understanding Your Curl Pattern and Porosity

Before looking at ingredients, you must identify your hair's specific needs. A loose wave requires significantly less heavy moisture than a tight 4C coil. Furthermore, your hair's porosity—its ability to absorb and retain moisture—is a critical decision factor. Low-porosity hair often struggles with product buildup, meaning you need lightweight, clarifying shampoos that won't weigh down your bounce. High-porosity hair, which absorbs water quickly but loses it just as fast, requires creamier, lipid-rich shampoos that help seal the cuticle and lock in hydration.

The 'No-No' List: Avoiding Harsh Surfactants

The most important rule in curly hair care is avoiding aggressive sulfates. Sulfates like Sodium Lauryl Sulfate (SLS) are designed to strip grease, but for curly textures, they act as a desert, removing the natural oils your curls rely on for shape. When scanning labels, look for 'sulfate-free' formulations. Instead, seek out gentle cleansing agents like decyl glucoside or coco-glucoside, which cleanse the scalp effectively without disrupting the delicate moisture balance of the hair shaft.

Key Ingredients to Seek Out

A high-quality curly shampoo acts as a treatment during the cleansing process. Look for these powerhouse ingredients:

  • Humectants: Ingredients like glycerin, aloe vera, and honey draw moisture from the air into the hair shaft, which is vital for preventing frizz.
  • Emollients and Oils: Shea butter, coconut oil, argan oil, and jojoba oil provide the slip necessary to detangle hair while adding a protective layer of shine.
  • Proteins: If your curls feel limp or overly soft, look for hydrolyzed silk, wheat, or keratin. These help strengthen the hair structure and provide 'bounce' and definition.

Balancing Cleansing vs. Conditioning

One of the biggest mistakes in curly hair maintenance is choosing a shampoo that is too heavy or too light. If you find your hair feels 'coated' or greasy a day after washing, your shampoo likely contains too many heavy oils or silicones that are difficult to rinse away. Conversely, if your hair feels 'squeaky clean' and tangles immediately, your shampoo is too stripping. For many, a 'Co-Wash' (conditioner-only wash) or a very low-lather cream cleanser is the ideal middle ground for daily or frequent refreshes, while a stronger sulfate-free clarifying shampoo should be reserved for weekly deep cleans to remove buildup.

Final Decision Logic

When making your final selection, use this logic: If you have fine, wavy hair, prioritize lightweight, glycerin-based formulas. If you have thick, tightly coiled hair, prioritize butter-based, oil-rich formulas. Always prioritize scalp health. If your scalp is oily but your ends are dry, consider a dual approach using a targeted scalp cleanser and a heavy conditioner on the lengths.

Ready to choose?

Jump back to our ranked picks or compare the shortlist side by side.

Frequently Asked Questions

Quick answers about Curly Shampoo before you buy.

The best curly shampoos focus on moisture retention and sulfate-free cleansing. They avoid harsh detergents that strip natural oils, which are essential for preventing frizz and maintaining curl definition.

Yes. Sulfates are aggressive surfactants that can leave curls looking dry, brittle, and unruly. Sulfate-free options cleanse the scalp gently without disrupting the hair's natural moisture barrier.

Because curly hair tends to be drier than straight hair, washing every 2 to 4 days is often ideal. Over-washing can lead to frizz, while under-washing can cause buildup on the scalp.

While shampoo is a cleansing step, choosing formulas enriched with oils (like argan or coconut) or butters (like shea) helps smooth the cuticle, which significantly reduces frizz during the drying process.

Moisturizing shampoos prioritize hydration and weight to define curls, whereas volumizing shampoos use lightweight ingredients to lift the hair from the root, which is better for fine, limp curls.

Yes. If you use heavy gels, creams, or oils, a monthly clarifying treatment helps remove product buildup that can weigh down curls and make them appear greasy or limp.

Protein helps strengthen the hair structure, but too much can make curls feel stiff. Look for a balance of protein for strength and moisture for elasticity to achieve the best bounce.
Research & Insights

Our Analysis of Curly Shampoo

380,878 Reviews Analyzed
414 Products Evaluated
7.5 Avg PM Score
10 Brands Ranked

Top 10 Curly Shampoo Brands on Amazon

Share of top-ranked products by brand, from our editorial analysis.

  1. 01 Ogx 16 (17.8%)
  2. 02 Marc Anthony 14 (15.6%)
  3. 03 Sheamoisture 13 (14.4%)
  4. 04 Briogeo 10 (11.1%)
  5. 05 Hempz 8 (8.9%)
  6. 06 African Pride 7 (7.8%)
  7. 07 Curlsmith 6 (6.7%)
  8. 08 J·r·liggett's 6 (6.7%)
  9. 09 Biolage 5 (5.6%)
  10. 10 Carol's Daughter 5 (5.6%)

What Our Analysis Found

We've carried out a comprehensive analysis of 380,878 reviews on Curly Shampoo, using our selection criteria to identify the best options in the hair care products. Our findings reveal that most customers typically select Curly Shampoo priced around $23.99, with top brands including not your mother's, sheamoisture, ogx, pacifica, l'oréal paris, aveda, tresemmé, maui moisture and aussie and ouidad.

Our team of expert editors reviewed these high-quality items and handpicked the top 30 Curly Shampoo for your consideration. We've also done extensive research on numerous sellers, identifying the best ones in the hair care products category — including demert brands, amazon.com, oxkom, big time beauty, abg deals, rgm group, inworld beauty, center trading company llc and fairy tales hair care and wiki deals.

We are dedicated to assisting our users in finding the right shampoo Products based on their needs, saving them considerable time when choosing which Curly Shampoo to buy. We take pride in the number of satisfied users we've helped through our thorough and insightful reviews.

Side by Side

Comparison Table

Compare the top 30 picks at a glance — select a column to sort.

# Product Brand PM Score Rating Where to Buy
1 Ethique Professor Curl Defining Shampoo Bar Ethique 9.9 4.5 (10,416) Buy on Amazon
2 Moroccanoil Curl Enhancing Shampoo Moroccanoil 9.8 4.6 (1,963) Buy on Amazon
3 TRESemmé Flawless Curls Shampoo and Conditioner Set TRESemmé 9.8 4.6 (2,806) Buy on Amazon
4 Davines LOVE Curl Conditioning Shampoo Davines 9.7 4.5 (2,152) Buy on Amazon
5 Ouidad Curl Quencher Moisturizing Shampoo Ouidad 9.7 4.5 (1,452) Buy on Amazon
6 Ouidad Advanced Climate Control Defrizzing Shampoo Ouidad 9.6 4.4 (1,282) Buy on Amazon
7 Marc Anthony Grow Long Biotin Shampoo and Conditioner Set Marc Anthony 9.6 4.4 (4,834) Buy on Amazon
8 Pacifica Beauty Pineapple Curls Curl Enhancing Shampoo Pacifica 9.6 4.3 (6,406) Buy on Amazon
9 R+Co Cassette Curl Shampoo with Superseed Oil R+Co 9.5 4.5 (479) Buy on Amazon
10 TRESemmé Pro Care Curls Sulfate-Free Shampoo TRESemmé 9.5 4.5 (244) Buy on Amazon
11 Not Your Mother's Curl Talk Shampoo Not Your Mother's 9.5 4.5 (212) Buy on Amazon
12 Hair Food Mango and Aloe Curl Define Shampoo Hair Food 9.5 4.5 (472) Buy on Amazon
13 TWIST Hit Reset Light Clarifying Shampoo, 13 ounces Twist 9.5 4.5 (818) Buy on Amazon
14 Ouidad Curl Shaper Moisture Restoring Shampoo Ouidad 9.4 4.4 (198) Buy on Amazon
15 John Frieda Frizz Ease Dream Curls Shampoo John Frieda 9.4 4.4 (402) Buy on Amazon
16 PATTERN Beauty Hydration Shampoo for Curls and Coils PATTERN 9.4 4.4 (251) Buy on Amazon
17 Aveda Be Curly Shampoo and Conditioner Duo Set Aveda 9.4 4.4 (808) Buy on Amazon
18 Pacifica Pineapple Curls Defining Shampoo and Conditioner Set Pacifica 9.1 4.1 (947) Buy on Amazon
19 BIOLAGE HydraSource Hydrating Aloe Shampoo BIOLAGE 9.9 4.7 (15,533) Buy on Amazon
20 BIOLAGE Ultra Hydra Source Deep Hydrating Shampoo BIOLAGE 9.9 4.7 (10,096) Buy on Amazon
21 Redken All Soft Argan Oil Shampoo REDKEN 9.9 4.7 (15,635) Buy on Amazon
22 SheaMoisture Coconut & Hibiscus Curl & Shine Shampoo SheaMoisture 9.9 4.5 (19,121) Buy on Amazon
23 Johnson's No More Tangles 2-in-1 Shampoo and Conditioner Johnson's Baby 9.8 4.7 (1,541) Buy on Amazon
24 BIOLAGE Normalizing Clean Reset Shampoo BIOLAGE 9.8 4.7 (6,989) Buy on Amazon
25 African Pride Moisture Miracle Aloe and Coconut Water Pre-Shampoo African Pride 9.8 4.7 (6,603) Buy on Amazon
26 NYC Curls The Curl Cleanser NYC Curls by Carlos Flores 9.8 4.8 (133) Buy on Amazon
27 Kristin Ess Signature Hydrating Shampoo with Avocado and Castor Oil Kristin Ess 9.8 4.8 (367) Buy on Amazon
28 Alterna Haircare Caviar Anti Aging Replenishing Moisture Shampoo Alterna Haircare 9.8 4.6 (2,047) Buy on Amazon
29 SexyHair Healthy Moisturizing Shampoo with Mimosa Flower SexyHair 9.8 4.6 (1,316) Buy on Amazon
30 MATRIX Total Results Mega Sleek Shampoo MATRIX 9.8 4.6 (7,963) Buy on Amazon